CN104572846B - A kind of hot word recommendation methods, devices and systems - Google Patents
A kind of hot word recommendation methods, devices and systems Download PDFInfo
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Abstract
The present invention provides a kind of hot words to recommend methods, devices and systems, when identifying that user has search need, show recommendation hot word in other interface zones in addition to search box, the recommendation hot word includes the hot word that corresponding search result is showed with resource list style and at least one of the hot word that corresponding search result is showed with details page pattern.The invention enables users when scanning for it can be seen that greater number of recommendation hot word, meets the search need of user as far as possible, provides the user with enough reference values.It avoids the problem that user enters to check in application, not knowing how this searches for.
Description
【Technical field】
The present invention relates to computer application technology, more particularly to a kind of hot word recommends methods, devices and systems.
【Background technology】
For the angle of slave mobile device user, as quickly popularizing for Intelligent mobile equipment is big with mobile network's speed
Width promoted, people in the scattered time important information and using obtain have increasingly higher demands.With mobile Internet
Using the explosive increase with data information, user can not possibly search for or check all information, and the user having is also past
It is past that search term of the search or the information content do not known, therefore how effectively to recommend in preferable search term or information to user
Hold so that it is required as a kind of current active demand that user finds it within a short period of time.
By taking the client of application shop class as an example, when user opens the client of application shop class, much it is desirable to pass through
Search is installed on intelligent mobile terminal to download some applications, in order to give user to guide, in the prior art in application shop class
Client homepage search column, can show one search hot word name, as shown in fig. 1, in search column show " hundred
Spend mobile phone assistant ", this search hot word is typically to search for the highest word of temperature at present, or push away based on certain migration efficiency
The hot word etc. recommended, home interface show elsewhere to be all some specific popular applications download for user.But one
Search hot word tends not to meet the needs of users, and enough reference values can not be provided to different user.
【Invention content】
In view of this, the present invention provides a kind of hot words to recommend methods, devices and systems, in order to meet user as far as possible
Search need, provide the user with enough reference values.
Specific technical solution is as follows：
The present invention provides a kind of hot words recommending method, this method includes：
When identifying that user has search need, show recommendation hot word in other interface zones in addition to search box；
The wherein described recommendation hot word includes the hot word and correspond to search that corresponding search result is showed with resource list style
As a result at least one of the hot word showed with details page pattern.
It is described to identify that user includes with search need according to a preferred embodiment of the invention：
Get the operation that user clicks search box.
According to a preferred embodiment of the invention, corresponding search result includes common with the hot word that resource list style shows
Hot word and special type is recommended to recommend hot word；
The corresponding search result showed with resource list style of the common recommendation hot word includes：The common recommendation heat
The resource that word is matched in searching for database；
The special type recommends the corresponding search result showed with resource list style of hot word to include：The special type recommends heat
The resource that the special topic that word is matched in searching for database is included；
The corresponding search result recommends hot word using the hot word that details page pattern shows as special type.
According to a preferred embodiment of the invention, the common recommendation hot word is showed by the way of common official documents and correspondence, is used
The mode that special type identifies or special type mark is combined with common official documents and correspondence shows the special type and recommends hot word.
According to an of the invention preferred embodiment, the special type mark includes picture, is highlighted or emphasis identifier.
According to a preferred embodiment of the invention, this method further includes：
When initial display search box, show that hot word is recommended in search in described search frame.
According to a preferred embodiment of the invention, described other interface zones in addition to search box show recommendation hot word
Recommend hot word including described search.
According to a preferred embodiment of the invention, described other interface zones in addition to search box show recommendation hot word
Including：
According to the priority for recommending hot word, the preferential recommendation hot word for choosing high priority is on other boundaries in addition to search box
Face region shows；Wherein recommend hot word priority by search temperature, hot word type, whether by the user of the client search for
It crosses, whether be that search recommends at least one of hot word to determine.
According to a preferred embodiment of the invention, this method further includes：
When the recommendation hot word is selected, the search of the corresponding the Resources list pattern of the recommendation hot word is obtained and showed
Or the corresponding resource details page of the recommendation hot word as a result.
Include the corresponding resource of the recommendation hot word in the resource details page according to a preferred embodiment of the invention
The access information of child resource, correlated resources access information or binary search recommend hot word in access information, resource.
According to a preferred embodiment of the invention, the resource details page is showed with static pattern, or with slidably
Pattern show.
According to a preferred embodiment of the invention, this method further includes：It is obtained in advance from server-side and recommends hot word and store
In local；Show described in execution recommend hot word when, by the recommendation hot word being locally stored according to it is pre-set show pattern into
Row shows；Alternatively,
When identifying that user has search need, is obtained from server-side and recommend hot word, by the recommendation hot word foundation of acquisition
The pre-set pattern that shows is showed.
The present invention also provides a kind of hot words recommending method, this method includes：
Hot word will be recommended to be sent to client, when identifying that user has search need so as to the client, except search
Other interface zones except frame show the recommendation hot word, and the recommendation hot word includes that corresponding search result is the Resources list sample
Hot word and corresponding search result that formula shows are at least one of the hot word that details page pattern shows.
According to a preferred embodiment of the invention, when receiving the connection request of the client, by recommendation heat
Word is sent to client；Alternatively,
When the request sent when receiving the client and identifying that user has search need, by the recommendation hot word
It is sent to client.
According to a preferred embodiment of the invention, this method further includes：
According at least one of searching statistical result, user property, hot word type and operation recommendation information, determine to institute
State the recommendation hot word of client transmission；Wherein described search statistical result is the search term and search result uploaded to client
The result obtained after at least one of operation information is for statistical analysis.
The present invention provides a kind of hot word recommendation apparatus, which includes：
Recognition unit, for identification user demand；
First shows unit, when identifying that user has search need for the recognition unit, in addition to search box
Other interface zones show recommendation hot word, it is described that recommend hot word include the heat that corresponding search result is showed with resource list style
At least one of the hot word that word and corresponding search result are showed with details page pattern.
According to a preferred embodiment of the invention, the recognition unit clicks search box specifically for getting user
When operation, identify that user has search need.
According to a preferred embodiment of the invention, corresponding search result includes common with the hot word that resource list style shows
Hot word and special type is recommended to recommend hot word；
The corresponding search result showed with resource list style of the common recommendation hot word includes：The common recommendation heat
The resource that word is matched in searching for database；
The special type recommends the corresponding search result showed with resource list style of hot word to include：The special type recommends heat
The resource that the special topic that word is matched in searching for database is included；
The corresponding search result recommends hot word using the hot word that details page pattern shows as special type.
According to a preferred embodiment of the invention, described first shows unit, is specifically used for by the way of common official documents and correspondence
Show the common recommendation hot word, shows the special type in such a way that special type mark or special type mark are combined with common official documents and correspondence
Recommend hot word.
According to an of the invention preferred embodiment, the special type mark includes picture, is highlighted or emphasis identifier.
According to a preferred embodiment of the invention, which further includes：
Second shows unit, when for initially showing search box, shows that hot word is recommended in search in described search frame.
According to a preferred embodiment of the invention, described first shows the recommendation hot word that unit shows searches including described
Rope recommends hot word.
According to a preferred embodiment of the invention, described first shows unit, is specifically used for according to the preferential of recommendation hot word
Grade, the preferential recommendation hot word for choosing high priority show in other interface zones in addition to search box；Wherein recommend hot word
Priority by search temperature, hot word type, whether searched for by the user of the client, whether be search recommend hot word in
At least one determines.
According to a preferred embodiment of the invention, which further includes：
As a result acquiring unit, for when the recommendation hot word is selected, obtaining the corresponding resource row of the recommendation hot word
The search result of table sample formula or the corresponding resource details page of the recommendation hot word；
Third shows unit, the search result or described for showing the corresponding the Resources list pattern of the recommendation hot word
Recommend the corresponding resource details page of hot word.
According to a preferred embodiment of the invention, the resource details page includes that the corresponding resource of the recommendation hot word enters
Access information, correlated resources access information or the binary search of child resource recommend hot word in message breath, resource.
According to a preferred embodiment of the invention, the third shows unit with static pattern or with slidable sample
Formula shows the resource details page.
According to a preferred embodiment of the invention, which includes：Acquiring unit；
The acquiring unit, for obtaining recommendation hot word from server-side and being stored in local；Described first, which shows unit, exists
When showing recommendation hot word described in execution, the recommendation hot word being locally stored is showed according to the pre-set pattern that shows；Or
Person,
The acquiring unit, for when the recognition unit identifies that user has search need, being obtained from server-side
Recommend hot word；Described first show unit by recommendation hot word that the acquiring unit obtains according to it is pre-set show pattern into
Row shows.
The present invention also provides a kind of hot word recommendation apparatus, which includes：
Transmission unit, for that hot word will be recommended to be sent to client, so that the client identifies that user has search
When demand, other interface zones in addition to search box show the recommendation hot word, and the recommendation hot word includes that corresponding search is tied
Fruit is the hot word that the Resources list pattern shows and corresponding search result is at least one of hot word that details page pattern shows.
According to a preferred embodiment of the invention, which further includes：Receiving unit, for receiving the client
Connection request when, or receive the client identify user have search need when send request when, triggering
The transmission unit will recommend hot word to be sent to the client.
According to a preferred embodiment of the invention, which further includes：Determination unit, for according to searching statistical result,
At least one of user property, hot word type and operation recommendation information, determine the recommendation hot word sent to the client；Its
Described in searching statistical result be at least one of operation information of search term and search result that client is uploaded carry out
The result obtained after statistical analysis.
The present invention also provides a kind of hot word commending system, which includes：Separately include the client of above-mentioned stream oriented device
And server-side.
As can be seen from the above technical solutions, the present invention identify user have search need when, except search box it
Other outer interface zones show recommendation hot word so that user when scanning for it can be seen that greater number of recommendation hot word,
The search need for meeting user as far as possible, to provide the user with enough reference values.User is avoided to enter in application, not knowing
How this searches for the problem of checking.
【Description of the drawings】
Fig. 1 is the instance graph for showing search hot word in the prior art；
Fig. 2 is that the hot word of client executing provided in an embodiment of the present invention recommends method flow diagram；
Fig. 3 shows instance graph for search recommendation hot word provided in an embodiment of the present invention；
Fig. 4 is the instance graph that common official documents and correspondence mode provided in an embodiment of the present invention shows；
Fig. 5 is the instance graph that common official documents and correspondence provided in an embodiment of the present invention shows with picture combination；
Fig. 6 is the instance graph that common official documents and correspondence provided in an embodiment of the present invention shows with emphasis identifier combination；
Fig. 7 is that the common search result for recommending hot word provided in an embodiment of the present invention shows instance graph；
Fig. 8 is that special type provided in an embodiment of the present invention recommends the first corresponding details page of hot word to show instance graph；
Fig. 9 is that special type provided in an embodiment of the present invention recommends corresponding second of details page of hot word to show instance graph；
Figure 10 is that special type provided in an embodiment of the present invention recommends the third corresponding details page of hot word to show instance graph；
Figure 11 is that details page Slip pattern provided in an embodiment of the present invention shows instance graph；
Figure 12 is that another details page Slip pattern provided in an embodiment of the present invention shows instance graph；
Figure 13 is that selection binary search provided in an embodiment of the present invention recommends corresponding search result when word to show instance graph；
Figure 14 is a kind of structure drawing of device provided in an embodiment of the present invention；
Figure 15 is another structure drawing of device provided in an embodiment of the present invention.
【Specific implementation mode】
To make the objectives, technical solutions, and advantages of the present invention clearer, right in the following with reference to the drawings and specific embodiments
The present invention is described in detail.
In the prior art, when the interface of certain initial application, it can show that heat is recommended in a search in the search column of homepage
Word, other interface zones can show some specific the Resources lists, even if user has search need, prepare defeated in search box
Enter search term, the content of other interface zones will not change, and what user searched for if necessary is not the search that search column is shown
Hot word then needs to input search term in search box manually.And core of the invention thought is, is searched when identifying that user has
When rope demand, show recommendation hot word in other interface zones in addition to search box, wherein it may include commonly pushing away to recommend hot word
It recommends hot word and special type recommends at least one of hot word etc..In this way user can from these recommendation hot words in select one of them into
Row search.
Above-mentioned recommendation hot word is handed down to client by server-side, but may exist following two modes：
First way：Server-side is handed down to client after hot word and related data information being recommended to be packaged in advance
End.
The second way：When client identifies that user has search need, ask to recommend hot word, server-side to server-side
It should ask that hot word and related data information will be recommended to be handed down to client.
No matter any mode is used, and server-side, which is responsible for generating, recommends hot word and its related data information.Server-side simultaneously
Can be for statistical analysis at least one of the operation information for the search term and search result that client uploads and recommend excellent
Change, the operation information of wherein search result may include the operations such as click, browsing, use, download to search result；According to searching
At least one of rope statistical result, user property, hot word type and operation recommendation information, determine the recommendation sent to client
Hot word.Wherein user property may include the geographical location of client, user's gender, user job type, age of user etc.,
The purpose of recommending hot word in conjunction with user property this factor determination is to realize that the personalized hot word to user is precisely recommended.Hot word
Type refers to that hot word or special type is commonly recommended to recommend the different hot word types such as hot word in the present invention, it will usually ensure two kinds
The recommendation hot word of type has a number of.Recommendation information is runed mainly due to runing purpose, such as excellent for some hot words
First it is shown.
In this way, server-side can by search for temperature is relatively high, meet user property, meet migration efficiency some
Hot word is recommended to be handed down to client, to cater to the search need of user as much as possible.
In addition, other than recommending hot word, it is also possible to issue some related data informations to client, dependency number here
It is believed that breath can be the Resources list, the details page for recommending hot word, it can also be the pre-review information based on migration efficiency, can also be
Special type recommends the special type mark (special type mark can be specifically related in subsequent embodiment) of hot word, can also be that special type recommends hot word
Son in corresponding resources portal information (such as address is checked in the purchase address of the download address of application, commodity, news), resource
Access information (such as the viewing address of the even specific collection of drama of specific video, certain e-book application in the application of certain video class of resource
In the even specific chapters and sections of specific books viewing address), correlated resources access information (such as the download address of associated application, phase
The purchase address of underlying commodity, related news check address) or binary search recommend hot word (binary search recommend hot word rear
Can be specifically related in continuous embodiment) etc..
For client, need to obtain and parse from server end to recommend hot word and related data information.If
It obtains in advance and recommendation hot word and its related data information is being locally stored, then when identifying that user has search need,
Local recommendation hot word and related data information are read, and shows the recommendation hot word of configuration display number.If it is obtaining in real time
Take the mode of recommendation, then identify user have search need when, obtained from server end and parse accurate recommendation hot word with
And related data information, then show the accurate recommendation hot word of configuration display number.
Method flow is recommended to describe the hot word of client executing with one embodiment below, to apply class in the present embodiment
For search, and is obtained in advance with client in this embodiment and store recommendation hot word and related data information and be to local
Example, as shown in flow in Fig. 2：
Assuming that user opens the client of application shop class application, local recommendation hot word is read in step 201, is chosen
One is recommended hot word to recommend hot word as search, is shown in search box, it is assumed that it is " file pipe that hot word is recommended in the search of selection
Reason ", then can be as shown in Figure 3, shows " everybody is searching ' file management ' " in search box, naturally it is also possible in search box
In only show " file management ", can also in search box using other modes show.Choosing search recommends the mode of hot word can
It to be to randomly select, can also be chosen according to priority, can also be fixed selection etc..
In addition, it can be dynamic change that word is recommended in the search shown in search box, and it is not unalterable.Example
Such as, the search shown in search box recommends word to differ when each user opens the application of application shop class, can also be at interval of
After such as 5 seconds a period of time, word is recommended in the automatic search replaced in search box.
In step 202, if client identifies that user has search need, on other boundaries in addition to search box
Face region shows recommendation hot word.
If user has selected search box, such as clicks search box, illustrate that user will start to search for, at this time can except
Other interface zones except search box show recommendation hot word.Here recommendation hot word may include common recommendation hot word and special type
Recommend hot word.
Client show recommend hot word when, the priority of hot word can be recommended from the recommendation hot word being locally stored according to each
The recommendation hot word of middle option and installment display number is showed.Since the on-screen display (osd) area of usual mobile terminal device is limited,
Therefore certain display number is pre-configured with to the recommendation hot word showed in the present embodiment, that is, configures display number, Zhi Nengxian
Show the recommendation hot word of configuration display number.When showing recommendation hot word, can also be showed according to the sequence of above-mentioned priority.
Wherein recommend hot word priority can by search temperature, hot word type, whether searched by the user of the client
Whether whether rope crossed, clicked by the user of client, being that search recommends at least one of hot word to determine.
Such as search temperature is higher, can be arranged and recommend the priority of hot word higher.
Special type, which can be arranged, recommends the priority of hot word to recommend the priority of hot word higher than common, or commonly recommends hot word
Priority recommend the priority of hot word higher than special type, it is equally high that priority both can also be set.This set can basis
Demand is configured and adjusts.
The priority that the recommendation hot word searched for by the user of client can be arranged is relatively low, and it is due to usually using to do so
The recommendation hot word that family was searched for, the probability searched again for can be relatively low, the priority setting for the recommendation hot word that user was searched for
Relatively low can be promoted do not show the recommendation of hot word and show chance.
Can be arranged current as search recommends the priority of the recommendation hot word of hot word higher, such that as search
The recommendation hot word of hot word is recommended to again appear at other interface zones except place's search box.
Recommend whether hot word further can check or click carry out dynamic priority adjusting according to user, to allow more
More recommendation hot word acquisitions show chance.
When to recommending hot word to show, show for commonly recommending hot word that common hot word template may be used,
Recommend hot word that special type hot word template may be used special type to show.The template of the two may be the same or different.
When showing common recommendation hot word, the mode that common official documents and correspondence may be used shows, and certainly, recommends hot word for special type
It can also be showed by the way of common official documents and correspondence.As shown in Figure 4, recommend hot word " listening to storytelling ", " 3D racing cars ", " file management ",
" card ", " photo beautification ", " navigation software ", " antivirus ", " dynamic wallpaper " ... are all showed in a manner of common official documents and correspondence.
Preferably, when showing special type recommendation hot word, special type mark or special type mark and common official documents and correspondence phase may be used
In conjunction with mode show.Wherein special type mark can be picture, highlight or emphasis identifier etc..As shown in Figure 5,
" most powerful brain ", " street bat ", " Cock men " and " mad old man " is that special type recommends hot word, all uses picture and common official documents and correspondence knot
The mode of conjunction shows, and it is that common recommendation hot word is then showed by the way of common official documents and correspondence that other, which recommend hot word,.Here, picture can be with
It is locally prestored in client as related data information, is then directly showed using the picture being locally stored, also may be used
Only local to store the address information of picture, and according to being opened up again after the acquisition of information picture of address when needing to show
It is existing.As shown in Figure 6, " unlock ", " root authority ... " and " piano " is that special type recommends hot word, and this emphasis of dot may be used
Identifier, which is showed in conjunction with common official documents and correspondence, (when hot word is when it is specified and can not completely show in display area, can adopt
The form blocked with tail portion only shows the major part of front).
In addition, can limit the common quantity for recommending hot word and special type recommendation hot word in recommending hot word, i.e. displaying is fixed
The special type of quantity recommends hot word and common recommendation hot word, so that different type and the hot word of different priorities can be obtained and be pushed away
Recommend the chance showed.
If user is interested in some in recommendation hot word, one of them is selected by way of click, then has been existed
In step 203, the type of the recommendation hot word according to selection carries out various forms of search results and shows.If selection is common
Recommend hot word, thens follow the steps 204；If selection is that special type recommends hot word, 205 are thened follow the steps.
In step 204, the corresponding search result of hot word is recommended to show with resource list style by common.It is with application
Example, it is assumed that user has selected common recommendation hot word " mobile phone house keeper " that will be searched after then obtaining " mobile phone house keeper " corresponding search result
Each application of hitch fruit is showed with tabular form, as shown in Figure 7.
In step 205, show special type and recommend the corresponding resource details page of hot word.Here resource details page can be static
Pattern show, can also be that dynamic pattern shows, such as can up and down or side reminds the pattern to horizontally slip to show.
Under normal circumstances, resource details page includes essential information, introduction, the comment etc. that special type recommends hot word corresponding resource,
Can also include resources portal information etc..It as shown in Figure 8, can be by name when user has selected special type to recommend hot word " fast elegant "
Application for " fast elegant " is shown with details page pattern, comprising essential information, comment, introduction etc. in the details page, is also wrapped
Include download address (i.e. resources portal information) etc..
Also a kind of situation, above-mentioned resources portal information can be the entrances of child resource in resource, and such case is especially suitable
For (Inapp) resource in application, such as when user has selected special type to recommend hot word " laugh at despot come ", in addition to packet in details page
Except the information such as brief introduction, as shown in figure 9, also including the entrance of the child resources such as the 03.26th phase, the 03.24th phase, the 03.22nd phase
The child resource entry address is clicked in address, then more matchmakers such as video that can directly play each child resource to realize specified collection number
Body applies interior direct broadcasting.
Further, it can also include related resource access information in details page, still be with situation shown in Fig. 9
Example, also comprising the access information for playing video playback class application used in the resource in the details page, such as in Fig. 9
" iqiyi.com video player ", " Baidu's video ", user can directly download related resource, further shorten user demand road
Diameter promotes user experience and satisfaction to facilitate.
Other than above-mentioned static state shows pattern, dynamic can also be used to show, such as the pattern of sliding shows, Yong Huke
The content of resource details page is browsed in a manner of by sliding.Such as shown in Figure 10, user clicks special type and recommends hot word " most
Powerful brain ", the details page for showing " most powerful brain " application then may slide into as shown in figure 11 by way of sliding laterally
The details page of " the line king of most powerful brain " application, then slide backward, it may slide into " brain scientist " as shown in figure 12 and answer
Details page.Such case can provide also other related contents in side and can continue when showing details page
The prompt of browsing is slided, such as the partial content etc. of related pages is shown in side.
In addition, pattern is whether showed using static state, or dynamic shows pattern, can further be wrapped in details page
Containing binary search recommend hot word, typically with the relevant recommendation hot word of currently showed resource.Such as the details shown in Figure 11
In page, shows binary search and recommend word " leisure ", binary search is showed in the details page shown in Figure 12 and recommends word " intelligence development ", from
And user is helped to realize relevant search.
When user continues that binary search is selected to recommend word, obtains the binary search and recommend the corresponding search result of word, with
The Resources list pattern is showed.Such as user clicks the binary search in Figure 12 and recommends word " intelligence development ", then with the Resources list
Pattern shows " intelligence development " corresponding application, as shown in figure 13.
Above-mentioned steps 205 are that special type recommends one kind of hot word to show example, recommend hot word that can also adopt certain special types
Showed with the form of the Resources list, such case is mainly the resource of thematic form.This special type recommends hot word to recommend with common
Hot word difference lies in：When commonly recommending hot word when the user clicks, server end is by the common recommendation hot word in search database
Middle matching, the resource that will match to show in the form of a list.When thematic this kind of special type recommends hot word when the user clicks, servicing
Device end matches special type recommendation hot word in searching for database, can be matched to a certain special topic, and the special topic is wrapped
The resource contained returns, and shows only one of its flexible presentation style in the form of a list.For example, being directed in advance in server end
" double 11 " build a special topic in the database, which includes day cat, when, Jingdone district, Amazon etc. are a series of
Double 11 movable electric business class applications are participated in, " when this special type of double 11 " recommends hot word, are returned when user clicks in search interface
What is returned is exactly " the application that the special topic that double 11 " are matched to is included, and can apply these and be presented in the form of the Resources list
User.
Above-described embodiment be by application class search for, but the present invention is not limited to application class search for, can also be applied to
The other kinds of search such as the search of commodity class, news category search.
By foregoing description it is found that the system that the present invention is suitable for inclusion in client and server-side.Below to client and
Server-side is described in detail.
Figure 14 is a kind of equipment mechanism figure provided in an embodiment of the present invention, which is set to client, as shown in figure 14,
The device includes：Recognition unit 01 and first shows unit 02, can also show unit 03, result acquiring unit including second
04, third shows unit 05 and acquiring unit 06.
Recognition unit 01 is responsible for identification user demand, can identify user demand according to user's operation.Specifically, it obtains
When clicking the operation of search box to user, identify that user has search need.First shows unit 02 knows in recognition unit 01
When not going out user with search need, show recommendation hot word in other interface zones in addition to search box, recommendation hot word includes
It is common that hot word and special type is recommended to recommend at least one of hot word etc..It is the Resources list wherein commonly to recommend hot word to correspond to search result
Pattern shows, and it is that details page pattern shows that special type, which recommends hot word to correspond to search result, can also be that the Resources list pattern shows.This
Sample user can select one of them to scan for from these recommendation hot words.
Specifically, first show unit 02 can be according to the priority for recommending hot word, the preferential recommendation for choosing high priority
Hot word shows in other interface zones in addition to search box；Wherein recommend hot word priority by search temperature, hot word type,
Whether searched for by the user of the client, whether be that search recommends at least one of hot word to determine
Such as search temperature is higher, can be arranged and recommend the priority of hot word higher.
Special type, which can be arranged, recommends the priority of hot word to recommend the priority of hot word higher than common, or commonly recommends hot word
Priority recommend the priority of hot word higher than special type, it is equally high that priority both can also be set.This set can basis
Demand is configured and adjusts.
The priority that the recommendation hot word searched for by user can be arranged is relatively low, and it is since usual user searched for do so
Recommendation hot word, the probability searched again for can be relatively low.
Can be arranged current as search recommends the priority of the recommendation hot word of hot word higher, such that as search
The recommendation hot word of hot word is recommended to again appear at other interface zones in addition to search box.
When to recommending hot word to show, show for commonly recommending hot word that common hot word template may be used,
Recommend hot word that special type hot word template may be used special type to show.The template of the two may be the same or different, from
And it is more convenient for flexibly showing.
Preferably, first show unit 02 may be used common official documents and correspondence mode show it is common recommend hot word, using special type
The mode that mark or special type mark are combined with common official documents and correspondence shows special type and recommends hot word.Wherein special type mark may include figure
Piece highlights or emphasis identifier.
The recommendation hot word that client shows is obtained from server-side, there is two ways in which：
First way, acquiring unit 06 are obtained from server-side recommends hot word and is stored in local.First shows unit 02
When execution shows recommendation hot word, the recommendation hot word being locally stored is showed according to the pre-set pattern that shows.Figure 14
Shown in be first way.
The second way, acquiring unit 06 are obtained when recognition unit 01 identifies that user has search need from server-side
Take recommendation hot word.First, which shows unit 02, carries out the recommendation hot word that acquiring unit 06 obtains according to the pre-set pattern that shows
Show.
In addition, in initially display search box, such as user has just opened the search box that client shows homepage, second shows
Unit 03 can show that hot word is recommended in search in search box.The recommendation hot word that hot word is obtained from above-mentioned server-side is recommended in the search
Middle selection, it can randomly select to choose search to recommend the mode of hot word, can also be chosen according to priority, can also be fixed
Choose etc..In addition, it can be dynamic change that word is recommended in the search shown in search box, and it is not unalterable.Example
Such as, the search shown in search box recommends word different when each user opens the application of application shop class.
First show in the recommendation hot word that unit 02 shows may include second show unit 03 display search recommend heat
Word.And more forward position can be come.
When user has selected common recommendation hot word, such as a common recommendation hot word is clicked, as a result acquiring unit 04
Obtain the selected common search result for recommending the corresponding the Resources list pattern of hot word；Third, which shows unit 05 and shows, commonly to be pushed away
Recommend the search result of the corresponding the Resources list pattern of hot word.When special type recommends hot word to be selected, acquiring unit 04 obtains selected
The special type selected recommends the search result of the corresponding resource details page of hot word or the corresponding the Resources list pattern of special type recommendation hot word；
Third shows unit 05 and shows the corresponding resource details page of special type recommendation hot word or the corresponding the Resources list of special type recommendation hot word
The search result of pattern.Here special type recommends the search result of the corresponding the Resources list pattern of hot word to recommend hot word corresponding with common
The Resources list pattern search result difference be：It is special that special type, which recommends the search result of the corresponding the Resources list pattern of hot word,
Topic form, i.e., when thematic this kind of special type recommends hot word when the user clicks, special type recommendation hot word is being searched in server end
It is matched in database, a certain special topic can be matched to, the resource which is included is showed in the form of a list.Example
Such as, be directed in advance in server end " double 11 " build a special topic in the database, the special topic include such as day cat, when
Double 11 movable electric business class applications are participated in when, Jingdone district, Amazon etc. are a series of, when user clicks " double 11 " in search interface
This special type recommend hot word when, return be exactly " application that the special topic that double 11 " are matched to is included, by these apply as a means of
The form of source list is presented to user.When commonly recommending hot word when the user clicks, server end directly matches in the database
To resource, resource that matching obtains is carried out down and flexibly to be showed in the form of a list.
Third shows unit 05 and shows resource details page with static pattern or with slidable pattern.Wherein, resource
May include that special type recommends the corresponding resources portal information of hot word, the access information of child resource, association money in resource in details page
Source inlet information or binary search recommend hot word.
Figure 15 is another structure drawing of device provided in an embodiment of the present invention, which is set to server-side, as shown in figure 15,
The device includes：Transmission unit 11, receiving unit 12 and determination unit 13.
Transmission unit 11 is responsible for that hot word will be recommended to be sent to client, so that client identifies that user has search need
When, other interface zones in addition to search box show recommendation hot word, and it includes that common recommendation hot word and special type are recommended to recommend hot word
At least one of hot word.Wherein the corresponding search result of hot word is commonly recommended to show with resource list style, special type recommends heat
Word, which is corresponding search result, to be showed with details page pattern, can also be showed with resource list style.
Opportunity for recommendation hot word to be sent to client may be used following two：
The first：For receiving unit 12 in the connection request for receiving client, triggering transmission unit 11 will recommend hot word
It is sent to client.
Second：When the request that receiving unit 12 is sent when receiving client and identifying that user has search need,
Triggering transmission unit 11 will recommend hot word to be sent to client.
No matter any opportunity, server-side be responsible for generate recommend hot word machine dependent data information.In this determination unit 13
It is responsible for, according at least one of searching statistical result, user property, hot word type and operation recommendation information, determining to client
The recommendation hot word of transmission；Wherein in operation information of the searching statistical result for the search term and search result that are uploaded to client
It is at least one it is for statistical analysis after obtained result.
Wherein user property may include the geographical location of client, user's gender, user job type, age of user etc.
Deng determining that the purpose of recommending hot word is to realize the personalized hot word recommendation to user in conjunction with user property this factor.Hot word
Type refers to that hot word or special type is commonly recommended to recommend hot word in the present invention, it will usually ensure two kinds of recommendation hot word
Have a number of.Recommendation information is runed mainly due to runing purpose, such as some hot words are preferentially shown.
In this way, server-side can search temperature is relatively high by some, meet user property, meet migration efficiency
Some recommend hot word to be handed down to client, to cater to the search need of user as much as possible.
In addition, other than recommending hot word, it is also possible to issue some related data informations to client, dependency number here
It is believed that breath can be the Resources list, the details page for recommending hot word, it can also be the pre-review information based on migration efficiency, can also be
Special type recommends the special type mark (special type mark can be specifically related in subsequent embodiment) of hot word, can also be that special type recommends hot word
Son in corresponding resources portal information (such as address is checked in the purchase address of the download address of application, commodity, news), resource
Access information (such as the viewing address of the even specific collection of drama of specific video, certain e-book application in the application of certain video class of resource
In the even specific chapters and sections of specific books viewing address), correlated resources access information (such as the download address of associated application, phase
The purchase address of underlying commodity, related news check address) or binary search recommend hot word (binary search recommend hot word rear
Can be specifically related in continuous embodiment) etc..
Methods, devices and systems provided by the invention have following advantages it can be seen from above description：
1) present invention shows in other interface zones in addition to search box and pushes away when identifying that user has search need
Recommend hot word so that user is when scanning for it can be seen that greater number of recommendation hot word, meets the search need of user as far as possible
It asks, provides the user with enough reference values.It avoids the problem that user enters to check in application, not knowing how this searches for.
2) by commonly recommending hot word and special type to recommend the different ways of presentation of hot word, monotone pattern has been broken away from, with flexible
Various content-form promotes the visual experience of user, enhances the concern dynamics to different zones difference information with help user.
3) by the way that dynamically search recommends hot word to attract the user's attention in search column, user is facilitated to directly search and guide
User enters more detailed hot word and recommends interface.
4) diversification for carrying out pattern to different types of recommendation hot word shows, to enhance user to different content information
Acquisition demand shortens the path that user obtains resource.Be also convenient for commercial company is diplomatic, be suitably inserting special type displaying, increase
By force to the attraction degree and guiding function of user.
5) it can carry out the secondary recommendation of hot word according to user interest or operation demand, on the one hand shorten user and obtain
The path of resource, meets user demand as far as possible, is on the other hand also convenient for operator and carries out operation recommendation.
In several embodiments provided by the present invention, it should be understood that disclosed system, device and method can be with
It realizes by another way.For example, the apparatus embodiments described above are merely exemplary, for example, the unit
It divides, only a kind of division of logic function, formula that in actual implementation, there may be another division manner.
The unit illustrated as separating component may or may not be physically separated, aobvious as unit
The component shown may or may not be physical unit, you can be located at a place, or may be distributed over multiple
In network element.Some or all of unit therein can be selected according to the actual needs to realize the mesh of this embodiment scheme
's.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, it can also
It is that each unit physically exists alone, it can also be during two or more units be integrated in one unit.Above-mentioned integrated list
The pattern that hardware had both may be used in member is realized, the pattern of SFU software functional unit can also be added to realize using hardware.
The integrated unit that the above-mentioned pattern with SFU software functional unit is realized can be stored in one and computer-readable deposit
In storage media.Above-mentioned SFU software functional unit is stored in a storage medium, including some instructions are used so that a computer
It is each that equipment (can be personal computer, server or the network equipment etc.) or processor (processor) execute the present invention
The part steps of embodiment the method.And storage medium above-mentioned includes：USB flash disk, mobile hard disk, read-only memory (Read-
Only Memory, ROM), random access memory (Random Access Memory, RAM), magnetic disc or CD etc. it is various
The medium of program code can be stored.
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the invention, all essences in the present invention
With within principle, any modification, equivalent substitution, improvement and etc. done should be included within the scope of protection of the invention god.
Claims (31)
1. a kind of hot words recommending method, which is characterized in that this method includes：
When identifying that user has search need, show recommendation hot word in other interface zones in addition to search box；
The wherein described recommendation hot word includes that special type recommends hot word, and the special type recommends the corresponding search result of hot word to include：It is described
The resource that the special topic that special type recommends hot word to be matched in searching for database is included, alternatively, being showed with resource details page pattern
Search result.
2. according to the method described in claim 1, it is characterized in that, described identify that user includes with search need：
Get the operation that user clicks search box.
3. according to the method described in claim 1, it is characterized in that, the recommendation hot word further include it is common recommend hot word, it is described
Commonly the corresponding search result of recommendation hot word includes：It is described it is common recommend the resource that is matched in searching for database of hot word and with
The Resources list pattern shows.
4. according to the method described in claim 3, it is characterized in that, showing the common recommendation heat by the way of common official documents and correspondence
Word shows the special type recommendation hot word in such a way that special type mark or special type mark are combined with common official documents and correspondence.
5. according to the method described in claim 4, it is characterized in that, special type mark includes picture, highlights or again
Point identifier.
6. according to the method described in claim 1, it is characterized in that, this method further includes：
When initial display search box, show that hot word is recommended in search in described search frame.
7. according to the method described in claim 6, it is characterized in that, described other interface zones in addition to search box show
It includes that described search recommends hot word to recommend hot word.
8. according to the method described in claim 1, it is characterized in that, described other interface zones in addition to search box show
Recommend hot word include：
According to the priority for recommending hot word, the preferential recommendation hot word for choosing high priority is in other interface areas in addition to search box
Domain shows；Wherein recommend hot word priority by search temperature, hot word type, whether searched for by the user, whether be to search
Rope recommends at least one of hot word to determine.
9. according to the method described in claim 1, it is characterized in that, this method further includes：
When the recommendation hot word is selected, obtains and show the corresponding search result of the recommendation hot word.
10. according to the method described in claim 9, it is characterized in that, including the recommendation hot word in the resource details page
The access information of child resource, correlated resources access information or binary search recommend heat in corresponding resources portal information, resource
Word.
11. according to the method described in claim 9, it is characterized in that, the resource details page is showed with static pattern, or
Showed with slidable pattern.
12. according to the method described in any claim of claim 1 to 11, which is characterized in that this method further includes：In advance from service
End, which obtains, recommends hot word and is stored in local；Show described in execution when recommending hot word, the recommendation hot word foundation that will be locally stored
The pre-set pattern that shows is showed；Alternatively,
It when identifying that user has search need, is obtained from server-side and recommends hot word, by the recommendation hot word of acquisition according in advance
The pattern that shows being arranged is showed.
13. a kind of hot words recommending method, which is characterized in that this method includes：
By recommend hot word be sent to client, so as to the client identify user have search need when, except search box it
Other outer interface zones show the recommendation hot word, and the recommendation hot word includes that special type recommends hot word, the special type to recommend heat
The corresponding search result of word includes：The resource that the special topic that the special type recommends hot word to be matched in searching for database is included,
Alternatively, the search result showed with resource details page pattern.
14. according to the method for claim 13, which is characterized in that, will when receiving the connection request of the client
The recommendation hot word is sent to client；Alternatively,
When the request sent when receiving the client and identifying that user has search need, the recommendation hot word is sent
To client.
15. according to the method for claim 13, which is characterized in that this method further includes：
According at least one of searching statistical result, user property, hot word type and operation recommendation information, determine to the visitor
The recommendation hot word that family end is sent；Wherein described search statistical result is the operation of the search term and search result that are uploaded to client
The result obtained after at least one of information is for statistical analysis.
16. a kind of hot word recommendation apparatus, which is characterized in that the device includes：
Recognition unit, for identification user demand；
First shows unit, when identifying that user has search need for the recognition unit, in its in addition to search box
His interface zone shows recommendation hot word, and the recommendation hot word includes that special type recommends hot word, and the special type recommends that hot word is corresponding to search
Hitch fruit includes：The resource that the special topic that the special type recommends hot word to be matched in searching for database is included, alternatively, with resource
The search result that details page pattern shows.
17. device according to claim 16, which is characterized in that the recognition unit, specifically for getting user's point
When hitting the operation of search box, identify that user has search need.
18. device according to claim 16, which is characterized in that the recommendation hot word further includes common recommendation hot word, institute
Stating the corresponding search result of common recommendation hot word includes：It is described it is common recommend the resource that is matched in searching for database of hot word and
Showed with resource list style.
19. device according to claim 18, which is characterized in that described first shows unit, is specifically used for using common
The mode of official documents and correspondence shows the common recommendation hot word, the exhibition in such a way that special type mark or special type mark are combined with common official documents and correspondence
The existing special type recommends hot word.
20. device according to claim 19, which is characterized in that special type mark includes picture, highlight or
Emphasis identifier.
21. device according to claim 16, which is characterized in that the device further includes：
Second shows unit, when for initially showing search box, shows that hot word is recommended in search in described search frame.
22. device according to claim 21, which is characterized in that described first shows the recommendation hot word that unit shows
Recommend hot word including described search.
23. device according to claim 16, which is characterized in that described first shows unit, is specifically used for according to recommendation
The priority of hot word, the preferential recommendation hot word for choosing high priority show in other interface zones in addition to search box；Wherein
Recommend hot word priority by search temperature, hot word type, whether searched for by the user, whether be search recommend hot word in
At least one determine.
24. device according to claim 16, which is characterized in that the device further includes：
As a result acquiring unit, for when the recommendation hot word is selected, obtaining the corresponding search result of the recommendation hot word；
Third shows unit, for showing the corresponding search result of the recommendation hot word.
25. device according to claim 24, which is characterized in that the resource details page includes the recommendation hot word pair
The access information of child resource, correlated resources access information or binary search recommend hot word in the resources portal information answered, resource.
26. device according to claim 24, which is characterized in that the third show unit with static pattern or with
Slidable pattern shows the resource details page.
27. device according to claim 16, which is characterized in that the device includes：Acquiring unit；
The acquiring unit, for obtaining recommendation hot word from server-side and being stored in local；Described first, which shows unit, is executing
It is described show recommend hot word when, the recommendation hot word being locally stored is showed according to the pre-set pattern that shows；Alternatively,
The acquiring unit, for when the recognition unit identifies that user has search need, obtaining and recommending from server-side
Hot word；Described first, which shows unit, opens up the recommendation hot word that the acquiring unit obtains according to the pre-set pattern that shows
It is existing.
28. a kind of hot word recommendation apparatus, which is characterized in that the device includes：
Transmission unit, for that hot word will be recommended to be sent to client, so that the client identifies that user has search need
When, other interface zones in addition to search box show the recommendation hot word, and the recommendation hot word includes that special type recommends hot word, institute
Stating the corresponding search result of special type recommendation hot word includes：The special type recommends the thematic institute that hot word is matched in searching for database
Including resource, alternatively, the search result showed with resource details page pattern.
29. device according to claim 28, which is characterized in that the device further includes：Receiving unit, for receiving
When the connection request of the client, or receive the client identify user have search need when send ask
When asking, triggering the transmission unit will recommend hot word to be sent to the client.
30. device according to claim 28, which is characterized in that the device further includes：Determination unit, for according to search
At least one of statistical result, user property, hot word type and operation recommendation information, determination is pushed away to what the client was sent
Recommend hot word；Wherein described search statistical result be search term and search result that client is uploaded operation information at least
It is a kind of it is for statistical analysis after obtained result.
31. a kind of hot word commending system, which is characterized in that the system includes：Client and server-side；The client includes such as
Device described in any claim of claim 16 to 27；The server-side includes as described in any claim of claim 28 to 30
Device.
Priority Applications (2)
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| CN201410773140.2A CN104572846B (en) | 2014-12-12 | 2014-12-12 | A kind of hot word recommendation methods, devices and systems |
| PCT/CN2015/094393 WO2016091044A1 (en) | 2014-12-12 | 2015-11-12 | Method, apparatus, system, device and computer storage medium for recommending hot words |
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| CN201410773140.2A CN104572846B (en) | 2014-12-12 | 2014-12-12 | A kind of hot word recommendation methods, devices and systems |
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