CN102693497A - Mobile internet advertisement publishing system and method - Google Patents
Mobile internet advertisement publishing system and method Download PDFInfo
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- CN102693497A CN102693497A CN2012101531367A CN201210153136A CN102693497A CN 102693497 A CN102693497 A CN 102693497A CN 2012101531367 A CN2012101531367 A CN 2012101531367A CN 201210153136 A CN201210153136 A CN 201210153136A CN 102693497 A CN102693497 A CN 102693497A
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Abstract
The invention relates to a mobile internet advertisement publishing system and a method, wherein the system comprises a smart cell phone, a computer and an application server, the three of which are all are connected with an internet. The application server is connected with a database server and a geographic information system (GIS) server respectively, and the GIS server is connected with a geographic information database server. The smart cell phone includes a smart cell phone CPU which is connected with a first display device, a first power source and a first input device, and the smart cell phone CPU is also connected with a GPS device, a first communication device and a first memory. The method includes: making advertisements, uploading to the database server, determining the geographic location for advertising, marking with an industry label and placing advertisements at the determined location. The beneficial effects of the system and the method are that advertisers can personally create advertisement contents, personally determine advertising location and personally publish advertisements; and the releasing of advertisements is very simple, redundant intermediate links can be avoided and operating cost is largely saved.
Description
Technical field
The present invention relates to a kind of mobile Internet advertisement distributing system and method.
Background technology
Advertisement is the effective method of promoting the sale of goods.All the time; The advertiser all hope can with minimum cost with advertisement putting in the middle of the correct crowd of maximum quantity; Make advertisement produce maximum benefit, but the making of traditional Internet advertising and input need higher professional knowledge and expensive, not all owner can deal with and bear; The advertiser can only the agency by agreement merchant or media creation and throw in Internet advertising; Increased operation cost, in case and advertisement do not thrown in as have the specialty gray helps advertiser can't freedom change ad content at any time, the shortage dirigibility.
The input effect of advertisement is decided by many-sided factor; At first consumer's quantity of advertisement is most important; Particularly to the interested consumer's quantity of commodity; Next is that the consumer can not touch advertisement in suitable time and solution space, lets advertisement that the consumer is produced the desire of consumption, and traditional Internet advertising is to realize above effect.Moreover be difficult to realize to advertisement monitoring and feedback because do not have effective means, traditional Internet advertising.
Summary of the invention
The purpose of this invention is to provide a kind of mobile Internet advertisement distributing system and method, the advertiser can create ad content in person through the present invention, confirms advertisement putting place, releasing advertisements in person in person; Unnecessary intermediate link is avoided in the very simple operation easily of the input of advertisement, saves operation costs greatly, and overcomes the problems referred to above that present prior art exists.
The objective of the invention is to realize through following technical scheme:
A kind of mobile Internet advertisement distributing system; Comprise smart mobile phone, computer and application server with Internet connection; Said application server is connected with the GIS-Geographic Information System server with database server respectively, and the GIS-Geographic Information System server is connected with the geographic information database server; Said smart mobile phone comprises smart mobile phone CPU, and smart mobile phone CPU is connected with display device one, power supply one and input media one respectively, and smart mobile phone CPU also is connected with GPS device, communicator one and storer one respectively.
Further, said computer comprises computer CPU, and computer CPU is connected with input media two, communicator two, display device two, storer two and power supply two respectively.
Further, said application server comprises application server CPU, and application server CPU is connected with communicator three, storer three and power supply three respectively.
Further, said database server comprises database server CPU, and database server CPU is connected with communicator four, storer four and power supply four respectively.
Further, said GIS-Geographic Information System server comprises GIS-Geographic Information System server CPU, and GIS-Geographic Information System server CPU is connected with communicator five, storer five and power supply five respectively.
Further, said geographic information database server comprises geographic information database server CPU, and geographic information database server CPU is connected with communicator six, storer six and power supply six respectively.
The mobile Internet advertisement delivery method may further comprise the steps:
Step 1: the advertiser is through the static silent character picture of smart mobile phone or computer photograph or dynamically with the advertisement of language and characters, picture, animation and video;
Step 2: the advertisement of making is also preserved to database server through internet transmission;
Step 3: the geographic position of confirming the input of advertisement; The geographic position is the street address of businessman's business, the latitude and longitude coordinates of the earth; And the geographic position of confirming sent to the GIS-Geographic Information System server; The GIS-Geographic Information System server is read map and related data according to geographical location information from the geographic information database server; GIS-Geographic Information System server parses location information is also verified its authenticity, and with the geographic position with the formal notation of icon on map, icon can be static also can be dynamic;
Step 4: the industry mark is carried out in the advertisement that step 3 is handled well, like food and drink, lodging, amusement etc.;
Step 5: the advertisement transmission that step 4 is handled well to database server storage and GIS-Geographic Information System server according to the mark of advertisement and content release input geographic position at map; The map and the related data of the band advertisement that the GIS-Geographic Information System server will be handled are stored the geographic information database server, and simultaneity factor feeds back to the advertiser with the ad distribution information of successful.
Beneficial effect of the present invention is: the advertiser can create ad content in person through the present invention, confirms advertisement putting place, releasing advertisements in person in person; Unnecessary intermediate link is avoided in the very simple operation easily of the input of advertisement, saves operation costs greatly.
Description of drawings
According to accompanying drawing the present invention is done further explain below.
Fig. 1 is the structural representation of the described mobile Internet advertisement distributing system of the embodiment of the invention;
Fig. 2 is the structural principle block diagram of smart mobile phone among Fig. 1;
Fig. 3 is the structural principle block diagram of computer among Fig. 1;
Fig. 4 is the structural principle block diagram of application server among Fig. 1;
Fig. 5 is the structural principle block diagram of database server among Fig. 1;
Fig. 6 is the structural principle block diagram of GIS-Geographic Information System server among Fig. 1;
Fig. 7 is the structural principle block diagram of geographic information database server among Fig. 1.
Among the figure:
1, smart mobile phone; 11, smart mobile phone CPU; 12, display device one; 13, power supply one; 14, input media one; 15, GPS device; 16, communicator one; 17, storer one; 2, computer; 21, computer CPU; 22, input media two; 23, communicator two; 24, display device two; 25, storer two; 26, power supply two; 3, application server; 31, application server CPU; 32, communicator three; 33, storer three; 34, power supply three; 4, communication network; 5, internet; 6, database server; 61, database server CPU; 62, communicator four; 63, storer four; 64, power supply four; 7, GIS-Geographic Information System server; 71, GIS-Geographic Information System server CPU; 72, communicator five; 73, storer five; 74, power supply five; 8, geographic information database server; 81, geographic information database server CPU; 82, communicator six; 83, storer six; 84, power supply six.
Embodiment
Shown in Fig. 1-2; The described a kind of mobile Internet advertisement distributing system of the embodiment of the invention; Comprise smart mobile phone 1, computer 2 and application server 3 that internet 5 connects; Said application server 3 is connected with GIS-Geographic Information System server 7 with database server 6 respectively, and GIS-Geographic Information System server 7 is connected with geographic information database server 8; Said smart mobile phone 1 comprises smart mobile phone CPU11, and smart mobile phone CPU11 is connected with display device 1, power supply 1 and input media 1 respectively, and smart mobile phone CPU11 also is connected with GPS device 15, communicator 1 and storer 1 respectively.Display device 1 is used for browse advertisements information.Input media 14 is used for input information, releasing advertisements.Smart mobile phone CPU11 is used for information and business logic processing, storer one 17 canned data data, and communicator 1 transmits and receives information data.
As shown in Figure 3, said computer 2 comprises computer CPU 21, and computer CPU 21 is connected with input media 22, communicator 2 23, display device 2 24, storer 2 25 and power supply 2 26 respectively.Display device 2 24 is used for browse advertisements information.Input media 2 22 is used for input information, releasing advertisements.Computer CPU 21 is used for information and business logic processing, storer 2 25 canned data data, and communicator 2 23 transmits and receives information data.
As shown in Figure 4, said application server 3 comprises application server CPU31, and application server CPU31 is connected with communicator 3 32, storer 3 33 and power supply 3 34 respectively.
As shown in Figure 5, said database server 6 comprises database server CPU61, and database server CPU61 is connected with communicator 4 62, storer 4 63 and power supply 4 64 respectively.
As shown in Figure 6, said GIS-Geographic Information System server 7 comprises GIS-Geographic Information System server CPU71, and GIS-Geographic Information System server CPU71 is connected with communicator 5 72, storer 5 73 and power supply 5 74 respectively.
As shown in Figure 7, said geographic information database server 8 comprises geographic information database server CPU81, and geographic information database server CPU81 is connected with communicator 6 82, storer 6 83 and power supply 6 84 respectively.
Above-mentioned application server CPU31, database server CPU61, GIS-Geographic Information System server CPU71, geographic information database server 8 are used for information and system business logical process; Storer 3 33, storer 4 63, storer 5 73, storer 6 83 are being stored and are being gone the required various application program modules of corresponding with service device, and communicator 3 32, communicator 4 62, communicator 5 72, communicator 6 82 transmit and receive information data.
The described a kind of mobile Internet advertisement delivery method of the embodiment of the invention may further comprise the steps:
Step 1: the advertiser is through the static silent character picture of smart mobile phone or computer photograph or dynamically with the advertisement of language and characters, picture, animation and video;
Step 2: the advertisement of making is also preserved to database server through internet transmission;
Step 3: the geographic position of confirming the input of advertisement; The geographic position is the street address of businessman's business, the latitude and longitude coordinates of the earth; And the geographic position of confirming sent to the GIS-Geographic Information System server; The GIS-Geographic Information System server is read map and related data according to geographical location information from the geographic information database server, GIS-Geographic Information System server parses location information is also verified its authenticity, and the geographic position is marked on the map;
Step 4: the industry mark is carried out in the advertisement that step 3 is handled well, like food and drink, lodging, amusement etc.;
Step 5: the advertisement transmission that step 4 is handled well to database server storage and GIS-Geographic Information System server according to the mark of advertisement and content release input geographic position at map; The map and the related data of the band advertisement that the GIS-Geographic Information System server will be handled are stored the geographic information database server, and simultaneity factor feeds back to the advertiser with the ad distribution information of successful.
Smart mobile phone 1 is used as input-output device with computer 2, and the advertisement that can be used for input information and will issue also can be used for searching for and browse advertisements.The advertiser need register the ability releasing advertisements, and the consumer need not register just can at any time any point searching and browse advertisements.
When the advertiser registers; From smart mobile phone 1 or computer 2 input relevant informations; Relevant information is sent with communicator 2 23 by the communicator 1 of smart mobile phone 1 or computer 2; The communicator 3 32 of application server 3 receives the information of sending via internet 4 from smart mobile phone 1 or computer 2, and information is delivered to application server CPU31; Make dissection process, data processed is transferred to storer 4 63 storages of database server 6 by communication module.
Prepare ad content: the ad content form can be static voiceless sound literal and picture; Static band language and characters and picture; Also can be to be with language and characters, picture, animation and video dynamically.
During releasing advertisements; At first confirm the geographic position of advertisement putting; Import the advertising message that to issue from smart mobile phone 1 or computer 2 then; The communicator 3 32 of application server 3 receives from the advertising message of smart mobile phone 1 or computer 2 transmissions; Advertising message is delivered to application server CPU31 and is done to resolve and business logic processing, and the advertising message that communicator 3 32 will be handled is transferred to database server 6 storeies, 4 63 storages and GIS-Geographic Information System server 7 is done further processing, and the map and the related data of the band advertisement that GIS-Geographic Information System server 7 will be handled are stored geographic information database server 8.
When consumption user search and browse advertisements; GIS-Geographic Information System server 7 is read relevant advertisements and data by the geographic position of input from geographic information database server 8; Be transported to the application server CPU31 of application server through communicator 5 72; Application server CPU calls the corresponding application programs module that is stored in the storer 3 33 and finds out relevant advertisements according to keyword; Relevant advertisements sends to smart mobile phone 1 and PC 2 via communicator 3 32, and the particular content of advertisement just can be presented on the display screen of smart mobile phone 1 and PC 2.
Advertisement change:, can enter the mobile Internet advertisement distributing system from smart mobile phone 1 or computer 2 logins and repeat the ad distribution step and get final product if the advertiser will change advertisement.
The consumer need not login during by ground domain search and browse advertisements.INADD is also according to keyword searched for the advertisement in a certain distance range; Get final product the webpage of access search advertisement; (form of address is in the place of inputted search advertisement; The street Taoist monastic name of businessman's business, or the latitude and longitude coordinates of the earth also can be the current locations of being returned by band GPS (GPS) function smart mobile phone; Also can through to the operation of map as amplifying, dwindle, move and find the address), the address confirms that the back consumer can use keyword search advertisements in the certain distance scope, the film name under keyword such as the commodity, brand name, price, geographic range etc.The GIS-Geographic Information System server is read relevant advertisements and data by the geographic position of input from the geographic information database server, and sends to smart mobile phone and computer, just can learn the particular content of advertisement through objective Internet-browser.
The consumer in use; Can point the advertisement icon of map in the advertisement icon of clicking map in the smart mobile phone 1 or the click computer 2 and trigger system of the present invention; On the display of smart mobile phone 1 or computer 2, show dynamic voice advertisement, advertisement can be sounded and corresponding picture, animation or video.
The present invention is not limited to above-mentioned preferred forms; Anyone can draw other various forms of products under enlightenment of the present invention; No matter but on its shape or structure, do any variation; Every have identical with a application or akin technical scheme, all drops within protection scope of the present invention.
Claims (7)
1. mobile Internet advertisement distributing system; Comprise the smart mobile phone (1), computer (2) and the application server (3) that are connected with internet (5); It is characterized in that: application server (3) is connected with GIS-Geographic Information System server (7) with database server (6) respectively, and GIS-Geographic Information System server (7) is connected with geographic information database server (8); Said smart mobile phone (1) comprises smart mobile phone CPU (11); Smart mobile phone CPU (11) is connected with display device one (12), power supply one (13) and input media one (14) respectively, and smart mobile phone CPU (11) also is connected with GPS device (15), communicator one (16) and storer one (17) respectively.
2. mobile Internet advertisement distributing system according to claim 1; It is characterized in that: said computer (2) comprises computer CPU (21), and computer CPU (21) is connected with input media two (22), communicator two (23), display device two (24), storer two (25) and power supply two (26) respectively.
3. mobile Internet advertisement distributing system according to claim 2; It is characterized in that: said application server (3) comprises application server CPU (31), and application server CPU (31) is connected with communicator three (32), storer three (33) and power supply three (34) respectively.
4. mobile Internet advertisement distributing system according to claim 3; It is characterized in that: said database server (6) comprises database server CPU (61), and database server CPU (61) is connected with communicator four (62), storer four (63) and power supply four (64) respectively.
5. mobile Internet advertisement distributing system according to claim 4; It is characterized in that: said GIS-Geographic Information System server (7) comprises GIS-Geographic Information System server CPU (71), and GIS-Geographic Information System server CPU (71) is connected with communicator five (72), storer five (73) and power supply five (74) respectively.
6. mobile Internet advertisement distributing system according to claim 5; It is characterized in that: said geographic information database server (8) comprises geographic information database server CPU (81), and geographic information database server CPU (81) is connected with communicator six (82), storer six (83) and power supply six (84) respectively.
7. utilize the method for each described mobile Internet advertisement distributing system of claim 1-6, it is characterized in that, may further comprise the steps:
Step 1: the advertiser is through the static silent character picture of smart mobile phone or computer photograph or dynamically with the advertisement of language and characters, picture, animation and video;
Step 2: the advertisement of making is also preserved to database server through internet transmission;
Step 3: the geographic position of confirming the input of advertisement; And send to the GIS-Geographic Information System server; The GIS-Geographic Information System server is read map and related data according to geographical location information from the geographic information database server; GIS-Geographic Information System server parses location information is also verified its authenticity, and the geographic position is marked on the map;
Step 4: the industry mark is carried out in the advertisement that step 3 is handled well; And
Step 5: the advertisement transmission that step 4 is handled well to database server storage and GIS-Geographic Information System server according to the mark of advertisement and content release input geographic position at map; The map and the related data of the band advertisement that the GIS-Geographic Information System server will be handled are stored the geographic information database server, and simultaneity factor feeds back to the advertiser with the ad distribution information of successful.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2012101531367A CN102693497A (en) | 2012-05-17 | 2012-05-17 | Mobile internet advertisement publishing system and method |
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| Application Number | Priority Date | Filing Date | Title |
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| CN2012101531367A CN102693497A (en) | 2012-05-17 | 2012-05-17 | Mobile internet advertisement publishing system and method |
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| CN102693497A true CN102693497A (en) | 2012-09-26 |
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| CN2012101531367A Pending CN102693497A (en) | 2012-05-17 | 2012-05-17 | Mobile internet advertisement publishing system and method |
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Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN104036407A (en) * | 2013-03-07 | 2014-09-10 | 云壤（北京）信息技术有限公司 | Mobile internet advertisement system and advertisement method |
| CN104581238A (en) * | 2014-11-25 | 2015-04-29 | 南京奥拓电子科技有限公司 | Advertising platform based on network |
| CN104574129A (en) * | 2013-10-25 | 2015-04-29 | 胡晓平 | Associated advertisement media system |
| WO2017020378A1 (en) * | 2015-08-03 | 2017-02-09 | 上海碧虎网络科技有限公司 | Geographical position-based internet outdoor advertisement delivering system and delivering method |
| CN107578279A (en) * | 2017-08-28 | 2018-01-12 | 南昌芝麻互联科技有限公司 | A kind of self-defined service system of new media and method |
| CN113177813A (en) * | 2021-05-31 | 2021-07-27 | 上海苍苔信息技术有限公司 | Modular advertisement delivery system and method |
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Application publication date: 20120926 |