CN106408365B

CN106408365B - Content recommendation method and device

Info

Publication number: CN106408365B
Application number: CN201610720297.8A
Authority: CN
Inventors: 潘重光; 滕燕梅
Original assignee: Beijing Wireless Sports Club Co Ltd
Current assignee: Beijing Zhiyou Yidong Technology Co ltd
Priority date: 2016-08-24
Filing date: 2016-08-24
Publication date: 2019-10-11
Anticipated expiration: 2036-08-24
Also published as: CN106408365A

Abstract

This application discloses a kind of content recommendation method and devices, which comprises when server receives the map output request of user equipment, shopping guide's map of request output is sent to the user equipment, is exported by the user equipment；Wherein, shopping guide's map is pre-generated according to product locations of the commodity in shopping place；Obtain the corresponding history shopping record of user account of the user equipment；It searches and records matched first Recommendations with history shopping, generate first Recommendations first recommends prompt information, while triggering user equipment output shopping guide's map, exports described first and recommend prompt information, the embodiment of the present application improves purchasing convenience.

Description

Content recommendation method and device

Technical field

The application belongs to electronic technology field, specifically, being related to a kind of content recommendation method and device.

Background technique

With the raising of economic development and living standards of the people, shopping need is gradually increased, the shopping malls such as market, supermarket It gradually rises in place.

But since in the shopping places such as market, supermarket, type of merchandize is cumbersome, it is thousands of to put type and quantity, Placement position is not known yet, and causes user in shopping place, is found the commodity for wanting to buy and is generally required to take a lot of time, because This shopping is very not convenient.

Summary of the invention

In view of this, being improved the technical problem to be solved by the application is to provide a kind of content recommendation method and device User purchasing convenience.

In order to solve the above-mentioned technical problem, the first aspect of the application provides a kind of content recommendation method, comprising:

When server receives the map output request of user equipment, shopping guide's map of request output is sent to the use Family equipment is exported by the user equipment；Wherein, shopping guide's map is preparatory according to product locations of the commodity in shopping place It generates；

Obtain the corresponding history shopping record of user account of the user equipment；

It searches and records matched first Recommendations with history shopping；

Generate first Recommendations first recommends prompt information, triggers the user equipment and is exporting the shopping guide While map, exports described first and recommend prompt information.

The second aspect of the application provides a kind of content recommendation method, comprising:

It obtains shopping guide's map that the server provides and exports；Wherein, shopping guide's map is according to commodity in shopping field In product locations it is pre-generated；

It obtains the server is sent first and recommends prompt information；Wherein, the first recommendation prompt information is described Server obtains the corresponding history shopping record of user account of the user equipment；It searches and history shopping record matching The first Recommendations；It is generated for first Recommendations；

It exports described first and recommends prompt information.

The third aspect of the application provides a kind of content recommendation device, comprising:

Map provides module, when the map for receiving user equipment exports request, by shopping guide's map of request output It is sent to the user equipment, is exported by the user equipment；Wherein, shopping guide's map is according to commodity in shopping place Product locations are pre-generated；

Record obtains module, the corresponding history shopping record of the user account for obtaining the user equipment；

First commodity searching module records matched first Recommendations with history shopping for searching；

First commercial product recommending module, first for generating first Recommendations recommends prompt information, described in triggering While user equipment exports shopping guide's map, prompt information is recommended in output output described first.

The fourth aspect of the application provides a kind of content recommendation device, comprising:

Such map requests module, for sending map output request to server；With obtaining the shopping guide that the server provides Scheme and exports；Wherein, shopping guide's map is pre-generated according to product locations of the commodity in shopping place；

Data obtaining module, first for obtaining the server recommends prompt information；Wherein, described first recommends to mention Show that information is the corresponding history shopping record of user account that the server obtains the user equipment；It searches and the history Shopping records matched first Recommendations；It is generated for first Recommendations；

Message output module recommends prompt information for exporting described first.

Compared with prior art, the application can be obtained including following technical effect:

The shopping place shopping guide's map that can be provided by user equipment with request server, server obtain the use The corresponding history shopping record of the user account of family equipment, can do shopping according to history and record, and search and history shopping record The first Recommendations matched, so as to export the recommendation prompt information of the first Recommendations in shopping guide's map, to prompt to use First Recommendations described in family, the first Recommendations more meet shopping hobby and purchasing habits of user etc., and first is recommended Commodity prompt in shopping guide's map, improve purchasing convenience, can save shopping-time, improve shopping efficiency.

Certainly, any product for implementing the application must be not necessarily required to reach all the above technical effect simultaneously.

Detailed description of the invention

The drawings described herein are used to provide a further understanding of the present application, constitutes part of this application, this Shen Illustrative embodiments and their description please are not constituted an undue limitation on the present application for explaining the application.In the accompanying drawings:

Fig. 1 is a kind of flow chart of content recommendation method one embodiment of the embodiment of the present application；

Fig. 2 is a kind of flow chart of another embodiment of content recommendation method of the embodiment of the present application；

Fig. 3 is a kind of flow chart of another embodiment of content recommendation method of the embodiment of the present application；

Fig. 4 a~Fig. 4 c is the schematic diagram of interface display of the user equipment of the embodiment of the present application respectively；

Fig. 5 is a kind of structural schematic diagram of content recommendation device one embodiment of the embodiment of the present application；

Fig. 6 is a kind of structural schematic diagram of another embodiment of content recommendation device of the embodiment of the present application.

Specific embodiment

Presently filed embodiment is described in detail below in conjunction with accompanying drawings and embodiments, how the application is applied whereby Technological means solves technical problem and reaches the realization process of technical effect to fully understand and implement.

The technical solution of the application is mainly used in the shopping places such as supermarket, market, especially in supermarket, due to supermarket In merchandise classification it is various, quantity is huger, user find want purchase commodity generally require to take a lot of time, therefore It does shopping extremely not convenient.

In order to improve purchasing convenience, in the embodiment of the present application, user can be with request service by user equipment Device provides shopping guide's map of shopping place, and server obtains the corresponding history shopping record of user account of the user equipment, It can be done shopping and be recorded according to history, searched and record matched first Recommendations with history shopping, pushed away so as to export first Recommend commodity first recommends prompt information, to prompt the first Recommendations described in user, is done shopping and is recorded by history, can obtained The shopping hobby of user and purchasing habits etc., so as to which the first Recommendations are recommended user, the first Recommendations are more The shopping hobby and purchasing habits for meeting user, improve purchasing convenience, can save shopping-time, improve shopping effect Rate.

And in practical applications, as rhythm of life becomes faster, also the shopping field such as market, supermarket is gone in fewer and fewer selection to people It does shopping, the volume of the flow of passengers of shopping place is caused to reduce, affect the business revenue of shopping place, and pass through the embodiment of the present application Technical solution can recommend the commodity in shopping place to user, and so as to improve the shopping interest of user, increase goes shopping The chance of place shopping, can be improved the business revenue of shopping place.

Technical scheme is described in detail below in conjunction with attached drawing.

Fig. 1 is a kind of flow chart of content recommendation method one embodiment provided by the embodiments of the present application, and this method can be with Including the following steps:

101: user equipment sends map output request to server.

User equipment can may include name on account, login password by user account login service device, user account Equal account informations.

After user equipment successfully logs in the server, i.e. triggering map output request.Certainly, the map output is asked It asks and is also possible to user's request triggering.

102: shopping guide's map that the user equipment requests export is sent to the user equipment by server, by the use The output of family equipment.

Ground map logo can be carried in map output request, so that server can search shopping guide corresponding with ground map logo Map is simultaneously sent to user equipment.

Wherein, shopping guide's map is pre-generated according to product locations of the commodity in shopping place.

Based on shopping guide's map, user can check product locations of the commodity in shopping place, can also check every The commodity details etc. of one commodity.

103: server obtains the corresponding history shopping record of user account of the user equipment.

The history shopping record can be user equipment and upload and save in the server.

It can certainly be that server statistics obtain, should be in possible implementation, server receives user equipment When map output request, shopping guide's map of request output is sent to the user equipment, after user equipment output,

The method can also include:

Receive the purchase request that user equipment is sent；

According to the purchase information for the end article for requesting purchase in the purchase request, purchase notice is generated, and purchased Object record；The purchase notice is carried out according to the purchase information of the end article with goods for prompting with goods personnel.

Purchase request can be user's triggering, and the purchase information of end article can be carried in purchase request.Wherein, it purchases Buying information may include the information such as commodity sign, quantity purchase.Purchase information can be user's input.Wherein, end article It can be user equipment and the merchandise request that user triggers be sent to server, server believes the commodity of the commodity of request in detail Breath is sent to user equipment, is exported by user equipment, user equipment receives user according to the commodity details, for this When the purchase request of commodity triggering, that is, it regard the commodity as end article.The commodity details may include trade name Title, commodity price, buyer's guide content can also include purchase prompt information；Then the purchase request can be user and be directed to The purchase prompt information and trigger, with request buy the commodity.

Certainly, the end article is also possible to the Pre purchase commodity that user is provided by user equipment to server.Clothes Being engaged in device can be by Pre purchase inventory records in purchase inventory, when receiving purchase request of the user for Pre purchase commodity, institute It states Pre purchase commodity and is used as end article.

Server is requested according to purchase, and purchase notice can be generated, and can also generate trade order information, and can be to this Secondary transaction carries out shopping record, corresponding with the user account to save the shopping record information.The shopping records information It does shopping and records for history.

Wherein, the history shopping record may include history shopping items classification, history consumer record and/or history purchase Object product features.

By taking shopping place is supermarket as an example, merchandise classification for example may include fresh class, grain and oil season class, drinks reconstitute Class, daily household class etc..

History consumer record may include sole product highest unit price, sole product minimum unit price, each time consumer lines Total price, discount commodity purchasing quantity and number etc..

History shopping items feature may include Brand, merchandise promotion information etc..

104: server, which is searched, records matched first Recommendations with history shopping.

It is done shopping and is recorded by analysis of history, user can be obtained and done shopping and liked, to can search and history shopping story Record matched first Recommendations, wherein the first Recommendations may include multiple.

Such as done shopping and recorded according to history, determine the frequent discount on purchases commodity of user and commodity sales promotion, then first recommends Commodity are that there is currently discount or the commodity promoted.

It is for another example done shopping and is recorded according to history, determine that user often buys the commodity of daily household class, then the first Recommendations As daily household class commodity, naturally in conjunction with the frequent discount on purchases commodity of user and commodity sales promotion, then the first Recommendations are For there are discount or the commodity promoted in daily household class commodity.

105: server generates the first recommendation prompt information of first Recommendations, and is sent to the user and sets It is standby.

106: prompt information is recommended in user equipment output described first.

User equipment can export the first recommendation prompt information while exporting shopping guide's map simultaneously.

The first recommendation prompt information can be simultaneously displayed in the different zones of the same page with shopping guide's map.This first Recommending prompt information may include the commodity key message of the first Recommendations, and commodity key message for example may include trade name Title, content of good price, merchandise promotion information, merchandise discount information etc. can be convenient user and know first Recommendations.

Certainly, as another possible implementation, server can also obtain the first Recommendations in the shopping guide Display position in map, so as to trigger the display of user equipment each first Recommendations in shopping guide's map Corresponding first is exported at position and recommends prompt information, and the first recommendation prompt information is mainly used for prompting described in user at this time The product locations of first Recommendations, so as to facilitate user to search the position in shopping place of the first Recommendations. First recommend prompt information in can also include commodity key message, with prompt user state the first Recommendations whether promotion, With the presence or absence of discount, brand name etc..

Wherein, commodity of display position of first Recommendations in shopping guide's map with the first Recommendations in shopping place Position is corresponding.

In the embodiment of the present application, by exporting shopping guide's map to user equipment, recorded in conjunction with user's history shopping, Ke Yicha It looks for and records matched first Recommendations with history shopping, and trigger user equipment output first and recommend prompt information, thus real Personalized recommendation is showed and has improved purchasing convenience, shopping-time can be greatlyd save.In addition, in the display of the first Recommendations The first recommendation information is exported at position, and user can also be assisted to be quickly found out the commodity for wanting purchase, further improve shopping Convenience.

In order to further increase purchasing convenience, as another embodiment, as shown in Fig. 2, not with embodiment illustrated in fig. 1 It is with place, server is searched in step 104 and the history is done shopping after recording matched first Recommendations, the side Method can also include:

107: server obtains the first Recommendations product locations in the shopping place.

108: obtaining target position of the user equipment in the shopping place.

109: according to the target position at a distance from the product locations of each first Recommendations, generating shopping guide and prompt letter Breath, and trigger the user equipment and export shopping guide's prompt information in shopping guide's map；Shopping guide's prompt information is used In the distance of prompt user each the first Recommendations and the target position.

It, can also be according to the target position of user equipment and the after determining the first Recommendations in the present embodiment The distance of the product locations of one Recommendations, generates shopping guide's prompt information, shopping guide's prompt information can prompt user each the Distance of one Recommendations apart from the target position, so that user can plan shopping route according to shopping guide's prompt information, from And Pre purchase commodity can be quickly found out in shopping place, shopping-time is saved, purchasing convenience is improved, improves shopping effect Rate.

In addition, server obtains first Recommendations after the product locations in the shopping place, the use Family equipment output the first recommendation prompt information can be specifically:

Described first is exported at the display position of the first Recommendations described in shopping guide's map recommends prompt information.

Display position of first Recommendations in shopping guide's map is corresponding with the product locations in shopping place.

Wherein, in order to further increase purchasing convenience, as a kind of possible implementation, server is according to the mesh At a distance from the product locations of each first Recommendations, generate shopping guide's prompt information may is that cursor position

By each first Recommendations, according to the target position at a distance from the product locations of each first Recommendations Sequence arrangement from the near to the distant determines the arrangement number of each Pre purchase commodity；

Shopping guide's prompt information of the arrangement number including each Pre purchase commodity is generated, and triggers the user equipment in institute It states in shopping guide's map, the arrangement number is exported at the product locations of each Pre purchase commodity.

User can determine distance of first Recommendations apart from user according to arrangement number.

Wherein, arrangement number can for example be indicated with Arabic numerals, such as 1,2,3,4 ....Numerical digit is smaller, i.e., Indicate that distance is closer.

Wherein, shopping guide's prompt information can also include product locations of the target position apart from each first Recommendations away from From information, such as 0.8 meter etc..

In addition, as another embodiment, server is according to the commodity of the target position and each first Recommendations Position can also generate navigation routine information；

Therefore, the server generates shopping guide's prompt information of the arrangement number including each first Recommendations, and touches Send out user equipment described in shopping guide's map, exporting that the arrangement numbers at the product locations of each first Recommendations can To include:

According to the product locations of the target position and each first Recommendations, navigation routine information is generated；

Shopping guide's prompt information of arrangement number and the navigation routine information including each first Recommendations is generated, And the user equipment is triggered in shopping guide's map, the arrangement is exported at the product locations of each first Recommendations compiles Number, and the navigation routine information is exported in shopping guide's map.

In order to further increase recommendation accuracy, as another embodiment, the server receives user equipment When map output request, after shopping guide's map of request output is sent to the user equipment, the method can also include:

Obtain target position of the user equipment in the shopping place；

Obtain the region commodity within the scope of the target position predeterminable area；

The lookup records matched Recommendations with history shopping can be with specifically:

From the region commodity, searches and record matched first Recommendations with history shopping.

In the embodiment, only from the region commodity in user preset regional scope, searches and do shopping with the history First Recommendations of record matching.So that recommending specific aim stronger.

As another embodiment, as shown in figure 3, the difference is that, being serviced in step 102 with embodiment illustrated in fig. 1 Shopping guide's map that the user equipment requests export is sent to the user equipment by device, after user equipment output, The method can also include:

110: server obtains the purchase information for the Pre purchase commodity that the user equipment provides.

111: server searches the second Recommendations with the Pre purchase goods matching.

112: server generates the second recommendation prompt information of second Recommendations, and is sent to the user and sets It is standby.

113: prompt information is recommended in user equipment output described second.

User equipment can export the second recommendation prompt information while exporting shopping guide's map simultaneously.

The second recommendation prompt information can be simultaneously displayed in the different zones of the same page with shopping guide's map.This second Recommending prompt information may include the commodity key message of the second Recommendations, and commodity key message for example may include trade name Title, content of good price, merchandise promotion information, merchandise discount information etc. can be convenient user and know second Recommendations.It should Second recommendation prompt information can export simultaneously with the first recommendation prompt information, be shown in the different zones of the same page.

In addition, server can also obtain display position of second Recommendations in shopping guide's map, to specifically exist Corresponding second is exported at the display position of second Recommendations described in shopping guide's map recommends prompt information.

Wherein, the commodity with Pre purchase commodity association be can be with the second Recommendations of Pre purchase goods matching, such as If buying A commodity, while the probability for buying B commodity is bigger, therefore B commodity are and A goods matching, wherein A commodity are for example It can be milk, B commodity can be fruit etc..

The associated articles of any commodity can do shopping according to the history of different user and record statistics acquisition.

It can also be different with Pre purchase Brand from the second Recommendations of Pre purchase goods matching, but classification phase Together, there are other movable brand articles such as discount or promotion.

Such as Pre purchase commodity are XX chocolate, and if YY chocolate is promoting, can using YY chocolate as Second Recommendations recommend user.

Wherein, the purchase information of Pre purchase commodity can be user's offer, such as input by user, the purchase letter Breath may include the information such as the commodity sign of Pre purchase commodity, quantity purchase, and commodity sign may include type of merchandise title, quotient Product brand name and/or marque etc..

As a kind of possible implementation, the product locations due to shopping guide's map by commodity in shopping place are preparatory It generates.Product locations of each commodity in shopping place can be checked by shopping guide's map.Each commodity is then corresponded to purchase Object field in product locations, can be exported at the display position of each of shopping guide's map commodity commodity sign etc. letter Breath, such as type of merchandise title, Brand title and/or marque etc..

User according to the commodity sign information, can select any commodity, trigger merchandise request in shopping guide's map； User equipment receives the merchandise request and is sent to server；

The merchandise request that the available user equipment of server is sent；By the commodity requested in the merchandise request Commodity details are sent to the user equipment, are exported by user equipment；When receiving the Pre purchase request of user equipment, clothes The inventory records are Pre purchase commodity by business device.Commodity details may include the letter such as commodity sign, buyer's guide content Breath.

Wherein, acquisition history shopping record corresponding with the user account of the user equipment, which can be, is being not present user It is executed when the purchase information for the Pre purchase commodity that equipment provides.

It therefore,, will when step 102 server receives the map output request of user equipment as another embodiment Shopping guide's map of request output is sent to after the user equipment, and the method can also include:

The purchase information of the Pre purchase commodity provided there are user equipment is provided；

If it is, the operation of above-mentioned steps 110 is executed, if otherwise executing the operation of above-mentioned steps 103.

Certainly, the purchase information for obtaining the Pre purchase commodity that the user equipment provides, which can be, is being not present history shopping It is executed when record.

It searches whether to do shopping there are the history of the user account of the user equipment and record；

If it is, the operation of above-mentioned steps 103 is executed, if otherwise executing the operation of above-mentioned steps 110.

Wherein, in above-mentioned some embodiments, optionally, when server receives the map output request of user equipment, After shopping guide's map of request output is sent to the user equipment, the method can also include:

When the user equipment is located at the predeterminated position in the shopping place, user equipment described in server triggers exists While exporting shopping guide's map, the third of output third Recommendations recommends prompt information.

Namely when the user equipment is located at the predeterminated position in the shopping place, server is by third Recommendations Third recommend prompt information be sent to user equipment, exported by user equipment.

Third Recommendations can be preset commodity in server.

The third recommends prompt information that can be simultaneously displayed in the different zones of the same page with shopping guide's map.The third Recommending prompt information may include the commodity key message of third Recommendations, and commodity key message for example may include trade name Title, content of good price, merchandise promotion information, merchandise discount information etc. can be convenient user and know the third Recommendations.It should Third recommends prompt information, can export, be shown in same simultaneously with the second recommendation prompt information and/or the first recommendation prompt information The different zones of one page.

It certainly,, will when server receives the map output request of user equipment as another possible implementation Shopping guide's map of request output is sent to after the user equipment, it can triggering user equipment is exporting shopping guide's map While, the third of output third Recommendations recommends prompt information.

Wherein, in the embodiment of the present application, navigation map can be pre-generated by server.

As another embodiment, wireless device can be disposed in each commodity shelf of the shopping place.

The navigation map can pre-generate as follows:

What is received when carrying out barcode scanning to each of commodity shelf commodity according to handheld device described wirelessly sets The position of wireless signal and the wireless device that preparation is sent, position the handheld device each time barcode scanning when barcode scanning position Set, using the handheld device each time barcode scanning when barcode scanning position as the product locations of the commodity of the handheld device barcode scanning；

According to the product locations of each commodity, navigation map is generated.

Wireless device can be the equipment for sending wireless signal and/or receiving wireless signal, can be using Wi-Fi, indigo plant The equipment of the technologies such as tooth, infrared ray, ultra wide band, RFID, ZigBee or ultrasonic wave, in practical applications, wireless device can select Bluetooth low energy device is selected, wireless signal is Beacon (beacon) signal at this time.

It is specifically commodity on items scanning shelf that handheld device, which carries out barcode scanning to each of commodity shelf commodity, Merchandise news code in outer packing.

In practical applications, commodity are searched in order to facilitate user and checks the relevant information of commodity, such as title, price Etc., a label can also be usually arranged for each commodity in commodity shelf, the label is for showing its corresponding goods Merchandise related information, wherein merchandise related information can be the partial information content in the commodity details, such as quotient Product relevant information may include the key messages such as product name, commodity price.

In the shopping places such as supermarket, market, label is price tag, each commodity usually corresponds to a price mark Label, the key messages such as title, price for display of commodity.

Wherein, label can may be electronic tag for paper labels.Electronic tag refers to that one kind is placed on commodity goods On frame, replace traditionally on paper label electronic display unit, can display of commodity price, information code, trade mark, the information such as inventory, And it can modify to the information of display.

In the shopping places such as supermarket, market, electronic tag that is to say electronic shelf label (Electronic Shelf Label System, ESL).

When label is electronic tag, commodity can also be bound with electronic tag.It is also equipped on each label Label information code, such as one-dimension code or two dimensional code etc., for identifying the label.

Merchandise news code and label information code are saved in the case where commodity and electronic tag are bound namely in server When corresponding relationship, handheld device, which can also be, carries out barcode scanning to the corresponding label of each of commodity shelf commodity；From And server can determine corresponding goods according to the label information code in code scaning information, and then can determine that commodity are corresponding Wireless device.

Commodity and electronic tag it is unbound in the case where, handheld device to each of commodity shelf commodity into While row barcode scanning, barcode scanning can also be carried out to the corresponding electronic tag of the commodity, thus the corresponding barcode scanning of each commodity Information may include merchandise news code and label information code, and server can also be looked into according to the merchandise news code in code scaning information The merchandise related informations such as product name and/or commodity price are looked for, and are sent to the corresponding electronic tag of label information code, to make Obtain the merchandise related information that electronic tag shows corresponding goods, server namely pair for saving merchandise news code and label information code It should be related to, realize the binding of commodity and electronic tag.Wherein, the label information code of the merchandise news code of commodity and label Think one-dimension code or two dimensional code etc..Information code can be used for unique identification commodity or label.

Wherein, it as a kind of possible implementation, can be arranged in each layer of bracket of each commodity shelf One wireless device, to facilitate the transmission signal of handheld device acquisition wireless device.The cloth of wireless device in different support Seated position can be the same or different.

The wireless device that receives is sent when carrying out barcode scanning according to the handheld device wireless signal and described The position of wireless device, position the handheld device each time barcode scanning when barcode scanning position, can be and received according to handheld device The signal strength of the wireless signal of the wireless device arrived and the position of wireless device calculate and obtain.

The signal strength of the wireless device received according to handheld device can calculate between handheld device and wireless device Distance, thus according to the distance between handheld device and wireless device and the position of wireless device, it can calculate obtain The barcode scanning position of handheld device.Specifically can use centroid algorithm, using the distance between handheld device and wireless device with And the position of wireless device, calculate the barcode scanning position for obtaining handheld device.

Handheld device can receive the wireless signal of multiple wireless devices, according to the space dimensionality M in position coordinates space, The wireless signal of N number of wireless device according to the sequence of signal strength from big to small, can be selected for calculating, wherein N be greater than or Equal to M+1, specifically, N can be equal to M+1.It N number of sets using the distance between handheld device and N number of wireless device and wirelessly Standby position, it can calculate the barcode scanning position for obtaining handheld device.

Wherein, as a kind of possible implementation, the wireless signal of the wireless device received according to handheld device Signal strength can calculate the distance between handheld device and wireless device according to following formula:

Wherein, R indicates signal strength；D indicates the distance between handheld device and wireless device；A indicates to connect at 1 meter of distance The signal strength for the wireless signal that the sending device that receiving unit receives is sent；N indicates the environmental attenuation factor.

As another possible implementation, the signal of the wireless signal of the wireless device received according to handheld device Intensity can calculate the distance between handheld device and wireless device according to following formula:

d²=C²(R₀-R)；

Wherein, R indicates signal strength, and d indicates distance of the handheld device apart from wireless device；C is the conversion scale factor, R₀ It can adopt international standards to be worth, when being also possible to sending device known to position infinitely close to the receiving device of different model, The signal strength mean value received.

Certainly, the embodiment of the present application and not only limit can according to practical situations with above two possible implementation In different ways, to calculate the distance between handheld device and wireless device.

Wherein, when wireless device is arranged in commodity shelf, each of each commodity shelf commodity can be made Correspond to a wireless device；

The then institute that receives when carrying out barcode scanning to each of commodity shelf object according to the handheld device State wireless device transmission wireless signal and the wireless device position, position the handheld device each time barcode scanning when Barcode scanning position may include:

The nothing received when carrying out barcode scanning to each of commodity shelf commodity according to the handheld device The wireless signal that line equipment is sent, the determining and immediate wireless device of the handheld device；

The position of the immediate wireless device is positioned as to the barcode scanning position when handheld device barcode scanning.

As another embodiment, wireless device is disposed in each commodity shelf of the shopping place；

The navigation map pre-generates as follows:

Server receives the product locations for each commodity that handheld device uploads；Wherein, the product locations are described Handheld device carries out barcode scanning to each of commodity shelf commodity；What is received when according to barcode scanning each time is described wireless The position of the wireless signal of equipment and the wireless device, the barcode scanning position when barcode scanning each time of positioning.

Namely in the present embodiment, the product locations of the commodity of handheld device barcode scanning can be positioned by handheld device to be obtained.

Wherein, the position of wireless device can be what handheld device was obtained from server.

The wireless signal of the wireless device received when then according to barcode scanning each time and the position of the wireless device It sets, the barcode scanning position when barcode scanning each time of positioning may is that

It the wireless signal of the wireless device received when handheld device is according to barcode scanning each time and described wirelessly sets Standby position, the determining position with the immediate wireless device of the handheld device.

As another embodiment, the wireless device is arranged in the commodity shelf of each of the shopping place, The corresponding commodity of each wireless device and a label；The label is used to show the commodity correlation letter of its corresponding goods Breath；Merchandise related information for example may include the information such as product name, commodity price, the commodity place of production.

The navigation map can pre-generate as follows:

Server is corresponding to each of commodity shelf commodity and the commodity according to the handheld device Label carries out the code scaning information of barcode scanning acquisition, searches the corresponding relationship of different labels Yu different radio equipment；By each barcode scanning Commodity the corresponding wireless device of label product locations of the position as the commodity；According to the commodity position of each commodity It sets, generates navigation map.

Wherein, when label is electronic tag, each wireless device is integrated in its corresponding electronic tag, different labels It can be after each wireless device connect server with the corresponding relationship of different radio equipment, it corresponding with label closed It fastens and reaches the server.

As another embodiment, the wireless device is arranged in the commodity shelf of each of the shopping place, Each wireless device corresponds to a commodity；Equipment information code is provided in each wireless device；

The navigation map can pre-generate as follows:

Server carries out barcode scanning to each of commodity shelf commodity according to handheld device, and to the commodity Corresponding wireless device carries out barcode scanning, the code scaning information of acquisition；

According to the equipment information code in the code scaning information, the position of the corresponding wireless device of the equipment information code is made For the product locations of the commodity of barcode scanning；

In above-mentioned each embodiment, server can also barcode scanning non-according to the handheld device when receive wirelessly set The position of standby wireless signal and the wireless device positions non-barcode scanning position when the non-barcode scanning of the handheld device, as Shelf passage position；

The then product locations according to each commodity, generating navigation map may include:

According to the position of each wireless device, the commodity shelf position of each commodity shelf is determined；

According to each commodity shelf position, the product locations of each commodity and each shelf passage position, navigation is generated Map.

Certainly, as another implementation, shelf passage position can also be with handheld device according to the non-barcode scanning of handheld device When the wireless signal of wireless device that receives and the position of the wireless device carry out positioning acquisition.

Since there are many commodity in shopping place, different classification can be carried out according to item property, commodity namely according to Different classifications are put.Classification demand in different shopping places is different, such as in the shopping places such as supermarket, can be according to Fresh class, grain and oil class and seasoning class, liquor and reconstitute class, daily class and household class, style class and household appliances etc. Etc. classifying；It can also for another example classify according to for shampoo, towel, TV, washing machine etc..

It is described according to each commodity shelf position, the product locations of each commodity and each as another embodiment Shelf passage position, generating navigation map may include:

According to the product locations of each commodity and the merchandise classification of each commodity, generates merchandise classification and be distributed sub- map；

Be distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity shelf position and Commodity shelf and shelf passage are drawn in shelf passage position, generate the corresponding shelf of each merchandise classification and are distributed sub- map；

It is distributed each of sub- map commodity shelf for the shelf, according to the product locations of each commodity, is generated The corresponding commodity of each commodity shelf are distributed sub- map；

Establish the sub- map of the merchandise classification, the shelf are distributed sub- map and the commodity are distributed the association of sub- map Relationship generates navigation map.

Wherein, commodity be distributed in sub- map can also include each commodity product name information, commodity price, commodity figure The information such as piece.

Wherein, it is distributed in sub- map in shelf, the affiliated merchandise classification of commodity shelf can also be marked.

Since merchandise classification can also be divided further, each merchandise classification may not only correspond to a commodity Shelf, each commodity shelf may also can correspond to multiple merchandise classifications.

Assuming that merchandise classification, which can be further divided into, obtains different types of merchandize, for example commodity of daily use can be into one Step is divided into shampoo, towel etc..

Therefore, described to be distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity goods Commodity shelf and shelf passage are drawn in rack position and shelf passage position, and generating the sub- map of shelf distribution may is that

It is distributed each of each of sub- map merchandise classification type of merchandize for the merchandise classification, according to institute The corresponding commodity shelf position of type of merchandize and shelf passage position are stated, commodity shelf and shelf passage are drawn, generates goods Frame is distributed sub- map.

Wherein, when generating navigation map, navigation map boundary can be determined first；Wherein the navigation map boundary can To be determined according to the building size of interior architecture drawings marked；

Therefore, specifically in the navigation map boundary, according to the product locations of each commodity and each commodity Merchandise classification generates merchandise classification and is distributed sub- map.

It can also include indoor channel, such as stair, elevator and fire-fighting when drawing commodity shelf and shelf passage Channel etc., indoor channel can be determined from architectural drawing.

Therefore described to be distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity shelf Commodity shelf and shelf passage are drawn in position and shelf passage position, and generating the sub- map of shelf distribution may is that

It is described to be distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity shelf position It sets, shelf passage position and indoor channel position, drafting commodity shelf, shelf passage and indoor channel generate shelf point Cloth map.

Due to may include multiple rooms in shopping place, chummery can be in same floor in different buildings yet Layer, arranges the wireless device in the commodity shelf in each room；The merchandise classification put in each room may Difference, for example what Stall room put is commodity of daily use, what second floor room was put can be household class commodity.

Server can determine the product locations in each room according to the position of wireless device.The server root According to the product locations of each commodity and the merchandise classification of each commodity, generate merchandise classification be distributed sub- map can be with are as follows:

According to commodity each in each room in product locations and the merchandise classification of each commodity, each room is generated Between merchandise classification be distributed sub- map.

Wherein, in above-mentioned each embodiment, the position of wireless device can be preset, and can also be obtained by calculating.

In one possible implementation, wireless device may include first kind equipment and the second class equipment, wherein Known to the position of first kind equipment；The wireless signal received can be uploaded to server by first kind equipment；Second class equipment The wireless signal received can be uploaded to server.It, can be in the indoor ceiling of shopping place in order to facilitate signal transmission Plate arrangement the first control equipment, is specifically as follows AP (Wireless Access Point, wireless access points), the first kind The wireless signal that equipment and the second equipment receive is uploaded to server by the first control equipment.

The position of wireless device can predefine as follows acquisition:

Server is using the fixed second class equipment of the first kind equipment and/or position as known device, according to institute The nothing that the undetermined second class equipment in any one position that the position and the known device for stating known device receive is sent Line signal positions the position of the undetermined second class equipment in any one described position.

Wherein, can specifically arrange to be the second class equipment in commodity shelf.

In another possible implementation, it is disposed in the indoor ceiling of shopping place second known to position Control equipment；Second control equipment can according to default arranged ceiling indoors,

The second control equipment can send the wireless device that the second control equipment receives wireless Signal is uploaded to the server；

Then the position of wireless device can predefine as follows acquisition:

Wireless signal that server is sent according to the wireless device that receives of the second control equipment and described The position of second control equipment, positions the position of the wireless device.

Seen from the above description, navigation map may include that merchandise classification is distributed sub- map, shelf are distributed sub- map and Commodity are distributed sub- map.

It is that the product locations according to each commodity in commodity shelf generate that the commodity, which are distributed sub- map,；The shelf point Cloth map is generated according to the shelf location of each commodity shelf；The merchandise classification is distributed sub- map according to the quotient of each commodity Grade is set and the merchandise classification of each commodity generates；

Therefore, as another embodiment, user equipment exports shopping guide's map and is specifically:

User equipment obtains shopping guide's map that server provides, and exports the merchandise classification and be distributed sub- map；

When receiving the shelf output request for being distributed any merchandise classification in sub- map for the merchandise classification, output is asked The corresponding shelf of the merchandise classification asked are distributed sub- map；

When receiving the export of commodities request for being distributed any commodity shelf in sub- map for the shelf, request is exported The corresponding commodity of commodity shelf are distributed sub- map.

Therefore, shopping guide's map that user is exported by user equipment can be distributed in sub- map in merchandise classification, and lookup is thought Merchandise classification belonging to the commodity to be bought, for merchandise classification triggering merchandise classification output request, user equipment can The corresponding commodity shelf of merchandise classification for exporting request is distributed sub- map；It is distributed in sub- map in commodity shelf, can search and think Commodity shelf where the commodity to be bought, for commodity shelf triggering commodity shelf output request, user equipment output is asked The corresponding commodity of the commodity shelf asked are distributed sub- map.

Certainly can also be server in the target position at a distance from the regional location of any merchandise classification less than the When one pre-determined distance, triggers the user equipment and export the sub- map of the corresponding commodity shelf distribution of the merchandise classification；

In the target position at a distance from any commodity shelf less than the second pre-determined distance when, trigger the user equipment The commodity for exporting the commodity shelf are distributed sub- map.

The commodity for wanting purchase can be found by being distributed in sub- map in commodity, if it is desired to check commodity distribution ground The more detailed commodity details of any of figure commodity then can send commodity to server by user equipment and ask It asks.

Therefore, the first recommendation prompt information for generating first Recommendations, triggers the user equipment output While shopping guide's map, exporting the first recommendation prompt information includes:

Generate first Recommendations first recommends prompt information, triggers the user equipment and is exporting the commodity While being distributed sub- map, exports described first and recommend prompt information.

Namely first recommendation prompt information specifically can be and be distributed sub- map with commodity and export simultaneously, may be displayed on same In a page.

In order to facilitate understanding, by taking shopping place is supermarket as an example, as shown in Fig. 4 a~Fig. 4 c, respectively user equipment Different schematic diagram of interface display include that a merchandise classification is distributed sub- map 401 in Fig. 4 a, include that a commodity shelf is distributed in Fig. 4 b Sub- map 402.

It include that a commodity are distributed sub- map 403 in Fig. 4 c, it may include in the article shelf that commodity, which are distributed in sub- map, Distributing position and Item Information of each article etc..

It further include the first of the first Recommendations recommending prompt information 404 in Fig. 4 c.

It is, of course, also possible to include the second recommendation prompt information of the second Recommendations, prompt information can be recommended with first The different zones being shown in the interface of user equipment, certain first recommendation prompt information and the second recommendation information can pass through Switch the same area being shown in interface.Include in the first Recommendations it is multiple, first recommends prompt information when including multiple, Can also be by the way of switching display, the same area in interface switches over display, such as at interval of certain time or When person receives switching request, i.e., recommend prompt information from when previous first recommendation prompt information switches to next first.

Fig. 5 is a kind of structural schematic diagram of content recommendation device one embodiment provided by the embodiments of the present application, the device In practical applications, it can be applied particularly in server, can be only fitted in the processor of server, can also be used as independence Module is connected to the processor, the apparatus may include:

Such map requests module 501, when the map for receiving user equipment exports request, by the shopping guide of request output Figure is sent to the user equipment, is exported by the user equipment；Wherein, shopping guide's map is according to commodity in shopping place Product locations it is pre-generated；

Record obtains module 502, the corresponding history shopping record of the user account for obtaining the user equipment；

Wherein, the history shopping record can be user equipment and upload and save in the server.

It can certainly be that server statistics obtain, should be in possible implementation, which can also include:

Transaction modules when requesting for receiving the purchase that the user equipment is sent, are asked according in purchase request The purchase information for the end article bought is wanted to buy, generates purchase notice, and carry out shopping story record；The purchase notice is matched for prompting Goods personnel carry out according to the purchase information of the end article with goods.

Shopping record information is corresponding with user account to be saved, and the shopping record information is history shopping record.

First commodity searching module 503 records matched first Recommendations with history shopping for searching；

First commercial product recommending module 504, first for generating first Recommendations recommends prompt information, triggers institute While stating user equipment output shopping guide's map, prompt information is recommended in output output described first.

In the embodiment of the present application, by exporting shopping guide's map to user equipment, recorded in conjunction with user's history shopping, Ke Yicha It looks for and records matched first Recommendations with history shopping, and trigger user equipment output first and recommend prompt information, thus real Personalized recommendation is showed and has improved purchasing convenience, shopping-time can be greatlyd save.

In order to further increase recommendation accuracy, as another embodiment, exist with embodiment illustrated in fig. 5 difference In the device can also include:

First user location determining module, for obtaining target position of the user equipment in the shopping place；

Area determination module, for obtaining the region commodity within the scope of the target position predeterminable area；

The first commodity searching module is specifically used for from the region commodity, searches and history shopping record The first Recommendations matched.

Wherein, in certain embodiments, which can also include:

First product locations determining module, for obtaining display position of first Recommendations in shopping guide's map It sets；

Then the first commercial product recommending module is specifically used for generating the first recommendation prompt information of first Recommendations, It triggers and exports first recommendation at the display position of the user equipment first Recommendations described in shopping guide's map Prompt information.The first recommendation prompt information is mainly used for prompting quotient of first Recommendations in shopping place described in user at this time Grade is set, and so as to facilitate user to search the product locations in shopping place of the first Recommendations, can assist user The commodity for wanting purchase are quickly found out, purchasing convenience is further improved.

In order to further increase purchasing convenience, when which includes the first product locations determining module, can also include:

Shopping guide's cue module, for according to the target position at a distance from the product locations of each first Recommendations, Shopping guide's prompt information is generated, and triggers the user equipment and exports shopping guide's prompt information in shopping guide's map；It is described Shopping guide's prompt information is used to prompt the distance of each the first Recommendations and the target position of user.

To which user can plan shopping route, according to shopping guide's prompt information so as to be quickly found out in shopping place Pre purchase commodity save shopping-time, improve purchasing convenience, improve shopping efficiency.

In order to further increase recommendation accuracy, in certain embodiments, which can also include:

Second commodity searching module, for searching and the second Recommendations of the Pre purchase goods matching；

Second commercial product recommending module, second for generating second Recommendations recommends prompt information, described in triggering While user equipment exports shopping guide's map, exports described second and recommend prompt information.

In addition, the device can also include the second product locations determining module, exist for obtaining second Recommendations Display position in shopping guide's map；To which the second commercial product recommending module is specifically the second Recommendations described in shopping guide's map Corresponding second is exported at display position recommends prompt information.

When described device further includes second user position determination module and area determination module, second commodity are looked into It looks for module that can be specifically used for from the region commodity, searches the second Recommendations with the Pre purchase goods matching.

In addition, in certain embodiments, which can also include:

Third commercial product recommending module, when predeterminated position for being located in the shopping place in the user equipment, clothes The device triggering user equipment be engaged in while exporting shopping guide's map, the third of output third Recommendations recommends prompt letter Breath.

Wherein, which can pre-generate shopping guide's map, therefore, as a kind of possible implementation:

Wireless device is disposed in each commodity shelf of the shopping place；Described device can also include:

First map generation module, for carrying out barcode scanning to each of commodity shelf commodity according to handheld device When the position of wireless signal and the wireless device that sends of the wireless device that receives, it is every to position the handheld device Barcode scanning position when barcode scanning, using the handheld device each time barcode scanning when barcode scanning position as the handheld device barcode scanning Commodity product locations；According to the product locations of each commodity, navigation map is generated.

Wherein, it can be the corresponding wireless device of each commodity in the commodity shelf；

At this point, the first map generation module carries out each of commodity shelf commodity according to handheld device The position of wireless signal and the wireless device that the wireless device received when barcode scanning is sent positions described hand-held Equipment each time barcode scanning when barcode scanning position can be specifically:

What is received when carrying out barcode scanning to each of commodity shelf commodity according to handheld device described wirelessly sets The wireless signal that preparation is sent, the determining and immediate wireless device of the handheld device；

As another possible implementation, it is disposed in each commodity shelf of the shopping place and wirelessly sets It is standby；Described device can also include:

Second map generation module, the product locations of each commodity for receiving handheld device upload；Wherein, described Product locations are that the handheld device carries out barcode scanning to each of commodity shelf commodity；It is connect when according to barcode scanning each time The wireless signal of the wireless device received and the position of the wireless device, the barcode scanning position when barcode scanning each time of positioning It sets；According to the product locations of each commodity, navigation map is generated.

As another possible implementation, the nothing is arranged in the commodity shelf of each of the shopping place Line equipment, the corresponding commodity of each wireless device and a label；The label is used to show the quotient of its corresponding goods Product relevant information；Described device can also include:

Third map generation module, according to the handheld device to each of commodity shelf commodity and described The corresponding label of commodity carries out the code scaning information of barcode scanning acquisition, searches the corresponding relationship of different labels Yu different radio equipment；It will Product locations of the position of the corresponding wireless device of the label of the commodity of each barcode scanning as the commodity；According to each commodity Product locations, generate navigation map.

As another possible implementation, the nothing is arranged in the commodity shelf of each of the shopping place Line equipment, the corresponding commodity of each wireless device；Equipment information code is provided in each wireless device；Described device can With further include:

4th map generation module, for being swept according to handheld device to each of commodity shelf commodity Code, and barcode scanning, the code scaning information of acquisition are carried out to the corresponding wireless device of the commodity；According to setting in the code scaning information Standby information code, using the position of the corresponding wireless device of the equipment information code as the product locations of the commodity of barcode scanning；According to each The product locations of a commodity generate navigation map.

In above-described embodiment, the first map generation module, the second map generation module, third map generation module or Four map generation modules can also barcode scanning non-according to the handheld device when wireless signal of wireless device that receives, Yi Jisuo The non-barcode scanning position when position of wireless device positions the handheld device non-barcode scanning is stated, as shelf passage position；

Then, the first map generation module, the second map generation module, third map generation module or the 4th map generate According to the product locations of each commodity, generating navigation map can be specifically module:

Wherein, the first map generation module, the second map generation module, third map generation module or the 4th map are raw At module according to the product locations of each commodity, generating navigation map can be specifically:

In above-described embodiment, the position of wireless device can be preset, and can also be obtained by calculating.

Therefore, in a kind of possible implementation, wireless device may include first kind equipment and the second class equipment, In, known to the position of first kind equipment；The wireless signal received can be uploaded to server by first kind equipment；Second class is set It is standby the wireless signal received to be uploaded to server.It, can be in the indoor day of shopping place in order to facilitate signal transmission Card arrangement the first control equipment, is specifically as follows AP (Wireless Access Point, wireless access points), first The wireless signal that class equipment and the second equipment receive is uploaded to server by the first control equipment.

The device can also include:

First equipment locating module, for using the fixed second class equipment of the first kind equipment and/or position as Known device, any one position undetermined second received according to the position of the known device and the known device The wireless signal that class equipment is sent positions the position of the undetermined second class equipment in any one described position.

The device can also include:

Second equipment locating module, the nothing that the wireless device for being received according to the second control equipment is sent The position of line signal and the second control equipment, positions the position of the wireless device.

Fig. 6 is a kind of structural schematic diagram of another embodiment of content recommendation device provided by the embodiments of the present application, the dress It sets and is applied particularly in user equipment in practical applications, can be only fitted in the processor of user equipment, can also be used as solely Formwork erection block is connected to the processor, the apparatus may include:

Such map requests module 601, for sending map output request to server；Obtain the shopping guide that the server provides Map simultaneously exports；Wherein, shopping guide's map is pre-generated according to product locations of the commodity in shopping place；

Data obtaining module 602, first for obtaining the server recommends prompt information；Wherein, it described first pushes away Recommending prompt information is the corresponding history shopping record of user account that the server obtains the user equipment；Search with it is described History shopping records matched first Recommendations, generates for first Recommendations；

Message output module 603 recommends prompt information for exporting described first.

Wherein, the message output module can be specifically used for the first Recommendations described in shopping guide's map Display position at output it is described first recommend prompt information；The first recommendation prompt information is for prompting first described in user Product locations of the Recommendations in the shopping place.

As another embodiment, data obtaining module is also used to obtain the second recommendation prompt information of the server, Wherein, the second recommendation prompt information is the purchase letter that the server obtains the Pre purchase commodity that the user equipment provides Breath；The second Recommendations with the Pre purchase goods matching are searched, are generated for second Recommendations.To institute It states message output module and is also used to export the second recommendation prompt information.

As another embodiment, data obtaining module is also used to obtain the third that the server is sent and recommends prompt letter Breath, it is the server in user equipment position that it is the recommendation prompt information of third Recommendations that the third, which recommends prompt information, It is sent when predeterminated position in the shopping place.To which the message output module is also used to export the third and pushes away Recommend prompt information.

In addition, the device can also include:

Module is bought, for sending purchase request to server, in order to which server is requested according in purchase request The purchase information of the end article of purchase generates purchase notice, and carries out shopping story record；The purchase notice matches goods for prompting Personnel carry out according to the purchase information of the end article with goods.The history shopping record that is to say that carrying out shopping record obtains Shopping record information.

It is described the embodiment of the present application also provides a kind of transaction data processing system, including user equipment and server User device configuration has content recommendation device as shown in FIG. 6, and the server is filled configured with commending contents as shown in Figure 5 It sets.

Therefore, the embodiment of the present application also provides a kind of servers, including memory and processor；The memory with And the processor is connected by bus；

One or more groups of program instructions are stored in the memory；

The processor is used to call one or more groups of program instructions in the memory, performs the following operations:

When receiving the map output request of user equipment, shopping guide's map of request output is sent to the user and is set It is standby, it is exported by the user equipment；Wherein, shopping guide's map is according to the pre- Mr. of product locations of the commodity in shopping place At；

It searches and records matched first Recommendations with history shopping；

The embodiment of the present application also provides a kind of user equipmenies, including memory and processor；The memory and The processor is connected by bus；

One or more groups of program instructions are stored in the memory；

Map output request is sent to server；

It exports described first and recommends prompt information.

It can be obtained by the embodiment of the present application according to the Pre purchase commodity in history shopping record or shopping list The shopping hobby of user and purchasing habits etc., so as to which Recommendations are recommended user, Recommendations more meet user Shopping hobby and purchasing habits, Recommendations are prompted in shopping guide's map, thus with facilitate user shopping field In quickly find the commodity for wanting purchase, improve purchasing convenience, can save shopping-time, improve shopping efficiency.

In a typical configuration, calculating equipment includes one or more processors (CPU), input/output interface, net Network interface and memory.

Memory may include the non-volatile memory in computer-readable medium, random access memory (RAM) and/or The forms such as Nonvolatile memory, such as read-only memory (ROM) or flash memory (flashRAM).Memory is showing for computer-readable medium Example.

Computer-readable medium includes permanent and non-permanent, removable and non-removable media can be by any method Or technology come realize information store.Information can be computer readable instructions, data structure, the module of program or other data. The example of the storage medium of computer includes, but are not limited to phase change memory (PRAM), static random access memory (SRAM), moves State random access memory (DRAM), other kinds of random access memory (RAM), read-only memory (ROM), electric erasable Programmable read only memory (EEPROM), flash memory or other memory techniques, read-only disc read only memory (CD-ROM) (CD-ROM), Digital versatile disc (DVD) or other optical storage, magnetic cassettes, tape magnetic disk storage or other magnetic storage devices Or any other non-transmission medium, can be used for storage can be accessed by a computing device information.As defined in this article, it calculates Machine readable medium does not include non-temporary computer readable media (transitory media), such as the data-signal and carrier wave of modulation.

As used some vocabulary to censure specific components in the specification and claims.Those skilled in the art answer It is understood that hardware manufacturer may call the same component with different nouns.This specification and claims are not with name The difference of title is as the mode for distinguishing component, but with the difference of component functionally as the criterion of differentiation.Such as logical The "comprising" of piece specification and claim mentioned in is an open language, therefore should be construed to " include but do not limit In "." substantially " refer within the acceptable error range, those skilled in the art can within a certain error range solve described in Technical problem basically reaches the technical effect.In addition, " coupling " word includes any direct and indirect electric property coupling herein Means.Therefore, if it is described herein that a first device is coupled to a second device, then representing the first device can directly electrical coupling It is connected to the second device, or the second device indirectly electrically coupled through other devices or coupling means.Specification Subsequent descriptions be implement the application better embodiment, so it is described description be for the purpose of the rule for illustrating the application, It is not intended to limit the scope of the present application.The protection scope of the application is as defined by the appended claims.

It should also be noted that, the terms "include", "comprise" or its any other variant are intended to nonexcludability Include, so that commodity or system including a series of elements not only include those elements, but also including not clear The other element listed, or further include for this commodity or the intrinsic element of system.In the feelings not limited more Under condition, the element that is limited by sentence "including a ...", it is not excluded that in the commodity or system for including the element also There are other identical elements.

Above description shows and describes several preferred embodiments of the present application, but as previously described, it should be understood that the application Be not limited to forms disclosed herein, should not be regarded as an exclusion of other examples, and can be used for various other combinations, Modification and environment, and the above teachings or related fields of technology or knowledge can be passed through within that scope of the inventive concept describe herein It is modified.And changes and modifications made by those skilled in the art do not depart from spirit and scope, then it all should be in this Shen It please be in the protection scope of appended claims.

Claims

1. a kind of content recommendation method characterized by comprising

When server receives the map output request of user equipment, shopping guide's map of request output is sent to the user and is set It is standby, it is exported by the user equipment；Wherein, shopping guide's map is according to the pre- Mr. of product locations of the commodity in shopping place At；

It searches and records matched first Recommendations with history shopping；

Obtain display position of first Recommendations in shopping guide's map；

Generate first Recommendations first recommends prompt information, triggers user equipment institute in shopping guide's map It states and exports the first recommendation prompt information at the display position of the first Recommendations；The first recommendation prompt information is for mentioning Show the product locations of the first Recommendations described in user；

Wherein, wireless device is arranged in the commodity shelf of each of the shopping place, each wireless device corresponding one A commodity and a label；The label is used to show the merchandise related information of its corresponding goods；Shopping guide's map is specific It pre-generates as follows:

Barcode scanning is carried out to each of commodity shelf commodity and the corresponding label of the commodity according to handheld device to obtain The code scaning information obtained, searches the corresponding relationship of different labels Yu different radio equipment；By the label pair of the commodity of each barcode scanning Product locations of the position for the wireless device answered as the commodity；

The wireless signal of the wireless device received when barcode scanning non-according to the handheld device and the position of the wireless device Handheld device position when the non-barcode scanning of the handheld device is positioned, as shelf passage position；

It is distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity shelf position and shelf Channel position draws commodity shelf and shelf passage, generates the corresponding shelf of each merchandise classification and is distributed sub- map；

It is distributed each of sub- map commodity shelf for the shelf, according to the product locations of each commodity, is generated each The sub- map of a corresponding commodity distribution of commodity shelf；

Establish the sub- map of the merchandise classification, the shelf are distributed sub- map and the commodity be distributed sub- map association close System generates shopping guide's map.

2. a kind of content recommendation method characterized by comprising

It searches and records matched first Recommendations with history shopping；

Obtain display position of first Recommendations in shopping guide's map；

Wherein, wireless device is arranged in the commodity shelf of each of the shopping place, each wireless device corresponding one A commodity；Equipment information code is provided in each wireless device；Shopping guide's map pre-generates as follows:

Barcode scanning is carried out to each of commodity shelf commodity according to handheld device, and corresponding wireless to the commodity Equipment carries out barcode scanning, the code scaning information of acquisition；

According to the equipment information code in the code scaning information, using the position of the corresponding wireless device of the equipment information code as sweeping The product locations of the commodity of code；

3. method according to claim 1 or 2, which is characterized in that the map that the server receives user equipment is defeated When requesting out, after shopping guide's map of request output is sent to the user equipment, the method also includes:

Obtain target position of the user equipment in the shopping place；

The lookup records matched first Recommendations with history shopping specifically:

4. method according to claim 1 or 2, which is characterized in that the map that the server receives user equipment is defeated When requesting out, after shopping guide's map of request output is sent to the user equipment, the method also includes:

Obtain the purchase information for the Pre purchase commodity that the user equipment provides；

Search the second Recommendations with the Pre purchase goods matching；

Generate second Recommendations second recommends prompt information, triggers the user equipment and is exporting shopping guide's map While, it exports described second and recommends prompt information.

5. method according to claim 1 or 2, which is characterized in that the map that the server receives user equipment is defeated When requesting out, after shopping guide's map of request output is sent to the user equipment, the method also includes:

When the user equipment is located at the predeterminated position in the shopping place, triggers the user equipment and lead described in the output While land purchase figure, the third of output third Recommendations recommends prompt information.

6. method according to claim 1 or 2, which is characterized in that the map that the server receives user equipment is defeated When requesting out, shopping guide's map of request output is sent to the user equipment, after user equipment output, the side Method further include:

When receiving the purchase request that the user equipment is sent, according to the end article for requesting purchase in the purchase request Information is bought, generates purchase notice, and carry out shopping story record；The purchase notice is for prompting with goods personnel according to the target The purchase information of commodity is carried out with goods.

7. method according to claim 1 or 2, which is characterized in that the map that the server receives user equipment is defeated When requesting out, shopping guide's map of request output is sent to the user equipment, includes: by user equipment output

When the server receives the map output request of user equipment, shopping guide's map of request output is sent to the use Family equipment exports the merchandise classification by the user equipment and is distributed sub- map；It receives for merchandise classification distribution When the shelf of any merchandise classification export request in map, the corresponding shelf of merchandise classification for exporting request are distributed sub- map；It connects When receiving the export of commodities request for being distributed any commodity shelf in sub- map for the shelf, the commodity shelf pair of request is exported The commodity answered are distributed sub- map；

The first recommendation prompt information for generating first Recommendations, triggers the user equipment with exporting the shopping guide While figure, exporting the first recommendation prompt information includes:

Generate first Recommendations first recommends prompt information, triggers the user equipment and is exporting the commodity distribution While sub- map, exports described first and recommend prompt information.

8. the method according to claim 1, wherein described obtain first Recommendations in the shopping guide After display position in figure, the method also includes:

Obtain target position of the user equipment in the shopping place；

According to the target position at a distance from the product locations of each first Recommendations, shopping guide's prompt information is generated, and touch Send out user equipment described exports shopping guide's prompt information in shopping guide's map；Shopping guide's prompt information is used for prompting The distance of family each the first Recommendations and the target position.

9. a kind of content recommendation method characterized by comprising

User equipment sends map output request to server；

It obtains shopping guide's map that the server provides and exports；Wherein, shopping guide's map is according to commodity in shopping place Product locations it is pre-generated；

It obtains the server is sent first and recommends prompt information；Wherein, described first recommends prompt information for the service Device obtains the corresponding history shopping record of user account of the user equipment；It searches and records matched the with history shopping One Recommendations；It is generated for first Recommendations；

Described first is exported at the display position of the first Recommendations described in shopping guide's map recommends prompt information；It is described First recommendation prompt information is used to prompt the product locations of the first Recommendations described in user；

10. a kind of content recommendation method characterized by comprising

User equipment sends map output request to server；

11. a kind of content recommendation device characterized by comprising

Map provides module, and when the map for receiving user equipment exports request, shopping guide's map of request output is sent To the user equipment, exported by the user equipment；Wherein, commodity of the shopping guide's map according to commodity in shopping place Position is pre-generated；

First commercial product recommending module, first for generating first Recommendations recommends prompt information, triggers the user Described first is exported at the display position of equipment first Recommendations described in shopping guide's map recommends prompt information；It is described First recommendation prompt information is used to prompt the product locations of the first Recommendations described in user；

Wherein, wireless device is arranged in the commodity shelf of each of the shopping place, each wireless device corresponding one A commodity and a label；The label is used to show the merchandise related information of its corresponding goods；Described device further include:

Third map generation module is used for according to handheld device to each of commodity shelf commodity and the commodity Corresponding label carries out the code scaning information of barcode scanning acquisition, searches the corresponding relationship of different labels Yu different radio equipment；It will be each Product locations of the position of the corresponding wireless device of the label of the commodity of a barcode scanning as the commodity；According to the handheld device The position of the wireless signal of the wireless device received when non-barcode scanning and the wireless device positions the handheld device and does not sweep Handheld device position when code, as shelf passage position；According to the position of each wireless device, each commodity shelf is determined Commodity shelf position；According to the product locations of each commodity and the merchandise classification of each commodity, merchandise classification distribution is generated Map；It is distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity shelf position and goods Frame channel position draws commodity shelf and shelf passage, generates the corresponding shelf of each merchandise classification and is distributed sub- map；Needle Each of sub- map commodity shelf is distributed to the shelf and generates each commodity according to the product locations of each commodity The corresponding commodity of shelf are distributed sub- map；Establish the sub- map of the merchandise classification, the shelf are distributed sub- map and the quotient Product are distributed the incidence relation of sub- map, generate shopping guide's map.

12. a kind of content recommendation device characterized by comprising

Wherein, wireless device is arranged in the commodity shelf of each of the shopping place, each wireless device corresponding one A commodity；Equipment information code is provided in each wireless device；

Described device further include:

4th map generation module, for carrying out barcode scanning to each of commodity shelf commodity according to handheld device, with And barcode scanning, the code scaning information of acquisition are carried out to the corresponding wireless device of the commodity；According to the equipment letter in the code scaning information Code is ceased, using the position of the corresponding wireless device of the equipment information code as the product locations of the commodity of barcode scanning；According to the hand The position positioning of the wireless signal and the wireless device of the wireless device received when the non-barcode scanning of holding equipment is described hand-held to be set Handheld device position when standby non-barcode scanning, as shelf passage position；According to the position of each wireless device, each commodity are determined The commodity shelf position of shelf；According to the product locations of each commodity and the merchandise classification of each commodity, merchandise classification is generated It is distributed sub- map；It is distributed each of sub- map merchandise classification for the merchandise classification, according to the commodity shelf position And shelf passage position, commodity shelf and shelf passage are drawn, corresponding shelf distribution of each merchandise classification is generated Map；It is distributed each of sub- map commodity shelf for the shelf, according to the product locations of each commodity, is generated each The sub- map of a corresponding commodity distribution of commodity shelf；Establish the sub- map of the merchandise classification, the shelf are distributed sub- map and The commodity are distributed the incidence relation of sub- map, generate shopping guide's map.

13. device according to claim 11 or 12, which is characterized in that further include:

The first commodity searching module is specifically used for from the region commodity, and lookup records matched with history shopping First Recommendations.

14. device according to claim 11 or 12, which is characterized in that further include:

Second commercial product recommending module, second for generating second Recommendations recommends prompt information, triggers the user While equipment exports shopping guide's map, exports described second and recommend prompt information.

15. device according to claim 11 or 12, which is characterized in that further include:

Transaction modules when requesting for receiving the purchase that the user equipment is sent, please be wanted to buy according in purchase request The purchase information for the end article bought generates purchase notice, and carries out shopping story record；The purchase notice matches goods people for prompting Member carries out according to the purchase information of the end article with goods.

16. device according to claim 11 or 12, which is characterized in that described device further include:

First product locations determining module, for obtaining first Recommendations display position in shopping guide's map；

The first commercial product recommending module is specifically used for generating the first recommendation prompt information of first Recommendations, triggers institute It states and exports the first recommendation prompt letter at the display position of user equipment first Recommendations described in shopping guide's map Breath.

17. device according to claim 16, which is characterized in that further include:

Second user position determination module, for obtaining target position of the user equipment in the shopping place；

Shopping guide's cue module, at a distance from the product locations of each first Recommendations, being generated according to the target position Shopping guide's prompt information, and trigger the user equipment and export shopping guide's prompt information in shopping guide's map；The shopping guide Prompt information is used to prompt the distance of each the first Recommendations and the target position of user.

18. a kind of content recommendation device characterized by comprising

Such map requests module, for sending map output request to server；Obtain shopping guide's map of the server offer simultaneously Output；Wherein, shopping guide's map is pre-generated according to product locations of the commodity in shopping place；

Data obtaining module, first for obtaining the server recommends prompt information；Wherein, described first recommends prompt letter Breath is the corresponding history shopping record of user account that the server obtains the user equipment；It searches and does shopping with the history First Recommendations of record matching；It is generated for first Recommendations；

Message output module, for exporting described first at the display position of the first Recommendations described in shopping guide's map Recommend prompt information；The first recommendation prompt information is used to prompt the product locations of the first Recommendations described in user；

19. a kind of content recommendation device characterized by comprising

Shopping guide's map pre-generates as follows: