CN105023047A - Tourism service individuation online ordering realization method based on travel itinerary - Google Patents

Tourism service individuation online ordering realization method based on travel itinerary Download PDF

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Publication number
CN105023047A
CN105023047A CN201410150527.2A CN201410150527A CN105023047A CN 105023047 A CN105023047 A CN 105023047A CN 201410150527 A CN201410150527 A CN 201410150527A CN 105023047 A CN105023047 A CN 105023047A
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China
Prior art keywords
service
user
stroke
tourist
information
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CN201410150527.2A
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Chinese (zh)
Inventor
李银胜
陈昊
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SHANGHAI MOYAN INFORMATION TECHNOLOGY CO LTD
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SHANGHAI MOYAN INFORMATION TECHNOLOGY CO LTD
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Priority to CN201410150527.2A priority Critical patent/CN105023047A/en
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Abstract

The invention belongs to the Internet technology field and especially relates to a tourism service individuation online ordering realization method based on a travel itinerary. The method is characterized in that a network user starts an on-line ordering task and inputs one group of travel itinerary parameter; through a matching algorithm designed by an E-commerce website, an itinerary of a group of travel services which aims at the user and is arranged according to a time sequence is automatically recommended. In the method, the travel services are selected one by one from a blank itinerary; the user selects a service kind needing to be added; the E-commerce website uses a recommended algorithm which is designed in the invention and faces a user demand according to a user interest model; according to a matching degree, a travel service list is output and is used as a reference for the user so that the user can add into the itinerary. By using the method of the invention, travel itinerary customization of a tradable travel service and a travel information service which does not need to be traded are supported; a network user can retrieval the travel service information from the E-commerce website and adds into the travel itinerary so that the travel itinerary which covers a whole trip is formed.

Description

A kind of tourist service personalization based on stroke list is ordered implementation method online
Technical field
The invention belongs to Internet technical field, be specially the tourist service personalization that a kind of Tourism E-commerce is applied and order online implementation method.
Technical background
Tourist service personalization based on stroke list is ordered implementation method online, is the key issue realizing independently defining towards the user of self-service trip, the personalized tourist service of unrestricted choice relates to.At present, Tourism E-commerce website is as taken journey, same to journey, way ox etc., generally only provide complete travelling products, or single tourist service is ordered, do not allow network user's unrestricted choice, independently order, personalized recommendation method is confined to user's external information, can not meet that self-service trip consumer demand is autonomous, unrestricted choice.In addition, Tourism E-commerce website as way ox, go which etc., the information service that its stroke list is relevant to tourism, does not all support.
Independently order flow process, total travel stroke single gauge of the tourist service that the present invention relates to is drawn and is not found in other intellecture properties; Personalized recommendation algorithm of the present invention, is not finding based on the algorithm in user's request reasoning in other patents.
Summary of the invention
The object of the invention is to the tourist service recommending to meet its interest to user, assisted user formulates tour schedule.
The tourist service personalization based on stroke list that the present invention adopts is ordered implementation method online, by HTML5/CSS/Javascript front-end technology, in conjunction with the tourist service proposed algorithm based on semantic reasoning, for user provides the personalized stroke list layout containing whole tour schedule.
Ultimate principle thinking of the present invention is as shown in figure (1).First start by the network user task of ordering online, input one group of tour schedule parameter, by the matching algorithm of Electronic Commerce Website Design, automatic recommendation one for this user, by the stroke list of one group of tourist service temporally serial arrangement, modify to tourist service in the trip list basis, increase, the operation such as deletion; This method support selects tourist service one by one from the stroke list of sky, the type service needing to add is selected by the network user, input destination, e-commerce website is according to user interest model, use the proposed algorithm of the Users ' Need-oriented of the present invention's design, export tourist service list by matching degree, user consults the Back ground Information of service interested and marketing information and confirms, this service is added stroke list by e-commerce website; This method support can conclude the business tourist service stroke list customization, and the travel information service that need not conclude the business, as the service of going on a tour gratis, geographic information services, Bus information, catering information, the network user can retrieve above-mentioned tourist service information at e-commerce website, added stroke list, formed the stroke list containing whole tour schedule; This method network enabled user confirms stroke list, and according to tourist service selected by the trip list, in the payment of alignment e-commerce website, completes once personalization and to order online operation.A kind of application example of the present invention is the collecting and distributing net e-commerce platform of tourism.
The concrete steps of this method are as follows:
The first step: the stroke based on semantic reasoning is recommended
First, the network user inputs one group of tour schedule parameter, comprises project: destination, and travel time and time of return, stroke accompany people, object of travelling.Electricity business recommendation of websites algoritic module recommended range is restricted to user's named place of destination and surrounding cities, according to based on the user model of semanteme and tourist service model, exports tourist service list by user interest and tourist service matching degree.The network user selects interested tourism Back ground Information and marketing information successively.This step is optional.
Second step: add in stroke, delete service
The network user can revise by the first step obtain containing recommending tourist service stroke list or idle motion list, can add, delete tourist service or third party information service two class content that electric business website provides, tourist service refers to sight spot, lodging, traffic etc., information service refers to free sight spot, map, public transport, food and drink etc.Second and third, four steps represent different operations, allow set-up procedure order or repeat this step.
Add tourist service flow process as follows:
1) network user selects the COS of stroke to be added.
2) input search argument, as time, keyword etc., dissimilar service has different search argument.
3) electric business's recommendation of websites module calculates the matching degree that user interest serve with result for retrieval, adjusts displaying sequentially.
4) network user selects service, adds stroke after confirmed service Back ground Information and marketing information
5) after successful operation, electric business's network upgrade stroke list content.
Add travel information flow process as follows:
1) network user selects the information type of stroke to be added.
2) input search argument, as time, keyword etc., dissimilar service has different search argument.
3) network user adds stroke choose the information of reference value from Output rusults after.
5) after successful operation, electric business's network upgrade stroke list content.
The stroke individual palpation time sorts to service item and information project.Electricity business website allows user to arrange the concrete moment of each project with the stroke layout that becomes more meticulous.
For the service item of having added and information project, the network user can delete from stroke list.
3rd step: split vacation packages service
Vacation packages service refers to the tourist service be made up of multiple independent tourist service.There is user because of Traffic control system, only need the situation of part tourist service in set meal.This method allows user that vacation packages service is split as independent tourist service.Second and third, four steps represent different operations, allow set-up procedure order or repeat this step.
Fractionation flow process is as follows:
1) network user selects the vacation packages service needing fractionation, and confirm to split, electric business website shows in vacation packages service the independent tourist service comprised.
2) network user selects the independent tourist service of needs, confirms Back ground Information, marketing information successively.
3), after the network user has confirmed, the set meal service of stroke list Central Plains is deleted and the adding users independent tourist service of specifying in electric business website, and upgrades stroke list content.
4th step: merging independent tourist service is vacation packages service
When electric business website exists multiple independent tourist service that vacation packages comprises in the current stroke list of the network user, this set meal service will be recommended to user, and be selected whether these stand-alone service to be replaced with vacation packages to save stroke expense by user.Second and third, four steps represent different operations, allow set-up procedure order or repeat this step.
Merge flow process as follows:
1) after the network user changes stroke list, ecommerce recommending module judges whether that vacation packages comprises the multiple independent tourist service in current stroke list, and exports appointment vacation packages.
2) network user confirms to replace, and the display of electric business website is about to the highlighted preview of the tourist service of replacing.
3) network user reaffirms replacement, and confirms Back ground Information and the marketing information of this set meal.
4), after the network user has confirmed, stand-alone service in stroke list is deleted in electric business website, the vacation packages that adding users is specified, and upgrades stroke list content.
5th step: stroke list service order, information gather and acquisition
The network user completes a little after the meal, to place an order order by e-commerce website.After completing, the tourist service of stroke list, travel information will all be presented in e-commerce website order details, and e-commerce website provides travel information by SMS, stroke list printing type to user.
This method can allow user obtain the personalized stroke of system and recommend, and use stroke list to carry out stroke layout, one-stop order also obtains routing and supplementary.
Accompanying drawing explanation
Fig. 1 is ultimate principle figure of the present invention.
Fig. 2 is intelligent recommendation Domain model design figure of the present invention.
Fig. 3 is embodiments of the invention figure.
Embodiment
A practical example based on the inventive method is the collecting and distributing net e-commerce platform of tourism, as shown in Figure 4.
This method core use-case is as follows:
1) travel collecting and distributing network users input travel demand, containing destination, travel time and time of return, stroke accompany people, object of travelling parameter, select the COS needing to recommend.
2) collecting and distributing net of travelling shows recommendation results to user, and service is added stroke list by personal interest by user.Select ticket kind or the house type of this service, click and add stroke, after price calendar select time, namely this service adds stroke list.Stroke, singly below the page, can be clicked expansion and check.
3) user adds tourist service to stroke list, freedom of entry is ordered or the product retrieval page, input time, keyword etc. are retrieved, there is no complete shut-down keyword matching result, and the matching degree that there is tourist service and user interest in result for retrieval is when reaching threshold value, these results can be placed in list front end.User selects ticket kind or the house type of suitably service, and click and add stroke, after price calendar select time, namely this service adds stroke list.
4) user adds stroke supplementary to stroke list, as map, and the information such as public transport, food and drink.When adding bus service, input departure place and destination parameter, collecting and distributing net of travelling returns option list, and click adds stroke can add appointment public bus network to stroke list.Other information search conditions are different, but adding method is consistent.
5) if user with the addition of vacation packages, then can split vacation packages.During fractionation, need select to split out time of each service and ticket kind or house type.After confirming replacement, stroke list upgrades, and tunica meal is deleted, the newly-increased independent tourist service split out.
6) for independently tourist service, if there is vacation packages to contain multiple independent tourist service in stroke list, user is recommended in this cover dinner party, is selected whether these stand-alone service to be replaced with more preferential vacation packages by user.During replacing, need to select to replace time of tourist service and ticket kind or house type.
7) user can directly to place an order payment to stroke list, and collecting and distributing Netcom of travelling crosses stroke list information and will by short message sending to user mobile phone, and allow user directly to print stroke list.
It is as follows that this method proposed algorithm performs flow process:
1) user model is set up
2) tour field semantic dictionary is set up
The foundation of dictionary have employed two kinds of methods.Manually choose tourist service characteristic key words: choose theme park, Peasants Joy, the obvious word of feature such as with green hills and clear waters.Extract keyword based on service recommended informations such as sight spot, hotel, traffic: after eliminating everyday words, use tourism industry synonymicon to calculate keyword TF*IDF, select 5 words that score in each service is the highest, get union and add semantic dictionary.
For the strength of association in semantic dictionary between concept, system adopts the method calculating concept co-occurrence probabilities.Think that co-occurrence once between two for all concepts of occurring in same service, the probability that after statistics C1 occurs, C2 occurs is as E (C 1, C 2) value.
3) service indication and weight is set up
This step employs the method for adjustment based on template.During the demand parameter weight calculation of system, to the trip target preset in system and type of tour, provide the weight adjusting template of acquiescence, user will zoom in or out the weight of indices after the corresponding option of selection according to stencil value.
Definition template t is two tuples (st, W), the wherein COS of st corresponding to template, W=(w 1, w 2.., w k) wherein k be the number of demand parameter in st, w ibe i-th controlled value of demand parameter.
If A=is (a ij) kxkfor the AHP judgment matrix under st, T is the set of all templates under st.For t ∈ T, w iif not 0, then for the i-th row (a in A i1, a i2.., a ik),
If a ij> 1, then a ij=a ij× w i, a ji=1/a ij
If a ij=1, then constant
If a ij< 1, then a ji=a ji× w i, a ij=1/a ji
4) tourist service assessment
First need to obtain the weight of each semantic dictionary concept in service, and according to the calculating carrying out concept map weight of service object to be assessed, finally return the name-value pair list of a string concept and weights.
Based on name-value pair list, the condition up to standard in search need index is judged that whether demand parameter is up to standard by evaluation module one by one, and records all conditions up to standard.
Evaluation module needs the method for adjustment called based on template, and the travel information inputted according to the list of user becomes privileged the demand parameter weight of this stroke.
Finally based on the weight of demand parameter, according to the demand parameter that service meets, calculation services finally and the user's request degree of fitting as to the marking of serving.And service is pressed mark sequence show to user.

Claims (3)

1. to order online an implementation method based on the tourist service personalization of stroke list, it is characterized in that the idiographic flow that the network user orders online is as follows:
1) based on tourist service recommendation and the method for combination of stroke list
Wherein, the recommending module implementation method of tourist service is as follows:
A) set up user model, user model covers the various aspects such as user's physiology, knowledge, idea, personality, experience, environment.
B) set up tour field semantic dictionary, semantic dictionary comprises the keyword manually chosen and the keyword extracted according to tourist service recommended information, and the strength of association between keyword calculates the method using co-occurrence probabilities.
C) set up service indication and weighing computation method, the method inputs according to user, and user is to the demand of each tourism index in adjustment.
D) namely tourist service assessment is judge whether service is up to standard on each demand parameter one by one, and the result of statistical weight total score, and service is recommended user by mark height.
Wherein, as follows based on the stroke method of combination recommended:
The first step: input travel parameter
First, the network user inputs one group of tour schedule parameter, comprises project: destination, and travel time and time of return, stroke accompany people, object of travelling.
Second step: obtain recommendation results
Electricity business recommendation of websites algoritic module recommended range is restricted to user's named place of destination and surrounding cities, according to based on the user model of semanteme and tourist service model, exports tourist service list by user interest and tourist service matching degree.The network user selects interested tourism Back ground Information and marketing information successively.User can change the COS obtaining and recommend.
3rd step: adjustment stroke also confirms to buy
User can by 2) in step supplement recommending the stroke list arranged.After completing, directly can to place an order order to services all in stroke list, when placing an order, need to provide pedestrian's details (if the partial service in stroke list needs the specifying information of pedestrian, also needing to be provided by user).
2) the tourist service recommendation selected one by one and the layout of stroke list
The first step: add in stroke, delete service
The network user can revise by 1) obtain containing recommending tourist service stroke list or idle motion list, can add, delete tourist service or third party information service two class content that electric business website provides, tourist service refers to sight spot, lodging, traffic etc., information service refers to free sight spot, map, public transport, food and drink etc.Second and third, four steps represent different operations, allow set-up procedure order or repeat this step.For the service item of having added and information project, the network user can delete from stroke list.
Second step: split vacation packages service
Vacation packages service refers to the tourist service be made up of multiple independent tourist service.There is user because of Traffic control system, only need the situation of part tourist service in set meal.This method allows user that vacation packages service is split as independent tourist service.Second and third, four steps represent different operations, allow set-up procedure order or repeat this step.
3rd step: merging independent tourist service is vacation packages service
When electric business website exists multiple independent tourist service that vacation packages comprises in the current stroke list of the network user, this set meal service will be recommended to user, and be selected whether these stand-alone service to be replaced with vacation packages to save stroke expense by user.Second and third, four steps represent different operations, allow set-up procedure order or repeat this step.
4th step: stroke list service order, information gather and acquisition
The network user completes a little after the meal, to place an order order by e-commerce website.After completing, the tourist service of stroke list, travel information will all be presented in e-commerce website order details, and e-commerce website provides travel information by SMS, stroke list printing type to user.
2. to order online an implementation method based on the tourist service personalization of stroke list, it is characterized in that extending the integrated idiographic flow entering stroke list of travel information service as follows:
1) network user selects the COS of stroke to be added.
2) input search argument, as time, keyword etc., dissimilar service has different search argument.
3) electric business's recommendation of websites module calculates the matching degree that user interest serve with result for retrieval, adjusts displaying sequentially.
4) network user selects service, adds stroke after confirmed service Back ground Information and marketing information
5) after successful operation, electric business's network upgrade stroke list content.
3. to order online an implementation method based on the tourist service personalization of stroke list, it is characterized in that the tourist service proposed algorithm specific implementation based on user's request is as follows:
1) network user selects the information type of stroke to be added.
2) input search argument, as time, keyword etc., dissimilar service has different search argument.
3) network user adds stroke choose the information of reference value from Output rusults after.
5) after successful operation, electric business's network upgrade stroke list content.
CN201410150527.2A 2014-04-15 2014-04-15 Tourism service individuation online ordering realization method based on travel itinerary Pending CN105023047A (en)

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CN105392120A (en) * 2015-11-24 2016-03-09 严春波 Intelligent self-driving method
CN105444768A (en) * 2015-11-24 2016-03-30 严春波 Method for establishing formation by adopting self-driving information
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CN105574708A (en) * 2015-12-10 2016-05-11 北京创鑫旅程网络技术有限公司 Travel route planning method and apparatus
CN106067128A (en) * 2016-05-25 2016-11-02 北京京东尚科信息技术有限公司 The processing method of user's request and processing means
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CN106649524A (en) * 2016-10-20 2017-05-10 宁波江东大金佰汇信息技术有限公司 Improved advanced study intelligent response system based on computer cloud data
CN106886961A (en) * 2016-12-30 2017-06-23 深圳天珑无线科技有限公司 The system and method for Destination Management auxiliary
CN107450967A (en) * 2017-04-13 2017-12-08 成都悠途信息技术有限公司 A kind of one-stop stroke generation system and generation method based on transaction object
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CN108461134A (en) * 2018-03-13 2018-08-28 益先科技(北京)有限公司 A kind of management method and device of service class product
CN108765210A (en) * 2018-05-28 2018-11-06 深圳市元征科技股份有限公司 A kind of travel information management method, system and equipment and storage medium
CN109344340A (en) * 2018-10-08 2019-02-15 杭州异客科技有限公司 A kind of portable travelling digitization service equipment, system and method
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CN113408958A (en) * 2021-07-09 2021-09-17 云南腾云信息产业有限公司 Stroke single-stream-conversion method and device, computer equipment and readable storage medium
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CN105444768A (en) * 2015-11-24 2016-03-30 严春波 Method for establishing formation by adopting self-driving information
CN105488725A (en) * 2015-11-24 2016-04-13 严春波 Multifunctional self-driving information utilization method
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CN106649524A (en) * 2016-10-20 2017-05-10 宁波江东大金佰汇信息技术有限公司 Improved advanced study intelligent response system based on computer cloud data
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CN106886961A (en) * 2016-12-30 2017-06-23 深圳天珑无线科技有限公司 The system and method for Destination Management auxiliary
CN107450967A (en) * 2017-04-13 2017-12-08 成都悠途信息技术有限公司 A kind of one-stop stroke generation system and generation method based on transaction object
CN107742264A (en) * 2017-09-06 2018-02-27 武汉市悠卡互联科技有限公司 Monitoring-information method for release management and system based on real-time update database
CN109523288A (en) * 2017-09-19 2019-03-26 富士施乐株式会社 Information processing unit
CN108461134A (en) * 2018-03-13 2018-08-28 益先科技(北京)有限公司 A kind of management method and device of service class product
CN108765210A (en) * 2018-05-28 2018-11-06 深圳市元征科技股份有限公司 A kind of travel information management method, system and equipment and storage medium
CN109344340A (en) * 2018-10-08 2019-02-15 杭州异客科技有限公司 A kind of portable travelling digitization service equipment, system and method
CN109344340B (en) * 2018-10-08 2020-04-14 林兰妹 Portable tourism data service equipment, system and method
CN113408958A (en) * 2021-07-09 2021-09-17 云南腾云信息产业有限公司 Stroke single-stream-conversion method and device, computer equipment and readable storage medium
CN113408958B (en) * 2021-07-09 2022-09-16 云南腾云信息产业有限公司 Stroke single-stream-conversion method and device, computer equipment and readable storage medium
CN113742584A (en) * 2021-08-31 2021-12-03 胡之乐 Cultural tourism intelligent promotion method and system based on big data

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Application publication date: 20151104

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