CN105701121A - Information pushing method and apparatus - Google Patents

Information pushing method and apparatus Download PDF

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Publication number
CN105701121A
CN105701121A CN201410709924.9A CN201410709924A CN105701121A CN 105701121 A CN105701121 A CN 105701121A CN 201410709924 A CN201410709924 A CN 201410709924A CN 105701121 A CN105701121 A CN 105701121A
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CN
China
Prior art keywords
service platform
car
information
user terminal
mounted terminal
Prior art date
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Application number
CN201410709924.9A
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Chinese (zh)
Inventor
邵起明
郑明吉
冯志亮
刘兆生
贡兴
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
ULTRAPOWER INTERNATIONAL TECHNOLOGY DEVELOPMENT(BEIJING) Co Ltd
Original Assignee
ULTRAPOWER INTERNATIONAL TECHNOLOGY DEVELOPMENT(BEIJING) Co Ltd
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Priority to CN201410709924.9A priority Critical patent/CN105701121A/en
Publication of CN105701121A publication Critical patent/CN105701121A/en
Pending legal-status Critical Current

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Abstract

Embodiments of the invention disclose an information pushing method and apparatus. The information pushing method can comprise the steps that a vehicle-mounted terminal collects network access data of a user terminal through a wireless hotspot module; the vehicle-mounted terminal uploads the network access data to a service platform, so that the service platform can obtain feature information of the user terminal according to the network access data; and the vehicle-mounted terminal receives data information pushed by the service platform according to the feature information. Through the embodiments of the invention, the information can be pushed by utilizing the vehicle-mounted terminal.

Description

A kind of information-pushing method and device
Technical field
The present invention relates to car networking technology field, particularly relate to a kind of information-pushing method and device。
Background technology
Electric automobile refers to vehicle power for power, drives wheels travel with motor, meets the vehicle of road traffic, security legislation requirements。Owing to electric automobile uses vehicle power to be powered, and non-exhaust emission in use procedure, its prospect is extensively had an optimistic view of。
In order to realize for the monitoring of various performance parameters in electric automobile during traveling process, car-mounted terminal is generally installed in electric automobile, to monitor running state parameter and the positional information of electric automobile in real time, and is uploaded to monitor supervision platform。
At present, network information magnanimity, for a user, it is necessary to cost more time screens oneself information interested;Simultaneously for the enterprise customer of advertisement, have no targetedly to the information such as network user's advertisement, not only cost of idleness, and pushing efficiency is relatively low。
Thus, how to utilize car-mounted terminal to carry out information pushing to user, be the problem currently needing solution badly。
Summary of the invention
The embodiment of the present invention provides a kind of information-pushing method and device, to realize utilizing car-mounted terminal to carry out information pushing。
In order to solve above-mentioned technical problem, the embodiment of the invention discloses following technical scheme:
The present invention provides a kind of information-pushing method, including:
The car-mounted terminal Internet data by hotspot module collection user terminal;
Described Internet data is uploaded to service platform by described car-mounted terminal, in order to described service platform obtains the characteristic information of described user terminal according to described Internet data;
Described car-mounted terminal receives the data message that described service platform pushes according to described characteristic information。
Preferably, also include:
Described car-mounted terminal obtains the positional information of described user terminal by locating module;
Described positional information is uploaded to described service platform by described car-mounted terminal;
Then, described car-mounted terminal receives the data message that described service platform pushes according to described characteristic information, including:
Described car-mounted terminal receives the data message that described service platform pushes according to described characteristic information and described positional information。
Preferably, also include:
The data message that the described service platform received pushes is sent to described user terminal by described car-mounted terminal。
The present invention also provides for a kind of information-pushing method, including:
Service platform receives the Internet data of the user terminal that car-mounted terminal is uploaded;
Described service platform obtains the characteristic information of described user terminal according to described Internet data;
Described service platform carries out information pushing according to described characteristic information to described car-mounted terminal or described user terminal。
Preferably, also include:
Described service platform receives the positional information of the described user terminal that described car-mounted terminal is uploaded;
Then, described service platform carries out information pushing according to described characteristic information to described car-mounted terminal, including:
Described service platform carries out information pushing according to described characteristic information and described positional information to described car-mounted terminal or described user terminal。
The present invention also provides for a kind of car-mounted terminal, including:
Internet data collector unit, for by the Internet data of hotspot module collection user terminal;
Internet data uploading unit, for being uploaded to service platform by described Internet data, in order to described service platform obtains the characteristic information of described user terminal according to described Internet data;
Pushed information receives unit, for receiving the data message that described service platform pushes according to described characteristic information。
Preferably, also include:
Location information acquiring unit, for obtaining the positional information of described user terminal by locating module;
Positional information uploading unit, for being uploaded to described service platform by described positional information;
Then, described pushed information receives unit, specifically for receiving the data message that described service platform pushes according to described characteristic information and described positional information。
Preferably, also include:
Pushed information transmitting element, the data message that the described service platform for receiving pushes sends to described user terminal。
The present invention also provides for a kind of service platform, including:
Internet data receives unit, for receiving the Internet data of the user terminal that car-mounted terminal is uploaded;
Characteristic acquisition unit, for obtaining the characteristic information of described user terminal according to described Internet data;
Information pushing unit, for carrying out information pushing according to described characteristic information to described car-mounted terminal or described user terminal。
Preferably, also include:
Positional information receives unit, for receiving the positional information of the described user terminal that described car-mounted terminal is uploaded;
Then, described information pushing unit, for carrying out information pushing according to described characteristic information and described positional information to described car-mounted terminal or described user terminal。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module, to collect the Internet data of user terminal, simultaneously, setting up the communication connection between car-mounted terminal and service platform, after the Internet data of the user terminal collected is uploaded to service platform by car-mounted terminal, service platform can according to the analysis to this Internet data, obtain the characteristic information of user terminal, and then carry out data message propelling movement according to the characteristic information obtained。Carry out according to the characteristic information of user terminal owing to data message pushes, it is possible to the propelling movement making data message is pointed, improve the efficiency that data message pushes。
Accompanying drawing explanation
In order to be illustrated more clearly that the embodiment of the present invention or technical scheme of the prior art, the accompanying drawing used required in embodiment or description of the prior art will be briefly described below, apparently, for those of ordinary skills, under the premise not paying creative work, it is also possible to obtain other accompanying drawing according to these accompanying drawings。
Fig. 1 is a kind of information pushing schematic flow sheet provided by the invention;
Fig. 2 is another kind of information pushing schematic flow sheet provided by the invention;
Fig. 3 is another information pushing schematic flow sheet provided by the invention;
Fig. 4 is another information pushing schematic flow sheet provided by the invention;
Fig. 5 is the structural representation of a kind of car-mounted terminal provided by the invention;
Fig. 6 is the structural representation of another kind of car-mounted terminal provided by the invention;
Fig. 7 is the structural representation having a kind of car-mounted terminal provided by the invention;
Fig. 8 is the structural representation of a kind of service platform provided by the invention;
Fig. 9 is the structural representation of another kind of service platform provided by the invention。
Detailed description of the invention
In order to make those skilled in the art be more fully understood that the technical scheme in the embodiment of the present invention, and it is understandable to enable the above-mentioned purpose of the embodiment of the present invention, feature and advantage to become apparent from, below in conjunction with accompanying drawing, technical scheme in the embodiment of the present invention is described in further detail。
The embodiment of the present invention provides a kind of information-pushing method, to realize utilizing car-mounted terminal to carry out information pushing。
As it is shown in figure 1, be the information pushing flow process in a preferred embodiment, it is possible to including:
Step 101, the car-mounted terminal Internet data by hotspot module collection user terminal。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module。By hotspot module, WLAN can be provided to cover for electric automobile, so that user terminal is by this WLAN internet login, be user-friendly to。Specifically, hotspot module can be realized by WIFI (AdvancedRISCMachines, WiMAX) chip。
User terminal can periodically send WIFI and scan signal, to scan WIFI hot spot。When user terminal is in the electric automobile arranging car-mounted terminal, then can scan the hotspot module by signal on car-mounted terminal, namely initiate the communication connection with car-mounted terminal。After user terminal is connected to this hotspot, can by user terminal access the Internet, for instance: browse webpage。
While user terminal access the Internet, car-mounted terminal by the Internet data of hotspot module collection user terminal, Internet data may include that browse webpage, search the data message such as keyword。
In the embodiment of the present invention, user terminal may include that the mobile terminals such as mobile phone, panel computer and notebook computer。
Internet data is uploaded to service platform by step 102, car-mounted terminal, in order to service platform obtains the characteristic information of user terminal according to Internet data。
In the embodiment of the present invention, set up and can carry out the service platform of data communication with car-mounted terminal, by this service platform, it is possible to provide data, services for car-mounted terminal。
In above-mentioned steps, after car-mounted terminal collects the Internet data of user terminal, Internet data is uploaded to service platform。In the embodiment of the present invention, the Internet data received can be analyzed by service platform, by data analysis, obtains the characteristic information of user terminal。Such as: the keyword of the website, the application program of use and the search that access within a period of time according to user terminal, it is possible to know that user is interested in the data message of which aspect, thus analyzing the hobby of user。
Search within different websites does not have unified standard, and coded format, keyword etc. are all inconsistent。Therefore when analyzing the keyword of search, it is necessary to be collected collecting by the keyword coded format of each website, keyword character etc. in advance, and store。When analysis keyword, first website is analyzed, then according to prestoring summary information, coded format corresponding to website and keyword character are called, thus analyzing the keyword of user search, additionally, owing in the application, the Internet data of user is by hotspot module collection, therefore, the application can collect whole network data, and it is not limited to a certain website or the Internet data of a certain browser, APP, it is possible to more precisely, comprehensively carry out user behavior analysis。
Step 103, car-mounted terminal receive the data message that service platform pushes according to characteristic information。
In the embodiment of the present invention, service platform, when carrying out data message and pushing, is according to being pushed by the characteristic information belonging to specific user terminal that data analysis is acquired, for instance: push the information relevant to user terminal hobby。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module, to collect the Internet data of user terminal, simultaneously, setting up the communication connection between car-mounted terminal and service platform, after the Internet data of the user terminal collected is uploaded to service platform by car-mounted terminal, service platform can according to the analysis to this Internet data, obtain the characteristic information of user terminal, and then carry out data message propelling movement according to the characteristic information obtained。Carry out according to the characteristic information of user terminal owing to data message pushes, it is possible to the propelling movement making data message is pointed, improve the efficiency that data message pushes。
In a preferred embodiment provided by the invention, as in figure 2 it is shown, information pushing flow process may include that
Step 201, car-mounted terminal obtain the positional information of user terminal by locating module;
Positional information is uploaded to service platform by step 202, car-mounted terminal;
Step 203, the car-mounted terminal Internet data by hotspot module collection user terminal;
Internet data is uploaded to service platform by step 204, car-mounted terminal, in order to service platform obtains the characteristic information of user terminal according to Internet data;
Step 205, car-mounted terminal receive the data message that service platform pushes according to characteristic information and positional information。
In the embodiment of the present invention, it is mobile owing to arranging the electric automobile of car-mounted terminal, therefore, is in electric automobile and the position of user terminal that is connected with car-mounted terminal is also by moving and change with electric automobile。
In some application scenarios, the data message that service platform pushes and user terminal location have relation。Under this application scenarios, it is necessary to obtained the positional information of user terminal by car-mounted terminal。Specifically, a locating module can be set, by this locating module inside car-mounted terminal, it is possible to obtain the positional information of electric automobile in real time。Generally, the technology such as this locating module can pass through GPS (GlobalPositioningSystem, global positioning system) or BDS BeiDouNavigationSatelliteSystem, Beidou satellite navigation system realize。Herein, no longer repeat。
After car-mounted terminal obtains the positional information of user terminal, it is uploaded to service platform by this positional information, it is simple to the geographical position residing for service platform user in real terminal。
Further, car-mounted terminal is by the Internet data of hotspot module collection user terminal, including data messages such as the webpage that browses, the keywords of search。After car-mounted terminal collects the Internet data of user terminal, Internet data is uploaded to service platform。The Internet data received is analyzed by service platform, by data analysis, obtains the characteristic information of user terminal。Finally, service platform, when carrying out data message and pushing, pushes according to the positional information of the characteristic information belonging to specific user terminal acquired by data analysis and user terminal。
Implementing in process, the execution sequencing of above-mentioned steps 201 and step 203 can exchange, and there is no strict demand and limits。
Below by a concrete application scenarios, the process that realizes of technique scheme is described again。
After user terminal sets up communication connection with the car-mounted terminal being in the electric automobile in driving process, user passes through user terminal access the Internet。While user terminal access the Internet, the car-mounted terminal Internet data by hotspot module collection user terminal, and Internet data is uploaded to service platform。Additionally, car-mounted terminal obtains the positional information of user terminal by locating module, know that user is currently near certain commercial street, and this commercial street information is uploaded to service platform。Service platform obtains user terminal according to Internet data and likes the sales promotion information and catering information of paying close attention to market commodity discounting at ordinary times。Therefore, the commercial street that service platform can be presently according to user, search is positioned at the Discount Promotion information in market on this commercial street, and is positioned on this commercial street the catering information of eating and drinking establishment, and the market Discount Promotion information searched and catering information are pushed to user terminal。Visible, this information pushing mode can significantly facilitate the information that the timely and effective acquisition of user is paid close attention to, and user obtains the efficiency of effective information and is greatly improved。
It should be noted that owing to car-mounted terminal is generally arranged at the console region within electric automobile, if driver needs to bow in driving procedure during the propelling data information checking car-mounted terminal display screen display, it will cause certain potential safety hazard。Thus, after car-mounted terminal receives the data message that service platform pushes, it is possible to this data message is sent to user terminal, thus, driver driving free time, by checking user terminal, can know relevant propelling data information。
Above-described embodiment describes the related procedure of information pushing from car-mounted terminal side。Below, will from service platform side, continuing on the related procedure of information pushing。
As it is shown on figure 3, be a kind of information-pushing method flow process provided by the invention, it is possible to including:
Step 301, service platform receive the Internet data of the user terminal that car-mounted terminal is uploaded。
In the embodiment of the present invention, after the communication connection that user terminal is set up with car-mounted terminal, user terminal access the Internet can be passed through。While user terminal access the Internet, the car-mounted terminal Internet data by hotspot module collection user terminal。After car-mounted terminal sets up data communication with service platform, Internet data is uploaded to service platform by car-mounted terminal。
Step 302, service platform obtain the characteristic information of user terminal according to Internet data。
In this step, the Internet data received can be analyzed by service platform, by data analysis, obtains the characteristic information of user terminal。Such as: the keyword of the website, the application program of use and the search that access within a period of time according to user terminal, it is possible to know that user is interested in the data message of which aspect, thus analyzing the hobby of user。
Step 303, service platform carry out information pushing according to characteristic information to car-mounted terminal or user terminal。
In this step, service platform, when carrying out data message and pushing, is according to being pushed by the characteristic information belonging to specific user terminal that data analysis is acquired, for instance: push the information relevant to user terminal hobby。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module, to collect the Internet data of user terminal, simultaneously, setting up the communication connection between car-mounted terminal and service platform, after the Internet data of the user terminal collected is uploaded to service platform by car-mounted terminal, service platform can according to the analysis to this Internet data, obtain the characteristic information of user terminal, and then carry out data message propelling movement according to the characteristic information obtained。Carry out according to the characteristic information of user terminal owing to data message pushes, it is possible to the propelling movement making data message is pointed, improve the efficiency that data message pushes。
In another information pushing flow process provided by the invention, as shown in Figure 4, it is possible to including:
The positional information of the user terminal that step 401, reception car-mounted terminal are uploaded;
Step 402, service platform receive the Internet data of the user terminal that car-mounted terminal is uploaded;
Step 403, service platform obtain the characteristic information of user terminal according to Internet data;
Step 404, service platform carry out information pushing according to characteristic information and positional information to car-mounted terminal or user terminal。
In the embodiment of the present invention, it is mobile owing to arranging the electric automobile of car-mounted terminal, therefore, is in electric automobile and the position of user terminal that is connected with car-mounted terminal is also by moving and change with electric automobile。
In some application scenarios, the data message that service platform pushes and user terminal location have relation。Under this application scenarios, it is necessary to obtained the positional information of user terminal by car-mounted terminal。Specifically, a locating module can be set, by this locating module inside car-mounted terminal, it is possible to obtain the positional information of electric automobile in real time。
After car-mounted terminal obtains the positional information of user terminal, it is uploaded to service platform by this positional information, it is simple to the geographical position residing for service platform user in real terminal。
The Internet data received is analyzed by service platform, by data analysis, obtains the characteristic information of user terminal。Finally, service platform, when carrying out data message and pushing, pushes according to the positional information of the characteristic information belonging to specific user terminal acquired by data analysis and user terminal。
Implementing in process, the execution sequencing of above-mentioned steps 401 and step 403 can exchange, and there is no strict demand and limits。
It should be noted that owing to car-mounted terminal is generally arranged at the console region within electric automobile, if driver needs to bow in driving procedure during the propelling data information checking car-mounted terminal display screen display, it will cause certain potential safety hazard。Thus, in concrete application scenarios, except service platform is to except the mode of car-mounted terminal propelling data information, it is also possible to adopt service platform that this data message directly pushes to the implementation of user terminal。
Corresponding above-mentioned information-pushing method embodiment, present invention also offers relevant information push-delivery apparatus, including: the car-mounted terminal relevant to information pushing and service platform。
Wherein, as it is shown in figure 5, be a kind of car-mounted terminal provided by the invention, specifically may include that
Internet data collector unit 501, for by the Internet data of hotspot module collection user terminal;
Internet data uploading unit 502, for being uploaded to service platform by Internet data, in order to service platform obtains the characteristic information of user terminal according to Internet data;
Pushed information receives unit 503, for receiving the data message that service platform pushes according to characteristic information。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module。By hotspot module, WLAN can be provided to cover for electric automobile, so that user terminal is by this WLAN internet login。When user terminal is in the electric automobile arranging car-mounted terminal, then can scan the hotspot module by signal on car-mounted terminal, namely initiate the communication connection with car-mounted terminal。After user terminal is connected to this hotspot, can by user terminal access the Internet。While user terminal access the Internet, the car-mounted terminal Internet data by hotspot module collection user terminal。
The service platform of data communication can be carried out with car-mounted terminal additionally, set up。After on car-mounted terminal, Internet data collector unit collects the Internet data of user terminal, by Internet data uploading unit, Internet data is uploaded to service platform, service platform the Internet data received is analyzed, by data analysis, obtain the characteristic information of user terminal。
And then, receive unit by pushed information, receive the data message being associated with characteristic information that service platform pushes。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module, to collect the Internet data of user terminal, simultaneously, setting up the communication connection between car-mounted terminal and service platform, after the Internet data of the user terminal collected is uploaded to service platform by car-mounted terminal, service platform can according to the analysis to this Internet data, obtain the characteristic information of user terminal, and then carry out data message propelling movement according to the characteristic information obtained。Carry out according to the characteristic information of user terminal owing to data message pushes, it is possible to the propelling movement making data message is pointed, improve the efficiency that data message pushes。
In another embodiment, as shown in Figure 6, car-mounted terminal may include that
Location information acquiring unit 504, for obtaining the positional information of user terminal by locating module;
Positional information uploading unit 505, for being uploaded to service platform by positional information;
Internet data collector unit 501, for by the Internet data of hotspot module collection user terminal;
Internet data uploading unit 502, for being uploaded to service platform by Internet data, in order to service platform obtains the characteristic information of user terminal according to Internet data;
Pushed information receives unit 503, for receiving the data message that service platform pushes according to characteristic information and positional information。
In the embodiment of the present invention, it is mobile owing to arranging the electric automobile of car-mounted terminal, therefore, is in electric automobile and the position of user terminal that is connected with car-mounted terminal is also by moving and change with electric automobile。
In some application scenarios, the data message that service platform pushes and user terminal location have relation。Under this application scenarios, it is necessary to obtained the positional information of user terminal by car-mounted terminal。Specifically, a locating module can be set, by this locating module inside car-mounted terminal, it is possible to obtain the positional information of electric automobile in real time。After car-mounted terminal obtains the positional information of user terminal, it is uploaded to service platform by this positional information, it is simple to the geographical position residing for service platform user in real terminal。
Finally, service platform, when carrying out data message and pushing, pushes according to the positional information of the characteristic information belonging to specific user terminal acquired by data analysis and user terminal。
As it is shown in fig. 7, be another car-mounted terminal embodiment provided by the invention, this car-mounted terminal may include that
Location information acquiring unit 504, for obtaining the positional information of user terminal by locating module;
Positional information uploading unit 505, for being uploaded to service platform by positional information;
Internet data collector unit 501, for by the Internet data of hotspot module collection user terminal;
Internet data uploading unit 502, for being uploaded to service platform by Internet data, in order to service platform obtains the characteristic information of user terminal according to Internet data;
Pushed information receives unit 503, for receiving the data message that service platform pushes according to characteristic information and positional information;
Pushed information transmitting element 506, the data message that the service platform for receiving pushes sends to user terminal。
In the embodiment of the present invention, owing to car-mounted terminal is generally arranged at the console region within electric automobile, if driver needs to bow in driving procedure during the propelling data information checking car-mounted terminal display screen display, it will cause certain potential safety hazard。Thus, after car-mounted terminal receives the data message that service platform pushes, it is possible to by pushed information transmitting element, this data message is sent to user terminal, thus, driver driving free time, by checking user terminal, can know relevant propelling data information。
As shown in Figure 8, for a kind of service platform embodiment provided by the invention, this service platform may include that
Internet data receives unit 801, for receiving the Internet data of the user terminal that car-mounted terminal is uploaded;
Characteristic acquisition unit 802, for obtaining the characteristic information of user terminal according to Internet data;
Information pushing unit 803, for carrying out information pushing according to characteristic information to car-mounted terminal or user terminal。
In the embodiment of the present invention, after the communication connection that user terminal is set up with car-mounted terminal, user terminal access the Internet can be passed through。While user terminal access the Internet, the car-mounted terminal Internet data by hotspot module collection user terminal。After car-mounted terminal sets up data communication with service platform, Internet data is uploaded to service platform by car-mounted terminal。Thus, service platform receives unit by Internet data and receives the Internet data of user terminal。
Further, service platform passes through characteristic acquisition unit, and the Internet data received is analyzed, and by data analysis, obtains the characteristic information of user terminal。Such as: the keyword of the website, the application program of use and the search that access within a period of time according to user terminal, it is possible to know that user is interested in the data message of which aspect, thus analyzing the hobby of user。
Finally, by information pushing unit, data message propelling movement is carried out according to the characteristic information belonging to specific user terminal acquired by data analysis。
In the embodiment of the present invention, car-mounted terminal arranges hotspot module, to collect the Internet data of user terminal, simultaneously, setting up the communication connection between car-mounted terminal and service platform, after the Internet data of the user terminal collected is uploaded to service platform by car-mounted terminal, service platform can according to the analysis to this Internet data, obtain the characteristic information of user terminal, and then carry out data message propelling movement according to the characteristic information obtained。Carry out according to the characteristic information of user terminal owing to data message pushes, it is possible to the propelling movement making data message is pointed, improve the efficiency that data message pushes。
In another service platform embodiment provided by the invention, as it is shown in figure 9, this service platform may include that
Positional information receives unit 804, for receiving the positional information of the user terminal that car-mounted terminal is uploaded;
Internet data receives unit 801, for receiving the Internet data of the user terminal that car-mounted terminal is uploaded;
Characteristic acquisition unit 802, for obtaining the characteristic information of user terminal according to Internet data;
Information pushing unit 803, for carrying out information pushing according to characteristic information and positional information to car-mounted terminal or user terminal。
In the embodiment of the present invention, it is mobile owing to arranging the electric automobile of car-mounted terminal, therefore, is in electric automobile and the position of user terminal that is connected with car-mounted terminal is also by moving and change with electric automobile。
In some application scenarios, the data message that service platform pushes and user terminal location have relation。Under this application scenarios, it is necessary to obtained the positional information of user terminal by car-mounted terminal。Specifically, a locating module can be set, by this locating module inside car-mounted terminal, it is possible to obtain the positional information of electric automobile in real time。
After car-mounted terminal obtains the positional information of user terminal, it is uploaded to service platform by this positional information, it is simple to the geographical position residing for service platform user in real terminal。
The Internet data received is analyzed by service platform, by data analysis, obtains the characteristic information of user terminal。Finally, service platform, when carrying out data message and pushing, pushes according to the positional information of the characteristic information belonging to specific user terminal acquired by data analysis and user terminal。
It should be noted that owing to car-mounted terminal is generally arranged at the console region within electric automobile, if driver needs to bow in driving procedure during the propelling data information checking car-mounted terminal display screen display, it will cause certain potential safety hazard。Thus, in concrete application scenarios, except service platform is to except the mode of car-mounted terminal propelling data information, it is also possible to adopt service platform that this data message directly pushes to the implementation of user terminal。Can know, aforementioned information push unit, specifically can carry out information pushing to car-mounted terminal or user terminal。Concrete propelling movement mode does not limit herein, it is possible to be configured according to practical application scene。
Those skilled in the art is it can be understood that can add the mode of required common hardware by software to the technology in the embodiment of the present invention and realize, common hardware includes universal integrated circuit, universal cpu, general-purpose storage, universal elements etc., special IC, dedicated cpu, private memory, special components and parts etc. can certainly be included by specialized hardware to realize, but in a lot of situation, the former is embodiment more preferably。Based on such understanding, the part that prior art is contributed by technical scheme in the embodiment of the present invention substantially in other words can embody with the form of software product, this computer software product can be stored in storage medium, such as read only memory (ROM, Read-OnlyMemory), random access memory (RAM, RandomAccessMemory), magnetic disc, CD etc., including some instructions with so that a computer equipment (can be personal computer, server, or the network equipment etc.) perform the method described in some part of each embodiment of the present invention or embodiment。
Each embodiment in this specification all adopts the mode gone forward one by one to describe, between each embodiment identical similar part mutually referring to, what each embodiment stressed is the difference with other embodiments。Especially for system embodiment, owing to it is substantially similar to embodiment of the method, so what describe is fairly simple, relevant part illustrates referring to the part of embodiment of the method。
Invention described above embodiment, is not intended that limiting the scope of the present invention。Any amendment, equivalent replacement and improvement etc. made within the spirit and principles in the present invention, should be included within protection scope of the present invention。

Claims (10)

1. an information-pushing method, it is characterised in that including:
The car-mounted terminal Internet data by hotspot module collection user terminal;
Described Internet data is uploaded to service platform by described car-mounted terminal, in order to described service platform obtains the characteristic information of described user terminal according to described Internet data;
Described car-mounted terminal receives the data message that described service platform pushes according to described characteristic information。
2. method according to claim 1, it is characterised in that also include:
Described car-mounted terminal obtains the positional information of described user terminal by locating module;
Described positional information is uploaded to described service platform by described car-mounted terminal;
Then, described car-mounted terminal receives the data message that described service platform pushes according to described characteristic information, including:
Described car-mounted terminal receives the data message that described service platform pushes according to described characteristic information and described positional information。
3. method according to claim 1 and 2, it is characterised in that also include:
The data message that the described service platform received pushes is sent to described user terminal by described car-mounted terminal。
4. an information-pushing method, it is characterised in that including:
Service platform receives the Internet data of the user terminal that car-mounted terminal is uploaded;
Described service platform obtains the characteristic information of described user terminal according to described Internet data;
Described service platform carries out information pushing according to described characteristic information to described car-mounted terminal or described user terminal。
5. method according to claim 4, it is characterised in that also include:
Described service platform receives the positional information of the described user terminal that described car-mounted terminal is uploaded;
Then, described service platform carries out information pushing according to described characteristic information to described car-mounted terminal, including:
Described service platform carries out information pushing according to described characteristic information and described positional information to described car-mounted terminal or described user terminal。
6. a car-mounted terminal, it is characterised in that including:
Internet data collector unit, for by the Internet data of hotspot module collection user terminal;
Internet data uploading unit, for being uploaded to service platform by described Internet data, in order to described service platform obtains the characteristic information of described user terminal according to described Internet data;
Pushed information receives unit, for receiving the data message that described service platform pushes according to described characteristic information。
7. car-mounted terminal according to claim 6, it is characterised in that also include:
Location information acquiring unit, for obtaining the positional information of described user terminal by locating module;
Positional information uploading unit, for being uploaded to described service platform by described positional information;
Then, described pushed information receives unit, specifically for receiving the data message that described service platform pushes according to described characteristic information and described positional information。
8. the car-mounted terminal according to claim 6 or 7, it is characterised in that also include:
Pushed information transmitting element, the data message that the described service platform for receiving pushes sends to described user terminal。
9. a service platform, it is characterised in that including:
Internet data receives unit, for receiving the Internet data of the user terminal that car-mounted terminal is uploaded;
Characteristic acquisition unit, for obtaining the characteristic information of described user terminal according to described Internet data;
Information pushing unit, for carrying out information pushing according to described characteristic information to described car-mounted terminal or described user terminal。
10. service platform according to claim 9, it is characterised in that also include:
Positional information receives unit, for receiving the positional information of the described user terminal that described car-mounted terminal is uploaded;
Then, described information pushing unit, for carrying out information pushing according to described characteristic information and described positional information to described car-mounted terminal or described user terminal。
CN201410709924.9A 2014-11-28 2014-11-28 Information pushing method and apparatus Pending CN105701121A (en)

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