CN105528705A - Method and device for determining user operation information - Google Patents
Method and device for determining user operation information Download PDFInfo
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- CN105528705A CN105528705A CN201410575711.1A CN201410575711A CN105528705A CN 105528705 A CN105528705 A CN 105528705A CN 201410575711 A CN201410575711 A CN 201410575711A CN 105528705 A CN105528705 A CN 105528705A
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Abstract
The invention discloses a method and device for determining user operation information. The method comprises that pupil diameter change information of a present user is determined; when the pupil diameter change condition satisfies a preset condition which is set according to the relation between pupil diameter change and exciting emotion, content information displayed in a present user interface is determined; whether the displayed content information comprises preset content related to the exciting emotion of a user is determined, and the content related to the exciting emotion comprises content related to the commodity object purchasing process; and if the displayed content information comprises the preset content related to the exciting emotion of the user, it is determined that the present user is possible to make impulsive operation. The method and device are conducive to saving network and system resources.
Description
Technical field
The application relates to user profile processing technology field, particularly relates to the method for determining user's operation information and device.
Background technology
Constantly perfect along with E-commerce transaction platform, and the fast development of the technology such as traditional communication, mobile communication, increasing people obtain the commodity needed for oneself by the mode of shopping online, the kind of commodity can relate to the every aspect of people's daily life, for people's life provides a great convenience.
The advantage of E-commerce transaction platform, be mainly reflected in user can to stay indoors the commodity chosen needed for oneself, but, on the other hand, this also becomes a shortcoming of E-commerce transaction platform to a certain extent, is also, user is in the process of the free choice of goods, cannot see material object, cannot carry out trying on, trying out, the descriptor such as picture, word that can only provide according to seller user carries out shopping decision-making.In the process, user there will be situations such as " impulsion consumption " unavoidably.The consequence that this situation produces, for buyer user, may be unsatisfied with the commodity of actual purchase, cause the waste of fund etc.; For trading platform system, due to buyer user to receive commodity be unsatisfied with time, a large amount of goods return and replacement applications may be produced, therefore, a large amount of networks and system resource can be taken; For seller user, process these goods return and replacement applications and also can expend its a large amount of energy, and human and material resources.
Therefore, how to help buyer user to carry out the operation of more rationality, reduce the waste to the resource such as network, system, become the technical matters solved in the urgent need to those skilled in the art.
Summary of the invention
This application provides method and device that operation prompt information is provided, be conducive to saving network and system resource.
This application provides following scheme:
For determining a method for user's operation information, comprising:
Determine the Ruler for measuring pupil footpath situation of change information of active user;
When described Ruler for measuring pupil footpath situation of change meets prerequisite, determine the content information shown in present user interface; Wherein, described prerequisite sets according to the relation between the change of Ruler for measuring pupil footpath and excited emoticon;
Judge in the content information of described displaying, whether to comprise the preset content relevant to user's excited emoticon; Wherein, the described content relevant to user's excited emoticon comprises the content that the merchandise items process of choosing relates to;
If so, then judge that this active user has the possibility of impulsion operation.
For determining a device for user's operation information, comprising:
Ruler for measuring pupil footpath situation of change information determination unit, for determining the Ruler for measuring pupil footpath situation of change information of active user;
Interface content information determination unit, for when described Ruler for measuring pupil footpath situation of change meets prerequisite, determines the content information shown in present user interface; Wherein, described prerequisite sets according to the relation between the change of Ruler for measuring pupil footpath and excited emoticon;
Judging unit, for judge described displaying content information in whether comprise the preset content relevant to user's excited emoticon; Wherein, the described content relevant to user's excited emoticon comprises the content that the merchandise items process of choosing relates to;
Identifying unit, if be yes for the judged result of described judging unit, then judges that this active user has the possibility of impulsion operation.
According to the specific embodiment that the application provides, this application discloses following technique effect:
Pass through the embodiment of the present application, can by the Ruler for measuring pupil footpath situation of change information of active user, judge whether active user creates excited emoticon, and then, just the content relevant to user's excited emoticon is comprised in the user interface of showing if current, comprise the content etc. that the merchandise items process of choosing relates to, just can judge that this active user has the possibility of impulsion operation.Like this, follow-up can be actual before execution payment waits operation user, for this active user provides operation prompt information, or provide information etc. for other associated user.Like this, the consumption produced due to momentary impulse can be avoided as far as possible, the generation of the applications such as the goods return and replacement caused due to this situation can be reduced like this, be conducive to saving network and system resource.
Certainly, the arbitrary product implementing the application might not need to reach above-described all advantages simultaneously.
Accompanying drawing explanation
In order to be illustrated more clearly in the embodiment of the present application or technical scheme of the prior art, be briefly described to the accompanying drawing used required in embodiment below, apparently, accompanying drawing in the following describes is only some embodiments of the application, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings.
Fig. 1 is the process flow diagram of the method for determining user's operation information that the embodiment of the present application provides;
Fig. 2 is the schematic diagram of the device for determining user's operation information that the embodiment of the present application provides.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present application, be clearly and completely described the technical scheme in the embodiment of the present application, obviously, described embodiment is only some embodiments of the present application, instead of whole embodiments.Based on the embodiment in the application, the every other embodiment that those of ordinary skill in the art obtain, all belongs to the scope of the application's protection.
In the embodiment of the present application, consider the change that the mood of the Factors on Humans such as environmental stimuli causes, can cause the change of pupil size, in other words, the change of pupil size can reflect the change of the mood of people; On the other hand, existing terminal device has highly intelligentized feature, and can built-in or external various sensing device, and in prior art, there is the hardware device can monitoring pupil size, therefore, the pupil size of monitor user ' is on the terminal device made to become possibility.Based on above factor, the embodiment of the present application can by monitoring the pupil size situation of change of user, judge whether user there will be impulsion operation, and can by providing some informations, avoid the consumption produced due to momentary impulse as far as possible, the generation of the applications such as the goods return and replacement caused due to this situation can be reduced like this, be conducive to saving network and system resource.Below concrete implementation is introduced in detail.
See Fig. 1, the embodiment of the present application provide firstly a kind of method for determining user's operation information, and the method specifically can comprise the following steps:
S101: the Ruler for measuring pupil footpath situation of change information determining active user;
Wherein, in the embodiment of the present application, the executive agent of each step can be the client of E-commerce transaction platform, such as, certain is arranged on the application (App) etc. of mobile phone, flat board, notebook, desktop computer etc., and user can open corresponding user interface by starting this App, and carries out browsing of merchandise items information by this user interface, the merchandise items oneself liked can also be chosen, etc.Therefore, during specific implementation, active user just refers to the current user just using this App in certain terminal device, uses in the process of this App this user, and App just can obtain the Ruler for measuring pupil footpath situation of change information of this user.
Wherein, during specific implementation, can by built-in Ruler for measuring pupil footpath monitoring device in terminal device (such as, mobile phone, dull and stereotyped, the built-in shooting of the equipment such as notebook is first-class) or external Ruler for measuring pupil footpath monitoring device is (such as, mobile phone, dull and stereotyped, notebook, the equipment such as desktop computer are first-class by the shooting that wired or wireless mode is external) the Ruler for measuring pupil footpath of active user is monitored, like this, App can by the interface known in advance, its monitoring result is read from this Ruler for measuring pupil footpath monitoring device, and then just can get the Ruler for measuring pupil footpath situation of change information of active user.
S102: when described Ruler for measuring pupil footpath situation of change meets prerequisite, determine the content information shown in present user interface; Wherein, described prerequisite sets according to the relation between the change of Ruler for measuring pupil footpath and excited emoticon;
About the relation between pupil size and mood, verified by following experiment.Such as, experiment shows, when people are excited, or when running into suddenly astonishing, excited thing, the eyes of people will be opened wide, can be found by monitoring, except the width of eyes can increase, pupil also can be expanded rapidly, like this people can be made to absorb light to greatest extent, thus carry enough visual information to brain, make the pleasant sensation of heart stronger, also continue more of a specified duration.Based on this theory, in the embodiment of the present application, prerequisite can be set according to the change of Ruler for measuring pupil footpath with the relation between excited emoticon in advance, and then just can judge that user is current by this condition and whether create excited emoticon.
Such as, under a kind of concrete implementation, concrete prerequisite can be: when the Ruler for measuring pupil footpath of user exceedes certain normal chi footpath threshold value, then can judge that this user is current and create excited emoticon.
Wherein about normal chi footpath threshold value, namely people are under tranquil mood, the maximal value in the normal chi footpath of pupil, if the Ruler for measuring pupil footpath of certain moment user is greater than this maximal value, then think beyond normal chi footpath threshold value.This normal chi footpath threshold value can be by advance to the statistical value that the mode of multiple user test obtains, like this, when judging whether active user has excited emoticon, just the Ruler for measuring pupil footpath of this active user monitored and this statistical value can be compared, judge whether it has exceeded this statistical value.But, in actual applications, may be different between the pupil size of different user, and even if same user, its pupil size also may change according to the change of surrounding environment.Such as, same user is under the environment that light intensity is different, even if be all for tranquil mood, its Ruler for measuring pupil footpath also may be different.Therefore, if use the statistical value obtained in advance as being not accurate enough to the criterion of active user's mood, the possibility that erroneous judgement occurs can be larger.
For this reason, in the application's preferred embodiment, first can determine Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances, then this Ruler for measuring pupil footpath threshold value is defined as described normal chi footpath threshold value.That is, for each just for monitored user, can environment etc. residing for this user's reality, again the Ruler for measuring pupil footpath threshold value of this user under tranquil mood is obtained, then by these data got as the judgment criteria to these other moods of user, be conducive to obtaining evaluation result more accurately.
During Ruler for measuring pupil footpath threshold value specifically when determining that active user is in tranquil mood under the present circumstances, multiple implementation can be had.Such as, wherein under a kind of concrete implementation, can monitor active user Ruler for measuring pupil footpath under the present circumstances in preset time span, then, by adding up the Ruler for measuring pupil footpath monitored in this time span, determine Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances.
Such as, user, when just to start to start App and carry out browsing of interface, is generally, under being in tranquil mood, afterwards, when browsing by a period of time, when finding the merchandise items oneself admired, just may produce excited emoticon.Therefore, in the embodiment of the present application, can in a period of time after App is activated (such as, 5 seconds, 10 seconds, one minute etc.), the pupil size information (can read in monitoring device built-in or external from terminal is arranged equally) of this user of real-time sampling, and then can to the multiple Ruler for measuring pupil footpaths data got in during this period of time (such as, reading per second Ruler for measuring pupil footpath data, then can read 60 Ruler for measuring pupil footpath data for one minute) add up.Specifically also can there is various ways when adding up, such as, can average to these Ruler for measuring pupil footpath data, the Ruler for measuring pupil footpath threshold value when mean value obtained is in tranquil mood under the present circumstances as this user.Or, can also by the maximal value in these Ruler for measuring pupil footpath data, Ruler for measuring pupil footpath threshold value when being in tranquil mood under the present circumstances as this user, etc.In addition, the possibility of the data that may exist under some non-tranquil moods is not got rid of in these Ruler for measuring pupil footpath data yet, therefore, can also first by these Ruler for measuring pupil footpath data apparently higher than or lower than the partial removal of other Ruler for measuring pupil footpath data, average again afterwards or maximal value is in tranquil mood under the present circumstances as this user time Ruler for measuring pupil footpath threshold value, etc.
Certainly, same user, under identical or similar environment, can use identical Ruler for measuring pupil footpath threshold value to judge user emotion.Therefore, get Ruler for measuring pupil footpath threshold value under certain environment after, Ruler for measuring pupil footpath threshold value when being in tranquil mood under the information of current environment and this active user determined in this prior environment can be preserved, like this, the follow-up Ruler for measuring pupil footpath threshold value that just can be obtained by the mode of inquiry under same or similar environment.Wherein, during specific implementation, the information such as the light intensity under current environment can be preserved as environmental information, follow-up when relatively whether environmental information is same or similar, also can by relatively determining light intensity.Certainly, also can carry out the preservation of environmental information by other parameter and compare.
Under above specific implementation, be Ruler for measuring pupil footpath is exceeded the judge condition of normal chi footpath threshold value as excited emoticon, in other implementations, can also using the change direction in Ruler for measuring pupil footpath and pace of change as this judge condition.That is, when finding that the Ruler for measuring pupil footpath of active user becomes large, and when the speed of change reaches certain preset threshold value, just can judge that this active user creates excited emoticon.Visible, under this implementation, do not need the Ruler for measuring pupil footpath threshold value of predefined active user under tranquil mood, as long as find that pupil is becoming rapidly large, can determine that this user may create excited emoticon.
Certainly, in actual applications, above-mentioned two conditions can also be combined, generate stricter Rule of judgment, such as, if find that the Ruler for measuring pupil footpath of active user is becoming rapidly large, and when exceeding the Ruler for measuring pupil footpath threshold value of this user under tranquil mood, then judge that this user may create excited emoticon, etc.
When the monitoring by Ruler for measuring pupil footpath situation of change has found that user may create excited emoticon, directly can not think that this user just may carry out impulsion operation, because it may be the excited emoticon because other reasons produces, such as, may be find that the merchandise items in its order is delivered by seller, or the merchandise items that logistics information shows in its order will soon be delivered to, etc.Therefore, in the embodiment of the present application, after judging that active user may create excited emoticon, first can also determine the content information shown in present user interface, like this, just can determine whether active user impulsion operation may occur according to this content information.That is, in the embodiment of the present application, can be user is actual place an order or pay the bill before, the issuable impulsion operational circumstances of user is found, and points out accordingly, to avoid causing the waste in the loss of each side or resource.
S103: judge whether comprise the preset content relevant to user's excited emoticon in the content information of described displaying; Wherein, the described content relevant to user's excited emoticon comprises the content that the merchandise items process of choosing relates to;
In order to can judge the content of showing in present user interface, can pre-set when comprising what kind of content in user interface, it is relevant to the excited emoticon of user for representing this interface.Such as, if certain user interface comprises the content that the merchandise items process of choosing relates to, such as, commodity details interface etc.Therefore, just can preset the content relevant to user's excited emoticon and comprise the content that the merchandise items process of choosing relates to, like this, specifically when to present user interface, just first can judge in the content of showing in present user interface, whether comprise the content that the merchandise items process of choosing relates to, if comprised, such as, show control of " buying immediately " printed words etc., just can determine that this active user has the possibility of impulsion operation.
S104: if then judge that this active user has the possibility of impulsion operation.
After determining that active user has the possibility of impulsion operation, operation prompt information can be provided for deserving front user, this operation prompt information may be used for prompting active user, and it may be carrying out impulsion operation, the consumption event produced due to impulsion to avoid user.Or, after judging that this active user has the possibility of impulsion operation, record can also be carried out to result of determination, the information of the possibility of the also i.e. impulsion operation of recording user, during for the operation corresponding this active user of process, associated user is pointed out.Such as, if the content information shown in present user interface comprises the information of certain merchandise items, the incidence relation between this result of determination and described merchandise items then can be recorded when recording, like this active user corresponding be operating as purchase operation time, if the merchandise items bought appears in described incidence relation, then can point out active user its may be at impulse purchases, or provide the option such as " cancelling an order ", " applying for a refund " for it; In addition, corresponding counterpart user can also be pointed out (such as, seller user), active user is possible be impulsion operation, whether inquiry buyer confirms to buy to remind corresponding seller to note, to avoid the operations such as the return of goods of user after receiving goods, avoid the trouble that buyer, seller are unnecessary, and alleviate the unnecessary burden such as server, transaction platform.
Wherein, specifically when providing operation prompt information for active user, various ways can be had.Such as, under a kind of implementation, the information of character property can be provided for user, in order to point out active user its may be carrying out impulsion operation.Such as, the forms such as pop-up window are utilized to show following Word message " operation of please not getting excited, the much more a few families of suggestion look at ", etc.
Or, again under another kind of implementation, can also according to the content relevant to user's excited emoticon comprised in present user interface, obtain the information of other merchandise items relevant to this content from server, and provide the recommendation information about other merchandise items of being correlated with for this active user.Such as, active user checks certain part toggery object, then when discovery user may get excited operation, can by the associated description information of this merchandise items, comprise the information such as affiliated classification to upload onto the server, other merchandise items similar to this merchandise items are provided by server, like this, the information recommendation of this other similar merchandise items just can be given this active user by client, active user can therefrom be selected, by this mode providing other to select, play avoid active user get excited operation effect.
Wherein, during other merchandise items similar to this merchandise items that server provides, the factor such as the prestige of corresponding seller user, the positive rating of merchandise items can be considered, provide high-quality recommendation information, to improve the validity of recommendation information as far as possible.In addition, when providing the recommendation information about other merchandise items, directly the link information of corresponding goods object details page can be recommended active user, like this, if active user is interested in current certain recommendation information, the details page of this merchandise items directly can be entered by the mode of clickthrough.
In a word, pass through the embodiment of the present application, can by the Ruler for measuring pupil footpath situation of change information of active user, judge whether active user creates excited emoticon, and then, just comprise the content relevant to user's excited emoticon in the user interface of showing if current, comprise the content etc. that the merchandise items process of choosing relates to, just can judge that this active user has the possibility of impulsion operation.Like this, follow-up can be actual before execution payment waits operation user, for this active user provides operation prompt information, or provide information etc. for other associated user.Like this, the consumption produced due to momentary impulse can be avoided as far as possible, the generation of the applications such as the goods return and replacement caused due to this situation can be reduced like this, be conducive to saving network and system resource.
With the embodiment of the present application provide corresponding for determining the method for user's operation information, the embodiment of the present application additionally provides a kind of device for determining user's operation information, and see Fig. 2, this device specifically can comprise:
Ruler for measuring pupil footpath situation of change information determination unit 201, for determining the Ruler for measuring pupil footpath situation of change information of active user;
Interface content information determination unit 202, for when described Ruler for measuring pupil footpath situation of change meets prerequisite, determines the content information shown in present user interface; Wherein, described prerequisite sets according to the relation between the change of Ruler for measuring pupil footpath and excited emoticon;
Judging unit 203, for judge described displaying content information in whether comprise the preset content relevant to user's excited emoticon; Wherein, the described content relevant to user's excited emoticon comprises the content that the merchandise items process of choosing relates to;
Identifying unit 204, if be yes for the judged result of described judging unit, then judges that this active user has the possibility of impulsion operation.
During specific implementation, described interface content information determination unit 201 comprises:
First determines subelement, for when described Ruler for measuring pupil footpath exceedes normal chi footpath threshold value, determines the content information shown in present user interface.
In order to obtain threshold information accurately, this device can also comprise:
Normal chi footpath threshold value determination unit, for determining Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances, is defined as described normal chi footpath threshold value by this Ruler for measuring pupil footpath threshold value.
Wherein, described normal chi footpath threshold value determination unit specifically can comprise:
Chi footpath acquisition of information subelement, for obtaining active user's Ruler for measuring pupil footpath information under the present circumstances in preset time span;
Statistics subelement, for by adding up the Ruler for measuring pupil footpath monitored in this time span, determines Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances.
In addition, in order to realize the multiplexing of information, this device can also comprise:
Storage unit, for Ruler for measuring pupil footpath threshold value when being in tranquil mood under the information of current environment and this active user of determining in this prior environment is preserved, to obtain the Ruler for measuring pupil footpath threshold value under same or similar environment subsequently through the mode of inquiry.
In addition, described interface content information determination unit 201 also can comprise:
Second determines subelement, for becoming large when described Ruler for measuring pupil footpath, and when the speed of change reaches preset threshold value, obtains the content information shown in present user interface.
During specific implementation, this device can also comprise:
Tip element, for after judging that this active user has the possibility of impulsion operation, for this active user provides operation prompt information.
Wherein, described operation prompt information for point out active user its may be carrying out impulsion operation.
Or under another kind of implementation, described Tip element specifically can comprise:
Dependent merchandise object information obtains subelement, for according to the content relevant to user's excited emoticon comprised in described user interface, obtains the information of other merchandise items relevant to this content from server;
Recommendation information provides subelement, for providing the recommendation information about described other relevant merchandise items.
In addition, this device can also comprise:
Record cell, for after judging that this active user has the possibility of impulsion operation, record result of determination, during for the operation corresponding this active user of process, points out associated user.
Wherein, the content information shown in described present user interface comprises the information of certain merchandise items, described record cell specifically for:
Record the incidence relation between this result of determination and described merchandise items, for determine this active user be operating as purchase operation time, if the merchandise items bought appears in described incidence relation, then for this active user provides operation prompt information, and/or, provide information to counterpart user.
In a word, pass through the embodiment of the present application, can by the Ruler for measuring pupil footpath situation of change information of active user, judge whether active user creates excited emoticon, and then, just comprise the content relevant to user's excited emoticon in the user interface of showing if current, comprise the content etc. that the merchandise items process of choosing relates to, just can judge that this active user has the possibility of impulsion operation.Like this, follow-up can be actual before execution payment waits operation user, for this active user provides operation prompt information, or provide information etc. for other associated user.Like this, the consumption produced due to momentary impulse can be avoided as far as possible, the generation of the applications such as the goods return and replacement caused due to this situation can be reduced like this, be conducive to saving network and system resource.
As seen through the above description of the embodiments, those skilled in the art can be well understood to the mode that the application can add required general hardware platform by software and realizes.Based on such understanding, the technical scheme of the application can embody with the form of software product the part that prior art contributes in essence in other words, this computer software product can be stored in storage medium, as ROM/RAM, magnetic disc, CD etc., comprising some instructions in order to make a computer equipment (can be personal computer, server, or the network equipment etc.) perform the method described in some part of each embodiment of the application or embodiment.
Each embodiment in this instructions all adopts the mode of going forward one by one to describe, between each embodiment identical similar part mutually see, what each embodiment stressed is the difference with other embodiments.Especially, for system or system embodiment, because it is substantially similar to embodiment of the method, so describe fairly simple, relevant part illustrates see the part of embodiment of the method.System described above and system embodiment are only schematic, the wherein said unit illustrated as separating component or can may not be and physically separates, parts as unit display can be or may not be physical location, namely can be positioned at a place, or also can be distributed in multiple network element.Some or all of module wherein can be selected according to the actual needs to realize the object of the present embodiment scheme.Those of ordinary skill in the art, when not paying creative work, are namely appreciated that and implement.
Above to method and device for determining user's operation information that the application provides, be described in detail, apply specific case herein to set forth the principle of the application and embodiment, the explanation of above embodiment is just for helping method and the core concept thereof of understanding the application; Meanwhile, for one of ordinary skill in the art, according to the thought of the application, all will change in specific embodiments and applications.In sum, this description should not be construed as the restriction to the application.
Claims (22)
1. for determining a method for user's operation information, it is characterized in that, comprising:
Determine the Ruler for measuring pupil footpath situation of change information of active user;
When described Ruler for measuring pupil footpath situation of change meets prerequisite, determine the content information shown in present user interface; Wherein, described prerequisite sets according to the relation between the change of Ruler for measuring pupil footpath and excited emoticon;
Judge in the content information of described displaying, whether to comprise the preset content relevant to user's excited emoticon; Wherein, the described content relevant to user's excited emoticon comprises the content that the merchandise items process of choosing relates to;
If so, then judge that this active user has the possibility of impulsion operation.
2. method according to claim 1, is characterized in that, described when described Ruler for measuring pupil footpath situation of change meets prerequisite, determines the content information shown in present user interface, comprising:
When described Ruler for measuring pupil footpath exceedes normal chi footpath threshold value, determine the content information shown in present user interface.
3. method according to claim 1, is characterized in that, also comprises:
Determine Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances, this Ruler for measuring pupil footpath threshold value is defined as described normal chi footpath threshold value.
4. method according to claim 3, is characterized in that, the described active user of determination is in Ruler for measuring pupil footpath threshold value during tranquil mood under the present circumstances, comprising:
Active user's Ruler for measuring pupil footpath information is under the present circumstances obtained in preset time span;
By adding up the Ruler for measuring pupil footpath monitored in this time span, determine Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances.
5. method according to claim 4, is characterized in that, also comprises:
Ruler for measuring pupil footpath threshold value when being in tranquil mood under the information of current environment and this active user of determining in this prior environment is preserved, to obtain the Ruler for measuring pupil footpath threshold value under same or similar environment subsequently through the mode of inquiry.
6. method according to claim 1, is characterized in that, described when described Ruler for measuring pupil footpath situation of change meets prerequisite, determines the content information shown in present user interface, comprising:
When described Ruler for measuring pupil footpath becomes large, and when the speed of change reaches preset threshold value, determine the content information shown in present user interface.
7. method according to claim 1, is characterized in that, after judging that this active user has the possibility of impulsion operation, also comprises:
For this active user provides operation prompt information.
8. method according to claim 7, is characterized in that, described operation prompt information for point out active user its may be carrying out impulsion operation.
9. method according to claim 7, is characterized in that, describedly provides operation prompt information for this active user, comprising:
According to the content relevant to user's excited emoticon comprised in described user interface, obtain the information of other merchandise items relevant to this content from server;
Recommendation information about described other relevant merchandise items is provided.
10. method according to claim 1, is characterized in that, also comprises:
After judging that this active user has the possibility of impulsion operation, record result of determination, during for the operation corresponding this active user of process, points out associated user.
11. methods according to claim 10, is characterized in that, the content information shown in described present user interface comprises the information of certain merchandise items, and described record result of determination, comprising:
Record the incidence relation between this result of determination and described merchandise items, for determine this active user be operating as purchase operation time, if the merchandise items bought appears in described incidence relation, then for this active user provides operation prompt information, and/or, provide information to counterpart user.
12. 1 kinds for determining the device of user's operation information, is characterized in that, comprising:
Ruler for measuring pupil footpath situation of change information determination unit, for determining the Ruler for measuring pupil footpath situation of change information of active user;
Interface content information determination unit, for when described Ruler for measuring pupil footpath situation of change meets prerequisite, determines the content information shown in present user interface; Wherein, described prerequisite sets according to the relation between the change of Ruler for measuring pupil footpath and excited emoticon;
Judging unit, for judge described displaying content information in whether comprise the preset content relevant to user's excited emoticon; Wherein, the described content relevant to user's excited emoticon comprises the content that the merchandise items process of choosing relates to;
Identifying unit, if be yes for the judged result of described judging unit, then judges that this active user has the possibility of impulsion operation.
13. devices according to claim 12, is characterized in that, described interface content information determination unit comprises:
First determines subelement, for when described Ruler for measuring pupil footpath exceedes normal chi footpath threshold value, determines the content information shown in present user interface.
14. devices according to claim 12, is characterized in that, also comprise:
Normal chi footpath threshold value determination unit, for determining Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances, is defined as described normal chi footpath threshold value by this Ruler for measuring pupil footpath threshold value.
15. devices according to claim 14, is characterized in that, described normal chi footpath threshold value determination unit comprises:
Chi footpath acquisition of information subelement, for obtaining active user's Ruler for measuring pupil footpath information under the present circumstances in preset time span;
Statistics subelement, for by adding up the Ruler for measuring pupil footpath monitored in this time span, determines Ruler for measuring pupil footpath threshold value when active user is in tranquil mood under the present circumstances.
16. devices according to claim 15, is characterized in that, also comprise:
Storage unit, for Ruler for measuring pupil footpath threshold value when being in tranquil mood under the information of current environment and this active user of determining in this prior environment is preserved, to obtain the Ruler for measuring pupil footpath threshold value under same or similar environment subsequently through the mode of inquiry.
17. devices according to claim 12, is characterized in that, described interface content information determination unit comprises:
Second determines subelement, for becoming large when described Ruler for measuring pupil footpath, and when the speed of change reaches preset threshold value, obtains the content information shown in present user interface.
18. devices according to claim 12, is characterized in that, also comprise:
Tip element, for after judging that this active user has the possibility of impulsion operation, for this active user provides operation prompt information.
19. devices according to claim 18, is characterized in that, described operation prompt information for point out active user its may be carrying out impulsion operation.
20. devices according to claim 18, is characterized in that, described Tip element comprises:
Dependent merchandise object information obtains subelement, for according to the content relevant to user's excited emoticon comprised in described user interface, obtains the information of other merchandise items relevant to this content from server;
Recommendation information provides subelement, for providing the recommendation information about described other relevant merchandise items.
21. devices according to claim 12, is characterized in that, also comprise:
Record cell, for after judging that this active user has the possibility of impulsion operation, record result of determination, during for the operation corresponding this active user of process, points out associated user.
22. devices according to claim 21, is characterized in that, the content information shown in described present user interface comprises the information of certain merchandise items, described record cell specifically for:
Record the incidence relation between this result of determination and described merchandise items, for determine this active user be operating as purchase operation time, if the merchandise items bought appears in described incidence relation, then for this active user provides operation prompt information, and/or, provide information to counterpart user.
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