CN104199936A

CN104199936A - Method and device for processing information

Info

Publication number: CN104199936A
Application number: CN201410455280.5A
Authority: CN
Inventors: 汪岩
Original assignee: Lenovo Beijing Ltd
Current assignee: Lenovo Beijing Ltd
Priority date: 2014-09-09
Filing date: 2014-09-09
Publication date: 2014-12-10
Anticipated expiration: 2034-09-09
Also published as: CN104199936B

Abstract

The invention discloses a method and device for processing information. The method and device are applied in an electronic device. The electronic device is provided with a position positioning module used for positioning the movement track of the electronic device. The method comprises the steps that the movement track, positioned through the position positioning module, of the electronic device for some time past is acquired, geographic position marks on the movement track are determined, the attribution information of the geographic position marks is determined, the geographic position marks are classified according to the attribution information of the geographic position marks, the geographic position marks belonging to one type are allocated to the same geographic position unit, first to-be-pushed object features related to the attribution of the geographic position units are determined, a first push object with the first to-be-pushed object features is determined, and the first push object is pushed through the electronic device. By means of the method and device, the purpose of combining the first push object with activity behaviors of a user in reality is achieved.

Description

A kind of disposal route of information and device

Technical field

The present invention relates to technical field of information processing, relate in particular a kind of information processing method and device.

Background technology

At present, ecommerce develops rapidly, how according to user's passing behavioral characteristic for user provides article targetedly, become and promoted the guarantee that customer consumption is experienced.

In prior art, the information processing method of recommending for article can provide specific aim article for user, concrete, can gather user at the browsing histories of ecommerce shopping website, determine the object information that user may pay close attention to, thereby determined object information is recommended to user by the mode of website, to bring better consumption experience to user.As user browsed baby milk at a certain shopping website, so, when user browses other websites, as news website, just can see and the relevant object information of nursing a baby at the place, side hurdle of news website, as baby toy etc.

But, the information processing method of recommending for article above too relies on user's shopping online behavior, cannot organically combine with the behavioral activity of user in real life, for example, when user network shopping behavior less, on the contrary, but when purchase and consumption activity is more in live entities shop, traditionally pass through mode that shopping at network behavior carrys out recommended information and will become and lose foundation.Therefore, how the propelling movement of object information is combined at real-life crawler behavior with user, become this area technical matters urgently to be resolved hurrily.

Summary of the invention

In view of this, the invention provides

For achieving the above object, the invention provides following technical scheme:

An information processing method, is applied in electronic equipment, and described electronic equipment has position locating module, for the movement locus of positioning electronic equipment;

The method comprises:

The described electronic equipment that obtains described position locating module location is the movement locus in a period of time in the past;

Determine the geographic position sign on described movement locus;

Determine the attribute information of described geographic position sign;

Attribute information according to geographic position sign is classified to described geographic position sign, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position;

Determine the first characteristics of objects to be pushed being associated with the attribute of unit, described geographic position;

Determine that possessing first of described the first characteristics of objects to be pushed pushes object;

Utilize described electronic equipment to push described first and push object.

Preferably, the described attribute information according to geographic position sign is classified to described all geographic position sign, after the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position, also comprises:

Category attribute by unit, geographic position screens unit, described geographic position, determines at least one crucial geographical position units;

Described definite the first characteristics of objects to be pushed being associated with the attribute of unit, described geographic position, is specially:

Determine the first characteristics of objects to be pushed being associated with the attribute of the geographical position units of described key.

Preferably, the described category attribute by unit, geographic position screens unit, described geographic position, determines at least one unit, key position geographic position, comprising:

According to the attribute of unit, described geographic position, determine the behavioral data the user of electronic equipment described in unit, described geographic position;

Described behavioral data is screened, determine at least one critical behavior data;

Determine the geographical position units of the key corresponding with critical behavior data.

Preferably, the described category attribute by unit, geographic position screens unit, described geographic position, determines at least one crucial geographical position units, comprising:

According to the attribute information of geographic position sign in unit, geographic position, determine that described behavioral data comprises behavior type data or behavior frequency at the user's of electronic equipment described in unit, described geographic position behavioral data;

According to the default weight of behavior type data or the behavior weight parameter of described behavior frequency compute geographic location unit;

Determine that the unit, geographic position that behavior weight parameter is greater than default behavior weight parameter is crucial geographical position units.

Preferably, described definite the first plant characteristic to be pushed being associated with the attribute of the geographical position units of described key, comprising:

Obtain under the geographic position sign in the geographical position units of key first residence time of described electronic equipment;

In the geographical position units of key, first residence time of screening is greater than the first geographic position sign of default very first time length;

Determine in crucial geographical position units the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign;

Wherein, described the first characteristics of objects to be pushed comprises described the first subobject feature to be pushed.

Preferably, after described definite the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, also comprise:

According to second residence time of described the first residence time statistics described electronic equipment under each crucial geographical position units;

According to the length of described second residence time, determine the first propelling movement order; Described the first propelling movement is sequentially for pushing the order of the first propelling movement object that possesses the first characteristics of objects to be pushed being associated with each crucial geographical position units;

Describedly utilize described electronic equipment to push described first to push object, be specially:

According to described the first propelling movement order, utilize described electronic equipment to push successively the first propelling movement object.

Preferably, in the geographical position units of described definite key, after the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign, also comprise:

In the geographical position units of key, according to the length of described first residence time, determine the second propelling movement order; Described the second propelling movement is sequentially for pushing the order of the first propelling movement subobject that possesses the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign; Described first pushes object comprises the first propelling movement subobject;

Described the first propelling movement order of described foundation, utilizes described electronic equipment to push successively the first propelling movement object, is specially:

Under described the first propelling movement order, according to described the second propelling movement order, utilize described electronic equipment to push successively first in the first propelling movement object and push subobject.

Preferably, described definite the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, comprising:

Judge the geographic position in crucial geographical position units identifies whether generating electronic equipment pays behavior;

Determine that generating electronic equipment pays the second geographic position sign of behavior;

Determine in crucial geographical position units the second subobject feature to be pushed being associated with the attribute information of described the second geographic position sign;

Wherein, described the first characteristics of objects to be pushed comprises described the second subobject feature to be pushed.

Preferably, described electronic equipment has the first application program, and described the first application program, for object tag is scanned, is obtained object;

Described definite the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, comprising:

Obtain the 3rd subobject feature being associated with the attribute information of geographic position sign in the geographical position units of key;

Judge whether described the 3rd subobject feature meets the feature of described object;

The 3rd subobject of determining the feature that meets described object is characterized as the 3rd subobject feature to be pushed;

Wherein, described the first characteristics of objects to be pushed comprises described the 3rd subobject feature to be pushed;

Described object is that described electronic equipment obtains when utilizing described the first application program to scan object tag.

Preferably, the described geographic position sign of determining on movement locus, comprising:

Obtain the geographical location information of the movement locus of described electronic equipment;

On local data base and/or the webserver, search the geographic position sign corresponding with geographical location information.

Determine the second characteristics of objects to be pushed being associated with described the first characteristics of objects to be pushed;

Determine that possessing second of described the second characteristics of objects to be pushed pushes object

Utilize described electronic equipment to push described second and push object.

A signal conditioning package, is applied in electronic equipment, and described electronic equipment has position locating module, for the movement locus of positioning electronic equipment;

This device comprises:

The first acquiring unit, for the described electronic equipment that the obtains described position locating module location movement locus in a period of time in the past;

The first determining unit, for determining the geographic position sign on described movement locus;

The second determining unit, for determining the attribute information of described geographic position sign;

The first taxon, classifies to described geographic position sign for the attribute information according to geographic position sign, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position;

The 3rd determining unit, for determining the first characteristics of objects to be pushed being associated with the attribute of unit, described geographic position;

The 4th determining unit, for determining that possessing first of described the first characteristics of objects to be pushed pushes object;

The first push unit, pushes object for utilizing described electronic equipment to push described first.

Preferably, also comprise:

The first screening unit, screens unit, described geographic position for the category attribute by unit, geographic position, determines at least one crucial geographical position units;

Described the 3rd determining unit is specifically for determining the first characteristics of objects to be pushed being associated with the attribute of the geographical position units of described key.

Preferably, described the first screening unit comprises:

The first determination module, for the attribute according to unit, described geographic position, determines the behavioral data the user of electronic equipment described in unit, described geographic position;

The first screening module, for described behavioral data is screened, determines at least one critical behavior data;

The second determination module, for determining the geographical position units of the key corresponding with critical behavior data.

Preferably, described the first screening unit comprises:

The 3rd determination module, for the attribute information according to geographic position, unit, geographic position sign, determines that described behavioral data comprises behavior type data or behavior frequency at the user's of electronic equipment described in unit, described geographic position behavioral data;

The first computing module, for the weight of behavior type data or the behavior weight parameter of described behavior frequency compute geographic location unit according to default;

The 4th determination module, the unit, geographic position that is greater than default behavior weight parameter for definite behavior weight parameter is crucial geographical position units.

Preferably, described the 3rd determining unit comprises:

The first acquisition module, for obtaining under the sign of the geographic position of the geographical position units of key, first residence time of described electronic equipment;

The second screening module, in the geographical position units of key, first residence time of screening is greater than the first geographic position sign of default very first time length;

The 5th determination module, for determining crucial geographical position units, the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign;

Preferably, also comprise:

The first statistic unit, for second residence time according to described the first residence time statistics described electronic equipment under each crucial geographical position units;

The 5th determining unit, for determining the first propelling movement order according to the length of described second residence time; Described the first propelling movement is sequentially for pushing the order of the first propelling movement object that possesses the first characteristics of objects to be pushed being associated with each crucial geographical position units;

Described the first push unit, specifically for according to described the first propelling movement order, utilizes described electronic equipment to push successively the first propelling movement object.

Preferably, also comprise:

The 6th determining unit, in the geographical position units of key, determines the second propelling movement order according to the length of described first residence time; Described the second propelling movement is sequentially for pushing the order of the first propelling movement subobject that possesses the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign; Described first pushes object comprises the first propelling movement subobject;

Described the first push unit, specifically under described the first propelling movement order, according to described the second propelling movement order, utilizes described electronic equipment to push successively first in the first propelling movement object and pushes subobject.

Preferably, described the 3rd determining unit comprises:

The first judge module, for judging the geographic position of crucial geographical position units identifies whether generating electronic equipment pays behavior;

The 6th determination module, for determining that generating electronic equipment pays the second geographic position sign of behavior;

The 7th determination module, for determining crucial geographical position units, the second subobject feature to be pushed being associated with the attribute information of described the second geographic position sign;

Described the 3rd determining unit comprises:

The second acquisition module, for obtaining the 3rd subobject feature being associated with the attribute information of the geographic position sign of the geographical position units of key;

The second judge module, for judging whether described the 3rd subobject feature meets the feature of described object;

The 8th determination module, for determining that the 3rd subobject of the feature that meets described object is characterized as the 3rd subobject feature to be pushed;

Preferably, described the first determining unit comprises:

The 3rd acquisition module, for obtaining the geographical location information of the movement locus of described electronic equipment;

First searches module, for search the geographic position sign corresponding with geographical location information on local data base and/or the webserver.

Preferably, also comprise:

The 7th determining unit, for determining the second characteristics of objects to be pushed being associated with described the first characteristics of objects to be pushed;

The 8th determining unit, for determining that possessing second of described the second characteristics of objects to be pushed pushes object;

The second push unit, pushes object for utilizing described electronic equipment to push described second.

Known via above-mentioned technical scheme, compared with prior art, the embodiment of the invention discloses a kind of information processing method, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position; Thereby can determine the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object; As can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realize the first propelling movement object object that the crawler behavior in reality combines with user.

Accompanying drawing explanation

In order to be illustrated more clearly in the embodiment of the present invention or technical scheme of the prior art, to the accompanying drawing of required use in embodiment or description of the Prior Art be briefly described below, apparently, accompanying drawing in the following describes is only embodiments of the invention, for those of ordinary skills, do not paying under the prerequisite of creative work, other accompanying drawing can also be provided according to the accompanying drawing providing.

Fig. 1 is the schematic flow sheet of the disclosed a kind of information processing method of one embodiment of the invention;

Fig. 2 is the schematic flow sheet of the disclosed a kind of information processing method of another embodiment of the present invention;

Fig. 3 is the schematic flow sheet of the disclosed a kind of information processing method of another embodiment of the present invention;

Fig. 4 is the schematic flow sheet of the disclosed a kind of information processing method of another embodiment of the present invention;

Fig. 5 is the schematic flow sheet of the disclosed a kind of information processing method of another embodiment of the present invention;

Fig. 6 is the structural representation of the disclosed a kind of signal conditioning package of one embodiment of the invention;

Fig. 7 is the structural representation of the disclosed a kind of signal conditioning package of another embodiment of the present invention;

Fig. 8 is the structural representation of the disclosed a kind of signal conditioning package of another embodiment of the present invention;

Fig. 9 is the structural representation of the disclosed a kind of signal conditioning package of another embodiment of the present invention;

Figure 10 is the structural representation of the disclosed a kind of signal conditioning package of another embodiment of the present invention.

Embodiment

Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is clearly and completely described, obviously, described embodiment is only the present invention's part embodiment, rather than whole embodiment.Embodiment based in the present invention, those of ordinary skills, not making the every other embodiment obtaining under creative work prerequisite, belong to the scope of protection of the invention.

The embodiment of the invention discloses a kind of information processing method and device, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position; Thereby can determine the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object; As can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realize the first propelling movement object object that the crawler behavior in reality combines with user.

Embodiment mono-

One embodiment of the invention discloses a kind of information processing method, can be applied in the electronic equipments such as mobile phone, palm PC, panel computer;

Wherein, electronic equipment comprises position locating module, for the movement locus of positioning electronic equipment.

As shown in Figure 1, the method can comprise the following steps:

Step 101: the electronic equipment that obtains position locating module location is the movement locus in a period of time in the past;

Wherein, position locating module is the movement locus of positioning electronic equipment in real time, and what the present invention is directed to is the recommendation of the object that the movement locus that occurred to user is relevant, and therefore, the movement locus obtaining is the movement locus in the past period.

Moment of movement locus that this past period specifically refers to obtain the electronic equipment of locating module location, position is benchmark, in the Preset Time having occurred.And concrete can setting according to actual conditions, the present invention is concrete restriction not; For example, in past 5 days, in past 15 days etc.

Step 102: determine the geographic position sign on movement locus;

Wherein, the movement locus of electronic equipment be by will go many a plurality of geographical indications be joined together to form, therefore, need to determine the geographic position sign on the movement locus of electronic equipment.

Geographic position is designated the landmark building corresponding with corresponding geographical location information; Landmark building as corresponding in a certain geographical location information is VolksGarden, and so, this geographic position sign can be VolksGarden.

Step 103: the attribute information of determining geographical station location marker;

Wherein, the attribute information of geographic position sign can represent the attribute feature having of this geographic position sign itself.

Concrete, electronic equipment can comprise local data base, and in local data base, stores the corresponding relation of the attribute information of geographic position sign and geographic position sign, therefore can in local data office, determine the attribute information of geographical station location marker; Or can on the webserver, search the attribute information of geographic position sign.

For example, the attribute information of VolksGarden has the feature for people's amusement and recreation in park on behalf of the people; The attribute information of clothing market is for selling the feature of clothes.

Step 104: the attribute information according to geographic position sign is classified to geographical station location marker, is attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

Wherein, when geographical station location marker being classified according to the attribute information of geographical position sign, can classify according to default classifying rules, and concrete classifying rules does not limit in the present invention, can set according to actual conditions.

Wherein, when criteria for classification is different, the geographic position sign that belongs to same category attribute is not identical, corresponding yet, and unit, geographic position is also different, to the classification degree of geographical station location marker, can set according to actual conditions.

For the ease of understanding, with the first application example, describe; As geographic position sign comprises A park, B park, C recreation ground, D multi-purpose market, E household electrical appliances market, F household electrical appliances market, G subway station, H bus stop, I company;

As a kind of classifying rules: by belong to amusement and recreation be divided into a class, by belonging to being divided into a class, will belonging to the class that is categorized as of traffic of shopping, will belong to the class that is divided into of office.So, according to this classifying rules, A park, B park, C recreation ground can be attributed to unit, park; D multi-purpose market, E household electrical appliances market, F household electrical appliances market are attributed to unit, market; G subway station, H bus stop are attributed to unit, station; I company is attributed to company unit.

And as another classifying rules: different from above-mentioned classifying rules, will belong to being divided into a class, will belonging to classification one class of entertainment for children of daily leisure, will belong to being divided into a class, will belonging to the class that is divided into of comprehensive shopping of single shopping.So, A park and B park will be attributed to unit, park; And C recreation ground will be attributed to recreation ground unit; D multi-purpose market will be attributed to multi-purpose market unit; E household electrical appliances market and F household electrical appliances market will be attributed to unit, household electrical appliances market.

In the present invention, geographic position sign can be carried out to macrotaxonomy on the whole, can carry out part subclassification; As, D multi-purpose market, E household electrical appliances market, F household electrical appliances market are attributed to unit, market and can be regarded as macrotaxonomy on the whole; D multi-purpose market will be attributed to multi-purpose market unit, and E household electrical appliances market and F household electrical appliances market can be regarded as the subclassification in part by being attributed to unit, household electrical appliances market; Certainly, this is only also a kind of concrete implementation, and the present invention does not limit this.

Step 105: determine the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position;

The attribute of unit, geographic position can characterize the feature that the geographic position sign of same category attribute has jointly that belongs to;

Wherein, the first characteristics of objects to be pushed connects for unit, geographic position and first is pushed to object.

Step 106: determine that possessing first of the first characteristics of objects to be pushed pushes object;

When having determined that first after pushing characteristics of objects, can determine that possessing first of this first characteristics of objects to be pushed pushes object.

For example, unit, geographic position is recreation ground unit, so, can determine that the first characteristics of objects to be pushed being associated with the attribute of recreation ground unit is can be for children; Further, can determine with the first promotion object of the first characteristics of objects to be pushed can be toy for children, school bag etc.

Again for example, unit, geographic position is unit, household electrical appliances market, so, and according to determining that the first characteristics of objects to be pushed being associated with the attribute of unit, household electrical appliances market is household electrical appliances used in everyday; Further, can determine and possess first of the first characteristics of objects to be promoted to push object can be refrigerator, washing machine etc.

Step 107: utilize electronic equipment to push first and push object.

When utilizing electronic equipment to push the first propelling movement object, specifically can utilize the first application program of electronic equipment to push the first propelling movement object; As, the first application program can be browser, shopping client etc.; So, when user uses the first application program, the first propelling movement object can be presented on certain position of the first application program.

In embodiments of the present invention, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position; Thereby can determine the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object; As can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realize the first propelling movement object object that the crawler behavior in reality combines with user.

Embodiment bis-

Another embodiment of the present invention also discloses a kind of information processing method, and as shown in Figure 2, the method can comprise the following steps:

Step 201: the electronic equipment that obtains position locating module location is the movement locus in a period of time in the past;

Step 202: determine the geographic position sign on movement locus;

Step 203: the attribute information of determining geographical station location marker;

Step 204: the attribute information according to geographic position sign is classified to geographical station location marker, is attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

Step 205: the category attribute by unit, geographic position screens geographical position units, determines at least one crucial geographical position units;

Wherein, user's scope of activities in daily life is generally all relatively disperseed, and corresponding, unit, geographic position is also more numerous and diverse, makes final the first propelling movement object of determining more, thereby causes pushing comparatively inaccurate.

Therefore, in order to improve the degree of accuracy of propelling movement, in the present embodiment, can geographical position units be screened by the category attribute of unit, geographic position, determine at least one crucial geographical position units; And concrete screening process can be carried out according to default screening rule, and screening rule can be set according to actual conditions, and the present invention is concrete restriction not.

For the ease of understanding, with the second application example, introduce in detail; Suppose according to the attribute information of geographic position sign, described geographic position sign to be classified, the geographic position sign that belongs to same category attribute is attributed in the unit process of same geographic position, A park and B park will be attributed to unit, park; C recreation ground will be attributed to recreation ground unit, D multi-purpose market will be attributed to multi-purpose market unit, E household electrical appliances market and F household electrical appliances market will be attributed to unit, household electrical appliances market, and just G subway station, H bus stop are attributed to unit, station, and I company is attributed to company unit;

So, suppose when the category attribute by unit, geographic position screens geographical position units, need to screen out unit, park, unit, station and company unit, so, the geographical position units of key that can determine has recreation ground unit, multi-purpose market unit, unit, household electrical appliances market.

Step 206: determine the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units;

After having determined crucial geographical position units, can determine the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, make determined the first characteristics of objects to be pushed more accurate.

Continuation is in conjunction with the second application example, can determine respectively with the attribute of recreation ground unit, the first characteristics of objects to be pushed that the attribute of the attribute of multi-purpose market unit and unit, household electrical appliances market is associated; And because unit, park, unit, station and company unit have been screened out, therefore, can not determine the feature of the first object to be pushed being associated with the attribute of the attribute of unit, park, the attribute of unit, station and company unit.

Step 207: determine that possessing first of the first characteristics of objects to be pushed pushes object;

Step 208: utilize described electronic equipment to push described first and push object.

In embodiments of the present invention, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position, category attribute by unit, geographic position screens geographical position units, determine at least one crucial geographical position units, thereby can determine the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object, as can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realized the first propelling movement object object that the crawler behavior in reality combines with user, and because determined the first plant characteristic to be pushed is the feature being associated with the attribute of the geographical position units of the key filtering out, therefore, make propelling movement more accurate.

In the present invention, the category attribute by unit, geographic position screens unit, described geographic position, determines that the implementation of at least one unit, key position geographic position is multiple, and the present invention does not limit this;

With embodiment tri-and embodiment tetra-, introduce in detail two kinds of concrete implementations respectively below.

Embodiment tri-

Category attribute by unit, geographic position screens geographical position units, determines at least one crucial geographical position units, can comprise the following steps:

A2051: according to the attribute of unit, geographic position, determine the behavioral data of the user of electronic equipment in unit, geographic position;

Wherein, user's behavioral data is for characterizing the behavior that user occurs on unit, geographic position.

A2052: behavioral data is screened, determine at least one critical behavior data;

Concrete, when behavioral data is screened, can screen by the screening rule of default settings; And screening rule can be set according to actual conditions, the present invention is concrete restriction not.

A2053: determine the geographical position units of the key corresponding with critical behavior data.

For the ease of understanding, with the 3rd application example, introduce in detail, suppose that geographical position units comprises unit, park, recreation ground unit, unit, market, unit, station and company unit, according to the attribute of unit, park, can determine that the behavioral data of the user of electronic equipment in unit, park is leisure type data, according to the attribute of recreation ground unit, can determine that the behavioral data of the user of electronic equipment in recreation ground unit is amusement type data, according to the attribute of unit, market, can determine that the behavioral data of the user of electronic equipment in unit, market is shopping type data, the behavioral data that can determine the user of electronic equipment in unit AT STATION according to the attribute of unit, station is traffic type data, according to the attribute of company unit, can determine that the behavioral data of the user of electronic equipment in company unit is work type data, so, by running hand data are screened, such as screening out leisure type data, traffic type data and work type data, so, the critical behavior data after screening comprise amusement type data, shopping type data, therefore, can determine the recreation ground unit corresponding with amusement type data, and the market unit corresponding with shopping type data.

Embodiment tetra-

B2051: according to the attribute information of the geographic position sign in unit, geographic position, determine the behavioral data of the user of electronic equipment in unit, geographic position;

Wherein, unit, geographic position comprises geographic position sign, and so, determined in unit, geographic position, the user's of electronic equipment behavioral data can behavior type data or behavior frequency;

The behavior type that behavior type data occur in geographic position sign for characterizing the user of electronic equipment; The behavior number of times that behavior frequency occurs for being characterized in geographic position sign.

B2052: according to the default weight of behavior type data or the behavior weight parameter of behavior frequency compute geographic location unit;

In this application, preset the weight of each behavior type data, and concrete, the weighted value of each behavior type data can be set according to actual, and the present invention does not limit this.

Or according to behavior frequency, carry out the behavior weight parameter of compute geographic location unit.

Wherein, behavior weight parameter is used for characterizing user at this unit, geographic position active degree.

B2053: determine that the unit, geographic position that behavior weight parameter is greater than default behavior weight parameter is crucial geographical position units.

Wherein, default behavior weight parameter, for determining the standard of crucial geographical position units, can be set according to actual conditions, and the present invention is concrete restriction not.

For the ease of understanding, with the 4th application example, the behavior weight parameter of the unit, weight calculation geographic position of the behavior type data according to default is elaborated; Suppose that geographical position units comprises unit, park and recreation ground unit;

Geographic position sign in unit, park comprises A park and B park; A park corresponding behavior type data adult leisure type data, and the corresponding behavior type data in B park are children's leisure type data; The weight of supposing to preset adult leisure type data is 1, and the weight of children's leisure type data is 2, and so, the behavior weight parameter that can determine unit, park is 3.

Geographic position in recreation ground unit indicates and comprises C recreation ground and D recreation ground; The behavior type data of C recreation ground are entertainment for children type data, and the behavior type data of D recreation ground are adult's amusement type data, the weight of supposing default settings entertainment for children type data is 5, and the weight of adult's amusement type data is 3, so, the behavior weight parameter that can determine recreation ground unit is 8;

Further, suppose that default behavior weight parameter is 5, so, the behavior weight parameter 8 that can determine recreation ground unit is greater than default behavior weight parameter 5, and the behavior weight parameter 3 of unit, park is less than default behavior weight parameter 5, therefore, can determine that crucial geographical position units is recreation ground unit.

With the 5th application example, the behavior weight parameter according to behavior frequency compute geographic location unit is elaborated; Suppose that geographical position units comprises unit, market, unit, station and company unit;

Unit, market comprises D multi-purpose market, E household electrical appliances market and F household electrical appliances market; The behavior frequency of D multi-purpose market is 1 time, and the behavior frequency in E household electrical appliances market is 2 times, and the behavior frequency in F household electrical appliances market is 2 times; Therefore the behavior weight parameter that, can determine unit, market is 5;

Unit, station comprises G subway station and H bus stop; The vehicle-mounted behavior frequency of G subway is 2 times, and the behavior frequency of bus stop is 1 time; Therefore the behavior weight parameter that, can determine unit, station is 3;

Company unit comprises I company; The behavior frequency of I company is 1 time; Therefore the behavior weight parameter that, can determine company unit is 1;

Further, suppose that default behavior weight parameter is 3, so, can determine that the behavior weight parameter 5 of unit, market is greater than default behavior weight parameter 3, and the behavior weight parameter 3 of unit, station equals default behavior weight parameter 3, the behavior weight parameter 1 of company unit is less than 3; Therefore, can determine that crucial geographical position units is unit, market.

In the present invention, the implementation of definite the first plant characteristic to be pushed being associated with the attribute of crucial geographical position units has multiple, and the present invention does not limit this;

With embodiment five, embodiment six and embodiment seven, introduce several concrete implementations respectively below.

Embodiment five

Determine the first plant characteristic to be pushed being associated with the attribute of crucial geographical position units, comprising:

A2061: obtain under the geographic position sign in the geographical position units of key first residence time of electronic equipment;

Wherein, electronic equipment is when passing through the movement locus of position locating module positioning electronic equipment, can also be to electronic equipment the residence time under the sign of each geographic position of movement locus carry out timing, first residence time with statistics electronic equipment in each geographic position sign, and be stored in electronic equipment; Therefore, can obtain first residence time of electronic equipment under each the geographic position sign in the geographical position units of key.

A2062: in the geographical position units of key, first residence time of screening is greater than the first geographic position sign of default very first time length;

Wherein, in the present invention, can preset very first time length, the value of very first time length can be set according to actual conditions, and the present invention is not specifically limited.

A2063: determine in crucial geographical position units the first subobject feature to be pushed being associated with the attribute information of the first geographic position sign;

Wherein, the first characteristics of objects to be pushed comprises the first subobject feature to be pushed; Accordingly, in subsequent step, determine that possessing first of the first characteristics of objects to be pushed pushes object, be specifically as follows and determine that possessing first of the first subobject feature to be pushed pushes subobject; Wherein, the first propelling movement object comprises the first propelling movement subobject.

For the ease of understanding, with the 6th application example, this embodiment is described in detail; Suppose that the geographical position units of determined key is unit, market; Unit, market comprises D clothing market, E household electrical appliances market and F furniture market; Obtaining first residence time of electronic equipment in D clothing market is 3h, and first residence time of obtaining electronic equipment in E household electrical appliances market is 1.2h, and first residence time of obtaining electronic equipment in F furniture market is 0.5h; If default very first time length is 1h, can filter out so the first geographic position sign that first residence time was greater than default very first time length has D clothing market and E household electrical appliances market; Accordingly, determine in unit, market, the first subobject to be pushed being associated to the attribute information of D clothing market is characterized as with adult clothing relevant, and the first subobject to be pushed being associated to the attribute information in E household electrical appliances market is characterized as with household electrical appliance relevant.

Further, in subsequent step, determine to possess first of the first characteristics of objects to be pushed to push object can be one-piece dress, pants, washing machine, refrigerator etc.

It should be noted that, in the 6th application example, be to take the geographical position units of key as unit, market, and in unit, market, to be designated sub-market be that example describes in included geographic position.In fact, in concrete implementation procedure, if geographic position sign can be as accurate as the sub-shop in each market, and crucial geographical position units can be sub-market, position units as geographical in key is D clothing market unit, and D clothing market unit comprises D1 Men's Wear shop, D2 Women's Wear shop; Suppose in crucial geographical unit, the first geographic position that first residence time filtering out is greater than default very first time length is designated D2 Women's Wear shop; So, can determine in D clothing market unit, the first characteristics of objects to be pushed being associated to the attribute information in D2 Women's Wear shop is for relevant with Women's Wear.

On the basis of embodiment five, further embodiment of this invention also provides a kind of information processing method, and as shown in Figure 3, the method can comprise the following steps:

Step 301: the electronic equipment that obtains position locating module location is the movement locus in a period of time in the past;

Step 302: determine the geographic position sign on movement locus;

Step 303: the attribute information of determining geographical station location marker;

Step 304: the attribute information according to geographic position sign is classified to described geographic position sign, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position;

Step 305: the category attribute by unit, geographic position screens geographical position units, determines at least one crucial geographical position units;

Step 306: obtain under the geographic position sign in the geographical position units of key first residence time of electronic equipment;

Step 307: in the geographical station location marker of key, first residence time of screening is greater than the first geographic position sign of default very first time length;

Step 308: determine in crucial geographical unit the first subobject feature to be pushed being associated with the attribute information of the first geographic position sign;

Step 309: according to second residence time of the first residence time statistics electronic equipment under each crucial geographical position units;

Wherein, crucial geographical position units at least comprises a first geographic position sign; In the geographical position units of key, only comprise when first geographic position identifies, can determine that first residence time of this first geographic position sign is second residence time of electronic equipment under the geographical position units of this key; When the geographical position units of key comprises that at least two the first geographic position identify, second residence time that the summation that can determine first residence time of all the first geographic position signs is electronic equipment under the geographical position units of this key.

For the ease of understanding, with the 7th application example, describe in detail; Suppose that crucial geographical position units is unit, market, in unit, market, filter out the first geographic position that first residence time was greater than default very first time length and be designated and comprise D clothing market and E household electrical appliances market; In D clothing market, first residence time of electronic equipment is 3h, and in E household electrical appliances market, first residence time of electronic equipment is 1.2h, and so, can count second residence time of electronic equipment under unit, market is 4.2h.

Step 310: determine the first propelling movement order according to the length of second residence time;

Wherein, the first propelling data is for pushing the order of the first propelling movement object that possesses the first characteristics of objects to be pushed being associated with each crucial geographical position units;

Each corresponding second residence time of crucial geographical position units, so, can can sort to the geographical position units of key according to the time span of second residence time, by second residence time the longest come foremost, by the shortest the coming backmost of second residence time, and then can determine the order that pushes the first propelling movement object that possesses the first characteristics of objects to be pushed being associated with each crucial geographical position units.

Step 311: determine that possessing first of the first characteristics of objects to be pushed pushes object;

Step 312: according to the first propelling movement order, utilize electronic equipment to push first and push object.

Determine that the first propelling movement sequentially pushes the sequencing of the first propelling movement object, push successively the first propelling movement object.

For the ease of understanding, with the 8th application example, describe in detail; Suppose that crucial geographical position units comprises clothing market unit, recreation ground unit and unit, household electrical appliances market; Second residence time of clothing market unit is 3h, second residence time of recreation ground unit is that second residence time of 1.8h, unit, household electrical appliances market is 1.2h, so, according to the length of the residence time, can determine that stop order is followed successively by clothing market unit, recreation ground unit and unit, household electrical appliances market from arriving first; And then can determine the first propelling movement sequentially for the first propelling movement object of propelling movement at first with first characteristics of objects to be pushed being associated of clothing market unit, such as being clothes; Push again the first propelling movement object of the first characteristics of objects to be pushed being associated with recreation ground unit, such as toy for children; Finally push the first propelling movement object of the first characteristics of objects to be pushed being associated with unit, household electrical appliances market, such as washing machine; So, when utilizing electronic equipment to push the first propelling movement object, can push successively according to this first propelling movement order.

On the basis of above-described embodiment, further embodiment of this invention also provides a kind of information processing method, as shown in Figure 4, and the method can comprise the following steps:

Step 401: the electronic equipment that obtains institute position locating module location is the movement locus in a period of time in the past;

Step 402: determine the geographic position sign on movement locus;

Step 403: the attribute information of determining geographical station location marker;

Step 404: the attribute information according to geographic position sign is classified to described geographic position sign, and the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position;

Step 405: the category attribute by unit, geographic position screens geographical position units, determines at least one crucial geographical position units;

Step 406: obtain under the geographic position sign in the geographical position units of key first residence time of electronic equipment;

Step 407: in the geographical station location marker of key, first residence time of screening is greater than the first geographic position sign of default very first time length;

Step 408: determine in crucial geographical unit the first subobject feature to be pushed being associated with the attribute information of the first geographic position sign;

Step 409: in the geographical position units of key, determine the second propelling movement order according to the length of first residence time;

Wherein, crucial geographical position units at least comprises a first geographic position sign; Each first all corresponding first residence time of geographic position sign; So, according to the length of first residence time, can determine the second propelling movement order;

Wherein, the second propelling movement is sequentially for pushing the order of the first propelling movement subobject, and the first propelling movement subobject is the object that possesses the first subobject feature to be pushed being associated with the attribute information of the first geographic position sign; Described first pushes object comprises the first propelling movement subobject;

Concrete, in the geographical position units of key, only comprise when first geographic position identifies, so, the second propelling movement order is only for pushing the first propelling movement subobject that possesses the first subobject feature to be pushed being associated with the attribute information of this first geographic position sign; And when crucial geographical position units comprises that at least two the first geographic position identify, so, can the first geographic position sign be sorted according to the length of first residence time, first residence time is the longest comes foremost, what first residence time was the shortest comes backmost, the first order that pushes subobject of the first subobject characteristic to be pushed being associated with the attribute information of the first geographic position sign accordingly, has also just been determined.

Step 410: first residence time of foundation is added up under each crucial geographical position units, second residence time of electronic equipment;

Step 411: determine the first propelling movement order according to the length of second residence time;

Step 412: determine that possessing first of the first characteristics of objects to be pushed pushes object;

Wherein, the first characteristics of objects to be pushed comprises the first subobject feature to be pushed, corresponding, and first pushes object comprises that possessing first of the first subobject feature to be pushed pushes subobject.

Step 413: under the first propelling movement order, sequentially utilize electronic equipment to push successively first in the first propelling movement object according to the second propelling movement and push subobject.

First according to the first propelling movement, sequentially determine the priority propelling movement order that pushes the first propelling movement object, and because the first propelling movement object comprises the first propelling movement subobject, therefore, under the first propelling movement order, according to the second propelling movement, sequentially determine that first pushes the priority propelling movement order of subobject again, and then push successively.

For the ease of understanding, in conjunction with the 8th application example, describe in detail; In the 8th application example, the first propelling movement of having determined crucial geographical position units is sequentially the first propelling movement object of propelling movement at first with first characteristics of objects to be pushed being associated of clothing market unit, push again the first propelling movement object of the first characteristics of objects to be pushed being associated with recreation ground unit, finally push the first propelling movement object of the first characteristics of objects to be pushed being associated with unit, household electrical appliances market;

And hypothesis clothing market unit comprises D clothing market (first residence time was 2h), E clothing market (first residence time was 1h); Recreation ground unit comprises F recreation ground (first residence time was 1.8h); Unit, household electrical appliances market comprises G household electrical appliances market (first residence time was 0.7h), H household electrical appliances market (first residence time was 0.5h);

So, can determine that the second propelling movement in clothing market unit is sequentially first to push the first subobject to be pushed of the first subobject feature to be pushed being associated with the attribute information of D clothing market, then push the first subobject to be pushed of the first subobject feature to be pushed being associated with the attribute information of E clothing market;

In recreation ground, owing to only including a F recreation ground, therefore, the second propelling movement order is only for pushing the first subobject to be pushed of the first subobject feature to be pushed being associated with the attribute information of F recreation ground;

Can determine that the second propelling movement in unit, household electrical appliances market is sequentially first to push the first subobject to be pushed of the first subobject feature to be pushed being associated with the attribute information in G household electrical appliances market, then push the first subobject to be pushed of the first subobject feature to be pushed being associated with the attribute information in H household electrical appliances market.

Embodiment six

B2061: judge the geographic position in crucial geographical position units identifies whether generating electronic equipment pays behavior;

Wherein, electronic equipment, by the movement locus of position locating module positioning electronic equipment, uses electronic equipment to carry out payment behavior if user detected, and the geographic position sign that electronic equipment can pay behavior to generating electronic equipment is carried out mark; Therefore,, after filtering out crucial geographical position units, can judge whether the geographic position sign in crucial geographical position units electronic equipment payment behavior has occurred.

B2062: determine that generating electronic equipment pays the second geographic position sign of behavior;

B2063: determine in crucial geographical position units the second subobject feature to be pushed being associated with the attribute information of the second geographic position sign;

Wherein, the first characteristics of objects to be pushed comprises the second subobject feature to be pushed; Accordingly, at subsequent step, determine possess first wait push that characteristics of objects is associated first while pushing object, be specifically as follows and determine that possessing second of the second subobject feature to be pushed pushes subobject; Wherein, the first propelling movement object comprises the second propelling movement subobject.

Embodiment seven

In this embodiment, electronic equipment has the first application program, and the first application program, for object tag is scanned, is obtained the sign of object;

Object tag can be Quick Response Code, bar code etc., and user can utilize the first application program of electronic equipment to Quick Response Code, and bar code etc. scan, thereby get object.

C2061: obtain the 3rd subobject feature being associated with the attribute information of geographic position sign in the geographical position units of key;

Crucial geographical position units comprises geographic position sign, can determine the attribute information of geographical station location marker, determines and obtains the 3rd subobject feature being associated with the attribute information of geographic position sign.

C2062: judge whether the 3rd subobject feature meets the feature of object;

Wherein, each object all possesses corresponding feature, and when having determined the 3rd characteristics of objects of geographic position sign, can judge whether the 3rd subobject feature meets the feature of object; And the concrete satisfied standard that judges whether can preset, the present invention is concrete restriction not.And being electronic equipment, obtains when utilizing the second application program to scan object tag object.

For example, the 3rd subobject is characterized as relevant to household electrical appliance, and object is washing machine, and so, the feature of this object can be household electrical appliance; Therefore, can determine that the 3rd subobject feature meets the feature of object.

C2063: the 3rd subobject of determining the sign that meets object is characterized as the 3rd subobject feature to be pushed;

Wherein, the first characteristics of objects to be pushed comprises the 3rd subobject feature to be pushed; At subsequent step, determine possess first wait push that characteristics of objects is associated first while pushing object, be specifically as follows and determine that possessing the 3rd of the 3rd subobject feature to be pushed pushes subobject; Wherein, the first propelling movement object comprises that the 3rd pushes subobject.

Embodiment eight

Wherein, determine the geographic position sign on movement locus, specifically can comprise the following steps:

A1021: the geographical location information that obtains the movement locus of electronic equipment;

Geographical location information at least comprises longitude and latitude;

A1022: search the geographic position sign corresponding with geographical location information on local data base and/or the webserver.

Wherein, electronic equipment can comprise local data base, and in local data base, stores the corresponding relation of geographical location information and geographic position sign, therefore, according to geographical location information, can determine geographical station location marker; Or on the webserver, search the geographic position sign corresponding with geographical location information.

Comprehensive above each embodiment, suppose that electronic equipment comprises local data base, in local data base, can store so information that electronic equipment records and/or according to the definite information of information recording, as a kind of concrete form of expression, the implication of information and information can be referring to table 1;

Table 1

As can be seen from Table 1, electronic equipment can record or determine the holder of electronic equipment in the behavior of each time generation;

Concrete:

Object ID refers to the object that user pays close attention to, and concrete, user can also be paid close attention to the concern mode of commodity carries out detailed record, concern that the sign of the first application program surface sweeping object of the first electronic equipment carries out as utilized by user etc.;

Merchant ID refers to the businessman that user behavior occurs, can be corresponding with geographic position sign;

Market ID refers to the market that user behavior occurs, also can be corresponding with geographic position sign;

Behavioral data specifically refers to user's behavior, and electronic equipment can be determined according to the attribute of the attribute of businessman or the attribute in market or unit, geographic position;

Behavior weight refers to the active degree of user behavior, concrete, and electronic equipment can be determined according to behavior type data or the behavior of recording number of times;

The residence time refers to that user is in the time of businessman or market stop.

Concrete acting in above each embodiment of each information has corresponding description respectively, and in this not go into detail.

Embodiment nine

Further embodiment of this invention also discloses a kind of information processing method, and as shown in Figure 5, the method can comprise the following steps:

Step 501: the electronic equipment that obtains position locating module location is the movement locus in a period of time in the past;

Step 502: determine the geographic position sign on movement locus;

Step 503: the attribute information of determining geographical station location marker;

Step 504: the attribute information according to geographic position sign is classified to geographical station location marker, is attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

Step 505: determine the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position;

Step 506: determine that possessing first of the first characteristics of objects to be pushed pushes object;

Step 507: utilize electronic equipment to push first and push object;

Step 508: determine the second characteristics of objects to be pushed being associated with the first characteristics of objects to be pushed;

Wherein, the feature of the first characteristics of objects to be pushed for being associated with the attribute of the geographical position units of key, if possess first of the first characteristics of objects to be pushed and push object may to cause pushing the scope of object less and only push, therefore, can determine that first after pushing characteristics of objects, can also determine the second characteristics of objects to be pushed being associated with the first characteristics of objects to be pushed.

For example, determine that the first characteristics of objects to be pushed is for relevant to washing machine, so, can and then determine the household electrical appliance that are characterized as that are associated with washing machine, therefore, can determine that second generation propelling movement characteristics of objects is positioned at household electrical appliance relevant.

It should be noted that, in determining the second characteristics of objects process to be pushed being associated with the first characteristics of objects to be pushed, as long as guarantee that the first characteristics of objects to be pushed and the second plant characteristic to be pushed possess relevance, and the standard of perfection of this relevance is in the not concrete restriction of the present invention.

Step 509: determine that possessing second of the second characteristics of objects to be pushed pushes object;

Step 510: utilize electronic equipment to push second and push object.

It should be noted that, in the present embodiment step 508～510 be increased on the basis of embodiment mono-, still, in fact, step 508～510 can be increased on the basis of above arbitrary embodiment; The present invention is explanation no longer one by one.

In embodiments of the present invention, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position, category attribute by unit, geographic position screens geographical position units, determine at least one crucial geographical position units, thereby can determine the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object, as can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realize the first propelling movement object object that the crawler behavior in reality combines with user,

Further, can also determine the second characteristics of objects to be pushed being associated with the first characteristics of objects to be pushed, and utilize electronic equipment to push and determine that possessing second of the second characteristics of objects to be pushed pushes object, and then expanded the scope of user's selection propelling movement object.

Embodiment ten

One embodiment of the invention discloses a kind of signal conditioning package, can be applied in electronic equipment, and electronic equipment has position locating module, for the movement locus of positioning electronic equipment;

As shown in Figure 6, this device can comprise: the first acquiring unit 601, the first determining unit 602, the second determining unit 603, the first taxon 604, the 3rd determining unit 605, the 4th determining unit 606 and the first push unit 607; Wherein:

The first acquiring unit 601, can be for the electronic equipment that the obtains position locating module location movement locus in a period of time in the past;

The first determining unit 602, can be for determining the geographic position sign on movement locus;

The second determining unit 603, can be for managing the attribute information of station location marker definitely;

The first taxon 604, can, for according to the attribute information of geographic position sign, geographical station location marker being classified, be attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

The 3rd determining unit 605, can be for determining the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position;

The 4th determining unit 606, can be for determining that possessing first of the first characteristics of objects to be pushed pushes object;

The first push unit 607, can push object for utilizing electronic equipment to push described first.

In embodiments of the present invention, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position, category attribute by unit, geographic position screens geographical position units, determine at least one crucial geographical position units, thereby can determine the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object, as can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realize the first propelling movement object object that the crawler behavior in reality combines with user.

Embodiment 11

Another embodiment of the present invention also discloses a kind of signal conditioning package, as shown in Figure 7, this device can comprise: the first acquiring unit 701, the first determining unit 702, the second determining unit 703, the first taxon 704, the first screening unit 705, the 3rd determining unit 706, the 4th determining unit 707 and the first push unit 708; Wherein:

The first acquiring unit 701, can be for the electronic equipment that the obtains position locating module location movement locus in a period of time in the past;

The first determining unit 702, can be for determining the geographic position sign on movement locus;

The second determining unit 703, can be for managing the attribute information of station location marker definitely;

The first taxon 704, can, for according to the attribute information of geographic position sign, geographical station location marker being classified, be attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

The first screening unit 705, can screen geographical position units for the category attribute by unit, geographic position, determines at least one crucial geographical position units;

The 3rd determining unit 706, can be for determining the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units.

The 4th determining unit 707, can be for determining that possessing first of the first characteristics of objects to be pushed pushes object;

The first push unit 708, can push object for utilizing electronic equipment to push described first.

In embodiments of the present invention, by obtaining the electronic equipment movement locus in a period of time in the past, determine the geographic position sign on movement locus, attribute information according to geographic position sign is classified to geographical station location marker, the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position, category attribute by unit, geographic position screens geographical position units, determine at least one crucial geographical position units, thereby can determine the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, and the first propelling movement object that possesses the first characteristics of objects to be pushed, finally can utilize electronic equipment to push first and push object, as can be seen here, in the present invention, can utilize electronic equipment to push the first propelling movement object relevant to the movement locus of electronic equipment, realized the first propelling movement object object that the crawler behavior in reality combines with user, and because determined the first plant characteristic to be pushed is the feature being associated with the attribute of the geographical position units of the key filtering out, therefore, make propelling movement more accurate,

In the present invention, the first screening unit screens geographical position units by the category attribute of unit, geographic position, determines that the implementation of at least one unit, key position geographic position is multiple, and the present invention does not limit this;

With embodiment 12 and embodiment 13, introduce two kinds of concrete implementations respectively below.

Embodiment 12

The first screening unit can comprise: the first determination module, the first screening module and the second determination module; Wherein:

The first determination module, can, for the attribute according to unit, geographic position, determine the behavioral data the user of electronic equipment described in unit, geographic position;

The first screening module, can, for behavioral data is screened, determine at least one critical behavior data;

The second determination module, can be for determining the geographical position units of the key corresponding with critical behavior data.

Embodiment 13

The first screening unit can comprise: the 3rd determination module, the first computing module and the 4th determination module; Wherein:

The 3rd determination module, can, for the attribute information according to geographic position sign in unit, geographic position, determine the behavioral data of the user of electronic equipment in unit, geographic position;

Behavioral data comprises behavior type data or behavior frequency;

The first computing module, can be for the weight of behavior type data or the behavior weight parameter of behavior frequency compute geographic location unit according to default;

The 4th determination module, the unit, geographic position that can be greater than default behavior weight parameter for definite behavior weight parameter is crucial geographical position units.

In the present invention, it is multiple that the 3rd determination module determines that the implementation of the first plant characteristic to be pushed being associated with the attribute of crucial geographical position units has, and the present invention does not limit this;

With embodiment 14, embodiment 15 and embodiment 16, introduce several concrete implementations respectively below.

Embodiment 14

The 3rd determining unit can comprise: the first acquisition module, the second screening module and the 5th determination module;

The first acquisition module, can be for obtaining under the geographic position sign in the geographical position units of key, first residence time of electronic equipment;

The second screening module, can be in the geographical position units of key, and first residence time of screening is greater than the first geographic position sign of default very first time length;

The 5th determination module, can be for determining in crucial geographical position units, the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign;

On the basis of embodiment 13, further embodiment of this invention also provides a kind of signal conditioning package, as shown in Figure 8, this device can comprise: the first acquiring unit 801, the first determining unit 802, the second determining unit 803, the first taxon 804, the first screening unit 805, the 3rd determining unit 806, the first statistic unit 807, the 5th determining unit 808, the 4th determining unit 809 and the first push unit 810;

The 3rd determining unit 806 comprises: the first acquisition module 8061, the second screening module 8062 and the 5th determination module 8063;

The first acquiring unit 801, can be for the electronic equipment that the obtains position locating module location movement locus in a period of time in the past;

The first determining unit 802, can be for determining the geographic position sign on movement locus;

The second determining unit 803, can be for managing the attribute information of station location marker definitely;

The first taxon 804, can, for according to the attribute information of geographic position sign, geographical station location marker being classified, be attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

The first screening unit 805, can screen geographical position units for the category attribute by unit, geographic position, determines at least one crucial geographical position units;

The first acquisition module 8061, can be for obtaining under the geographic position sign in the geographical position units of key, first residence time of electronic equipment;

The second screening module 8062, can be in the geographical position units of key, and first residence time of screening is greater than the first geographic position sign of default very first time length;

The 5th determination module 8063, can be for determining in crucial geographical position units, the first subobject feature to be pushed being associated with the attribute information of described the first geographic position sign;

The first statistic unit 807, can be for adding up under each crucial geographical position units according to first residence time, second residence time of electronic equipment;

The 5th determining unit 808, can be for determining the first propelling movement order according to the length of second residence time;

The first propelling movement is sequentially for pushing the order of the first propelling movement object that possesses the first characteristics of objects to be pushed being associated with each crucial geographical position units;

The 4th determining unit 809, can be for determining that possessing first of the first characteristics of objects to be pushed pushes object;

The first push unit 810, can, for according to described the first propelling movement order, utilize electronic equipment to push successively the first propelling movement object.

On the basis of above-described embodiment, further embodiment of this invention also provides a kind of signal conditioning package, as shown in Figure 9, this device can comprise: the first acquiring unit 901, the first determining unit 902, the second determining unit 903, the first taxon 904, the first screening unit 905, the 3rd determining unit 906, the 6th determining unit 907, the first statistic unit 908, the 5th determining unit 909, the 4th determining unit 910, the first push unit 911;

The 3rd determining unit 906 comprises: the first acquisition module 9061, the second screening module 9062 and the 5th determination module 9063;

Wherein:

The first acquiring unit 901, can be for the electronic equipment that the obtains position locating module location movement locus in a period of time in the past;

The first determining unit 902, can be for determining the geographic position sign on movement locus;

The second determining unit 903, can be for managing the attribute information of station location marker definitely;

The first taxon 904, can, for according to the attribute information of geographic position sign, geographical station location marker being classified, be attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

The first screening unit 905, can screen geographical position units for the category attribute by unit, geographic position, determines at least one crucial geographical position units;

The first acquisition module 9061, can be for obtaining under the geographic position sign in the geographical position units of key, first residence time of electronic equipment;

The second screening module 9062, can be in the geographical position units of key, and first residence time of screening is greater than the first geographic position sign of default very first time length;

The 5th determination module 9063, can be for determining in crucial geographical position units, the first subobject feature to be pushed being associated with the attribute information of the first geographic position sign;

The 6th determining unit 907, can, in the geographical position units of key, determine the second propelling movement order according to the length of first residence time;

The second propelling movement is sequentially for pushing the order of the first propelling movement subobject that possesses the first subobject feature to be pushed being associated with the attribute information of the first geographic position sign; Described first pushes object comprises the first propelling movement subobject;

The first statistic unit 908, can be for adding up under each crucial geographical position units according to first residence time, second residence time of electronic equipment;

The 5th determining unit 909, can be for determining the first propelling movement order according to the length of second residence time;

The 4th determining unit 910, can be for determining that possessing first of the first characteristics of objects to be pushed pushes object;

The first push unit 911, can, under the first propelling movement order, according to the second propelling movement order, utilize electronic equipment to push successively first in the first propelling movement object and push subobject.

Embodiment 15

The 3rd determining unit, can comprise: the first judge module, the 6th determination module and the 7th determination module; Wherein:

The first judge module, can be for judging the geographic position in crucial geographical position units identifies whether generating electronic equipment pays behavior;

The 6th determination module, can be for determining that generating electronic equipment pays the second geographic position sign of behavior;

The 7th determination module, can be for determining in crucial geographical position units, the second subobject feature to be pushed being associated with the attribute information of the second geographic position sign;

Wherein, the first characteristics of objects to be pushed comprises the second subobject feature to be pushed.

Embodiment 16

Electronic equipment has the first application program, and the first application program, for object tag is scanned, is obtained object;

The 3rd determining unit can comprise: the second acquisition module, the second judge module and the 8th determination module; Wherein:

The second acquisition module, can be for obtaining the 3rd subobject feature being associated with the attribute information of geographic position sign in the geographical position units of key;

The second judge module, can be for judging whether the 3rd subobject feature meets the feature of object;

The 8th determination module, can be for determining that the 3rd subobject of the feature that meets object is characterized as the 3rd subobject feature to be pushed;

Wherein, the first characteristics of objects to be pushed comprises the 3rd subobject feature to be pushed;

Object is that electronic equipment obtains when utilizing the first application program to scan object tag.

Embodiment 17

The first determining unit can comprise: the 3rd acquisition module and first is searched module;

The 3rd acquisition module, can be for obtaining the geographical location information of the movement locus of electronic equipment;

First searches module, can be for search the geographic position sign corresponding with geographical location information on local data base and/or the webserver.

Embodiment 18

Further embodiment of this invention also discloses a kind of signal conditioning package, as shown in figure 10, this device can comprise: as shown in figure 10, this device can comprise: the first acquiring unit 1001, the first determining unit 1002, the second determining unit 1003, the first taxon 1004, the 3rd determining unit 1005, the 4th determining unit 1006, the first push unit 1007, the 7th determining unit 1008, the 8th determining unit 1009 and the second push unit 1010; Wherein:

The first acquiring unit 1001, can be for the electronic equipment that the obtains position locating module location movement locus in a period of time in the past;

The first determining unit 1002, can be for determining the geographic position sign on movement locus;

The second determining unit 1003, can be for managing the attribute information of station location marker definitely;

The first taxon 1004, can, for according to the attribute information of geographic position sign, geographical station location marker being classified, be attributed to unit, same geographic position by the geographic position sign that belongs to same category attribute;

The 3rd determining unit 1005, can be for determining the first characteristics of objects to be pushed being associated with the attribute of unit, geographic position;

The 4th determining unit 1006, can be for determining that possessing first of the first characteristics of objects to be pushed pushes object;

The first push unit 1007, can push object for utilizing electronic equipment to push described first.

The 7th determining unit 1008, can be for determining the second characteristics of objects to be pushed being associated with described the first characteristics of objects to be pushed;

The 8th determining unit 1009, can be for determining that possessing second of described the second characteristics of objects to be pushed pushes object;

The second push unit 1010, can push object for utilizing described electronic equipment to push described second.

In this instructions, each embodiment adopts the mode of going forward one by one to describe, and each embodiment stresses is the difference with other embodiment, between each embodiment identical similar part mutually referring to.For the disclosed device of embodiment, because it corresponds to the method disclosed in Example, so description is fairly simple, relevant part partly illustrates referring to method.

Above-mentioned explanation to the disclosed embodiments, makes professional and technical personnel in the field can realize or use the present invention.To the multiple modification of these embodiment, will be apparent for those skilled in the art, General Principle as defined herein can, in the situation that not departing from the spirit or scope of the present invention, realize in other embodiments.Therefore, the present invention will can not be restricted to these embodiment shown in this article, but will meet the widest scope consistent with principle disclosed herein and features of novelty.

Claims

1. an information processing method, is characterized in that, is applied in electronic equipment, and described electronic equipment has position locating module, for the movement locus of positioning electronic equipment;

The method comprises:

Determine the geographic position sign on described movement locus;

Determine the attribute information of described geographic position sign;

Utilize described electronic equipment to push described first and push object.

2. method according to claim 1, it is characterized in that, the described attribute information according to geographic position sign is classified to described all geographic position sign, after the geographic position sign that belongs to same category attribute is attributed to unit, same geographic position, also comprises:

3. method according to claim 2, is characterized in that, the described category attribute by unit, geographic position screens unit, described geographic position, determines at least one unit, key position geographic position, comprising:

4. method according to claim 2, is characterized in that, the described category attribute by unit, geographic position screens unit, described geographic position, determines at least one crucial geographical position units, comprising:

5. method according to claim 2, is characterized in that, described definite the first plant characteristic to be pushed being associated with the attribute of the geographical position units of described key, comprising:

6. method according to claim 5, is characterized in that, after described definite the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, also comprises:

7. method according to claim 6, is characterized in that, in the geographical position units of described definite key, after the first subobject feature to be pushed being associated, also comprises with the attribute information of described the first geographic position sign:

8. method according to claim 2, is characterized in that, described definite the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, comprising:

9. method according to claim 2, is characterized in that, described electronic equipment has the first application program, and described the first application program, for object tag is scanned, is obtained object;

10. method according to claim 1, is characterized in that, the described geographic position sign of determining on movement locus, comprising:

11. according to the method described in claim 1～10 any one, it is characterized in that, after described definite the first characteristics of objects to be pushed being associated with the attribute of crucial geographical position units, also comprises:

12. 1 kinds of signal conditioning packages, is characterized in that, are applied in electronic equipment, and described electronic equipment has position locating module, for the movement locus of positioning electronic equipment;

This device comprises:

13. devices according to claim 12, is characterized in that, also comprise:

14. devices according to claim 13, is characterized in that, described the first screening unit comprises:

15. devices according to claim 13, is characterized in that, described the first screening unit comprises:

16. devices according to claim 13, is characterized in that, described the 3rd determining unit comprises:

17. devices according to claim 16, is characterized in that, also comprise:

18. devices according to claim 17, is characterized in that, also comprise:

19. devices according to claim 13, is characterized in that, described the 3rd determining unit comprises:

20. devices according to claim 13, is characterized in that, described electronic equipment has the first application program, and described the first application program, for object tag is scanned, is obtained object;

Described the 3rd determining unit comprises:

21. devices according to claim 12, is characterized in that, described the first determining unit comprises:

22. according to the device described in claim 12～21 any one, it is characterized in that, also comprises: