CN106161216A - Promotion message shares tracking and system - Google Patents
Promotion message shares tracking and system Download PDFInfo
- Publication number
- CN106161216A CN106161216A CN201610799106.1A CN201610799106A CN106161216A CN 106161216 A CN106161216 A CN 106161216A CN 201610799106 A CN201610799106 A CN 201610799106A CN 106161216 A CN106161216 A CN 106161216A
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- China
- Prior art keywords
- promotion message
- client
- account
- mark
- time
- Prior art date
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/52—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail for supporting social networking services
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
- H04L51/21—Monitoring or handling of messages
- H04L51/234—Monitoring or handling of messages for tracking messages
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/14—Session management
- H04L67/146—Markers for unambiguous identification of a particular session, e.g. session cookie or URL-encoding
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/50—Network services
- H04L67/55—Push-based network services
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- Engineering & Computer Science (AREA)
- Computer Networks & Wireless Communication (AREA)
- Signal Processing (AREA)
- Computing Systems (AREA)
- Information Transfer Between Computers (AREA)
Abstract
The invention discloses a kind of promotion message and share tracking and system, belong to mobile internet technical field.Wherein method includes: push the promotion message with mark by promoting account;When promotion message is read by client, according to the mark of promotion message, obtain the information promoting account, and obtain the behavioural information that client produces.Present invention gather information targetedly, and in the communication process of information, preserve the behavior record of client.
Description
Technical field
The present invention relates to mobile network's technology, especially relate to promotion message and share tracking and system.
Background technology
Interpersonal exchange is largely the exchange of information.In information transmission, whether information is read, and propagates
Approach what is, the answer of these problems may often be such that and is in miss status.Such as, traditional granting leaflet, provide people not
Easily know whether recipient runs through the information on leaflet, recipient's feedack can only be accepted passively, information is transmitted
Procedural information power of a test weak.
Summary of the invention
Present invention aim at providing a kind of promotion message to share tracking and system, targetedly gather information,
And in the communication process of information, intactly preserve the behavior record with client.
Promotion message disclosed by the invention shares tracking, comprises the steps:
The promotion message with mark is pushed by promoting account;
When promotion message is read by client, according to the mark of promotion message, obtain the information promoting account, and obtain visitor
The behavioural information that family produces.
Further, the described step pushing the promotion message with mark by promoting account, including:
Accept to promote account and push promotion message instruction;
According to pushing source, generate described mark;
Described mark is made an addition among promotion message;
Push described with mark promotion message.
Further, the described step pushing the promotion message with mark by promoting account, including
When promotion message for link time, described in be designated identification code;Or
When promotion message is the page, described in be designated Quick Response Code.
Further, described behavioural information includes:
Promote account, client, promotion message theme, check time and growth data;
Wherein, described promotion message theme is the title of promotion message;
The described time of checking is the time that promotion message is read;
Described growth data is the interaction data that client produces in promotion message, including described popularization account, described visitor
Family account, described promotion message theme and the described other kinds of data checked beyond the time.
Further, after described record client reads the step of the behavioural information produced in promotion message, including:
Communicated with client by the communication terminal bound with described popularization account, obtain communications records.
A kind of promotion message shares tracking system, including:
Pushing module, for by promoting the account propelling movement promotion message with mark;
Logging modle, when promotion message is read by client, according to the mark of promotion message, obtains the letter promoting account
Breath, and obtain the behavioural information that client produces.
Further, described pushing module includes:
Receiving unit, is used for accepting to push promotion message instruction;
Mark unit, for according to pushing source, generating mark;
Signal generating unit, for making an addition to described mark among promotion message;
Push unit, is used for pushing described with mark promotion message.
Further, when promotion message for link time, described in be designated cognizance code;Or, when promotion message is the page,
Described it is designated Quick Response Code.
Further, described behavior record includes:
Promote account, client, promotion message theme, check time and growth data;
Wherein, described promotion message theme is the theme of promotion message;
The described time of checking is the time that promotion message is read;
Described growth data is the interaction data that client produces in promotion message, including described popularization account, described visitor
Family identity, described promotion message theme, described in check the other kinds of data beyond the time.
Further, described system also includes:
Communication module, communicates with client for the communication terminal by bind with described popularization account, and acquisition communicates
Record.
The promotion message of the present invention shares tracking and system, by being identified promotion message, distinct promotes
Account and the identity information of client, preserve the behavior record of client in detail.
Accompanying drawing explanation
Fig. 1 promotion message shares the schematic flow sheet of tracking embodiment;
Fig. 2 promotion message is shared tracking embodiment and is pushed the schematic flow sheet of step;
Fig. 3 promotion message shares the structural representation of tracking embodiment;
Fig. 4 promotion message shares the structural representation following the tracks of system embodiment pushing module.
The realization of the object of the invention, functional characteristics and advantage will in conjunction with the embodiments, are described further referring to the drawings.
Detailed description of the invention
Embodiments of the invention are described below in detail, and the example of described embodiment is shown in the drawings, the most from start to finish
Same or similar label represents same or similar element or has the element of same or like function.Below with reference to attached
The embodiment that figure describes is exemplary, is only used for explaining the present invention, and is not construed as limiting the claims.
Those skilled in the art of the present technique are appreciated that unless expressly stated, singulative used herein " ", "
Individual ", " described ", " above-mentioned " and " being somebody's turn to do " may also comprise plural form.It is to be further understood that the description of the present invention makes
Wording " include " referring to there is described feature, integer, step, operation, element and/or assembly, but it is not excluded that existence
Or add other features one or more, integer, step, operation, element, assembly and/or their group.It should be understood that when me
Claim element to be " connected " or during " coupled " to another element, it can be directly connected or coupled to other elements, or also may be used
There is intermediary element.Additionally, " connection " used herein or " coupling " can include wireless connections or wireless couple.Here make
Wording "and/or" include that what one or more was associated lists the whole of item or any cell and all combinations.
Those skilled in the art of the present technique are appreciated that unless otherwise defined, and all terms used herein (include technology art
Language and scientific terminology), have with the those of ordinary skill in art of the present invention be commonly understood by identical meaning.Also should
Be understood by, those terms defined in such as general dictionary, it should be understood that have with in the context of prior art
The meaning that meaning is consistent, and unless by specific definitions as here, otherwise will not use idealization or the most formal implication
Explain.
The embodiment of the present invention proposes a kind of promotion message and shares tracking.As it is shown in figure 1, the embodiment of the present invention one
Method comprises the following steps:
S101, pushes the promotion message with mark by promoting account;
S102, when promotion message is read by client, according to the mark of promotion message, obtains the information promoting account, and
Obtain the behavioural information that client produces.
Such as above-mentioned steps S101, server accepts to promote account and pushes promotion message instruction;Server is originated according to propelling movement,
Generate unique mark identified, when promotion message is for link, the above-mentioned cognizance code that is designated, when promotion message is the page,
Above-mentioned it is designated Quick Response Code;Then, above-mentioned mark is made an addition among promotion message;Push above-mentioned with identifying promotion message extremely
Client terminal.
As in figure 2 it is shown, step S101 particularly as follows:
S1011, acceptance are promoted account and are pushed promotion message instruction;
S1012, according to push source, generate described mark;
S1013, described mark is made an addition among promotion message;
With mark promotion message described in S1014, propelling movement.
In one embodiment, in step S101, above-mentioned mark is only used for the activity that labelling is concrete, identifies promotion message
Source then carries out identification by the inquiry record of server.
Such as above-mentioned steps S102, above-mentioned promotional content is read out, and identifies the mark in promotion message, it is judged that promote account
Identity, meanwhile, the behavior record of record client, above-mentioned behavior record includes: popularization account, client identity, promotion message theme,
Check time and growth data;Wherein, above-mentioned promotion message theme is the theme of promotion message;The above-mentioned time of checking is popularization
The time that information is read;Above-mentioned growth data is the interaction data that client produces in promotion message, including above-mentioned popularization account
Number, above-mentioned customer accounting code, above-mentioned promotion message theme, the above-mentioned other kinds of data checked beyond the time.
After S102 step, communicated with client by the communication terminal bound with above-mentioned popularization account, obtain communication
Record.When popularization account exchanges with customer electricity words mode, system can automatically save corresponding dialog context.Popularization account is gone out
When meeting with client, can register, record face time and location position information.
In one embodiment, promoting account first and push a promotion message about certain brand mobile phone, server is according to being somebody's turn to do
The issue source first of information, and add Quick Response Code for this information, identify this information and issued by first, then information is published out
Go.Client's second receives information, and has checked this information, and now server record has descended this to check record, collects client's second
Personal information, and it pushes source for promoting account first by page Quick Response Code identification.Account first, Ke Huyi, mobile phone will be promoted
Promotion message, checks that time and the client operation behavior in this information is recorded.Promoting account first can be by with above-mentioned
The communication terminal promoting account binding communicates with client's second, and communications records will be recorded.This communication information can be
Voice recording, it is also possible to be mail, or instant messaging information.
The embodiment of the present invention additionally provides a kind of promotion message and shares tracking system, as it is shown on figure 3, include:
Pushing module 201, for pushing with mark promotion message;
Logging modle 202, when promotion message is read by client, according to the mark of promotion message, obtains and promotes account
Information, and obtain client produce behavioural information.
As shown in Figure 4, above-mentioned pushing module 201 includes:
Receiving unit 2011, is used for accepting to promote account and pushes promotion message instruction;
Mark unit 2012, for according to pushing source, generating mark;
Signal generating unit 2013, for making an addition to above-mentioned mark among promotion message;
Push unit 2014, be used for pushing above-mentioned with mark promotion message to client terminal.When promotion message is link
Time, above-mentioned it is designated cognizance code;Or when promotion message is the page, above-mentioned it is designated Quick Response Code.
In one embodiment, in pushing module 201, above-mentioned mark is only used for the activity that labelling is concrete, identifies promotion message
Source then carry out identification by the inquiry record of server.
Such as above-mentioned logging modle 202, promotional content is read out, and identifies the mark in promotion message, it is judged that promote account
Identity, meanwhile, the behavior record of record client, above-mentioned behavior record includes: popularization account, client identity, promotion message theme,
Check time and growth data;Wherein, above-mentioned promotion message theme is the theme of promotion message;The above-mentioned time of checking is popularization
The time that information is read;Above-mentioned growth data is the interaction data that client produces in promotion message, including above-mentioned popularization account
Number, above-mentioned customer accounting code, above-mentioned promotion message theme, the above-mentioned other kinds of data checked beyond the time.
This system also includes communication module, leads to client for the communication terminal by binding with above-mentioned popularization account
Letter, obtains communications records.When popularization account exchanges with customer electricity words mode, system can automatically save corresponding dialog context.
When popularization account goes out to meet with client, can register, record face time and location position information.
In one embodiment, promote account third and push a popularization about certain brand towel by pushing module 201
Information, pushing module 201 is according to the issue source third of this information, and adds Quick Response Code for this information, identifies this information by the third institute
Issuing, then information is published away.Client's fourth has checked that this information, identification module 202 read the personal information of client's fourth, and
By page Quick Response Code identification, it pushes source for promoting account third.Logging modle 203 will promote account third, Ke Huding, towel
Promotion message, checks that time and the client operation behavior in this information is recorded.Promote account third can communication module with
Client's fourth is linked up, and communications records will be recorded.This communication information can be voice recording, it is also possible to be mail, or
Instant messaging information.
The promotion message of the present invention shares tracking and system, by being identified promotion message, distinct promotes
Account and the identity information of client, and record the behavior record of client in detail.
It will be understood by those skilled in the art that the present invention includes relating to perform in operation described herein one
Or multinomial equipment.These equipment can be required purpose and specialized designs and manufacture, or can also include general-purpose computations
Known device in machine.These equipment have storage computer program within it, and these computer programs optionally activate
Or reconstruct.Such computer program can be stored in equipment (such as, computer) computer-readable recording medium or be stored in and be suitable to
Storage e-command is also coupled to any kind of medium of bus respectively, and described computer-readable medium includes but not limited to
(Read Only Memory read-only deposits for any kind of dish (including floppy disk, hard disk, CD, CD ROM and magneto-optic disk), ROM
Reservoir), RAM (Random Access Memory, memorizer immediately), EPROM (Erasable Programmable Read
Only Memory, Erarable Programmable Read only Memory), EEPROM (Electrically Erasable Programmable
Read Only Memory, EEPROM), flash memory, magnetic card or light card.It is, it is readable
Medium includes by equipment (such as, computer) with the form storage that can read or any medium of transmission information.
Those skilled in the art of the present technique be appreciated that can with computer program instructions realize these structure charts and/or
The combination of the frame in each frame in block diagram and/or flow graph and these structure charts and/or block diagram and/or flow graph.This technology is led
Field technique personnel be appreciated that these computer program instructions can be supplied to general purpose computer, special purpose computer or other
The processor of programmable data processing method realizes, thus by computer or the process of other programmable data processing methods
Device performs the scheme specified in structure chart disclosed by the invention and/or block diagram and/or the frame of flow graph or multiple frame.
Those skilled in the art of the present technique be appreciated that the various operations discussed in the present invention, method, in flow process
Step, measure, scheme can be replaced, changed, combined or deleted.Further, there is discussed in the present invention each
Other steps in kind operation, method, flow process, measure, scheme can also be replaced, changed, reset, decomposed, combined or deleted.
Further, of the prior art have and the step in the various operations disclosed in the present invention, method, flow process, measure, scheme
Can also be replaced, changed, reset, decomposed, combined or deleted.
The foregoing is only the preferred embodiments of the present invention, not thereby limit the scope of the claims of the present invention, every utilization
Equivalent structure or equivalence flow process that description of the invention and accompanying drawing content are made convert, or it is relevant to be directly or indirectly used in other
Technical field, be the most in like manner included in the scope of patent protection of the present invention.
Claims (10)
1. a promotion message based on mobile network shares tracking, it is characterised in that including:
The promotion message with mark is pushed by promoting account;
When promotion message is read by client, according to the mark of promotion message, obtain the information promoting account, and obtain client's product
Raw behavioural information.
2. the method for claim 1, it is characterised in that described by promoting the account propelling movement promotion message with mark
Step, including:
Accept to promote account and push promotion message instruction;
According to pushing source, generate described mark;
Described mark is made an addition among promotion message;
Push described with mark promotion message.
3. the method for claim 1, it is characterised in that described by promoting the account propelling movement promotion message with mark
Step, including
When promotion message for link time, described in be designated identification code;Or
When promotion message is the page, described in be designated Quick Response Code.
4. the method for claim 1, it is characterised in that described behavioural information includes:
Promote account, client, promotion message theme, check time and growth data;
Wherein, described promotion message theme is the title of promotion message;
The described time of checking is the time that promotion message is read;
Described growth data is the interaction data that client produces in promotion message, including described popularization account, described customer account
Number, described promotion message theme and the described other kinds of data checked beyond the time.
5. the method for claim 1, it is characterised in that described record client reads the behavior letter produced in promotion message
After the step of breath, including:
Communicated with client by the communication terminal bound with described popularization account, obtain communications records.
6. promotion message shares tracking system, it is characterised in that including:
Pushing module, for by promoting the account propelling movement promotion message with mark;
Logging modle, when promotion message is read by client, according to the mark of promotion message, obtains the information promoting account,
And obtain the behavioural information that client produces.
System the most according to claim 6, it is characterised in that described pushing module includes:
Receiving unit, is used for accepting to push promotion message instruction;
Mark unit, for according to pushing source, generating mark;
Signal generating unit, for making an addition to described mark among promotion message;
Push unit, is used for pushing described with mark promotion message.
System the most according to claim 6, it is characterised in that when promotion message for link time, described in be designated identification generation
Code;Or, when promotion message is the page, described in be designated Quick Response Code.
System the most according to claim 6, it is characterised in that described behavior record includes:
Promote account, client, promotion message theme, check time and growth data;
Wherein, described promotion message theme is the theme of promotion message;
The described time of checking is the time that promotion message is read;
Described growth data is the interaction data that client produces in promotion message, including described popularization account, described client's body
Part, described promotion message theme, described in check the other kinds of data beyond the time.
System the most according to claim 6, it is characterised in that described system also includes: communication module, for by with
The communication terminal of described popularization account binding communicates with client, obtains communications records.
Priority Applications (1)
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CN201610799106.1A CN106161216A (en) | 2016-08-31 | 2016-08-31 | Promotion message shares tracking and system |
Applications Claiming Priority (1)
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CN201610799106.1A CN106161216A (en) | 2016-08-31 | 2016-08-31 | Promotion message shares tracking and system |
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CN106161216A true CN106161216A (en) | 2016-11-23 |
Family
ID=57345136
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CN201610799106.1A Pending CN106161216A (en) | 2016-08-31 | 2016-08-31 | Promotion message shares tracking and system |
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Cited By (4)
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CN106603711A (en) * | 2016-12-30 | 2017-04-26 | 上海擎感智能科技有限公司 | Communication method and system and message server |
CN108242012A (en) * | 2017-12-21 | 2018-07-03 | 杭州传送门网络科技有限公司 | It is a kind of that link tracking and data statistical approach are shared based on entrepreneurship wechat |
CN108259529A (en) * | 2016-12-28 | 2018-07-06 | 深圳市优朋普乐传媒发展有限公司 | A kind of acquisition methods and device of page sharing information |
CN110290051A (en) * | 2019-06-03 | 2019-09-27 | 阿里巴巴集团控股有限公司 | Stranger's social activity connection method and its device |
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