CN104679753A - Information pushing method and information pushing device - Google Patents

Information pushing method and information pushing device Download PDF

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Publication number
CN104679753A
CN104679753A CN201310615978.4A CN201310615978A CN104679753A CN 104679753 A CN104679753 A CN 104679753A CN 201310615978 A CN201310615978 A CN 201310615978A CN 104679753 A CN104679753 A CN 104679753A
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message
template
source template
platform type
type
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CN201310615978.4A
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CN104679753B (en
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蔡晓鹏
胡戊
祝雄锋
刘洋
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Tencent Technology Shenzhen Co Ltd
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Tencent Technology Shenzhen Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/951Indexing; Web crawling techniques

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention is suitable for the technical field of internet and provides an information pushing method and an information pushing device. The information pushing method comprises the following steps: storing a template file corresponding to information service, wherein the template file comprises a router template and N information templates which are respectively suitable for different platforms, wherein N is an integer larger than 1; inputting information parameters into the router template to generate information router, wherein the information parameters comprise a platform type; positioning the information template corresponding to the platform type according to the information router; generating information by utilizing the information template corresponding to the platform type; pushing the generated information to the platform. According to the information pushing method disclosed by the invention, the template file corresponding to the information service is pre-generated and stored, when the information service needs information pushing, the template file can be utilized to generate information which is displayed according to different type platforms based on the same information content, so that different composing output is not performed according to the same information content and the information pushing efficiency is greatly improved.

Description

A kind of method for pushing of message and device
Technical field
The invention belongs to Internet technical field, particularly relate to a kind of method for pushing and device of message.
Background technology
Along with the arrival in multiple terminals epoch, user can at any time or place, adopt any equipment to get information or the data of needs, based on above-mentioned background, all kinds of reminder application is arisen at the historic moment, it can provide wakeup alarm clock, game is reminded, birthday reminds, life is reminded, the even types of functionality such as customization prompting, and push to multiple different platform (such as mobile phone terminal application, Web application, PC are applied etc.), to ensure that user can receive reminder message in time.
But, because the display mode supported reminder message between different platforms is different, what have can only show plaintext message, what have can show Multimedia Message, and also different to the typesetting of message on different terminals, therefore, when carrying out reminder message propelling movement to different platform at every turn, all to carry out different typesettings for same message content to export, cause propelling movement process loaded down with trivial details, reduce the pushing efficiency of reminder message.
Summary of the invention
The object of the embodiment of the present invention is the method for pushing providing a kind of message, is intended to solve the low problem of the pushing efficiency of prior art to message.
The embodiment of the present invention is achieved in that a kind of method for pushing of message, comprising:
The template file that storing message business is corresponding, described template file comprises route template and N number of source template being applicable to different platform respectively, described N be greater than 1 integer;
Message parameter is inputted described route template, generating messages route, described message parameter comprises Platform Type;
Source template corresponding to described Platform Type is located according to described Message routing;
Utilize the source template generating messages that described Platform Type is corresponding;
The described message generated is pushed to described platform.
Another object of the embodiment of the present invention is the pusher providing a kind of message, comprising:
Modular unit, for the template file that storing message business is corresponding, described template file comprises route template and N number of source template being applicable to different platform respectively, described N be greater than 1 integer;
Route generation unit, for message parameter being inputted described route template, generating messages route, described message parameter comprises Platform Type;
Positioning unit, for locating source template corresponding to described Platform Type according to described Message routing;
Message generation unit, for the source template generating messages utilizing described Platform Type corresponding;
Push unit, for pushing the described message generated to described platform.
In embodiments of the present invention, generate and store the template file corresponding with messaging service in advance, when this messaging service needs to carry out message push, can based on identical message content, the applicable dissimilar platform of this template file generation is utilized to carry out the message of showing, thus no longer need to carry out different typesetting output for same message content, substantially increase the efficiency of message push.
Accompanying drawing explanation
Fig. 1 is the realization flow figure of the method for pushing of the message that the embodiment of the present invention provides;
Fig. 2 is the specific implementation process flow diagram of the method for pushing S103 of the message that the embodiment of the present invention provides;
Fig. 3 is the specific implementation process flow diagram of the method for pushing S104 of the message that the embodiment of the present invention provides;
Fig. 4 is the structured flowchart of the pusher of the message that the embodiment of the present invention provides.
Embodiment
In order to make object of the present invention, technical scheme and advantage clearly understand, below in conjunction with drawings and Examples, the present invention is further elaborated.Should be appreciated that specific embodiment described herein only in order to explain the present invention, be not intended to limit the present invention.
In embodiments of the present invention, generate and store the template file corresponding with messaging service in advance, when this messaging service needs to carry out message push, can based on identical message content, the applicable dissimilar platform of this template file generation is utilized to carry out the message of showing, thus no longer need to carry out different typesetting output for same message content, substantially increase the efficiency of message push.
Fig. 1 shows the realization flow of the method for pushing of the message that the embodiment of the present invention provides, and details are as follows:
In S101, the template file that storing message business is corresponding, described template file comprises route template and N number of source template being applicable to different platform respectively, described N be greater than 1 integer.
In embodiments of the present invention, messaging service is for for application-specific scene or the message push business that customizes for user's particular demands, it is after setting relevant message push parameter, automatically the message for certain application-specific scene or certain user's particular demands can be pushed to the platform of specifying, to reach the effects such as prompting, prompting or notice in the specific time period.Such as, in game play, according to the game experience value accumulation situation of going game user, when game experience value be accumulated to default value or reach be preset to regard to time, automatically push the current game experience value accumulation situation of this game user, to inform game progress to the terminal running this game; Again such as, at the special time point that user is arranged, push birthday reminder message to the application on site of specifying, serve birthday greeting with reminding user in time to relatives and friends, etc.
In the present embodiment, for the messaging service of each type, generate in the supplying system of messaging service and prestore the template file corresponding with this messaging service, this template file and this messaging service can set up association store relation by filename or service identification.In the present embodiment, template file includes route template and N number of source template being applicable to different message push platforms respectively, wherein, route template is used for generating messages route, different Message routing has pointed to the some source templates in this template file, and different source templates is applicable to different message push platforms.
In the present embodiment, platform includes but not limited to run on various application on all kinds terminal device, that possess network push message sink function, such as, based on all kinds of different game application of consolidated network game center, operate in the instant messaging application on different terminal equipment, network mailbox, etc.
In S102, message parameter is inputted described route template, generating messages route, described message parameter comprises Platform Type.
When messaging service need to carry out message push or need to carry out message push relevant arrange time, first can read template file corresponding to this messaging service from its supplying system.As one embodiment of the present of invention, in order to improve information push efficiency, this template file, after reading template file, can be buffered in internal memory, directly extract from internal memory when facilitating need next time by messaging service, improves the reading efficiency of template file.When reading template file in this case, whether the Last Read first this messaging service of judging distance is less than predetermined threshold value, if be greater than or equal to this predetermined threshold value apart from the Last Read of this messaging service, then show not read template file in this messaging service long period, within this time, template file may have occurred renewal, then again from the corresponding disk storage space of supplying system, read template file, to ensure the real-time of message, meanwhile, the template file that internal memory Central Plains first stores is upgraded; If be less than this predetermined threshold value apart from the Last Read of this messaging service, then directly can read the template file of buffer memory from internal memory, to improve reading efficiency.
In S103, locate source template corresponding to described Platform Type according to described Message routing.
In S102, Message routing is generated.Particularly, by determining Message routing to route template input message parameter, in the present embodiment, message parameter at least includes Platform Type, because the Message routing generated points to a source template, therefore, after determining Platform Type, in S103, the source template being applicable to this platform namely can be navigated to.
Because the supplying system of messaging service may push the message of identical message content in different time sections to platform, therefore, as one embodiment of the present of invention, message parameter, except comprising Platform Type, can also comprise push-type.In the present embodiment, each push-type is all corresponding one or more message push time of presetting.Such as, be designated the push-type correspondence of " 1 " 9:00, then supplying system correspondingly can carry out message push at the 9:00 of every day; Again such as, be designated the push-type correspondence of " 0 " integral point propelling movement, then supplying system correspondingly can carry out message push at each integral point.
Because same message push platform may successively release different software versions, and the message format supported due to different software versions may be different, therefore, as one embodiment of the present of invention, for each software version of same message push platform, be all configured with corresponding source template.Now, message parameter, except comprising Platform Type, can also comprise the version number of Platform Type, is used to specify the version of Platform Type, carrys out generating messages with a certain concrete version according to a certain Platform Type.In the present embodiment, S103 is specifically as shown in Figure 2:
In S201, search the source template that described Platform Type is corresponding.
First according to the Platform Type in message parameter, in the source template that the supplying system of messaging service stores, the source template of all versions corresponding to this Platform Type is found out.
In S202, in the source template found out, locate the source template that the version number of described Platform Type is corresponding.
Further, according to the version number of the Platform Type in message parameter, in the source template that S201 finds out, locate the source template that the version number of this Platform Type is corresponding.
Embodiment illustrated in fig. 2 by the present invention, the actual propelling movement demand that can push for current message, determines the software version of corresponding Platform Type, realizes the accurate propelling movement of message.
Further, in S102, multiple messages route can be generated simultaneously, then correspondingly, in S103, the source template of equal number can be generated respectively according to every bar Message routing, the disposable definition completed many PUSH message can be realized thus, improve the efficiency of message push.
As a realization example of the present invention, in route template, Message routing can be generated by following code:
<module>
<item mid=”1”type=”4”actType=”0”dataRef=”1”verCtrl=”1”/>
<item mid=”1”type=”5”actType=”0”dataRef=”2”verCtrl=”1”/>
</module>
In this realization example, disposablely generate two Message routing, wherein, type=" 4 " for representing the Platform Type being designated 4, actType=" 0 " for representing the push-type being designated 0, verCtrl=" 1 " for representing the version number of the Platform Type being designated 1, dataRef=" 1 " mark of source template then corresponding to the Message routing that generates according to above-mentioned message parameter, now, namely can according to the mark location of this source template to corresponding source template.
In S104, utilize the source template generating messages that described Platform Type is corresponding.
In the present embodiment, in source template, save corresponding message content, therefore, after determining source template, namely can go out message content wherein, generating messages by extracting directly.
For dissimilar message push platform, the message content preserved in source template is also different.In the present embodiment, source template comprises following at least one type: plaintext message template and Multimedia Message template.Plaintext message template for be the message push platform that can only show plain text, such as, SMS platform, and Multimedia Message template for be to show the message push platform comprising the multi-medium datas such as image, animation, word, audio frequency, such as, network instant communication application, third party's social network sites, web interface, etc.
As one embodiment of the present of invention, except preserving fixing message content in source template, can also preserve the message content carrying variable, when including message content variable in source template, as shown in Figure 3, S104 is specially:
In S301, extract the variable name of the message content variable in source template corresponding to described Platform Type.
In the present embodiment, except fixing message content in source template, further comprises message content variable, in the final message generated, this part content corresponding to message content variable is just determined in message generation process.
Such as, the message content in source template is as follows:
" dear player, you reach <%btime%> hour in the empirical cumulative time of <%area%>.”
Then in above-mentioned message content, " <%area%> " and " <%btime%> " is message content variable, according to the difference of institute's running game, " <%area%> " corresponding corresponding game name, according to the difference of player's progressive games time, " <%btime%> " corresponding corresponding time value, this message content corresponding to two message content variablees needs to determine in message generation process, and the remainder in above-mentioned message content is fixing message content.
In S302, according to the variable name extracted, determine the message content of its correspondence.
In S302, in the message content of source template, extract corresponding variable name, and according to variable name, determine the message content that this message content variable is corresponding in real time.Such as, according to " <%area%> ", obtain the game name of current operation in real time, according to " <%btime%> ", the progressive games time value of the current online player of Real-time Obtaining.
In S303, the message content variable in source template corresponding for described Platform Type is replaced with the message content of its correspondence, generating messages.
After determining the message content corresponding to message content variable, replace with the message content of its correspondence by the message content variable in this source template, thus generating messages.
By embodiment illustrated in fig. 3, source template flexibility can be realized, for the message that message content is identical substantially, without the need to configuring multiple source template, namely can realize the accurate propelling movement of nuance message, save system resource, improved information push efficiency.
In the embodiment shown in fig. 3, owing to there is message content variable in source template, then also have difference in the message of different time dot generation, therefore, in order to ensure the real-time of the message generated, when message parameter further comprises action type, then S104 is specially:
When system time arrives each described default message push time, utilize the source template generating messages that described Platform Type is corresponding.
In S105, push the described message generated to described platform.
After generating according to the difference of message push platform the message being applicable to the displaying of this platform, according to the communication mode meeting this platform, the message of generation is pushed to this platform by corresponding channel.Such as, for the platform such as note, multimedia message, message push is gone out by the radio communication channel that can be provided by operator, for the platform such as Instant Messenger (IM) software, website, then can be gone out by message push by internet.
In embodiments of the present invention, generate and store the template file corresponding with messaging service in advance, when this messaging service needs to carry out message push, can based on identical message content, the applicable dissimilar platform of this template file generation is utilized to carry out the message of showing, thus no longer need to carry out different typesetting output for same message content, substantially increase the efficiency of message push.Meanwhile, owing to can generate the message being applicable to different platform by a template file simultaneously, when messaging service need to modify to PUSH message or content update time, only need to revise this template file content, ensure that the dirigibility of messaging service.
Fig. 4 shows the structured flowchart of the pusher of the message that the embodiment of the present invention provides, and this device is for running the method for pushing of the message described in Fig. 1 to Fig. 3 embodiment of the present invention.For convenience of explanation, illustrate only part related to the present embodiment.
With reference to Fig. 4, this device comprises:
Modular unit 41, the template file that storing message business is corresponding, described template file comprises route template and N number of source template being applicable to different platform respectively, described N be greater than 1 integer.
Route generation unit 42, message parameter is inputted described route template, generating messages route, described message parameter comprises Platform Type.
Positioning unit 43, locates source template corresponding to described Platform Type according to described Message routing.
Message generation unit 44, utilizes the source template generating messages that described Platform Type is corresponding.
Push unit 45, pushes the described message generated to described platform.
Alternatively, described source template comprises message content variable, and described message generation unit 44 comprises:
Extract subelement, extract the variable name of the message content variable in source template corresponding to described Platform Type.
Content determination subelement, according to the variable name extracted, determines the message content of its correspondence.
First generates subelement, the message content variable in source template corresponding for described Platform Type is replaced with the message content of its correspondence, generating messages.
Alternatively, described message parameter also comprises push-type, and described push-type is corresponding one or more message push time of presetting, and described message generation unit 44 comprises:
Time determines subelement, determines each described default message push time that described push-type is corresponding.
Second generates subelement, when system time arrives each described default message push time, utilizes the source template generating messages that described Platform Type is corresponding.
Alternatively, described message parameter also comprises the version number of described Platform Type, and described positioning unit 43 comprises:
Search subelement, search the source template that described Platform Type is corresponding.
Locator unit, in the source template found out, locates the source template that the version number of described Platform Type is corresponding.
Alternatively, described source template comprises following at least one type: plaintext message template and Multimedia Message template.
Alternatively, the quantity of the described Message routing of generation is one or more of.
In embodiments of the present invention, generate and store the template file corresponding with messaging service in advance, when this messaging service needs to carry out message push, can based on identical message content, the applicable dissimilar platform of this template file generation is utilized to carry out the message of showing, thus no longer need to carry out different typesetting output for same message content, substantially increase the efficiency of message push.
The foregoing is only preferred embodiment of the present invention, not in order to limit the present invention, all any amendments done within the spirit and principles in the present invention, equivalent replacement and improvement etc., all should be included within protection scope of the present invention.

Claims (12)

1. a method for pushing for message, is characterized in that, comprising:
The template file that storing message business is corresponding, described template file comprises route template and N number of source template being applicable to different platform respectively, described N be greater than 1 integer;
Message parameter is inputted described route template, generating messages route, described message parameter comprises Platform Type;
Source template corresponding to described Platform Type is located according to described Message routing;
Utilize the source template generating messages that described Platform Type is corresponding;
The described message generated is pushed to described platform.
2. the method for claim 1, is characterized in that, described source template comprises message content variable, and the described source template generating messages utilizing described Platform Type corresponding comprises:
Extract the variable name of the message content variable in source template corresponding to described Platform Type;
According to the variable name extracted, determine the message content of its correspondence;
Message content variable in source template corresponding for described Platform Type is replaced with the message content of its correspondence, generating messages.
3. the method for claim 1, is characterized in that, described message parameter also comprises push-type, and described push-type is corresponding one or more message push time of presetting, and the described source template generating messages utilizing described Platform Type corresponding comprises:
Determine each described default message push time that described push-type is corresponding;
When system time arrives each described default message push time, utilize the source template generating messages that described Platform Type is corresponding.
4. the method for claim 1, is characterized in that, described message parameter also comprises the version number of described Platform Type, and described source template of locating described Platform Type corresponding according to described Message routing comprises:
Search the source template that described Platform Type is corresponding;
In the source template found out, locate the source template that the version number of described Platform Type is corresponding.
5. the method as described in any one of Claims 1 to 4, is characterized in that, described source template comprises following at least one type: plaintext message template and Multimedia Message template.
6. the method as described in any one of Claims 1 to 4, is characterized in that, the quantity of the described Message routing of generation is one or more of.
7. a pusher for message, is characterized in that, comprising:
Modular unit, for the template file that storing message business is corresponding, described template file comprises route template and N number of source template being applicable to different platform respectively, described N be greater than 1 integer;
Route generation unit, for message parameter being inputted described route template, generating messages route, described message parameter comprises Platform Type;
Positioning unit, for locating source template corresponding to described Platform Type according to described Message routing;
Message generation unit, for the source template generating messages utilizing described Platform Type corresponding;
Push unit, for pushing the described message generated to described platform.
8. device as claimed in claim 7, it is characterized in that, described source template comprises message content variable, and described message generation unit comprises:
Extract subelement, for extracting the variable name of the message content variable in source template corresponding to described Platform Type;
Content determination subelement, for according to the variable name extracted, determines the message content of its correspondence;
First generates subelement, for the message content variable in source template corresponding for described Platform Type being replaced with the message content of its correspondence, generating messages.
9. device as claimed in claim 7, it is characterized in that, described message parameter also comprises push-type, and described push-type is corresponding one or more message push time of presetting, and described message generation unit comprises:
Time determines subelement, for determining each described default message push time that described push-type is corresponding;
Second generates subelement, for when system time arrives each described default message push time, utilizes the source template generating messages that described Platform Type is corresponding.
10. device as claimed in claim 7, it is characterized in that, described message parameter also comprises the version number of described Platform Type, and described positioning unit comprises:
Search subelement, for searching source template corresponding to described Platform Type;
Locator unit, in the source template found out, locates the source template that the version number of described Platform Type is corresponding.
11. devices as described in any one of claim 7 ~ 10, it is characterized in that, described source template comprises following at least one type: plaintext message template and Multimedia Message template.
12. devices as described in any one of claim 7 ~ 10, it is characterized in that, the quantity of the described Message routing of generation is one or more of.
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