CN106059845A - Service operation system based on user behavior portrait - Google Patents
Service operation system based on user behavior portrait Download PDFInfo
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- CN106059845A CN106059845A CN201610699479.1A CN201610699479A CN106059845A CN 106059845 A CN106059845 A CN 106059845A CN 201610699479 A CN201610699479 A CN 201610699479A CN 106059845 A CN106059845 A CN 106059845A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L41/00—Arrangements for maintenance, administration or management of data switching networks, e.g. of packet switching networks
- H04L41/14—Network analysis or design
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
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Abstract
The invention discloses a service operation system based on a user behavior portrait. The system comprises a first acquisition unit, a second acquisition unit, an integration unit and an analysis unit, wherein the first acquisition unit is used for acquiring user network behavior data; the second acquisition unit is used for acquiring user in-website behavior data; the integration unit is used for integrating the data acquired by the first acquisition unit and the second acquisition unit; and the analysis unit is used for generating user service related data based on the integrated data. The system achieves the technical effects of reasonable design, accurate user behavior data acquisition, high data processing efficiency and good service operation effect.
Description
Technical field
The present invention relates to data processing field, in particular it relates to a kind of business system for conducting business based on user behavior portrait.
Background technology
User behavior analysis, refers in the case of obtaining website visiting amount master data, relevant data are added up,
Analyze, therefrom find that user accesses the rule of website, and these rules are combined with net marketing strategy etc., thus find mesh
Problem that may be present in front network marketing activity, and provide foundation for revising or reformulate net marketing strategy further.
In the prior art, during user behavior analysis is frequently used in service operation management, it is simple to carry out carrying out of business, but
Be of the prior art utilize user behavior portrait carry out business manage time, there is data acquisition inaccurate, cause user behavior
Analyze inaccurate, cause service operation effect poor, and data-handling efficiency is relatively low.
In sum, present inventor is in realizing the embodiment of the present application during inventive technique scheme, in discovery
At least there is following technical problem in technology of stating:
In the prior art, existing utilize user behavior portrait to carry out business operation to there is data acquisition inaccurate, cause using
Family behavior analysis is inaccurate, causes service operation effect poor, and the technical problem that data-handling efficiency is relatively low.
Summary of the invention
The invention provides a kind of business system for conducting business based on user behavior portrait, solve and existing utilize user's row
Carrying out business operation for portrait, to there is data acquisition inaccurate, causes user behavior analysis inaccurate, causes service operation effect
Poor, and the technical problem that data-handling efficiency is relatively low, it is achieved that system is reasonable in design, and user behavior data gathers accurately, number
Higher according to treatment effeciency, the preferable technique effect of service operation effect.
For solving above-mentioned technical problem, the embodiment of the present application provides business system for conducting business based on user behavior portrait,
Described system includes:
First collecting unit, described first collecting unit is used for gathering user network behavioral data；
Second collecting unit, described second collecting unit is used for gathering behavioral data in user website；
Integral unit, described integral unit is for integrating the data of the first collecting unit and the second collecting unit collection；
Analytic unit, described analytic unit is for based on the data genaration customer service related data after integrating.
Wherein, described system also includes push unit, described push unit for based on customer service related data to
Family pushes related service product.
Wherein, described system also includes memory element, and described memory element is for gathering the first collecting unit and second
The data of unit collection store.
Wherein, described system also includes that the 3rd collecting unit, described 3rd collecting unit are used for gathering user content preference
Data.
Wherein, described system also includes that the 4th collecting unit, described 4th collecting unit are used for gathering customer transaction data.
The one or more technical schemes provided in the embodiment of the present application, at least have the following technical effect that or advantage:
It is designed as including by the business system for conducting business drawn a portrait based on user behavior owing to have employed: the first collecting unit, described
One collecting unit is used for gathering user network behavioral data；Second collecting unit, described second collecting unit is used for gathering user
Behavioral data in website；Integral unit, described integral unit is for the number the first collecting unit and the second collecting unit gathered
According to integrating；Analytic unit, described analytic unit is for skill based on the data genaration customer service related data after integrating
Art scheme, so, efficiently solve existing utilize user behavior portrait to carry out business operation to there is data acquisition inaccurate, lead
Cause user behavior analysis is inaccurate, causes service operation effect poor, and the technical problem that data-handling efficiency is relatively low, Jin Ershi
Having showed system reasonable in design, user behavior data gathers accurately, and data-handling efficiency is higher, the preferable technology of service operation effect
Effect.
Accompanying drawing explanation
Fig. 1 is the composition schematic diagram of business system for conducting business based on user behavior portrait in the embodiment of the present application one.
Detailed description of the invention
The invention provides a kind of business system for conducting business based on user behavior portrait, solve and existing utilize user's row
Carrying out business operation for portrait, to there is data acquisition inaccurate, causes user behavior analysis inaccurate, causes service operation effect
Poor, and the technical problem that data-handling efficiency is relatively low, it is achieved that system is reasonable in design, and user behavior data gathers accurately, number
Higher according to treatment effeciency, the preferable technique effect of service operation effect.
Technical scheme during the application implements is the above-mentioned technical problem of solution.General thought is as follows:
Have employed and be designed as including by the business system for conducting business drawn a portrait based on user behavior: the first collecting unit, described first adopts
Collection unit is used for gathering user network behavioral data；Second collecting unit, described second collecting unit is used for gathering user website
Interior behavioral data；Integral unit, described integral unit is for entering the data of the first collecting unit and the second collecting unit collection
Row is integrated；Analytic unit, described analytic unit is for technical side based on the data genaration customer service related data after integrating
Case, so, efficiently solve existing utilize user behavior portrait to carry out business operation to there is data acquisition inaccurate, cause using
Family behavior analysis is inaccurate, causes service operation effect poor, and the technical problem that data-handling efficiency is relatively low, and then achieves
System is reasonable in design, and user behavior data gathers accurately, and data-handling efficiency is higher, and the preferable technology of service operation effect is imitated
Really.
In order to be better understood from technique scheme, below in conjunction with Figure of description and specific embodiment to upper
State technical scheme to be described in detail.
Embodiment one:
In embodiment one, refer to Fig. 1, it is provided that business system for conducting business based on user behavior portrait, described system includes:
First collecting unit, described first collecting unit is used for gathering user network behavioral data；
Second collecting unit, described second collecting unit is used for gathering behavioral data in user website；
Integral unit, described integral unit is for integrating the data of the first collecting unit and the second collecting unit collection；
Analytic unit, described analytic unit is for based on the data genaration customer service related data after integrating.
Wherein, described system also includes push unit, described push unit for based on customer service related data to
Family pushes related service product.
Wherein, described system also includes memory element, and described memory element is for gathering the first collecting unit and second
The data of unit collection store.
Wherein, described system also includes that the 3rd collecting unit, described 3rd collecting unit are used for gathering user content preference
Data.
Wherein, described system also includes that the 4th collecting unit, described 4th collecting unit are used for gathering customer transaction data.
The one or more technical schemes provided in the embodiment of the present application, at least have the following technical effect that or advantage:
It is designed as including by the business system for conducting business drawn a portrait based on user behavior owing to have employed: the first collecting unit, described
One collecting unit is used for gathering user network behavioral data；Second collecting unit, described second collecting unit is used for gathering user
Behavioral data in website；Integral unit, described integral unit is for the number the first collecting unit and the second collecting unit gathered
According to integrating；Analytic unit, described analytic unit is for skill based on the data genaration customer service related data after integrating
Art scheme, so, efficiently solve existing utilize user behavior portrait to carry out business operation to there is data acquisition inaccurate, lead
Cause user behavior analysis is inaccurate, causes service operation effect poor, and the technical problem that data-handling efficiency is relatively low, Jin Ershi
Having showed system reasonable in design, user behavior data gathers accurately, and data-handling efficiency is higher, the preferable technology of service operation effect
Effect.
Although preferred embodiments of the present invention have been described, but those skilled in the art once know basic creation
Property concept, then can make other change and amendment to these embodiments.So, claims are intended to be construed to include excellent
Select embodiment and fall into all changes and the amendment of the scope of the invention.
Obviously, those skilled in the art can carry out various change and the modification essence without deviating from the present invention to the present invention
God and scope.So, if these amendments of the present invention and modification belong to the scope of the claims in the present invention and equivalent technologies thereof
Within, then the present invention is also intended to comprise these change and modification.
Claims (5)
1. business system for conducting business based on user behavior portrait, it is characterised in that described system includes:
First collecting unit, described first collecting unit is used for gathering user network behavioral data；
Second collecting unit, described second collecting unit is used for gathering behavioral data in user website；
Integral unit, described integral unit is for integrating the data of the first collecting unit and the second collecting unit collection；
Analytic unit, described analytic unit is for based on the data genaration customer service related data after integrating.
Business system for conducting business based on user behavior portrait the most according to claim 1, it is characterised in that described system is also
Including push unit, described push unit is for pushing related service product based on customer service related data to user.
Business system for conducting business based on user behavior portrait the most according to claim 1, it is characterised in that described system is also
Including memory element, described memory element is for storing the data of the first collecting unit and the second collecting unit collection.
Business system for conducting business based on user behavior portrait the most according to claim 1, it is characterised in that described system is also
Including the 3rd collecting unit, described 3rd collecting unit is used for gathering user content preference data.
Business system for conducting business based on user behavior portrait the most according to claim 1, it is characterised in that described system is also
Including the 4th collecting unit, described 4th collecting unit is used for gathering customer transaction data.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610699479.1A CN106059845A (en) | 2016-08-22 | 2016-08-22 | Service operation system based on user behavior portrait |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201610699479.1A CN106059845A (en) | 2016-08-22 | 2016-08-22 | Service operation system based on user behavior portrait |
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| CN106059845A true CN106059845A (en) | 2016-10-26 |
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| CN201610699479.1A Pending CN106059845A (en) | 2016-08-22 | 2016-08-22 | Service operation system based on user behavior portrait |
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Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101626551A (en) * | 2009-06-26 | 2010-01-13 | 武汉虹旭信息技术有限责任公司 | System and method for popularizing advertisements based on mobile Internet |
| CN103246661A (en) * | 2012-02-07 | 2013-08-14 | 阿里巴巴集团控股有限公司 | Visual user behavior collecting system and method |
| CN103297469A (en) * | 2012-02-25 | 2013-09-11 | 阿里巴巴集团控股有限公司 | Method and device of collecting website data |
| CN103366020A (en) * | 2013-08-06 | 2013-10-23 | 刘临 | System and method for analyzing user behaviors |
| CN105787071A (en) * | 2016-03-02 | 2016-07-20 | 浪潮通信信息***有限公司 | Method for carrying out mobile phone user behavior portrait based on informationized label |
-
2016
- 2016-08-22 CN CN201610699479.1A patent/CN106059845A/en active Pending
Patent Citations (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN101626551A (en) * | 2009-06-26 | 2010-01-13 | 武汉虹旭信息技术有限责任公司 | System and method for popularizing advertisements based on mobile Internet |
| CN103246661A (en) * | 2012-02-07 | 2013-08-14 | 阿里巴巴集团控股有限公司 | Visual user behavior collecting system and method |
| CN103297469A (en) * | 2012-02-25 | 2013-09-11 | 阿里巴巴集团控股有限公司 | Method and device of collecting website data |
| CN103366020A (en) * | 2013-08-06 | 2013-10-23 | 刘临 | System and method for analyzing user behaviors |
| CN105787071A (en) * | 2016-03-02 | 2016-07-20 | 浪潮通信信息***有限公司 | Method for carrying out mobile phone user behavior portrait based on informationized label |
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Application publication date: 20161026 |
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