CN103457978B

CN103457978B - Portable terminal and possess its net purchase Content Screening System

Info

Publication number: CN103457978B
Application number: CN201210180335.7A
Authority: CN
Inventors: 照井孝一; 须藤茂幸; 冈本宏夫; 曾蓉
Original assignee: Hitachi Maxell Ltd
Current assignee: Maxell Ltd
Filing date: 2012-06-01
Publication date: 2016-11-30
Anticipated expiration: 2032-06-01

Abstract

The present invention relates to a kind of portable terminal (2,2 ', 2 ") and possess its net purchase Content Screening System (200).The net purchase Content Screening System (200) of the present invention, possesses: content server (1), will be attached with the Shopping content of commodity incidental information, uses television broadcasting ripple regularly to send；At least one sending side portable terminal (2) and at least one reception side portable terminal (2 '; 2 "), it receives the net purchase content sent from content server, and screens net purchase content based on being stored in internal preference information and can store and play；Content server, reception side portable terminal (2 '; 2 to being notified by sending side portable terminal (2) ") email address send circular mail, thus be transmitted the transmission of the preference information between side portable terminal (2) and reception side portable terminal (2 ', 2 ").So that exchange or the recommendation of preference information can be carried out between user, reach the raising of user-user information sharing functionality.

Description

Portable terminal and possess its net purchase Content Screening System

Technical field

The present invention relates to a kind of portable terminal and possess its net purchase Content Screening System, its From the net purchase content using television broadcasting ripple to push, select to be suitable for the content of user preference (contents).

Background technology

As the digitized representative of television broadcasting, the channel of majority is used to provide a large amount of content Service be possibly realized.Being accompanied by this, the audio-visual manner of user also there occurs change.Use just Taking formula terminal, at any time, any place can carry out the mode of audiovisual and be gradually increased. Allow users to carry out the invention of audiovisual by motion (such as, in the time liked by these contents With reference to patent documentation 1).

Prior art literature

Patent documentation

Patent documentation 1 CN 101453287A

Summary of the invention

The problem that invention is to be solved

In the invention of patent documentation 1, user is necessary to select content to enter from the content pushed Row audiovisual.Therefore, can produce increasing along with content, user to find the content thinking audiovisual Extremely difficult problem.

The means of solution problem

In order to solve above-mentioned problem, the portable terminal of the present invention possesses: content storage unit, deposits Store up the net purchase content sent from content server；User preference information storage unit, preserves the 1st use The preference information at family；Friend's preference information storage unit, preserves the preference information of the 2nd user；With And Content Selection portion, believe based on from described user preference information storage unit and described friend's preference The preference information of the user that breath storage unit reads, carries out the screening of net purchase content.

Additionally, in the portable terminal of the present invention, use the postal received from described content server Preference information storage network address described in part and password, described portable terminal will be in described The preference information holding the 2nd user that server sends is stored in described friend's preference information storage unit.

Additionally, in the portable terminal of the present invention, described Content Selection portion is by described portable terminal 1st user preference information of end switches over the 2nd user preference information of download thus internal Hold and screen.

Additionally, in the portable terminal of the present invention, described Content Selection portion is with described portable terminal The logic of the 2nd user preference information of the 1st user preference information and the download of end or, to content Screen.

Additionally, in the portable terminal of the present invention, described portable terminal, by inclined for described user The 1st user preference information that good information storing section is preserved and the as open object the 2nd is used The email address of the portable terminal at family, is sent to described content server.

Another object of the present invention is to, it is provided that a kind of net purchase Content Screening System, possess: interior Hold server, the Shopping content of commodity incidental information will be attached with, use television broadcasting ripple to carry out Regularly send；At least one sending side portable terminal, receives from content server transmission Net purchase content, and based on the preference information being stored in inside, net purchase content carried out screening can Storage and broadcasting；At least one receives side portable terminal, receives from content server transmission Net purchase content, and based on the preference information being stored in inside, net purchase content carried out screening can Storage and broadcasting；Described content server, to the institute notified by described sending side portable terminal State the email address transmission circular mail receiving side portable terminal, thus carry out described sending side The transmission of the preference information between portable terminal and described reception side portable terminal.

Additionally, in the net purchase Content Screening System of the present invention, described sending side portable terminal, Internal preference information and the described reception side portable terminal as open object will be stored in Email address, be sent to described content server.

Additionally, in the net purchase Content Screening System of the present invention, described reception side portable terminal, Use preference information storage network address described in the mail received and password, by described transmission Side portable terminal is sent to the preference information of described content server and downloads and be stored in inside.

Additionally, in the net purchase Content Screening System of the present invention, described reception side portable terminal, The user preference information of described reception side portable terminal is carried out with friend's preference information of download Switch thus content is screened.

Additionally, in the net purchase Content Screening System of the present invention, described reception side portable terminal, With patrolling of friend's preference information of the user preference information of described reception side portable terminal and download Volume or, content is screened.

The effect of invention

From the content pushed, in net purchase content the most therein, allow users to easily look for To the content consistent with user preference.It is further possible to make user to the preference information person of disclosure Gift, or receive present from the open object of preference information.Thus, make can enter between user The exchange of row preference information or recommendation, reached the raising of user-user information sharing functionality.

Accompanying drawing explanation

Fig. 1 is the outline structure of an embodiment of the net purchase Content Screening System 100 of the present invention Cheng Tu.

Fig. 2 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.

Fig. 3 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.

Fig. 4 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.

Fig. 5 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.

Fig. 6 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.

Fig. 7 is the general of the portable terminal in the net purchase Content Screening System 100 representing the present invention Slightly pie graph.

Fig. 8 is the workflow diagram of the net purchase Content Screening System 100 representing the present invention.

Fig. 9 is the workflow diagram of the net purchase Content Screening System 100 representing the present invention.

Figure 10 is setting of the portable terminal in the net purchase Content Screening System 100 representing the present invention Determine an example of picture.

Figure 11 is setting of the portable terminal in the net purchase Content Screening System 100 representing the present invention Determine an example of picture.

Figure 12 is setting of the portable terminal in the net purchase Content Screening System 100 representing the present invention Determine an example of picture.

Figure 13 is the interior of the portable terminal in the net purchase Content Screening System 100 representing the present invention Hold one example of display picture of list.

Figure 14 is the shopping website server in the net purchase Content Screening System 100 representing the present invention Schematic configuration diagram.

Figure 15 is the mobile phone operators charging in the net purchase Content Screening System 100 representing the present invention The schematic configuration diagram of system.

Figure 16 is the mobile phone operators charging in the net purchase Content Screening System 100 representing the present invention The figure of one example of the user contract information data base of system.

Figure 17 is the mobile phone operators charging in the net purchase Content Screening System 100 representing the present invention The user contract information data base of system buys the detailed figure of resume.

Figure 18 is the schematic configuration diagram of an embodiment of net purchase Content Screening System 200.

Figure 19 is the net purchase flow chart representing net purchase Content Screening System 200.

Figure 20 is the net purchase flow chart representing net purchase Content Screening System 200.

Figure 21 is the net purchase flow chart representing net purchase Content Screening System 200.

Figure 22 is the schematic configuration representing the content server in net purchase Content Screening System 200 Figure.

Figure 23 is the schematic configuration representing the portable terminal in net purchase Content Screening System 200 Figure.

Figure 24 is the workflow diagram representing net purchase Content Screening System 200.

Figure 25 is the workflow diagram representing net purchase Content Screening System 200.

Figure 26 is the workflow diagram representing net purchase Content Screening System 200.

Figure 27 is the workflow diagram representing net purchase Content Screening System 200.

Figure 28 is the one of the display picture of the portable terminal representing net purchase Content Screening System 200 Individual example.

Figure 29 is of the user preference information data base representing net purchase Content Screening System 200 Example.

Symbol is bright

1 ... content server, 2,2 ', 2 " ... portable terminal, 201 ... antenna, 202 ... tuner, 203 ... control portion, 204 ... Content Selection portion, 205 ... data/address bus, 206 ... content storage unit, 207 ... antenna, 208 ... handset processes portion, 209 ... user preference information storage unit, 210 ... defeated Enter portion, 211 ... antenna, 212 ... WLAN process portion, 213 ... content decoding portion, 214 ... aobvious Show portion, 215 ... antenna, 216 ... near radio process portion, 217 ... camera section, 218 ... sound Frequently output unit, 219 ... sending and receiving letter portion, 220 ... infrared communication process portion, 221 ... SIM, 222 ... memorizer, 223 ... sending and receiving letter portion, 224 ... GPS process portion, 225 ... storage card, 226 ... Friend's preference information storage unit, 227 ... preference information logic or generating unit, 3,3 ' ... base station, 4 ... The Internet, 5 ... shopping website server, 501 ... network interface, 502 ... control portion, 503 ... Information of goods information data storehouse, 504 ... data/address bus, 505 ... user buy information storing section, 506 ... Handset processes portion, 507 ... antenna, 6,6 ', 6 " ... commodity provide business server, 7 ... mobile phone transport Battalion discuss charge system, 701 ... network interface, 702 ... control portion, 703 ... user's contract information number According to storehouse, 704 ... data/address bus, 8 ... Net silver account settlement server, 9 ... cellular carrier network, 10 ... Mobile Phone Short Message Service device, 11 ... GPS (GPS) satellite

Detailed description of the invention

Below in conjunction with the accompanying drawings embodiments of the present invention are illustrated.

Use Fig. 1, Fig. 2 that embodiments of the present invention are illustrated.

Fig. 1 is the outline structure of an example of the net purchase Content Screening System 100 using the present invention Cheng Tu.Net purchase Content Screening System 100 has: content server 1, portable terminal 2, and 2 ', Base station 3,3 ', the Internet 4, shopping website server 5, commodity provide business server 6,6 ', 6 ", Mobile phone operators charge system 7, Net silver account settlement server 8, cellular carrier network 9, mobile phone Short message server 10, GPS (GPS) satellite 11.Portable terminal 2 is permissible Pass through, such as, can be mobile phone, smart mobile phone, panel computer, notebook computer etc. Device realizes.

Content server 1 uses television broadcasting ripple to broadcast content (contents).Now Television broadcasting ripple can be use from broadcasting television tower launch surface wave, or use figure Not shown in the satellite waves of broadcasting satellite.

Portable terminal 2,2 ' receives the content sent from content server 1.Additionally, via base station 3(or base station 3 ') cellular carrier network 9 that provided realizes radio communication, via interconnection Net 4 realizes online.And, can by use GPS (GPS) satellite 11 Determine the present position of portable terminal 2,2 '.

Shopping website server 5, provides business server 6(or business from the commodity peddling commodity Product provide business server 6 ', commodity to provide business server 6 ") via the Internet 4, will dealer The information selling commodity logs in.

Mobile phone operators charge system 7, is connected with cellular carrier network 9, manages portable terminal The user account of the user of end 2 or the account of Web bank, thus realize at the clearing in net purchase Reason.

Mobile Phone Short Message Service device 10 realizes the transmitting-receiving letter of note via cellular carrier network 9.

By net purchase Content Screening System 100, user, by using portable terminal 2,2 ', just can Enough carry out shopping online.

First, commodity provide business server 6,6 ', 6 " information of commodity, merchandise news will be peddled Logging request be sent to via the Internet 4 connect shopping website server 5(S101).

Shopping website server 5, is sent to content server 1(S102 by the merchandise news of login).

The incidental information of content server 1 information based on this login tying products, thus generate Net purchase content (S103).Subsidiary information now comprises trade name, the kind of commodity, commodity figure Picture, goods number, price etc..

Content server 1, the net purchase content that will generate, use television broadcasting ripple termly to portable Formula terminal 2,2 ' sends (S104).Such as, with the weekly cycle to the portable terminal of user End 2,2 ' is transmitted.Additionally, the television broadcasting ripple either surface wave now utilized still is defended Star electric wave, all without changing its good effect.

Portable terminal 2,2 ', the net purchase content sent is stored in terminal inner (S105), And be saved in till the playing request of user.

Hereinafter, just by portable terminal 2, user plays net purchase content, and through shopping website Server 5 is settled accounts at Net silver account settlement server 8, thus the example realizing buying commodity enters Row explanation.

The user of portable terminal 2, on desired opportunity, carries out the broadcasting of net purchase content (S106).

The user of portable terminal 2, for commodity interested, is provided via base station 3 Cellular carrier network 9, is obtained from shopping website server 5 by radio communication in more detail Information (S107, S108).

The user of portable terminal 2 is when buying commodity, and its settlement request takes via shopping website Business device 5 gives notice (S109, S110) to mobile phone operators charge system 7.

In mobile phone operators charge system 7, the user of portable terminal 2 selects Web bank Clearing, notify settlement request (S111) to the Net silver account settlement server 8 being connected to the Internet 4.

Net silver account settlement server 8, receives settlement request, and the silver of the user from portable terminal 2 Row account carries out settlement process (S112), and the completion notice of bank settlement is sent to mobile phone fortune Charge system 7(S113 discusses in battalion).

Mobile phone operators charge system 7 receives this notice, and implements clearing and content server 1 Rate withhold process (S114).

After settlement process terminates, the information that clearing are completed by mobile phone operators charge system 7 is to purchasing Thing Website server 5 gives notice (S115).

After shopping website server 5 receives this information, send clearing to portable terminal 2 and complete Notice (S116), and send the notice settled accounts and user institute to content server 1 Purchase the information (S117) of commodity.It addition, shopping website server 5 provides merchant service to commodity Device 6(or 6 ' or 6 ") send the notice (S118) settled accounts.

Commodity provide business server 6(or 6 ' or 6 ") receive the information settled accounts, and Carry out the transmission (S119) of commodity.

If portable terminal 2 confirms commodity arrival (S120), by commodity arrival notice to content Server 1 sends (S121).Additionally, the arrival of commodity confirms, can be portable by utilizing The Quick Response Code etc. being attached on commodity is shot by the camera section of terminal 2, or passes through user The information utilizing the input unit input commodity arrival of portable terminal 2 on one's own initiative realizes.

Additionally, portable terminal 2, after commodity arrival confirms, to the use in portable terminal 2 Family preference information is updated (S122).Thus, portable terminal 2 is for user preference information Add or change can hold in real time such that it is able to provide a user with in more suitably net purchase Hold.

Content server 1, after the user confirming portable terminal 2 receives commodity, to as business The commodity of product supplier provide businessman to carry out payment processes (S123).

Additionally, content server 1, after confirming commodity arrival, preserve in content server 1 User preference information be updated (S124).Thus, in content server 1 side, for user Adding or changing of preference information can be held in real time such that it is able to it is more suitable to provide a user with Net purchase content.

The embodiment of the invention described above illustrates, to the net purchase content of user's transmission by content Server 1 generates, and the example of extra side information, but net purchase content is taken by shopping website Business device 5 or commodity provide business server 6,6 ', 6 " generate, this content is sent to content clothes again Effect obtained by the mode of business device 1 is the most identical.It addition, the incidental information of commodity, portable The mode that terminal 2 is internally generated after collecting mail again can also obtain same effect.

Additionally, above-mentioned embodiment have employed by the net purchase content of storage until broadcasting from user Carry out the structure preserved till putting request, but can also be configured to preset the time limit, Expiration of time limit makes to be automatically deleted.

Secondly, using Fig. 1 and Fig. 3 to illustrate by portable terminal 2, user plays net purchase content, And settle accounts in mobile phone operators charge system 7 through shopping website server 5, thus real Cash purchase enters the example of commodity.

Fig. 3 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.Fig. 3 In the process identical with Fig. 2 be marked with identical symbol, omit a part about identical process and say Bright.

The user of portable terminal 2, in the broadcasting (S106) carrying out net purchase content opportunity of regulation.

Mobile phone operators charge system 7 is after receiving this notice, from the user of portable terminal 2 User account remaining sum carry out settlement process, the rate of implementation content server 1 withhold process (S125).

Secondly, using Fig. 1 and Fig. 4 to illustrate by portable terminal 2, user plays net purchase content, SMS is utilized to realize buying the example of commodity.

Fig. 4 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.Fig. 4 In be marked with identical symbol with Fig. 2,3 identical process, omit a part about identical process Explanation.

The user of portable terminal 2, for commodity interested, uses and is carried via base station 3 The function of the mobile phone short breath server 10 that the cellular carrier network 9 of confession is connected, by wireless Telecommunication, and sent the subscription request of commodity to shopping website server 5 by SMS (S126).

Shopping website server 5 is after receiving SMS, by short for the mobile phone accepted and order for goods Believe and write in reply (S127) to the user of portable terminal 2.

The user of portable terminal 2, after receiving the short breath of mobile phone accepting to order, to hands Machine carrier billing systems 7 sends the SMS (S128) of settlement request.

Mobile phone operators charge system 7, receives this notice the use of the user from portable terminal 2 Family account balance implements settlement process, and the rate of implementation content server 1 withhold process

Mobile phone operators charge system 7 is sent to the user of portable terminal 2 by SMS The notice (S130) settled accounts.

After shopping website server 5 receives this information, send clearing to content server 1 and complete Notice and the information (S117) of the purchased commodity of user.It addition, shopping website server 5 to Commodity provide business server 6(or 6 ' or 6 ") send the notice (S118) settled accounts.

Secondly, use Fig. 1 and Fig. 5 that the request according to the user from portable terminal 2 is described, User plays net purchase content, and enters at Net silver account settlement server 8 through shopping website server 5 Row clearing, thus realize buying the example of commodity.

Fig. 5 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.Fig. 5 In be marked with identical symbol with Fig. 2,3,4 identical process, omit one about identical process Part explanation.

Portable terminal 2, according to the net purchase content choice (S131) of user, to content server 1 sends the content request of delivering letters (S132).The selection of the net purchase content of this situation, such as, can lead to Cross and use the electric program guide of net purchase content to realize.

Content server 1 corresponding to this request, the form put to spread by net purchase content to portable Formula terminal 2 sends (S133).

Portable terminal 2, plays the net purchase content (S134) received, for business interested Product, the cellular carrier network 9 provided via base station 3, by radio communication from shopping Website server 5 obtains more detailed information (S107, S108).

Secondly, use Fig. 1 and Fig. 6 illustrate portable terminal 2 the user discover that arrival commodity with During the commodity ordered, by the example of arrival merchandise return.

Fig. 6 is the net purchase flow chart of the net purchase Content Screening System 100 representing the present invention.Fig. 6 In be marked with identical symbol with Fig. 2,3,4,5 identical process, omit about identical process Part explanation.

Portable terminal 2, when the commodity arrival providing businessman to send from commodity, confirms that it is not It is desired commodity (S135), thus implements to provide to commodity the merchandise return (S136) of businessman. It addition, portable terminal 2 is to the return notification (S137) of shopping website server 5 goods in transit. Additionally, merchandise return notice can be by profits such as the Quick Response Codes (return goods and use) by being attached at commodity Shoot by the camera section of portable terminal 2, or utilize portable on one's own initiative by user The input unit input merchandise return information of terminal 2 realizes.

Shopping website server 5, after receiving merchandise return notice, necessity when implementing to return goods Merchandise return processes (S138).

Afterwards, the return notification of commodity is provided merchant service to commodity by shopping website server 5 Device 6(or 6 ' or 6 ") and content server 1 send (S139, S140).

So, by not updating the preference information of user when merchandise return, it is possible to prevent user Preference information updates according to the commodity returned goods by mistake.

Secondly, use Fig. 7, Fig. 8 explanation to process about the Content Selection of portable terminal 2,

Fig. 7 is the outline of the portable terminal 2 in the net purchase Content Screening System 100 of the present invention Pie graph.Element identical with Fig. 1 in Fig. 7 is marked with identical symbol.Portable terminal 2 Possess: antenna 201, tuner 202, control portion 203, Content Selection portion 204, data are total Line 205, content storage unit 206, antenna 207, handset processes portion 208, user preference information Storage unit 209, input unit 210, antenna 211, WLAN process portion 212, content decoding portion 213, display part 214, antenna 215, near radio process portion 216, camera section 217, sound Frequently output unit 218, transmitting-receiving letter portion 219, infrared communication process portion 220, SIM 221, Memorizer 222, transmitting-receiving letter portion 223, GPS process portion 224, storage card 225.

Tuner 202 passes through TV via content server 1 not illustrated in antenna 201 reception figure The content that broadcast wave sends.

Handset processes portion 208, not illustrated base station 3(or base station 3 ' in figure) between, via Antenna 207 realizes radio communication.

WLAN process portion 212, via the Internet 4 of position in figure, is realized by antenna 211 Online.

Near radio process portion 216, via antenna 215, the most unshowned other are portable Between terminal or information equipment, it is achieved from the simple information of the distance of about several meters to tens meters Exchange.

Infrared communication process portion 220, via transmitting-receiving letter portion 219 with figure not illustrated other just Take between formula terminal or information equipment, it is achieved simple from the distances of tens centimetres to about several meters Information exchange.

GPS process portion 224, via receiving and dispatching letter portion 223 and utilizing not illustrated satellite in figure to realize The acquisition of positional information.

Control portion 203, is controlled entirety in portable terminal 2.

User preference information storage unit 209, preserves the preference information of user.

Content Selection portion 204, based on the user read from user preference information storage unit 209 inclined Good information and carry out the screening of content.

Data/address bus 205 is the data/address bus in portable terminal 2, and each functional device is via this number The exchange of data is realized according to bus.

Content storage unit 206, such as, use memorizer etc. to preserve the content collected mail.

Input unit 210, by the realization rate of keyboard or touch screen etc., makes portable terminal 2 Receive the instruction from user.

Content decoders 213, by encoded decoding data.

Display part 214, display is in the decoded view data in content decoding portion 213.

Camera section 217, carries out the reading of shooting or the Quick Response Code etc. of photo.

Audio output part 218, output is at the decoded voice data in content decoding portion 213.

SIM 221, the intrinsic identification of the telephone number that record is used for determining mobile phone etc. Numbering.

Memorizer 222 realizes storage and the reading of data.Memorizer 222, can be portable terminal Hold that 2 are possessed or that portable terminal 2 is able to access that hard disk, memorizer, can move That moves storage medium etc. arbitrarily stores device.Certainly, memorizer 222 also can be configured to comprise Content store 206.

Storage card 225 is the movable storage medium realizing the storage of data, reading.

During Content Selection processes, use is stored in the user's of user preference information storage unit 209 Preference information.The preference information of this user, generates in the following manner or updates.

The first, the key word using input unit 210 to be actively entered based on user generates preference letter Breath.This mode is not particularly having commodity to buy the situation of resume or user oneself has and thinks especially It is frequently used in the case of the commodity bought.

The second, pass produced by resume is bought by control portion 203 commodity based on user's past Keyword generates preference information.

3rd, based on that preserve at content server 1 or shopping website server 5, portable The commodity in the past of the user of terminal 2 buy key word produced by resume to generate preference information.

4th, user's bank account based on the portable terminal 2 in Net silver account settlement server 8 Remaining sum generates preference information.In the case of this, it is possible to coordinate the purchasing power of user, carry out net Purchase the screening of content.

5th, the use of user based on the portable terminal 2 in mobile phone operators charge system 7 Family account balance generates preference information.In the case of this, it is also possible to coordinate the purchasing power of user, Carry out the screening of net purchase content.

These user preference information generated can be used individually respectively, it is also possible to by above-mentioned The multiple combination of user preference information that each mode is generated uses, and both can obtain identical Effect.

Hereinafter, Fig. 7, Fig. 8 and Fig. 9 is used to illustrate to preserve from content server 1 transmission Content, and the action play according to the request of user.

Fig. 8 is the workflow diagram of net purchase Content Screening System 100.

Fig. 9 is the workflow diagram of net purchase Content Screening System 100.

First, in the case of when screening unlatching when content is described to receive, broadcasting content, screening is opened Action.

The net purchase content sent from content server 1, by being connected to the antenna of tuner 202 201, it is received (S201) at tuner 202.

Control portion 203, owing to when receiving, screening is set to open (S202), by received Net purchase content transmits to content screening unit 204 via data/address bus 205.Control portion 203, from Family preference information storage unit 209 reads the preference information (S203) of user, in Content Selection portion 204 The screening (S204) of implementation content, the content being only consistent with the preference information of user, via number Transmit and preserve according to bus 205 to content storage unit 206(S205).

Via input unit 201 from the playing request of the net purchase content of user be transfused to time (S301), Control portion 203, owing to when playing, screening is set to open (S302), from content storage unit 206 The net purchase content sequential read out via data/address bus 205 is transferred into Content Selection portion 204.

Control portion 203, reads the preference information of user from user preference information storage unit 209 (S303), in the screening (S304) of Content Selection portion 204 implementation content, only by with user's The content that preference information is consistent, is sent to content decoding portion 213 via data/address bus 205 the most real Execute decoding process, utilize display part 214 and audio output part 218 to realize the broadcasting of content (S305).

Secondly, in the case of when screening closedown when content is described to receive, broadcasting content, screening is closed Action.

Control portion 203, owing to when receiving, screening is set to close (S202), the net that will receive Purchase the whole of content to transmit and preserve via data/address bus 205 to content storage unit 206(S205).

Via input unit 201 from the playing request of the net purchase content of user be transfused to time (S301), Control portion 203, owing to when playing, screening is set to close (S302), will be from content storage unit The 206 net purchase contents sequential read out via data/address bus 205 whole, via data/address bus 205 It is sent to content decoding portion 213 and implements decoding process, utilizing display part 214 and audio frequency defeated Go out portion 218 and realize the broadcasting (S305) of content.

Secondly, in the case of when screening unlatching when content is described to receive, broadcasting content, screening is closed Action.

Secondly, in the case of when screening closedown when content is described to receive, broadcasting content, screening is opened Action.

It addition, control portion 203 is also dependent on the capacity of content storage unit 206, make Content Selection Portion 204 screens when net purchase content reception or when playing.

It addition, control portion 203 also can monitor the vacant capacity of content storage unit 206, when vacant When capacity is below setting, it is set as opening by screening during reception.Thereby, it is possible in coordinating Hold the capacity of storage unit 206, carry out the reception of net purchase content.

It addition, the reading order of the net purchase content coming from content storage unit 206 when playing, Can start to sequential read out from holding time content the earliest, or be up-to-date from the holding time Content starts to sequential read out, or from the beginning of the content the highest with the preference information concordance of user Sequential read out.The feelings sequential read out are started from the content the highest with the preference information concordance of user Under condition, may be accomplished by, the consistency information of situation about having screened when using storage, Or from store to play during use the preference information of user, rearrange.As one Cause property information, such as can use user buy type of merchandize information most in resume or with The information of the relatedness etc. of the commodity bought.

In embodiments of the present invention, carry out Content Selection during by receiving, it is possible to less Memory span realizes portable terminal 2.And, in screening during broadcasting, it is possible to during tracking Moment carves the preference change of the user of change.Additionally, here, Content Selection during reception and The reception of content is carried out automatically by portable terminal 2, it is possible to leave the side of user alone Formula, is stored in net purchase content in content storage unit 206.Therefore, this net purchase content is being play Time, it is not necessary to waiting time, it is possible to net purchase content is carried out audiovisual.

Additionally, in embodiments of the present invention, illustrate that the preference information using user sieves The example of choosing, but can also use based on from content server 1, shopping website server 5 The ranking list information peddling quantity screen.

These screening conditions illustrated in embodiments of the present invention are as shown in Figure 10, permissible By preparing the user interface that user can simply set, it is possible to more improve the convenience of use.

And, such as Figure 11, shown in Figure 12, by when net purchase content reception or net purchase content is broadcast When putting, display to the user that current setting value, and inquire change could, then can realize more Trickle switching.

It addition, illustrate, in the playback process of content, to proceed by screening from content play request And the example commenced play out, as shown in figure 13, can be by the conforming ratio with the preference of user The content that example is high is pressed list successively and is shown.In Figure 13, it is shown that the title of net purchase content, reception Time, playout length.User can carry out audiovisual to content interested simply.

Secondly, use Figure 14 that the internal structure of shopping website server 5 is described.

Figure 14 is the shopping website server 5 in the net purchase Content Screening System 100 of the present invention Schematic configuration diagram.Element identical with Fig. 1 in Figure 14 is marked with identical symbol.Shopping network Site server 5 possesses: network interface 501, control portion 502, information of goods information data storehouse 503, Data/address bus 504, user buy information storing section 505, handset processes portion 506, antenna 507.

Network interface 501 achieves and the interface of the Internet 4, carries out the transmitting-receiving letter of data.

Control portion 502, control all in carrying out shopping website server 5.

Information of goods information data storehouse 503, preserves as data base and provides business server 6 from commodity, 6 ', 6 " via the Internet 4 send the trade name of commodity, commodity photo, goods number, price Deng information.Information of goods information data storehouse 503 be stored in that shopping website server 5 is possessed, Or shopping website server 5 can access store device arbitrarily.

Data/address bus 504, for the data/address bus in shopping website server 5, each functional device via Data/address bus realizes the exchange of data.

What user bought that information storing section 505 preserves user buys information.User buys information and protects Depositing that portion 505 can be possessed by shopping website server 5 or shopping website server 5 can Device is stored arbitrarily with the hard disk accessed, memorizer, movable storage medium etc..

Handset processes portion 506 uses antenna 507, the mobile phone operators net provided via base station 3 Network 9 realizes radio communication.

Secondly, use Figure 15 that the internal structure of mobile phone operators charge system 7 is described.

Figure 15 is the mobile phone operators charge system in the net purchase Content Screening System 100 of the present invention The schematic configuration diagram of 7.Element identical with Fig. 1 in Figure 15 is marked with identical symbol.Hands Machine carrier billing systems 7 possesses: cellular carrier network interface 701, control portion 702, use Family contract information data base 703, data/address bus 704.

Cellular carrier network interface 701, it is achieved with the interface of cellular carrier network 9, carry out The transmitting-receiving letter of data.

The control that control portion 702 is all in carrying out mobile phone operators charge system 7.

User contract information data base 703 comprises mobile phone operators charging system as data base administration The user profile of resume bought by the 7 Web bank's information logged in of uniting and the commodity in user's past. The user not logged in mobile phone operators charge system 7, it is impossible to enough utilize net purchase.User's contract Information database 703 is stored in mobile phone operators charge system 7 is possessed or cell phone carrier That discusses that charge system 7 can access stores device arbitrarily.

Data/address bus 704 is the data/address bus in mobile phone operators charge system 7.Each functional device The exchange of data is realized via notebook data bus.

Figure 16 is to represent the user contract information data base 703 in mobile phone operators charge system 7 The figure of an example.

For each user, preserve the rate method of payment (rear/prepayment of paying of its mobile phone Expense), user account remaining sum in mobile phone operators charge system 7, the available net that logged in Go to bank and resume bought by commodity in the past.

Figure 17 is the user contract information data base 703 in expression mobile phone operators charge system 7 Buy the detailed figure of resume.

In details, buy the date by preserving, buy number, commodity and send ground, standby Note etc., it is possible to be applicable to the user preference information being consistent with the audiovisual date.

Secondly, the example of open user preference information it is described with reference to.

Figure 18 is the outline of an embodiment of the net purchase Content Screening System 200 using the present invention Pie graph.Element identical with Fig. 1 in Figure 18 is marked with same-sign, portable terminal 2 " For another portable terminal.

Content server 1 uses television broadcasting ripple to broadcast content.Television broadcasting now Ripple can be to use the surface wave launched from broadcasting television tower, or uses not shown in figure The satellite waves of broadcasting satellite.

Portable terminal 2,2 ', 2 " receive the content sent from content server 1.Additionally, via Base station 3(or base station 3 ') cellular carrier network 9 that provided realizes radio communication, via The Internet 4 realizes online.And, by using GPS (GPS) satellite 11 Can determine portable terminal 2,2 ', 2 " present position.

Mobile phone operators charge system 7, is connected with cellular carrier network 9, manages portable terminal End 2,2 ', 2 " the user account of user or the account of Web bank, thus realize the knot in net purchase Calculation processes.

Figure 19 is the net purchase flow chart of the net purchase Content Screening System 200 representing the present invention.

Illustrate portable terminal 2(sending side portable terminal) the preference information of user to just Take example disclosed in the user of formula terminal 2 ' (receiving side portable terminal).Herein, portable The user of terminal 2 is the 1st user, and the i.e. the 1st user is the user using portable terminal.Separately Outward, the user of portable terminal 2 ' be the 2nd user, the 2nd user for example, the 1st user good Friend, colleague, household, relative etc..

First, the user of portable terminal 2, by preference information open request, preference information with And the email address of portable terminal 2 ' sends to content server 1.

Content server 1 is to notified email address, and (preference information is deposited to send circular mail Storage network address and password).

The user of portable terminal 2 ', after notified mail, deposits to described preference information Storage network address sends portable terminal preference information downloading request and password.

After the user of portable terminal 2 ' is authenticated by content server 1, to portable terminal 2 ' Send the preference information of the user of portable terminal 2.

The preference information of the user of the portable terminal 2 of download is stored in just by portable terminal 2 ' Take in formula terminal 2 '.

Thus, the user of portable terminal 2 preference information of oneself is sent to safely as The user of the portable terminal 2 ' of the 2nd user (friend).And, this preference information is via electricity The content server 1 of business side is used to transmit, in content server 1 side depending on broadcast, it is possible to real Time ground hold user preference information, and can preferably hold the friends between user.

Figure 20 is the net purchase flow chart of the net purchase Content Screening System 200 representing the present invention.

Following description is by portable terminal 2(sending side portable terminal) user preference information to Portable terminal 2 ' (receiving side portable terminal), portable terminal 2 " (receive side portable Terminal) user disclosed in example.Portable terminal 2 " it is another the 2nd user.

First, the user of portable terminal 2 by preference information open request, preference information and Portable terminal 2 ', 2 " email address sends to content server 1.

Portable terminal 2 " user, after notified mail, deposit to described preference information Storage network address sends portable terminal preference information downloading request and password.

Content server 1 is to portable terminal 2 " user be authenticated after, to portable terminal 2 " preference information of the user of portable terminal 2 is sent.

Portable terminal 2 " preference information of the user of the portable terminal 2 of download is stored in just Take formula terminal 2 " in.

So, the email address wanting disclosed information and open object is sent to content service Device 1, is carried out the storage of preference information by content server 1 and generates for obtaining this preference information Password, be sent to notified email address by preference information being stored network address and password, It is thus possible to realize the disclosure of preference information simply, safely.Thereby, it is possible to ask for friend Or, on the contrary, preference information is disclosed to friend/downloads together with coupons, it is possible to Present is sent to friend.

In the embodiment of foregoing invention, illustrate the preference information of individual open to a people Or method disclosed in 2 people, by specifying multiple objects, it is possible to any number to be carried out disclosure, Obtained effect is identical.Additionally, in the case of disclosed in many individuals are carried out, it is possible to use phase Same password, it is possible to use respectively different password.In the situation using different password respectively Under, can confirm that who has downloaded preference information and coupons.

During additionally, disclose the appointment of object, it is possible to use the input unit of portable terminal is the most defeated Enter, it is also possible to the address book in being stored in terminal selects, it is also possible to from being stored in service The address book of device selects, and obtained effect is identical.

In the case of wanting preference information open for the most certain amount of user, by by preference Information sends together with content such that it is able to realize the disclosure of preference information.Content is believed with preference The identification of breath can realize identifying by additional respective identifier.Thus, such as skill The preference information of people carries out disclosure, it is possible to obtain the effect as advertisement.

Figure 18 and Figure 21 used below illustrates, has downloaded the preference information of portable terminal 2 The user of portable terminal 2 ', carries out audiovisual to Shopping content, via shopping website server 5 And carried out settling accounts by Net silver account settlement server 8 and realize the example that commodity are bought.

Figure 21 is the net purchase flow chart of the net purchase Content Screening System 200 representing the present invention.Figure 21 In, the process identical with Fig. 2 ~ Fig. 6 is marked with identical symbol.

Content server 1, the net purchase content that will generate, use television broadcasting ripple termly to portable Formula terminal 2,2 ', 2 " send (S140).Such as, with portable to user of weekly cycle Terminal 2,2 ' is transmitted.Additionally, the television broadcasting ripple either surface wave now utilized is still Satellite waves, all without changing its good effect.

Portable terminal 2,2 ', 2 ", the net purchase content sent is stored in terminal inner (S141), And be saved in till the playing request of user.

The user of portable terminal 2 ', on desired opportunity, carries out the broadcasting of net purchase content (S142).

The user of portable terminal 2 ', for commodity interested, is provided via base station 3 Cellular carrier network 9, is obtained from shopping website server 5 by radio communication in more detail Information (S143, S144).

The user of portable terminal 2 ' is when buying commodity, and its settlement request takes via shopping website Business device 5 gives notice (S145, S110) to mobile phone operators charge system 7.

In mobile phone operators charge system 7, the user of portable terminal 2 ' selects Web bank Clearing, notify settlement request (S111) to the Net silver account settlement server 8 being connected to the Internet 4.

Net silver account settlement server 8, receives settlement request, and from the silver of the user of portable terminal 2 ' Row account carries out settlement process (S112), and the completion notice of bank settlement is sent to mobile phone fortune Charge system 7(S113 discusses in battalion).

After shopping website server 5 receives this information, send clearing to portable terminal 2 ' and complete Notice (S146), and send the notice settled accounts and user institute to content server 1 Purchase the information (S117) of commodity.It addition, shopping website server 5 provides merchant service to commodity Device 6(or 6 ' or 6 ") send the notice (S118) settled accounts.

Commodity provide business server 6(or 6 ' or 6 ") receive the information settled accounts, and Carry out the transmission (S147) of commodity.

Portable terminal 2 ' confirms if commodity arrival (S148), by commodity arrival notice to content Server 1 sends (S149).Additionally, the arrival of commodity confirms, can be portable by utilizing The Quick Response Code etc. being attached on commodity is shot by the camera section of terminal 2 ', or passes through user The information utilizing the input unit input commodity arrival of portable terminal 2 ' on one's own initiative realizes.

Additionally, portable terminal 2 ', after commodity arrival confirms, in portable terminal 2 ' Friend's preference information is updated (S150).

Content server 1, after the user confirming portable terminal 2 ' receives commodity, to as business The commodity of product supplier provide businessman to carry out payment processes (S123).

Additionally, content server 1, after confirming commodity arrival, preserve in content server 1 User preference information be updated (S151).

Figure 22 is the schematic configuration diagram of content server 1.Content server 1, possesses network and connects Mouth 101, control portion 102, Shopping content generating unit 103, data/address bus 104, Shopping content Storage unit 105, television broadcasting ripple process portion 106, open preference information storage unit 107, notice Mail password generating unit 108.

Network interface 101 realizes the interface with the Internet 4, carries out the transmitting-receiving letter of data.

The control that control portion 102 is all in carrying out content server 1.

Shopping content generating unit 103, based on the information from shopping website server 5, generation is purchased Thing content.

Data/address bus 104, for the data/address bus in content server 1, each functional device is via this number The exchange of data is realized according to bus.

Shopping content storage unit 105 preserves the Shopping content generated by Shopping content generating unit 103.

Television broadcasting ripple process portion 106 sends the Shopping content from Shopping content storage unit 105.

It is inclined that open preference information storage unit 107 preserves disclosing of the user from portable terminal reception Good information.

Circular mail password generating unit 108 generates necessary password during downloading preference information.

Figure 23 is the schematic configuration diagram of the portable terminal of the preference information that can screen friend.As Beyond the composition of the portable terminal shown in Fig. 7, it is also equipped with friend's preference information storage unit 226 With preference information logic or generating unit 227.Friend's preference information storage unit 226 preserves have been downloaded Friend's preference information (preference information of the 2nd user).On the other hand, user preference information preserves Portion 209 preserves the preference information of the 1st user using this portable terminal.Preference information logic Or generating unit 227 obtain the preference information of portable terminal user self (the 1st user) with The logic of the friend's preference information (preference information of the 2nd user) downloaded or value.Additionally, friend Friend's preference information storage unit 226 and user preference information storage unit 209 can be arranged at respectively In storage device, it is also possible to be arranged in same storage device.

Hereinafter, Figure 23,24 explanations are used the content sent from content server 1 to be preserved Action.Content is screened by it for being switched over by the preference information of individual with friend Mode.

Figure 24 is the workflow diagram of net purchase Content Screening System.

First screening unlatching when explanation receives, types of screens are the action of the situation of individual.

The net purchase content sent from content server 1, by being connected to the antenna of tuner 202 201, it is received (S601) at tuner 202.

Control portion 203, owing to when receiving, screening is set to open (S602), by received Net purchase content transmits to content screening unit 204 via data/address bus 205.Due to types of screens quilt Being set as individual (S603), control portion 203 reads individual from user preference information storage unit 209 Preference information (preference information of portable terminal user, the preference information of the i.e. the 1st user) (S604), in the screening (S606) of Content Selection portion 204 implementation content, only will be inclined with individual The content that good information is consistent, transmits and preserves via data/address bus 205 to content storage unit 206 (S607).

Secondly, screening unlatching when illustrating to receive, types of screens are the action of the situation of friend.

Control portion 203, owing to when receiving, screening is set to open (S602), by received Net purchase content transmits to content screening unit 204 via data/address bus 205.Due to types of screens quilt Being set as friend (S603), control portion 203 reads friend from friend's preference information storage unit 226 Preference information (preference information of download, the preference information of the i.e. the 2nd user.) (S605), including Hold the screening (S606) of screening unit 204 implementation content, in being only consistent with friend's preference information Hold, transmit and preserve via data/address bus 205 to content storage unit 206(S607).

Secondly, the action of the situation that screening is closed when illustrating to receive.

Control portion 203, owing to when receiving, screening is set to close (S602), the net that will receive Purchase the whole of content to transmit and preserve via data/address bus 205 to content storage unit 206(S607).

Thereby, it is possible to the preference information of individual is switched over the preference information of download and internal Hold and screen.

Hereinafter, Figure 23,25 explanations are used the content sent from content server 1 to be preserved Action.It is the screening side carrying out screening with the logic of the preference information of individual and friend or value Formula.

Figure 25 is the workflow diagram of net purchase Content Screening System.

First, when illustrating to receive, screening [individual]=on, screens the situation of [friend]=on during reception Action.

The net purchase content sent from content server 1, by being connected to the antenna of tuner 202 201, it is received (S701) at tuner 202.

Control portion 203, screening [individual]=on during owing to being set as receiving, screens [friend during reception Friend]=on(S702), by the net purchase content that received via data/address bus 205 to content screening unit 204 transmit.Control portion 203 reads individual's preference information (just from user preference information storage unit 209 Take the preference information of formula terminal use) (S703), it addition, from friend's preference information storage unit 226 Read friend's preference information (preference information of download) (S704), real in Content Selection portion 204 Execute the screening (S705) of content, the content being only consistent with individual or friend's preference information, via Data/address bus 205 transmits and preserves to content storage unit 206(S711).

Secondly, when illustrating to receive, screening [individual]=on, screens the situation of [friend]=off during reception Action.

Control portion 203, screening [individual]=on during owing to being set as receiving, screens [friend during reception Friend]=off(S702), by the net purchase content that received via data/address bus 205 to content screening unit 204 transmit.Control portion 203 reads individual's preference information (just from user preference information storage unit 209 Take the preference information of formula terminal use) (S707), at the sieve of Content Selection portion 204 implementation content Choosing (S708), the content being only consistent with individual's preference information, transmits via data/address bus 205 And preserve to content storage unit 206(S711).

Secondly, when illustrating to receive, screening [individual]=off, screens the situation of [friend]=on during reception Action.

Control portion 203, screening [individual]=off during owing to being set as receiving, screens [friend during reception Friend]=on(S702), by the net purchase content that received via data/address bus 205 to content screening unit 204 transmit.Control portion 203 reads friend's preference information (just from friend's preference information storage unit 226 Take the preference information of formula terminal use) (S709), at the sieve of Content Selection portion 204 implementation content Choosing (S710), the content being only consistent with friend's preference information, transmits via data/address bus 205 And preserve to content storage unit 206(S711).

Secondly, when illustrating to receive, screening [individual]=off, screens the situation of [friend]=off during reception Action.

Control portion 203, screening [individual]=off during owing to being set as receiving, screens [friend during reception Friend]=off(S702), the net purchase content received all is protected to content via data/address bus 205 Deposit portion 206 and transmit (S711).

Thereby, it is possible to the preference information of individual is switched over the preference information downloaded, and And the preference information of individual and the preference information downloaded are carried out logic or computing, thus internally Hold and screen.

Hereinafter, inside storage unit 206 the wanting according to user within portable terminal will be stored in The action asked and play, uses Figure 23 and Figure 26 to illustrate.It is by individual and friend The mode that preference information switches over and screens content.

Figure 26 is the workflow diagram of net purchase internal content screening system.

First, screening unlatching when illustrating to play, types of screens are the action of the situation of individual.

Via input unit 201 from the playing request of the net purchase content of user be transfused to time (S801), Control portion 203, owing to when playing, screening is set to open (S802), from content storage unit 206 The net purchase content sequential read out via data/address bus 205 is transferred into Content Selection portion 204.

Control portion 203, owing to types of screens is set to individual (S803), believes from user preference Breath storage unit 209 reads individual's preference information (S804), at Content Selection portion 204 implementation content Screening (S806), only will be with the individual's content that be consistent of preference information, via data/address bus 205 It is sent to content decoding portion 213 and implements decoding process, utilizing display part 214 and audio frequency defeated Go out portion 218 and realize the broadcasting (S807) of content.

Secondly, screening unlatching when illustrating to play, types of screens are the action of the situation of friend.

Control portion 203, owing to types of screens is set to friend (S803), believes from friend's preference Breath storage unit 226 reads friend's preference information (preference information of download) (S805), in content The screening (S806) of screening unit 204 implementation content, the content being only consistent with friend's preference information, It is sent to content decoding portion 213 via data/address bus 205 and implements decoding process, utilizing display Portion 214 and audio output part 218 and realize the broadcasting (S807) of content.

Secondly, the action of the situation that screening is closed when illustrating to play.

Via input unit 201 from the playing request of the net purchase content of user be transfused to time (S801), Control portion 203, owing to when playing, screening is set to close (S802), will be from content storage unit The 206 net purchase contents sequential read out via data/address bus 205 whole, via data/address bus 205 It is sent to content decoding portion 213 and implements decoding process, utilizing display part 214 and audio frequency defeated Go out portion 218 and realize the broadcasting (S807) of content.

Hereinafter, inside storage unit 206 the wanting according to user within portable terminal will be stored in Ask and screen and generate the action of shopping video list, use Figure 23 and Figure 27 to illustrate. It is both and the mode of screening content utilizing individual and the preference information of friend.

Figure 27 is the workflow diagram of net purchase Content Screening System.

First, when illustrating to play, screening [individual]=on, screens the situation of [friend]=on during broadcasting Action.

Via input unit 201 from user shopping video list generate requirement be transfused to time (S901), control portion 203, owing to when playing, screening [individual] is set to open (S902), In the net purchase content sequential read out via data/address bus 205 from content storage unit 206 is transferred into Hold screening unit 204.

It is (portable that control portion 203 reads individual's preference information from user preference information storage unit 209 The preference information of formula terminal use) (S903), in the screening of Content Selection portion 204 implementation content (S904) the shopping video list (S905) being consistent with individual's preference information, is generated.

Then, control portion 203, owing to when playing, screening [friend] is set to open (S906), Friend's preference information (preference information of download) is read from friend's preference information storage unit 226 (S907), in the screening (S908) of Content Selection portion 204 implementation content, generate inclined with friend The shopping video list (S909) that good information is consistent.

Secondly, when illustrating to play, screening [individual]=off, screens the situation of [friend]=on during broadcasting Action.

Via input unit 201 from user shopping video list generate requirement be transfused to time (S901), control portion 203, owing to when playing, screening [individual] is set to close (S902), Shopping video list (S905) is generated from the whole content being stored in content storage unit 206.

Then, control portion 203, owing to when playing, screening [friend] is set to open (S906), In the net purchase content sequential read out via data/address bus 205 from content storage unit 206 is transferred into Hold screening unit 204.

Control portion 203, reads friend's preference information from friend's preference information storage unit 226 and (downloads Preference information) (S907), in the screening (S908) of Content Selection portion 204 implementation content, raw Become the shopping video list (S909) being consistent with friend's preference information.

Secondly, when illustrating to play, screening [individual]=on, screens the situation of [friend]=off during broadcasting Action.

Control portion 203, reads individual's preference information from user preference information storage unit 209 (portable The preference information of formula terminal use) (S903), in the screening of Content Selection portion 204 implementation content (S904) the shopping video list (S905) being consistent with individual's preference information, is generated.

Then, control portion 203, owing to when playing, screening [friend] is set to close (S906), Shopping video list (S909) is generated from the whole content being stored in content storage unit 206.

Secondly, when illustrating to play, screening [individual]=off, screens the situation of [friend]=off during broadcasting Action.

So, utilize individual and the preference information of friend, and content is screened and Generating shopping video list, thus, user can be readily selected and play with individual and friend Respective preference information carries out the content screened.One example of the display picture of shopping video list Son is as shown in figure 28.

Figure 29 is the figure of an example of display user preference information data.

The preference information swapped between portable terminal, by the classification of commodity, respective classification In the information etc. of preference constitute.In preference information, merging record has purchaser record and Closely buy day.According to the presence or absence bought and purchase day, it is possible to preference additional weight.This Outward, certainly, also it is not always necessary that have purchaser record and buy day recently in preference information, it is possible to Only by the classification of commodity and the information structure of respective preference in classification.According to such User preference information, it is possible to be that oneself is very clear with the preference of friend.

According to the present invention, from the content pushed, in net purchase content the most therein, make user The content consistent with user preference can be easily found.It is further possible to make user to preference The open person gift of information, or receive present from the open object of preference information.Thus, make Exchange or the recommendation of preference information can be carried out between user, reached user-user information sharing functionality Raising.

Although the present invention being illustrated above in association with drawings and Examples, but permissible Understanding, described above limits the present invention the most in any form.Those skilled in the art without departing from As required the present invention can be carried out in the case of the connotation of the present invention and scope deformation and Change, these deformation and change are within the scope of the present invention.

Claims

1. a portable terminal, it is characterised in that

Possess:

Content storage unit, stores the net purchase content sent from content server；

User preference information storage unit, preserves the preference information of the 1st user；

Friend's preference information storage unit, preserves the preference information of the 2nd user；And

Content Selection portion, based on from described user preference information storage unit and described friend's preference The preference information of the user that information storing section reads, carries out the screening of net purchase content,

Use preference information storage network address described from the mail that described content server receives And password, the preference of the 2nd user that described portable terminal will send from described content server Information is stored in described friend's preference information storage unit,

Described portable terminal, the 1st user that described user preference information storage unit is preserved Preference information and the email address of the portable terminal as the 2nd user disclosing object, send out Give described content server,

Described Content Selection portion is by the 1st user preference information of described portable terminal and download 2nd user preference information switches over thus screens content, or, described content is sieved Select the 2nd user preference letter of the portion's the 1st user preference information with described portable terminal and download Breath logic or, content is screened.

2. a net purchase Content Screening System, it is characterised in that

Possess:

Content server, will be attached with the Shopping content of commodity incidental information, uses television broadcasting Ripple regularly sends；

At least one sending side portable terminal, receives the net purchase content sent from content server, And net purchase content is screened based on being stored in internal preference information and can store and broadcast Put；

At least one receives side portable terminal, receives the net purchase content sent from content server, And net purchase content is screened based on being stored in internal preference information and can store and broadcast Put,

Described content server, to the described reception side notified by described sending side portable terminal The email address of portable terminal sends circular mail, thus carries out described sending side portable terminal The transmission of the preference information between end and described reception side portable terminal,

Described sending side portable terminal, using the preference information being stored in inside and as open The email address of the described reception side portable terminal of object, is sent to described content server,

Described reception side portable terminal, uses preference information described in the mail received Storage network address and password, be sent to described content server by described sending side portable terminal Preference information is downloaded and is stored in inside,

Described reception side portable terminal, believes the user preference of described reception side portable terminal The friend's preference information ceased and download switches over thus screens content, or, described Receive side portable terminal, with user preference information and the download of described reception side portable terminal Friend's preference information logic or, content is screened.