CN103136693A - Tourist souvenir and information popularization method with tourist souvenir as carrier - Google Patents
Tourist souvenir and information popularization method with tourist souvenir as carrier Download PDFInfo
- Publication number
- CN103136693A CN103136693A CN2013100517780A CN201310051778A CN103136693A CN 103136693 A CN103136693 A CN 103136693A CN 2013100517780 A CN2013100517780 A CN 2013100517780A CN 201310051778 A CN201310051778 A CN 201310051778A CN 103136693 A CN103136693 A CN 103136693A
- Authority
- CN
- China
- Prior art keywords
- souvenir
- tourist
- information
- tourist souvenir
- dimension code
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Pending
Links
Landscapes
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
The invention discloses a tourist souvenir. The tourist souvenir comprises a souvenir body and a two-dimension code arranged on the souvenir body, wherein a corresponding webpage is accessed by scanning the two-dimension code. The tourist souvenir expands a great commercial advertising value of the tourist goods, after the tourist souvenir is popularized, a customer can browse scenic spots and places of interest which have been traveled or are going to be traveled through intelligent mobile equipment and propagandize to others and traveling friends in a graphic and voice integrated mode by accessing a service website through the two-dimension code, and the tourist souvenir is a good carrier for secondary and multiple times of traveling popularization. In addition, the same two-dimension code is scanned at different times, and due to the updating of data of the service website, the content of the mobile terminal of the customer is updated immediately. The invention further discloses an information popularization method with the tourist souvenir as the carrier.
Description
Technical field
The present invention relates to the tourist souvenir technical field, more particularly, relate to tourist souvenir and the information popularization method take tourist souvenir as carrier.
Background technology
Tourist souvenir, as the term suggests be namely exquisite portable, the handicraft gift that is rich in region feature and national characters that the visitor buys in tourism process, and the souvenir that allows the people bear in mind.Someone likens the business card that tourist souvenir is a city, and this name cards elegance is magnificent, and high collection and value of appreciation are arranged.
But tourist souvenir only has single souvenir attribute at present.
Therefore, how to expand as information instantaneity, the inferior information popularization carrier of multifrequency, become the technical matters that those skilled in the art need to be resolved hurrily.
Summary of the invention
In view of this, the invention provides a kind of tourist souvenir and information popularization method take tourist souvenir as carrier, take expansion as the information instantaneity, the information popularization carrier of multifrequency time.
For achieving the above object, the invention provides following technical scheme:
A kind of tourist souvenir comprises the souvenir body, also comprises the two-dimension code that is arranged on described souvenir body, scans this two-dimension code and can link to corresponding Webpage.
Preferably, in above-mentioned tourist souvenir, described Webpage is the information platform that is linked by the Webpage that the forms such as video, audio frequency, word and/or image are set up.
Preferably, in above-mentioned tourist souvenir, described Webpage is the information about travel information, commercial advertisement, weather forecast, life note, news anecdote, merchandise news, discount information and/or advertising campaign.
Preferably, in above-mentioned tourist souvenir, described travel information comprises tourist attractions introduction or food information on services.
Preferably, in above-mentioned tourist souvenir, described two-dimension code is arranged on described souvenir body in the mode of printing, engraving, stickup or embroidery.
Preferably, in above-mentioned tourist souvenir, described souvenir body is handkerchief, paper fan, the umbrella, made of oiled paper and bamboo frame, silk scarf, postcard or ornaments.
A kind of information popularization method take tourist souvenir as carrier comprises step:
1) travel information, commercial advertisement, weather forecast, life note, news anecdote, merchandise news, discount information, advertising campaign etc. are made into video, audio frequency, word, the forms such as image are set up the information platform of Webpage link;
2) this network linking is generated specific two-dimension code, take shape on daily tourist souvenir in modes such as printing, engraving, stickup, embroidery;
3) information publisher or advertiser promote tourist souvenir to the audient in the mode of selling, the sight spot admission ticket is given as an addition or integration is purchased on a barter basis.
Preferably, in above-mentioned tourist souvenir manufacture method, described travel information comprises tourist attractions introduction or food information on services.
Can find out from above-mentioned technical scheme, tourist souvenir provided by the invention, expanded the huge commercial advertisement promotional value of tourism supplies, after universal, the audient can browse once or prepare with Intelligent mobile equipment sight spot, the scenic spots and historical sites of visit at any time, by two-dimension code chaining service website picture and text voice and propagate to other people, donkey friend, the secondary of travelling especially, the good carrier of repeatedly promoting luxuriantly.And at the same two-dimension code of different time scanning, because the renewal of site for service data is presented on the content of audient's mobile terminal also at immediate updating.
the present invention has expanded the method for audient's obtaining information, at first the advertiser can carry out more exactly goal orientation to audient colony and select in popularization, as: the related informations such as the tourist souvenir that GT grand touring audient pays close attention to, tourism outdoor goods, the movable introduction in sight spot, peripheral food and drink setting, traffic are stayed, consumption discount, effectively improve the precision of advertisement putting, improve the rate that realizes of advertisement, advertiser and information publisher are by the concessional sale tourist souvenir, even by giving the tourist souvenir mode, can attract to greatest extent audient's interest, make the audient form one effectively to the channel of acquisition of information in the popularization of tourism supplies for the advertiser, designated lane accurately, and can carry out information interaction with information publisher or advertiser by this passage, the audient can be scanned the very quick and easy relevant instant messages of travelling that obtains of two-dimension code at any time by mobile terminal, complaint or suggestion that also can immediate feedback oneself, therefore the present invention has actual business, the tourism promotional value.
Embodiment
The invention discloses a kind of tourist souvenir and information popularization method take tourist souvenir as carrier, take expansion as the information instantaneity, the information popularization carrier of multifrequency time.
The tourist souvenir that the embodiment of the present invention provides comprises the souvenir body, and of the present invention focusing on also comprises the two-dimension code that is arranged on described souvenir body, scans this two-dimension code and can link to corresponding Webpage.
Tourist souvenir provided by the invention, expanded the huge commercial advertisement promotional value of tourism supplies, after universal, the audient can browse once or prepare with Intelligent mobile equipment sight spot, the scenic spots and historical sites of visit at any time, by two-dimension code chaining service website picture and text voice and propagate to other people, donkey friend, the secondary of travelling especially, the good carrier of repeatedly promoting luxuriantly.And at the same two-dimension code of different time scanning, because the renewal of site for service data is presented on the content of audient's mobile terminal also at immediate updating.
the present invention has expanded the method for audient's obtaining information, at first the advertiser can carry out more exactly goal orientation to audient colony and select in popularization, as: the related informations such as the tourist souvenir that GT grand touring audient pays close attention to, tourism outdoor goods, the movable introduction in sight spot, peripheral food and drink setting, traffic are stayed, consumption discount, effectively improve the precision of advertisement putting, improve the rate that realizes of advertisement, advertiser and information publisher are by the concessional sale tourist souvenir, even by giving the tourist souvenir mode, can attract to greatest extent audient's interest, make the audient form one effectively to the channel of acquisition of information in the popularization of tourism supplies for the advertiser, designated lane accurately, and can carry out information interaction with information publisher or advertiser by this passage, the audient can be scanned the very quick and easy relevant instant messages of travelling that obtains of two-dimension code at any time by mobile terminal, complaint or suggestion that also can immediate feedback oneself, therefore the present invention has actual business, the tourism promotional value.
Further, described Webpage can be the information platform of the Webpage link of being set up by forms such as video, audio frequency, word and/or images.
Further, described Webpage can be the information about travel information, commercial advertisement, weather forecast, life note, news anecdote, merchandise news, discount information and/or advertising campaign.
Further, described travel information can comprise tourist attractions introduction or food information on services.
Further, described two-dimension code is arranged on described souvenir body in the mode of printing, engraving, stickup or embroidery.
Further, described souvenir body can be handkerchief, paper fan, the umbrella, made of oiled paper and bamboo frame, silk scarf, postcard or ornaments.
The information popularization method take tourist souvenir as carrier that the embodiment of the present invention provides comprises step:
1) travel information, commercial advertisement, weather forecast, life note, news anecdote, merchandise news, discount information, advertising campaign etc. are made into video, audio frequency, word, the forms such as image are set up the information platform of Webpage link;
2) this network linking is generated specific two-dimension code, take shape on daily tourist souvenir in modes such as printing, engraving, stickup, embroidery;
3) information publisher or advertiser promote tourist souvenir to the audient in the mode of selling, the sight spot admission ticket is given as an addition or integration is purchased on a barter basis.
the audient can be by buying tourist souvenir, buying the sight spot admission is free of charge obtains, the methods such as accumulated point exchanging are obtained the handkerchief that is accompanied with two-dimension code, paper fan, the umbrella, made of oiled paper and bamboo frame, silk scarf, postcard, the various daily tourist souvenirs of ornaments etc., to use the intelligent movable communication terminal device, panel computer, the scanning two-dimension code obtains three-dimensional abundant image, voice, the instant messages that the modes such as animation show, comprise: tourist attractions are introduced, the travel informations such as food, commercial advertisement, weather forecast, the life note, the news anecdote, merchandise news, discount information, advertising campaign etc. concern information, and can carry out by mobile terminal simultaneously ticket booking, board and lodging reservation on Webpage, the functions such as comment satisfy audient's hobby and demand, promote audient's acceptance, realize information various visual angles, the inferior popularization of multifrequency.
The information publisher controls and can carry out real-time release, report, modification to the promotion message content that corresponding two-dimension code links in the internet back-end data, even advertisement (under the condition of audient's license); The voice introduction can free language, the sight spot explanation is set, allusion explanation, classical historical each link of explanation, facilitate the visitor to select voluntarily according to hobby separately, the periphery food and drink of mark tourist attractions, transport information and relevant favor information, the visitor is when selecting consumption and can obtain the special discount certificate, satisfies numerous visitors' different demands.The abundant advertising resource of derivative tourist souvenir articles for use.
Further, described travel information comprises tourist attractions introduction or food information on services.
In this instructions, each embodiment adopts the mode of going forward one by one to describe, and what each embodiment stressed is and the difference of other embodiment that between each embodiment, identical similar part is mutually referring to getting final product.
To the above-mentioned explanation of the disclosed embodiments, make this area professional and technical personnel can realize or use the present invention.Multiple modification to these embodiment will be apparent concerning those skilled in the art, and General Principle as defined herein can be in the situation that do not break away from the spirit or scope of the present invention, realization in other embodiments.Therefore, the present invention will can not be restricted to these embodiment shown in this article, but will meet the widest scope consistent with principle disclosed herein and features of novelty.
Claims (8)
1. a tourist souvenir, comprise the souvenir body, it is characterized in that, also comprises the two-dimension code that is arranged on described souvenir body, scans this two-dimension code and can link to corresponding Webpage.
2. tourist souvenir as claimed in claim 1, is characterized in that, described Webpage is the information platform that is linked by the Webpage that the forms such as video, audio frequency, word and/or image are set up.
3. tourist souvenir as claimed in claim 1, is characterized in that, described Webpage is the information about travel information, commercial advertisement, weather forecast, life note, news anecdote, merchandise news, discount information and/or advertising campaign.
4. tourist souvenir as claimed in claim 3, is characterized in that, described travel information comprises tourist attractions introduction or food information on services.
5. tourist souvenir as claimed in claim 1, is characterized in that, described two-dimension code is arranged on described souvenir body in the mode of printing, engraving, stickup or embroidery.
6. as the described tourist souvenir of claim 1-5 any one, it is characterized in that, described souvenir body is handkerchief, paper fan, the umbrella, made of oiled paper and bamboo frame, silk scarf, postcard or ornaments.
7. the information popularization method take tourist souvenir as carrier, is characterized in that, comprises step:
1) travel information, commercial advertisement, weather forecast, life note, news anecdote, merchandise news, discount information, advertising campaign etc. are made into video, audio frequency, word, the forms such as image are set up the information platform of Webpage link;
2) this network linking is generated specific two-dimension code, take shape on daily tourist souvenir in modes such as printing, engraving, stickup, embroidery;
3) information publisher or advertiser promote tourist souvenir to the audient in the mode of selling, the sight spot admission ticket is given as an addition or integration is purchased on a barter basis.
8. tourist souvenir manufacture method as claimed in claim 7, is characterized in that, described travel information comprises tourist attractions introduction or food information on services.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2013100517780A CN103136693A (en) | 2013-02-01 | 2013-02-01 | Tourist souvenir and information popularization method with tourist souvenir as carrier |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2013100517780A CN103136693A (en) | 2013-02-01 | 2013-02-01 | Tourist souvenir and information popularization method with tourist souvenir as carrier |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN103136693A true CN103136693A (en) | 2013-06-05 |
Family
ID=48496492
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN2013100517780A Pending CN103136693A (en) | 2013-02-01 | 2013-02-01 | Tourist souvenir and information popularization method with tourist souvenir as carrier |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN103136693A (en) |
Cited By (17)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN104318291A (en) * | 2014-11-05 | 2015-01-28 | 深圳市快印客投资管理有限公司 | Variable two-dimensional code generating method |
| CN104361377A (en) * | 2014-10-16 | 2015-02-18 | 邹玉 | QR (quick response) code tourist travel map |
| CN104392271A (en) * | 2014-12-17 | 2015-03-04 | 常熟市虞城国际旅行社有限公司 | Online travel reservation system |
| CN104540031A (en) * | 2015-01-28 | 2015-04-22 | 北京红马传媒文化发展有限公司 | NFC-based sightseeing ticket media information file playing system and NFC-based sightseeing ticket media information file playing method |
| CN104933646A (en) * | 2015-06-12 | 2015-09-23 | 苏州市职业大学 | Laboratory self-service visit system based on raspberry pi |
| CN104957992A (en) * | 2015-07-09 | 2015-10-07 | 威海迈拓思网络科技有限公司 | Method for getting water through page following and water dispenser thereof |
| WO2016095725A1 (en) * | 2014-12-15 | 2016-06-23 | 阿里巴巴集团控股有限公司 | Barcode scanning method and device |
| CN106331771A (en) * | 2015-05-29 | 2017-01-11 | 北京音图数码科技有限公司 | Internet transaction system and advertisement information processing method |
| CN107423787A (en) * | 2017-07-28 | 2017-12-01 | 新乡市豫吉食品机械有限公司 | A kind of Quick Response Code food |
| CN107958006A (en) * | 2016-10-17 | 2018-04-24 | 赛孚耐国际有限公司 | audible bar code system and method |
| CN109165709A (en) * | 2018-09-29 | 2019-01-08 | 北京极致盘点科技有限公司 | Fixed capital management method and device based on two dimensional code |
| CN109192056A (en) * | 2018-08-24 | 2019-01-11 | 杭州中粮包装有限公司 | A kind of readily identified mark and preparation method thereof, reading method |
| CN109376232A (en) * | 2018-09-03 | 2019-02-22 | 重庆离品科技有限公司 | Data processing method and device |
| CN109451268A (en) * | 2018-09-03 | 2019-03-08 | 重庆离品科技有限公司 | Data processing method and device |
| CN109972317A (en) * | 2019-04-23 | 2019-07-05 | 熊婧兰 | A kind of production method of practical two dimensional code double-faced embroidery |
| CN110362764A (en) * | 2019-07-18 | 2019-10-22 | 深圳市点点见证信息科技有限公司 | A kind of witness method and system of souvenir |
| CN110691266A (en) * | 2019-10-15 | 2020-01-14 | 季国存 | On-site broadcasting system |
Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2005199685A (en) * | 2003-12-16 | 2005-07-28 | Kobayashi:Kk | Bookbinding kit for manufacturing original book |
| CN102697416A (en) * | 2012-05-14 | 2012-10-03 | 张磊 | Information application method and system based on facial tissue |
| CN202665403U (en) * | 2012-01-10 | 2013-01-16 | 杭州动众广告策划有限公司 | Napkin with function of network access |
| CN202699006U (en) * | 2012-07-19 | 2013-01-30 | 杭州动众广告策划有限公司 | Map tissue with voice navigation |
-
2013
- 2013-02-01 CN CN2013100517780A patent/CN103136693A/en active Pending
Patent Citations (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| JP2005199685A (en) * | 2003-12-16 | 2005-07-28 | Kobayashi:Kk | Bookbinding kit for manufacturing original book |
| CN202665403U (en) * | 2012-01-10 | 2013-01-16 | 杭州动众广告策划有限公司 | Napkin with function of network access |
| CN102697416A (en) * | 2012-05-14 | 2012-10-03 | 张磊 | Information application method and system based on facial tissue |
| CN202699006U (en) * | 2012-07-19 | 2013-01-30 | 杭州动众广告策划有限公司 | Map tissue with voice navigation |
Cited By (19)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN104361377A (en) * | 2014-10-16 | 2015-02-18 | 邹玉 | QR (quick response) code tourist travel map |
| CN104318291A (en) * | 2014-11-05 | 2015-01-28 | 深圳市快印客投资管理有限公司 | Variable two-dimensional code generating method |
| WO2016095725A1 (en) * | 2014-12-15 | 2016-06-23 | 阿里巴巴集团控股有限公司 | Barcode scanning method and device |
| CN104392271A (en) * | 2014-12-17 | 2015-03-04 | 常熟市虞城国际旅行社有限公司 | Online travel reservation system |
| CN104540031A (en) * | 2015-01-28 | 2015-04-22 | 北京红马传媒文化发展有限公司 | NFC-based sightseeing ticket media information file playing system and NFC-based sightseeing ticket media information file playing method |
| CN106331771B (en) * | 2015-05-29 | 2019-05-21 | 北京图音数码科技有限公司 | Internet business system and advertisement information processing method |
| CN106331771A (en) * | 2015-05-29 | 2017-01-11 | 北京音图数码科技有限公司 | Internet transaction system and advertisement information processing method |
| CN104933646A (en) * | 2015-06-12 | 2015-09-23 | 苏州市职业大学 | Laboratory self-service visit system based on raspberry pi |
| CN104957992A (en) * | 2015-07-09 | 2015-10-07 | 威海迈拓思网络科技有限公司 | Method for getting water through page following and water dispenser thereof |
| CN107958006A (en) * | 2016-10-17 | 2018-04-24 | 赛孚耐国际有限公司 | audible bar code system and method |
| CN107958006B (en) * | 2016-10-17 | 2022-02-22 | 赛孚耐国际有限公司 | Audible bar code system and method |
| CN107423787A (en) * | 2017-07-28 | 2017-12-01 | 新乡市豫吉食品机械有限公司 | A kind of Quick Response Code food |
| CN109192056A (en) * | 2018-08-24 | 2019-01-11 | 杭州中粮包装有限公司 | A kind of readily identified mark and preparation method thereof, reading method |
| CN109376232A (en) * | 2018-09-03 | 2019-02-22 | 重庆离品科技有限公司 | Data processing method and device |
| CN109451268A (en) * | 2018-09-03 | 2019-03-08 | 重庆离品科技有限公司 | Data processing method and device |
| CN109165709A (en) * | 2018-09-29 | 2019-01-08 | 北京极致盘点科技有限公司 | Fixed capital management method and device based on two dimensional code |
| CN109972317A (en) * | 2019-04-23 | 2019-07-05 | 熊婧兰 | A kind of production method of practical two dimensional code double-faced embroidery |
| CN110362764A (en) * | 2019-07-18 | 2019-10-22 | 深圳市点点见证信息科技有限公司 | A kind of witness method and system of souvenir |
| CN110691266A (en) * | 2019-10-15 | 2020-01-14 | 季国存 | On-site broadcasting system |
Similar Documents
| Publication | Publication Date | Title |
|---|---|---|
| CN103136693A (en) | Tourist souvenir and information popularization method with tourist souvenir as carrier | |
| Winter | Scan me-everybody's guide to the magical world of QR codes | |
| Marcotte et al. | Is the World Heritage label used as a promotional argument for sustainable tourism? | |
| Koeck et al. | Outdoor advertising in urban context: spatiality, temporality and individuality | |
| Warnaby et al. | Pop-up retailing: Managerial and strategic perspectives | |
| Roux et al. | Out-of-home advertising media: theoretical and industry perspectives | |
| Nikoli et al. | The impact of information and communication technology on the tourism sector | |
| Roux et al. | A classification framework for out-of-home advertising media in South Africa | |
| CN103150982A (en) | Facial tissue voice tour guide device | |
| Mortimer et al. | Marketing for dummies | |
| Heeley | City Branding | |
| Davey et al. | Smoking and the city: a travelogue in Yuxi | |
| Zhu et al. | The O2O model—from online/offline to the O2O model | |
| Héroux et al. | Marketing Strategies of Gift and Souvenir Shops in Canada and the United States: A Comparative Exploratory Study | |
| KR20150113351A (en) | Global online auction and sales method using the korean wave contents | |
| Halpern | Air transport marketing | |
| Othman | Ambient ads as unconventional media approach | |
| Du Plooy | A framework for the planning and integration of out-of-home advertising media in South Africa | |
| Halpern | Air transport marketing communications | |
| Lavin | Marshall Field's becomes Macy's: understanding retail brand | |
| Sudhakar | Integrated retail marketing communications | |
| Edwards et al. | ‘Piazzadilly!’: the re‐imagining of Piccadilly Circus (1957–72) | |
| Margarita | TOURISM MARKETING IN LITHUANIA | |
| Jinquan | Special event project management and marketing: a case study of the 59th Grand Prix 2012 in Macau | |
| Išoraitė | TOURISM MARKETING IN LITHUANIA |
Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| ASS | Succession or assignment of patent right |
Owner name: HANGZHOU DONGZHONG ADVERTISING MEDIA CO., LTD. Free format text: FORMER OWNER: HANGZHOU DONGZHONG ADVERTISING PLANNING CO., LTD. Effective date: 20130724 |
|
| C41 | Transfer of patent application or patent right or utility model | ||
| COR | Change of bibliographic data |
Free format text: CORRECT: ADDRESS; FROM: 310000 HANGZHOU, ZHEJIANG PROVINCE TO: 310052 HANGZHOU, ZHEJIANG PROVINCE |
|
| TA01 | Transfer of patent application right |
Effective date of registration: 20130724 Address after: 310052 room 5, building 336, 806-810 Changjiang Road, Binjiang District, Zhejiang, Hangzhou, China Applicant after: Hangzhou MovingMedia Co., Ltd. Address before: 801-805, room 5, building 336, 310000 Changjiang Road, Hangzhou, Zhejiang, Binjiang District (except 804) Applicant before: Hangzhou Dongzhong Advertisement Planning Co., Ltd. |
|
| C02 | Deemed withdrawal of patent application after publication (patent law 2001) | ||
| WD01 | Invention patent application deemed withdrawn after publication |
Application publication date: 20130605 |