CN104503975A - Method and device for customizing recommended card - Google Patents

Method and device for customizing recommended card Download PDF

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Publication number
CN104503975A
CN104503975A CN201410669472.6A CN201410669472A CN104503975A CN 104503975 A CN104503975 A CN 104503975A CN 201410669472 A CN201410669472 A CN 201410669472A CN 104503975 A CN104503975 A CN 104503975A
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card
search word
user
recommendation
customizing
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CN104503975B (en
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黄际洲
万璐
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Baidu Online Network Technology Beijing Co Ltd
Beijing Baidu Netcom Science and Technology Co Ltd
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Beijing Baidu Netcom Science and Technology Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/953Querying, e.g. by the use of web search engines
    • G06F16/9535Search customisation based on user profiles and personalisation

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

The invention discloses a method for customizing a recommended card. The method comprises the following steps: receiving a search word; according to the search word, providing search results in a search result page, and obtaining a plurality of recommended cards according to the search word; providing a recommended card customization trigger button in the search result page; and when the recommended card customization trigger button is triggered, providing the recommended cards for a user to select. The method of the embodiment can realize a purpose that the user can customize the recommended card according to self requirements and hobbies to meet the requirements on the personalized customization of the recommended card for each user so as to improve the search experience of the user. The invention also provides a device for customizing the recommended card.

Description

Recommend method for customizing and the device of card
Technical field
The present invention relates to search engine technique field, particularly relate to a kind of method for customizing and the device of recommending card.
Background technology
At present, search engine generally provides multiple recommendation card relevant to the search word that user inputs with for reference on the right side of result of page searching, wherein, recommend card such as to comprise people's object point and praise card, hot news card, focus card, the card etc. of the search word correlated results inputted with user.But, these recommend card to arrange from top to bottom according to a definite sequence, the card that the right side of all users result of page searching under identical Query (search word) occurs is all consistent with order, user, as having obvious interest to certain card, need find the card of oneself demand from all cards in the right side of result of page searching.
But, can cause there is following problem like this: on the one hand, when the recommendation card on the right side of result of page searching gets more and more, increasing position can be occupied, when the page length of result of page searching has in limited time, right side finally can be caused cannot to put down all cards; On the other hand, user needs the card finding oneself demand from all cards in the right side of result of page searching, can not meet the individual demand of each user to right side card well, thus cause the search experience of user to be deteriorated.
Summary of the invention
Object of the present invention is intended to solve one of above-mentioned technical matters at least to a certain extent.
For this reason, first object of the present invention is to propose a kind of method for customizing recommending card.The method can realize user and customize recommendation card according to the demand of oneself and hobby, to meet the demand of each user to the personalized customization of recommendation card, improves the search experience of user.
Second object of the present invention is to propose a kind of customizing device recommending card.
To achieve these goals, the method for customizing of the recommendation card of first aspect present invention embodiment, comprising: receive search word; In result of page searching, provide Search Results according to described search word, and obtain multiple recommendation card according to described search word; There is provided in described result of page searching and recommend card customization trigger key; And when described recommendation card customization trigger key is triggered, provide described multiple recommendation card to select for user.
The method for customizing of the recommendation card of the embodiment of the present invention, Search Results can be provided in result of page searching according to the search word received, and obtain multiple recommendation card according to this search word, there is provided in result of page searching and recommend card customization trigger key, when recommending card customization trigger key to be triggered, the plurality of recommendation card can be provided to select for user, achieve user to customize recommendation card according to the demand of oneself and hobby, to meet the demand of each user to the personalized customization of recommendation card, improve the search experience of user.
To achieve these goals, the customizing device of the recommendation card of second aspect present invention embodiment, comprising: the first receiver module, for receiving search word; First provides module, for providing Search Results according to described search word in result of page searching; First acquisition module, for obtaining multiple recommendation card according to described search word; Second provides module, recommends card customization trigger key for providing in described result of page searching; And the 3rd provides module, for when described recommendation card customization trigger key is triggered, described multiple recommendation card is provided to select for user.
The customizing device of the recommendation card of the embodiment of the present invention, search word is received by the first receiver module, first provides module in result of page searching, to provide Search Results according to search word, first acquisition module obtains multiple recommendation card according to search word, second provides module to provide in result of page searching recommends card customization trigger key, 3rd provides module when recommending card customization trigger key to be triggered, multiple recommendation card is provided to select for user, achieve user to customize recommendation card according to the demand of oneself and hobby, to meet the demand of each user to the personalized customization of recommendation card, improve the search experience of user.
The aspect that the present invention adds and advantage will part provide in the following description, and part will become obvious from the following description, or be recognized by practice of the present invention.
Accompanying drawing explanation
The present invention above-mentioned and/or additional aspect and advantage will become obvious and easy understand from the following description of the accompanying drawings of embodiments, wherein,
Fig. 1 is the process flow diagram of the method for customizing recommending card according to an embodiment of the invention;
Fig. 2 is the process flow diagram of the method for customizing recommending card in accordance with another embodiment of the present invention;
Fig. 3 (a), (b) (c) and (d) are according to an embodiment of the invention for the exemplary plot of search word " Liu Shishi ";
Fig. 4 (a) and (b) are the exemplary plot managing the function button recommending card according to an embodiment of the invention;
Fig. 5 (a) and (b) are the exemplary plot managing the function button recommending card in accordance with another embodiment of the present invention;
Fig. 6 is the structural representation of the customizing device recommending card according to an embodiment of the invention;
Fig. 7 is the structural representation of the first acquisition module according to an embodiment of the invention;
Fig. 8 is the structural representation of the customizing device recommending card in accordance with another embodiment of the present invention;
Fig. 9 is the structural representation of the customizing device of recommendation card according to another embodiment of the present invention.
Embodiment
Be described below in detail embodiments of the invention, the example of described embodiment is shown in the drawings, and wherein same or similar label represents same or similar element or has element that is identical or similar functions from start to finish.Be exemplary below by the embodiment be described with reference to the drawings, be intended to for explaining the present invention, and can not limitation of the present invention be interpreted as.
In order to solution must not meet the individual demand of each user to the right side card of result of page searching well, cause the problem of the search experience variation of user etc., the present invention proposes a kind of method for customizing and the device of recommending card.Particularly, below with reference to the accompanying drawings method for customizing and the device of the recommendation card of the embodiment of the present invention are described.
The embodiment of the present invention proposes a kind of method for customizing recommending card, comprising: receive search word; In result of page searching, provide Search Results according to search word, and obtain multiple recommendation card according to search word; There is provided in result of page searching and recommend card customization trigger key; And when recommending card customization trigger key to be triggered, provide multiple recommendation card to select for user.
Fig. 1 is the process flow diagram of the method for customizing recommending card according to an embodiment of the invention.As shown in Figure 1, the method for customizing of this recommendation card can comprise:
S101, receives search word.
Wherein, in an embodiment of the present invention, search word can be a kind of in the character (as word, phonetic, symbol and/or numeral etc.) of various language or their combination.
S102, provides Search Results according to search word in result of page searching, and obtains multiple recommendation card according to search word.
Particularly, can first carry out retrieving to get the Search Results corresponding with search word according to search word, and in result of page searching, provide Search Results to check for user.Meanwhile, also can carry out retrieving to get the multiple recommendation cards relevant to search word according to search word.
Specifically, in an embodiment of the present invention, obtaining multiple recommendation card according to search word can specifically comprise the following steps: first can obtain the classification belonging to search word, the classification belonging to search word can obtain multiple recommendation card afterwards.Wherein, in an embodiment of the present invention, above-mentioned classification can include but not limited to figure kind, film class, novel class, animation class, pets, sight spot class etc.More specifically, first can carry out participle analysis to get in search word the keyword with practical significance to search word, the classification corresponding with this keyword can be searched according to this keyword from the server of search engine afterwards, to obtain the classification belonging to search word.Then, can the classification belonging to this search word carry out retrieving to obtain corresponding multiple recommendation cards.Wherein, in an embodiment of the present invention, multiple recommendation card can be regarded as be based on the various potential of search word and extend demand excite class card, such as, people's object point praises card, general purpose paper card (namely relevant to search word relevant card), hot news card, focus, roll of the hour, question and answer card etc.
For example, for search word " star Liu Shishi ", first can carry out participle analysis to get the keyword " Liu Shishi " in this search word with practical significance to search word " star Liu Shishi ", the classification corresponding with it can be found afterwards, to obtain classification belonging to search word " star Liu Shishi " for " figure kind " according to this keyword " Liu Shishi ".Then, can the classification " figure kind " belonging to search word " star Liu Shishi " carry out retrieving to obtain corresponding multiple recommendation cards, namely relevant with " Liu Shishi " personage's card (as similar personage etc.), " relevant performer " card, " roll of the hour " card, user pay close attention to Eight Diagrams card etc. most.
And for example, for search word " orangutan ball emerges 2 ", classification belonging to this search word can be obtained for " film class ", the classification belonging to this search word recommends for " film class " can get that card is " similar film " card, " recent film " card, " most thermoelectricity shadow " card, " film ticket purchases by group " card etc.For another example, for search word " imperial concubine highly skilled doctor ", the classification that can obtain belonging to this search word is " novel class ", and the classification belonging to this search word recommends card to be " similar novel ", " the most popular novel ", " with author's novel " etc. for " novel class " can get.And for example, for search word " Ha Shiqi ", the classification that can obtain belonging to this search word is " pets ", and the classification belonging to this search word recommends card to be " similar pet " card, " pet roll of the hour " card, " Ha Shiqi raises general knowledge " card etc. for " pets " can get; For search word " Summer Palace ", the classification that can obtain belonging to this search word is " sight spot class ", can get recommend card to be " similar sight spot " card, " sight spot thermodynamic chart " card, " with city hot spot " card, " air ticket hotel, city, place, sight spot " card etc. according to this classification; Be " sea thief king " for search word, this search word generic can be obtained for " animation class ", can get according to this classification and recommend card to be " similar animation " card, " chasing after acute assistant " card, " with author's animation " card, " the most popular animation " card etc.When should be appreciated that the search word when other classifications of user search, can general purpose paper card be obtained, as similar XXX (search word), hot news, guess that you like.
Further, in one embodiment of the invention, after the classification belonging to search word obtains multiple recommendation card, the method for customizing of this recommendation card also can comprise: the attribute information obtaining user, and screens multiple recommendation card according to this attribute information.Wherein, in an embodiment of the present invention, attribute information can include but not limited to one or more in the identity information, history click information, historical search information, occupational information, geographical location information etc. of user.
For example, in an embodiment of the present invention, when user passes through the input frame inputted search word in browser, search word also can receive the ID (Identity of this user that browser sends, identify label number), search engine can find the attribute information of this user according to this user ID afterwards, as the identity information, history click information, historical search information, occupational information, geographical location information etc. of user, and according to this attribute information, the multiple recommendation cards got are screened, to obtain the recommendation card more pressed close to the demand of user.Such as, suppose that getting user according to the historical search information of user and history click information likes seeing the information such as amusement Eight Diagrams news, when user's inputted search word " Liu Shishi ", search engine first obtains multiple recommendation card according to search word " Liu Shishi ", as " relevant performer " card, " roll of the hour " card, user pay close attention to Eight Diagrams card etc. most, can screen the plurality of recommendation card according to the historical search information of this user and history click information afterwards, to obtain the recommendation card that user compares concern, as " user pays close attention to Eight Diagrams card most " etc.
S103, provides and recommends card customization trigger key in result of page searching.
Wherein, in an embodiment of the present invention, recommending card customization trigger key can be regarded as is the button of the recommendation card customized management that search engine provides in result of page searching for user, and user carries out the operations such as customized management by this recommendation card customization trigger key to recommendation card.Such as, as shown in Fig. 3 (a), button A " card management " is the recommendation card customization trigger key that search engine provides in result of page searching.
S104, when recommending card customization trigger key to be triggered, provides multiple recommendation card to select for user.
Particularly, when recommendation card customization trigger key is triggered, as user click as middle in Fig. 3 (a) button A " card management " time, above-mentioned multiple recommendation cards can be supplied to user by search engine, select for user.Such as, when user clicks as Fig. 3 (a) middle button A " card management ", search engine can generate one and provide interface, as shown in Fig. 3 (b), these multiple recommendation cards providing showing interface to get according to search word " Liu Shishi ", as " goddess's card is selected in referendum voting ", " question and answer card " etc.Be to be understood that, multiple recommendation card can carry out showing respectively in the different pages providing interface shows the content information of these cards with good for user, and user carries out page turning by turnover key B in such as Fig. 3 (b) and recommends card with remaining of checking search engine and providing.Such as, when search engine receives the instruction of user's click turnover key B as middle in Fig. 3 (b), search engine can be selected for user, as shown in Fig. 3 (c) providing in interface second webpage representation " relevant performer " card.Thus, user can select these multiple recommendation cards according to the content information of the hobby of oneself and these cards.
The method for customizing of the recommendation card of the embodiment of the present invention, Search Results can be provided in result of page searching according to the search word received, and obtain multiple recommendation card according to this search word, there is provided in result of page searching and recommend card customization trigger key, when recommending card customization trigger key to be triggered, the plurality of recommendation card can be provided to select for user, achieve user to customize recommendation card according to the demand of oneself and hobby, to meet the demand of each user to the personalized customization of recommendation card, improve the search experience of user.
Fig. 2 is the process flow diagram of the method for customizing recommending card in accordance with another embodiment of the present invention.
In order to directly interested for user's most probable recommendation card be recommended user, and the problem of increasing position can be occupied in order to avoid recommending card too many, in an embodiment of the present invention, the classification belonging to search word can be obtained, and at least one reception in multiple recommendation cards of user's selection recommends card, and recommend card as the default recommendation card of classification corresponding to search word at least one, to be supplied to user.Particularly, as shown in Figure 2, the method for customizing of this recommendation card can comprise:
S201, receives search word.
S202, provides Search Results according to search word in result of page searching, and obtains multiple recommendation card according to search word.
S203, provides and recommends card customization trigger key in result of page searching.
S204, when recommending card customization trigger key to be triggered, provides multiple recommendation card to select for user.
S205, obtains the classification belonging to search word.
Wherein, in an embodiment of the present invention, classification can include but not limited to figure kind, film class, novel class, animation class, pets, sight spot class etc.
Particularly, first can carry out participle analysis to get in search word the keyword with practical significance to search word, the classification corresponding with this keyword can be searched according to this keyword from the server of search engine afterwards, to obtain the classification belonging to search word.For example, for search word " when orangutan ball emergence 2 shows ", first can carry out participle analysis to get the keyword " orangutan ball emerges 2 " in this search word with practical significance to search word " when orangutan ball emergence 2 shows ", the classification corresponding with it can be found afterwards, to obtain classification belonging to search word " orangutan ball emerge 2 when show " for " film class " according to this keyword " orangutan ball emerge 2 ".
S206, at least one reception in multiple recommendation cards that user selects is recommended card, and is recommended card as the default recommendation card of classification corresponding to search word at least one.
Particularly, user selects the recommendation card of oneself needs by the interface that provides of multiple recommendation card, when search engine receives the recommendation card of user's selection, recommendation card user can selected is as the default recommendation card of classification corresponding to search word, and this default recommendation card is provided to the search interface page so that when user inputs this type of other search word again, the default recommendation card of classification corresponding to this search word directly can be supplied to user by search engine, facilitate user to check, eliminate the operation again selected of user.Such as, as shown in Fig. 3 (c), search engine can at the customized management interface of multiple recommendation card (i.e. multiple recommendation cards of providing of search engine represent interface) for user provides " interpolation card " button, user can select the recommendation region of whether current recommendation card being added to right side in result of page searching, to recommend card by default according to oneself demand.When user clicks as " interpolation card " button in Fig. 3 (c), search engine can generate " adding " button also replaces " interpolation card " button, and can current recommendation card " relevant performer " card be added the recommendation region of right side in result of page searching to recommend card by default, as shown in Fig. 3 (d).
The method for customizing of the recommendation card of the embodiment of the present invention, the classification belonging to search word can be obtained, and at least one that can receive in multiple recommendation cards of user's selection recommends card, and at least one recommends card as the default recommendation card of classification corresponding to search word using this, on the one hand, when facilitating user again to input this type of other search word, the default recommendation card of classification corresponding to this search word directly can be supplied to user by search engine, user is facilitated to check, eliminate the operation again selected of user, on the other hand, by recommendation card that user the is selected default recommendation card as classification corresponding to search word, avoid the problem of recommending card can occupy increasing position too much.
It should be noted that, in one embodiment of the invention, search engine is when providing multiple recommendation card to select for user, and also can be user provides management to recommend the function button of card to recommend card to facilitate user according to the demand management of oneself.Such as, the function button such as " reach ", " moving afterwards " with realize adjust recommend card provide in interface represent order, as shown in Fig. 4 (a), user provides in first page at interface, by clicking as shown in Fig. 4 (b) as current recommendation card is adjusted to by " reach " button in Fig. 4 (a).And for example, " above move ", " moving down " function etc. recommends to represent order in the recommendation region of card on the right side of the search interface page to realize adjusting, as shown in Fig. 5 (a), when user clicks as " above moving " button C in Fig. 5 (a), " the hot showing film " of correspondence can be recommended card moves by search engine, to replace the position that " relevant films and television programs " recommend card, the recommendation region making this " hot showing film " recommend card in result of page searching is positioned at top, as shown in Fig. 5 (b).
Also it should be noted that, the method for customizing of the recommendation card of the embodiment of the present invention can be also that user initiatively recommends some to recommend cards according to the attribute information of search word and user, and user can recommend cards select to these according to the demand of oneself.
In order to realize above-described embodiment, the invention allows for a kind of customizing device recommending card, comprising: the first receiver module, for receiving search word; First provides module, for providing Search Results according to described search word in result of page searching; First acquisition module, for obtaining multiple recommendation card according to described search word; Second provides module, recommends card customization trigger key for providing in described result of page searching; And the 3rd provides module, for when described recommendation card customization trigger key is triggered, described multiple recommendation card is provided to select for user.
Fig. 6 is the structural representation of the customizing device recommending card according to an embodiment of the invention.As shown in Figure 6, the customizing device of this recommendation card can comprise: the first receiver module 10, first provides module 20, first acquisition module 30, second to provide module 40 and the 3rd to provide module 50.
Particularly, the first receiver module 10 can be used for receiving search word.Wherein, in an embodiment of the present invention, search word can be a kind of in the character (as word, phonetic, symbol and/or numeral etc.) of various language or their combination.
First provides module 20 to can be used in result of page searching, providing Search Results according to search word.First acquisition module 30 can be used for obtaining multiple recommendation card according to search word.More specifically, first provides module 20 first to carry out retrieving to get the Search Results corresponding with search word according to search word, and in result of page searching, provide Search Results to check for user.First acquisition module 30 can carry out retrieving to get the multiple recommendation cards relevant to search word according to search word.
Specifically, in one embodiment of the invention, as shown in Figure 7, this first acquisition module 30 can comprise: the first acquiring unit 31 and second acquisition unit 32.First acquiring unit 31 can be used for obtaining the classification belonging to search word.Second acquisition unit 32 classification that can be used for belonging to search word obtains multiple recommendation card.Wherein, in an embodiment of the present invention, above-mentioned classification can include but not limited to figure kind, film class, novel class, animation class, pets, sight spot class etc.More specifically, first acquiring unit 31 first can carry out participle analysis to get in search word the keyword with practical significance to search word, the classification corresponding with this keyword can be searched from the server of search engine afterwards, to obtain the classification belonging to search word according to this keyword.Second acquisition unit 32 can the classification belonging to this search word carry out retrieving to obtain corresponding multiple recommendation cards.Wherein, in an embodiment of the present invention, multiple recommendation card can be regarded as be based on the various potential of search word and extend demand excite class card, such as, people's object point praises card, general purpose paper card (namely relevant to search word relevant card), hot news card, focus, roll of the hour, question and answer card etc.
For example, for search word " star Liu Shishi ", first can carry out participle analysis to get the keyword " Liu Shishi " in this search word with practical significance to search word " star Liu Shishi ", the classification corresponding with it can be found afterwards, to obtain classification belonging to search word " star Liu Shishi " for " figure kind " according to this keyword " Liu Shishi ".Then, can the classification " figure kind " belonging to search word " star Liu Shishi " carry out retrieving to obtain corresponding multiple recommendation cards, namely relevant with " Liu Shishi " personage's card (as similar personage etc.), " relevant performer " card, " roll of the hour " card, user pay close attention to Eight Diagrams card etc. most.
And for example, for search word " orangutan ball emerges 2 ", classification belonging to this search word can be obtained for " film class ", the classification belonging to this search word recommends for " film class " can get that card is " similar film " card, " recent film " card, " most thermoelectricity shadow " card, " film ticket purchases by group " card etc.For another example, for search word " imperial concubine highly skilled doctor ", the classification that can obtain belonging to this search word is " novel class ", and the classification belonging to this search word recommends card to be " similar novel ", " the most popular novel ", " with author's novel " etc. for " novel class " can get.And for example, for search word " Ha Shiqi ", the classification that can obtain belonging to this search word is " pets ", and the classification belonging to this search word recommends card to be " similar pet " card, " pet roll of the hour " card, " Ha Shiqi raises general knowledge " card etc. for " pets " can get; For search word " Summer Palace ", the classification that can obtain belonging to this search word is " sight spot class ", can get recommend card to be " similar sight spot " card, " sight spot thermodynamic chart " card, " with city hot spot " card, " air ticket hotel, city, place, sight spot " card etc. according to this classification; Be " sea thief king " for search word, this search word generic can be obtained for " animation class ", can get according to this classification and recommend card to be " similar animation " card, " chasing after acute assistant " card, " with author's animation " card, " the most popular animation " card etc.When should be appreciated that the search word when other classifications of user search, can general purpose paper card be obtained, as similar XXX (search word), hot news, guess that you like.
Further, in one embodiment of the invention, as shown in Figure 8, after the classification of second acquisition unit 32 belonging to search word obtains multiple recommendation card, the customizing device of this recommendation card can also comprise screening module 60, screening module 60 can be used for the attribute information obtaining user, and screens multiple recommendation card according to attribute information.Wherein, in an embodiment of the present invention, attribute information can include but not limited to one or more in the identity information of user, history click information, historical search information, occupational information, geographical location information.
For example, in an embodiment of the present invention, when user passes through the input frame inputted search word in browser, search word also can receive the ID of this user that browser sends, screen module 60 can find this user attribute information according to this user ID afterwards, as the identity information, history click information, historical search information, occupational information, geographical location information etc. of user, and according to this attribute information, the multiple recommendation cards got are screened, to obtain the recommendation card more pressed close to the demand of user.Such as, suppose that getting user according to the historical search information of user and history click information likes seeing the information such as amusement Eight Diagrams news, when user's inputted search word " Liu Shishi ", first acquisition module 30 first obtains multiple recommendation card according to search word " Liu Shishi ", as " relevant performer " card, " roll of the hour " card, user pays close attention to Eight Diagrams card etc. most, screening module 60 can be screened the plurality of recommendation card according to the historical search information of this user and history click information, to obtain the recommendation card that user compares concern, as " user pays close attention to Eight Diagrams card most " etc.
Second provides module 40 to be used in result of page searching provides recommendation card customization trigger key.Wherein, in an embodiment of the present invention, recommending card customization trigger key can be regarded as is the button of the recommendation card customized management that search engine provides in result of page searching for user, and user carries out the operations such as customized management by this recommendation card customization trigger key to recommendation card.Such as, as shown in Fig. 3 (a), button A " card management " is the second recommendation card customization trigger key providing module 40 to provide in result of page searching.
3rd provides module 50 to be used in recommends card customization trigger key when being triggered, and provides multiple recommendation card to select for user.More specifically, when recommendation card customization trigger key is triggered, as user click as middle in Fig. 3 (a) button A " card management " time, the 3rd provides module 50 above-mentioned multiple recommendation cards can be supplied to user, selects for user.Such as, when user clicks as Fig. 3 (a) middle button A " card management ", 3rd provides module 50 can generate one provides interface, as shown in Fig. 3 (b), these multiple recommendation cards providing showing interface to get according to search word " Liu Shishi ", as " goddess's card is selected in referendum voting ", " question and answer card " etc.Be to be understood that, multiple recommendation card can carry out showing respectively in the different pages providing interface shows the content information of these cards with good for user, and user carries out page turning by turnover key B in such as Fig. 3 (b) and recommends card with remaining of checking search engine and providing.Such as, when the 3rd provides module 50 to receive the instruction of user's click turnover key B as middle in Fig. 3 (b), 3rd provides module 50 can select for user, as shown in Fig. 3 (c) providing in interface second webpage representation " relevant performer " card.Thus, user can select these multiple recommendation cards according to the content information of the hobby of oneself and these cards.
Further, in one embodiment of the invention, as shown in Figure 9, the customizing device of this recommendation card can also comprise: the second acquisition module 70 and the second receiver module 80.
Particularly, the second acquisition module 70 can be used for obtaining the classification belonging to search word.More specifically, second acquisition module 70 first can carry out participle analysis to get in search word the keyword with practical significance to search word, the classification corresponding with this keyword can be searched from the server of search engine afterwards, to obtain the classification belonging to search word according to this keyword.For example, for search word " when orangutan ball emergence 2 shows ", first can carry out participle analysis to get the keyword " orangutan ball emerges 2 " in this search word with practical significance to search word " when orangutan ball emergence 2 shows ", the classification corresponding with it can be found afterwards, to obtain classification belonging to search word " orangutan ball emerge 2 when show " for " film class " according to this keyword " orangutan ball emerge 2 ".
At least one that can be used for receiving in multiple recommendation cards that user selects of second receiver module 80 recommends card, and recommends card as the default recommendation card of classification corresponding to search word at least one.More specifically, user selects the recommendation card of oneself needs by the interface that provides of multiple recommendation card, when the second receiver module 80 receives the recommendation card of user's selection, recommendation card user can selected is as the default recommendation card of classification corresponding to search word, and this default recommendation card is provided to the search interface page so that when user inputs this type of other search word again, the default recommendation card of classification corresponding to this search word directly can be supplied to user by search engine, facilitate user to check, eliminate the operation again selected of user.Such as, as shown in Fig. 3 (c), search engine can at the customized management interface of multiple recommendation card (i.e. multiple recommendation cards of providing of search engine represent interface) for user provides " interpolation card " button, user can select the recommendation region of whether current recommendation card being added to right side in result of page searching, to recommend card by default according to oneself demand.When user clicks as " interpolation card " button in Fig. 3 (c), search engine can generate " adding " button also replaces " interpolation card " button, and can current recommendation card " relevant performer " card be added the recommendation region of right side in result of page searching to recommend card by default, as shown in Fig. 3 (d).
Thus, at least one that can receive in multiple recommendation cards of user's selection recommends card, and at least one recommends card as the default recommendation card of classification corresponding to search word using this, on the one hand, when facilitating user again to input this type of other search word, the default recommendation card of classification corresponding to this search word directly can be supplied to user by search engine, user is facilitated to check, eliminate the operation again selected of user, on the other hand, by recommendation card that user the is selected default recommendation card as classification corresponding to search word, avoid the problem of recommending card can occupy increasing position too much.
The customizing device of the recommendation card of the embodiment of the present invention, search word is received by the first receiver module, first provides module in result of page searching, to provide Search Results according to search word, first acquisition module obtains multiple recommendation card according to search word, second provides module to provide in result of page searching recommends card customization trigger key, 3rd provides module when recommending card customization trigger key to be triggered, multiple recommendation card is provided to select for user, achieve user to customize recommendation card according to the demand of oneself and hobby, to meet the demand of each user to the personalized customization of recommendation card, improve the search experience of user.
In the description of this instructions, specific features, structure, material or feature that the description of reference term " embodiment ", " some embodiments ", " example ", " concrete example " or " some examples " etc. means to describe in conjunction with this embodiment or example are contained at least one embodiment of the present invention or example.In this manual, to the schematic representation of above-mentioned term not must for be identical embodiment or example.And the specific features of description, structure, material or feature can combine in one or more embodiment in office or example in an appropriate manner.In addition, when not conflicting, the feature of the different embodiment described in this instructions or example and different embodiment or example can carry out combining and combining by those skilled in the art.
In addition, term " first ", " second " only for describing object, and can not be interpreted as instruction or hint relative importance or imply the quantity indicating indicated technical characteristic.Thus, be limited with " first ", the feature of " second " can express or impliedly comprise at least one this feature.In describing the invention, the implication of " multiple " is at least two, such as two, three etc., unless otherwise expressly limited specifically.
Describe and can be understood in process flow diagram or in this any process otherwise described or method, represent and comprise one or more for realizing the module of the code of the executable instruction of the step of specific logical function or process, fragment or part, and the scope of the preferred embodiment of the present invention comprises other realization, wherein can not according to order that is shown or that discuss, comprise according to involved function by the mode while of basic or by contrary order, carry out n-back test, this should understand by embodiments of the invention person of ordinary skill in the field.
In flow charts represent or in this logic otherwise described and/or step, such as, the sequencing list of the executable instruction for realizing logic function can be considered to, may be embodied in any computer-readable medium, for instruction execution system, device or equipment (as computer based system, comprise the system of processor or other can from instruction execution system, device or equipment instruction fetch and perform the system of instruction) use, or to use in conjunction with these instruction execution systems, device or equipment.With regard to this instructions, " computer-readable medium " can be anyly can to comprise, store, communicate, propagate or transmission procedure for instruction execution system, device or equipment or the device that uses in conjunction with these instruction execution systems, device or equipment.The example more specifically (non-exhaustive list) of computer-readable medium comprises following: the electrical connection section (electronic installation) with one or more wiring, portable computer diskette box (magnetic device), random access memory (RAM), ROM (read-only memory) (ROM), erasablely edit ROM (read-only memory) (EPROM or flash memory), fiber device, and portable optic disk ROM (read-only memory) (CDROM).In addition, computer-readable medium can be even paper or other suitable media that can print described program thereon, because can such as by carrying out optical scanning to paper or other media, then carry out editing, decipher or carry out process with other suitable methods if desired and electronically obtain described program, be then stored in computer memory.
Should be appreciated that each several part of the present invention can realize with hardware, software, firmware or their combination.In the above-described embodiment, multiple step or method can with to store in memory and the software performed by suitable instruction execution system or firmware realize.Such as, if realized with hardware, the same in another embodiment, can realize by any one in following technology well known in the art or their combination: the discrete logic with the logic gates for realizing logic function to data-signal, there is the special IC of suitable combinational logic gate circuit, programmable gate array (PGA), field programmable gate array (FPGA) etc.
Those skilled in the art are appreciated that realizing all or part of step that above-described embodiment method carries is that the hardware that can carry out instruction relevant by program completes, described program can be stored in a kind of computer-readable recording medium, this program perform time, step comprising embodiment of the method one or a combination set of.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing module, also can be that the independent physics of unit exists, also can be integrated in a module by two or more unit.Above-mentioned integrated module both can adopt the form of hardware to realize, and the form of software function module also can be adopted to realize.If described integrated module using the form of software function module realize and as independently production marketing or use time, also can be stored in a computer read/write memory medium.
The above-mentioned storage medium mentioned can be ROM (read-only memory), disk or CD etc.Although illustrate and describe embodiments of the invention above, be understandable that, above-described embodiment is exemplary, can not be interpreted as limitation of the present invention, and those of ordinary skill in the art can change above-described embodiment within the scope of the invention, revises, replace and modification.

Claims (10)

1. recommend a method for customizing for card, it is characterized in that, comprise the following steps:
Receive search word;
In result of page searching, provide Search Results according to described search word, and obtain multiple recommendation card according to described search word;
There is provided in described result of page searching and recommend card customization trigger key; And
When described recommendation card customization trigger key is triggered, described multiple recommendation card is provided to select for user.
2. the method for customizing recommending card as claimed in claim 1, is characterized in that, also comprise:
Obtain the classification belonging to described search word;
At least one reception in multiple recommendation cards that described user selects recommends card, and using described at least one recommend card as the default recommendation card of classification corresponding to described search word.
3. the as claimed in claim 1 method for customizing recommending card, is characterized in that, describedly obtains multiple recommendation card according to described search word and specifically comprises:
Obtain the classification belonging to described search word;
Classification belonging to described search word obtains described multiple recommendation card.
4. the method for customizing recommending card as claimed in claim 3, is characterized in that, after described classification belonging to described search word obtains described multiple recommendation card, also comprises:
Obtain the attribute information of described user, and according to described attribute information, described multiple recommendation card is screened.
5. the as claimed in claim 4 method for customizing recommending card, is characterized in that, described attribute information comprise in the identity information of described user, history click information, historical search information, occupational information, geographical location information one or more.
6. recommend a customizing device for card, it is characterized in that, comprising:
First receiver module, for receiving search word;
First provides module, for providing Search Results according to described search word in result of page searching;
First acquisition module, for obtaining multiple recommendation card according to described search word;
Second provides module, recommends card customization trigger key for providing in described result of page searching; And
3rd provides module, for when described recommendation card customization trigger key is triggered, provides described multiple recommendation card to select for user.
7. the customizing device recommending card as claimed in claim 6, is characterized in that, also comprise:
Second acquisition module, for obtaining the classification belonging to described search word;
Second receiver module, recommends card at least one reception in multiple recommendation cards that described user selects, and using described at least one recommend card as the default recommendation card of classification corresponding to described search word.
8. the customizing device recommending card as claimed in claim 6, it is characterized in that, described first acquisition module comprises:
First acquiring unit, for obtaining the classification belonging to described search word;
Second acquisition unit, obtains described multiple recommendation card for the classification belonging to described search word.
9. the customizing device recommending card as claimed in claim 8, is characterized in that, also comprise:
Screening module, for obtaining the attribute information of described user, and screens described multiple recommendation card according to described attribute information.
10. the as claimed in claim 9 customizing device recommending card, is characterized in that, described attribute information comprise in the identity information of described user, history click information, historical search information, occupational information, geographical location information one or more.
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