CN101422994B - Preference item assembled carrier convenient for comsumer - Google Patents
Preference item assembled carrier convenient for comsumer Download PDFInfo
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- CN101422994B CN101422994B CN2008101866453A CN200810186645A CN101422994B CN 101422994 B CN101422994 B CN 101422994B CN 2008101866453 A CN2008101866453 A CN 2008101866453A CN 200810186645 A CN200810186645 A CN 200810186645A CN 101422994 B CN101422994 B CN 101422994B
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Abstract
The invention relates to a coupon set, in particular to a preferential project integration carrier convenient for consumers to use. The carrier comprises a preferential line, an order structure code, a personal identification mark aimed at the consumers and supplied by at least more than one service providers and a specific position for a particular service provider to make an ordinary mark or a password mark; the carrier can be obtained by multiple times for single-use, multiple times for multiple use or single time for multiple use; the carrier comprises the forms of printing products or electronic journals or electronic-albums and the like; the carrier can integrates advertising, coupons, discount cards, tickets and the like, can supply a plurality of service providers to the consumers within a certain use period of validity, so as to cause one or more types of service products that can be used for single time or multiple times and have a certain (specific) preferential manner and preferential line to be available for being integrated into a whole, thus effectively eliminating the problem of transaction information asymmetries between the service providers and the consumers and improving the transaction efficiency; in addition, the carrier has the advantages of being convenient for carrying, simple use, and safety and reliability.
Description
Technical field
The present invention relates to a kind of consumption promotional card, the preference item set carrier that particularly a kind of consumer of convenience uses, described carrier comprises the electron carrier of printing carrier and e-magazine or electron album etc.
Background technology
Businessman will do the mass advertising propaganda, and carry out various preferential advertising campaigns for letting the consumer understand oneself; Solicit trade, experience its service, the more service of actual understanding oneself in person so that the client can be called; Usually adopt various preferential measures; And preferential amount and consumption number of times hook are issued various reward vouchers, promotional card, supply the consumer to use.There is following problem usually in this method:
1, the acquisition of preferential amount often needs the consumer to pay in advance, if do not pay in advance, might cause the refusal approval of service provider.For example health club needs the consumer before consumption, once to pay earlier a bigger expense purchase year card, Ji Ka or a month card.
2, existing promotional card/certificate all is to be issued separately by businessman; The consumer holds/and businessman's consumption that certificate must arrive this promotional card/certificate of distribution is just effectively; A lot of consumption have randomness, so the consumer often need carry a large amount of various consumption card/certificates, make troubles to the consumer.
3, the consumer is difficult to carry out search, the comparison of how tame service provider with regard to same preferential service item commonly used or different preferential service item; Perhaps need pay search that cost such as many time and efforts carries out aspects such as favourable price, service quality relatively, could tentatively optimize satisfied service provider.
4, businessman need set up huge customer information record, and for example meetings generations such as catering trade, carwash, vehicle maintenance are stalled for time, formality is loaded down with trivial details at the consumption scene of some fast pace service fields, and the client is sick of and the generation opposite effect easily.
5, some middle-size and small-size service enterprisees can't just use promotional card client's true identity and access times effectively to be confirmed, can't set up for a long time with the client, stable, transparent, reliable service relation.
For addressing the above problem; The CN200420009286.1 utility patent discloses a kind of Consumption card collection like Fig. 1, shown in 2, and it has the double action of page advertisement and distribution consumption voucher, to reduce the cost of consumption voucher and advertisement publicity; Improve page advertising results, and convenience is inquired about and result of use is good.Consumption voucher combined page 6 and 8 of the publicity page between each consumption voucher combined page that this utility patent adopts Consumption card collection to be made up of each consumption voucher constitute; Have on one side of each consumption voucher combined page 6 and publicity page 8 and cover page 3 and wear page fixing hole 1; Folder page or leaf spring 2 passes page fixing hole 1 fixing each consumption voucher combined page 6 and is one with publicity page 8 and cover page 3; Be provided with perforation line 7 between the consumption voucher on each consumption voucher combined page 6; The homepage of relevant consumption voucher combined page, or the side on the endpage outwards is provided with page indicateing arm 4.During use, the Consumption card collection public publication, the consumer can tear consumption voucher use under the clip along perforation line, and publicity page provides producer and Business Information, plays the effect of publicity.
CN200520067435.4 discloses a kind of novel advertisement promotional literature; Include front cover; Be clipped in many pages in the front cover; It is stapled together with front cover that one end of the page is provided with bookbinding position, it is characterized in that the said page is provided with at least one tearing mark line that formed by the aligned apertures at many intervals, and said tearing mark line is separated into plural functional area with the page; On the page, be provided with the tearing mark line; The page is divided into a plurality of functional areas that are prone to tear, can makes content of pages abundanter combined printing each other such as advertisement, reward voucher, lottery ticket or enterprise card being prone to tear functional area; More be prone to attract the consumer; When the consumer sees the advertisement liked or reward voucher etc., can it be torn once tearing smoothly, more convenient to use.
Above-mentioned printed matter Consumption card collection only is that advertisement and the promotional card with each businessman compiles distribution, can not embody the repeatedly how preferential principle of consumption.
Along with development in science and technology; Electronic information gets into sphere of life; The E-consumer carrier is used widely; CN200520030895.X provides a kind of multi-functional consumption card shown in Figure 3, and sealing in advance in the card body 3 of this card has IC-card chip 1 and flash disk chip 2, and flash disk chip 2 connects lead through signal and USB joint 5 links together.A card can be accomplished modern personal daily consumption and network finance business.This card can not show propaganda businessman, and the preferential service content of businessman and the record case that the consumer can't check historical consume, has the problem of consumer and the both sides of service provider information asymmetry.
Summary of the invention
The preference item set carrier that fundamental purpose of the present invention is to provide a kind of consumer of convenience to use.
The object of the invention can be achieved in the following manner:
The preference item set carrier that a kind of convenient consumption is used; Said set carrier can be print carrier or electronic edition carrier; The consumption promotional card that above service provider of at least one family of said collection of vectors provides; Said consumption promotional card is provided with the sequential organization coding that enjoys privileges, and said sequential organization is encoded to the consumption sequential encoding, and said consumption is amount of money accumulation order or integration consumption order in proper order.
A kind of optimal technical scheme of the present invention is coding and/or the COS coding that said sequential organization sign indicating number further comprises service provider, and said preference item set carrier is a printing carrier, or electron carrier.
The further optimal technical scheme of the present invention is also to be provided with consumer's individual identification mark on the said set carrier, and said individual identification mark comprises literal and/or numeral and/or picture and/or electronic information and/or biological characteristic.
The also further optimal technical scheme of the present invention is: have at least one more than one position that can confirm on the said consumption promotional card or/and the mark hurdle; And on described carrier long-term existence; The position that said both sides confirm is or/and mark is arranged according to described sequential organization coding in order, and correspondence is provided with consumption pin marker hurdle one by one.
The affirmation on consumption pin marker of the present invention hurdle includes but not limited to signature, affixes one's seal and beat the record that colludes, punches; With accumulated history consumption record; Said consumption promotional card is when using for the first time; Can be provided with unique correspondingly with this consumption promotional card by service side, and be the consumption pin marker hurdle confirmed of said both sides sequence of coden group card one to one.
The present invention more further optimal technical scheme be said consumption promotional card after correct consumption, fill in proper order when time password on corresponding consumption pin marker hurdle according to the password card by service side, make all intuitively naked eyes affirmations of consumption side and service side.
The preference item set carrier that the described consumer of convenience uses; Its electron carrier comprises e-magazine or electron album; Said electron carrier is provided with microprocessor, storer, CS, display screen, power supply and external data Fabric Interface; Said external data Fabric Interface is used to connect the computer editing and writes down the person identification mark; And download, edit service advertisement, place, phone, service content, preferential mode and the amount of each service provider, and downloaded contents is stored in the storer from computer network; Said external interface also is used for Connection Service merchant's computer network, confirms consumer's person identification mark, the relevant preferential content that reference record content of consumption, consumption number of times, consumption amount and consumer download; Simultaneously, upgrade corresponding content in the said electron carrier synchronously.The consumer can check the service item of each service provider, preferential situation and historical record by display screen at any time through CS.
The preference item carrier that the consumer of convenience of the present invention uses is provided with the effect term of life.
The invention has the advantages that:
When 1, set carrier of the present invention has adopted this preferential amount of actual use the mode of its expense taking place, thereby guarantees to reduce or stopped the transaction risk that the consumer possibly face.
2, the set carrier of the present invention how tame service provider that will optimize and the preferential service product that provides of promising to undertake complete be integrated in one be convenient for carrying, search directly perceived, use on the simple comparison reveals platform, give the consumer with great facility.
3, use preferential amount for accumulative total; And make preferential amount and amplitude to link up with access times; The present invention is provided with according to the structured coding that necessarily uses in order on described set carrier, and its sequential organization coding directly perhaps reflects the increase of preferential amount and amplitude indirectly.Why the present invention stresses the sequential organization coding that the consumer enjoys privileges; Be because utilize the sequential organization coding; Not only can write down total preferential transaction count, historical preferential transaction count and surplus preferential transaction count easily and intuitively; Also can make preferential amount that the consumer obtains and amplitude in order from less to more, from higher-value to high value more.
When 4, the consumption promotional card that comprised of set carrier of the present invention is as one of voucher of validate transactions; Can do manual markings or consumption password or electronic marker immediately at the privileged site that both parties' solidarity is confirmed at the transaction scene; Be used for intuitively showing the current transaction that the enjoys privileges completion that come into force already, accomplish visual record historical trading situation simultaneously; This mode that the present invention adopts has avoided in the prior art similar preferential transaction and historical record under one-sided information asymmetry situation, to accomplish.
5, repeatedly use for consumer individual in order to ensure preferential on the said carrier, the present invention is provided with consumer's individual identification mark on said carrier.
6, carrier of the present invention; How tame service provider is offered the consumer in certain effective service life; But let consumer's single or multiple use, and one or more service product full set of enjoying preferential mode and the amount of businessman's defined become one and can supply the consumer to carry out synchronously how tame service provider is relatively selected, easy to carry, preferential service platform that use is simple, safe and reliable.
Through above technological improvement, the present invention has solved the problem of consumer and the both sides of service provider information asymmetry simply and easily, has improved trading efficiency.
Be further to understand the object of the invention, content and characteristics, enumerate specific embodiment now and be described with reference to the accompanying drawings as follows:
Description of drawings
Fig. 1 is the Consumption card collection structural representation of existing printing carrier.
Fig. 2 is Fig. 1 Consumption card collection inner structure synoptic diagram.
Fig. 3 is existing E-consumer card structure synoptic diagram.
Fig. 4 is the promotional card structure set synoptic diagram of printing carrier of the present invention.
Fig. 5 is the interior page structure synoptic diagram of the promotional card collection of the another kind of printing carrier of the present invention.
Fig. 6 is the structural representation of electron carrier of the present invention.
Embodiment
The present invention uses for making things convenient for the consumer, and the preferential content of sale service advertisement, sales promotion and the reward voucher of the how tame service provider of identical or different COS come together on the set carrier, and described carrier is a printing carrier, or electron carrier.Described carrier can repeatedly obtain single and use, repeatedly obtains repeatedly to use or repeatedly use of single acquisition.For making the preferential service that the consumer can manyly enjoy service provider better to be provided, on the reward voucher of said set carrier, be provided with the sequential organization coding that enjoys privileges.Be elaborated with regard to printing carrier and two kinds of embodiments of electron carrier below, still, embodiment of the present invention only is an example, rather than to a kind of qualification of the present invention, concrete protection domain of the present invention is seen claim.
Embodiment one
Fig. 4 is the structural representation of printing carrier of the present invention, comprises page or leaf 12 in front cover 11, back cover 14 and many, described in page or leaf 12 comprise propaganda district 121 and function certificate district 122; In specific embodiment shown in Figure 4, said propaganda district 121 and function certificate district 122 occupy one page respectively, in other embodiments; Said propaganda district 121 and function certificate district 122 also can be with being located in one page, and the page that is provided with function certificate district 122 is provided with the many tearing mark lines 13 that formed by the aligned apertures at a plurality of intervals, and described function certificate district 122 is separated into many function certificates 130 by tearing mark line 13; Usually; In a function certificate district 122, many function certificates 130 are set, preferably 8/page.It is described that divided to be prone to tear function certificate 130 can be reward voucher, lottery ticket or enterprise card etc.For reward voucher; Then each reward voucher is provided with the sequential organization coding 123 that the reflection consumer comes shop consumption number of times; Said sequential organization coding 123 includes but not limited to two parts: the numbering 123AXXXXX--of service provider consumption serial number 123BXX; Concrete as: 04031-02, wherein: 04031 is the numbering 123A of service provider, wherein 04 be that industry is numbered; 031 is the numbering of different providers in the same industry; 02 for consuming number of times serial number 123B, also can be that consumption serial number 123BXX is only arranged, and the numbering 123A of described service provider can be arranged at propaganda district upward (as shown in Figure 5), or be arranged at the header of function certificate.Can also form by three parts that comprise the service item numbering.
The consumer consumes preferential amount of accumulative total and number of times through structured coding in order, and enjoys corresponding preferential content by the carrier of corresponding encoded; Said preferential content comprises preferential mode and preferential amount.Be the every consumption of consumer once (or one); Tear and get a reward voucher; Or tear and get a reward voucher that is provided with the respective service bullets and submit service provider and settle accounts; And enjoy the preferential amount of this time reward voucher of propaganda district defined by the coding of the sequential organization on this reward voucher, comprising giving a discount, giving and free service.
In the cover page of said print carrier or back cover or on described each functional areas or each the function certificate; Consumer's individual identification mark zone 15 is set; Be used for individual identification mark to consumer or the login consumer of service provider; Described individual identification mark includes but not limited to: idiograph, identification card number, SSN, member's card number, credit number, cell-phone number, license plate number etc. show that with this this preferential set carrier has had consumer's personalized identification characteristic.
In the present embodiment; The consumer tears and gets a reward voucher and be submitted to the carrier of service provider as one of validate transactions voucher; Has the mark of doing at the common position of confirming of both sides 124; Described mark can be: the number of liquidating, punching, record or its combination are encoded, signed, affix one's seal, beat to recognition code, sequential organization, on described carrier, keeps so that the accumulated history transaction record.
Embodiment two
Fig. 5 is the interior page structure synoptic diagram of the promotional card collection of the another kind of print carrier of the present invention.The page in page or leaf function certificate district was provided with a plurality of mark region as consumption number of times and order in the difference of present embodiment and embodiment one was; In the present embodiment; Many reward vouchers in the function certificate district 122 ' do not adopt the method that tears it down and use; But the mark that keeps a record in certain zone 124, described mark can be: sequential organization encode, is signed, affixes one's seal, beats the number of liquidating, punching, writes down or its combination, and maintenance is so that the accumulated history transaction record on described carrier.
In the present embodiment, described sequential organization coding can be indicated on propaganda district 121 and the functional areas 122 ', specifically can be the 121 numbering 123A of mark service provider in the propaganda district; 122 ' the mark consumption number of times order label 123B in functional areas.In Fig. 5 specific embodiment, be that a plurality of record positions 124 are set on the functional areas 122 ' as reward voucher, and be marked with consumption number of times order label 123B in each record position 124 or next door.Can certainly be at each record position 124 or the complete sequential organization coding 123 of next door mark.This embodiment can be arranged at the reward voucher of same services project on the same page.
During use, the consumer shows respective service merchant's reward voucher, and marked is done on the respective record position 124 or the next door in reward voucher district by service provider, and gives with preferential by regulation; Described mark can be: the number of liquidating, punching, record or its combination are encoded, signed, affix one's seal, beat to recognition code, sequential organization, on described carrier, keeps so that the accumulated history transaction record.
Among above-mentioned two embodiment; For described service provider; The reward voucher that prints in the described functional areas can be thought a kind of contract mode, in certain effective service life, offers the consumer, but the service product that lets its single or multiple use with certain (specific) preferential mode and amount.
Embodiment three
Fig. 6 is the embodiment of the invention three--the structural representation of electron carrier.Said electron carrier comprises e-magazine or electron album; Said electron carrier is that envelope has processor 21, storer 22 in carrier 20; Be provided with CS 23, display screen 24, power supply 26 and external data Fabric Interface 25 (standard communication interface) in carrier; Said external data Fabric Interface 25 is used to connect the computer editing and writes down the person identification mark, shows that with this this preferential set carrier has had consumer's personalized identification characteristic; And download, edit service advertisement, place, phone, service content, preferential mode and the amount of each service provider, and downloaded contents is stored in the storer 22 from computer network.
The consumer can by the information of the relevant service provider of display screen 24 demonstrations, find qualified service provider at any time through controlling CS 23, consumes; During clearing; The consumer is with the external interface 25 Connection Service merchants' of holding electron carrier computer network; The computer of service provider is according to consumer's person identification mark; Find consumer's historical record, and the relevant preferential content of downloading according to the content of consumption of historical record, consumption number of times, consumption amount and consumer gives the preferential of this consumption; Simultaneously, upgrade corresponding content in the said electron carrier synchronously.
The consumer can check the service item of each service provider, preferential situation and historical record through CS by display screen at any time.
Above-mentioned electron carrier or printing carrier are provided with the effect term of life.
In the effective service life of appointment; The consumer is at certain specific service merchant place; When using above-mentioned preferential set carrier; This service provider own preferential service product that is provided of can in preferential set carrier, being correlated with is partly done a mark, as includes but not limited to: sign, affix one's seal, fill in recognition code, play the number of liquidating, punch, tear to pieces, in total preferential number of times, deduct once, corresponding to writing down the preferential service product that it provides once to be promised to undertake.Before the deadline, the consumer can use totally so far that preferential service provider promises to undertake that the preferential service product number of times that provides uses until exhausted.
The preference item set carrier that a kind of consumer of convenience of the present invention uses; Advertising, reward voucher, promotional card, admission ticket etc. have been gathered; It not only has abundant page Communications Functions; And the consumer also can use needed preferential service content according to individual's hobby, gives being convenient for carrying of consumer, simply uses and bring great convenience.
Claims (9)
1. a preference item that makes things convenient for the consumer to use is gathered carrier; Said set carrier is a print carrier; It is characterized in that: the consumption promotional card that above service provider of at least one family of said set collection of vectors provides; Said consumption promotional card is provided with the sequential organization coding that enjoys privileges, and said sequential organization is encoded to the consumption sequential encoding, and said consumption is amount of money accumulation order or integration consumption order in proper order.
2. the preference item set carrier that a kind of consumer of convenience according to claim 1 uses; It is characterized in that: also be provided with the sequential organization sign indicating number on the preference item set carrier that the said consumer of convenience uses, said sequential organization sign indicating number comprises the coding and/or the COS coding of service provider.
3. the preference item set carrier that a kind of consumer of convenience according to claim 1 uses; It is characterized in that: also be provided with consumer's individual identification mark on the said set carrier, said individual identification mark comprises literal and/or numeral and/or picture and/or biological characteristic.
4. the preference item set carrier that a kind of consumer of convenience according to claim 1 uses; It is characterized in that: have at least one more than one position that can confirm on the said consumption promotional card or/and the mark hurdle, and on described set carrier long-term existence.
5. the preference item set carrier that a kind of consumer of convenience according to claim 4 uses; It is characterized in that: the said at least one more than one position that can confirm is or/and the mark hurdle is arranged according to described sequential organization coding in order, and correspondence is provided with consumption pin marker hurdle one by one.
6. the preference item set carrier that a kind of consumer of convenience according to claim 5 uses; It is characterized in that; The position that at least one side confirms on the described print carrier is consumed record or/and mark comprises signature, affixes one's seal, beats the record that colludes, punches with accumulated history.
7. the preference item set carrier that a kind of consumer of convenience according to claim 5 uses; It is characterized in that: said consumption promotional card is when using for the first time; Can be provided with by service side unique corresponding with this consumption promotional card, and with the common consumption pin marker hurdle of confirming of consumer, service side sequence of coden group card one to one.
8. the preference item that uses based on the described a kind of consumer of convenience of claim 7 is gathered carrier; It is characterized in that: said consumption promotional card is after correct consumption; Fill in the password of working as inferior corresponding consumption pin marker hurdle by service side according to the order of sequence of coden group card, make consumption side and all intuitively naked eyes affirmations of service side.
9. a preference item that makes things convenient for the consumer to use is gathered carrier; It is characterized in that: said set carrier is the electronic edition carrier; Said electronic edition carrier comprises e-magazine or electron album; Said electronic edition carrier is provided with microprocessor, storer, CS, display screen, power supply and external data Fabric Interface; Said external data Fabric Interface is used to connect the computer editing and writes down the person identification mark, and downloads, edits service advertisement, place, phone, service content, preferential mode and the amount of each service provider from computer network, and downloaded contents is stored in the storer; Said external data Fabric Interface also is used for Connection Service merchant's computer network, confirms consumer's person identification mark, the relevant preferential content that reference record content of consumption, consumption number of times, consumption amount and consumer download; Simultaneously, upgrade corresponding content in the said electronic edition carrier synchronously, the consumer can check the service item of each service provider, preferential situation and historical record by display screen at any time through CS.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2008101866453A CN101422994B (en) | 2008-01-08 | 2008-12-11 | Preference item assembled carrier convenient for comsumer |
Applications Claiming Priority (3)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200810000363.X | 2008-01-08 | ||
| CN200810000363 | 2008-01-08 | ||
| CN2008101866453A CN101422994B (en) | 2008-01-08 | 2008-12-11 | Preference item assembled carrier convenient for comsumer |
Publications (2)
| Publication Number | Publication Date |
|---|---|
| CN101422994A CN101422994A (en) | 2009-05-06 |
| CN101422994B true CN101422994B (en) | 2012-08-08 |
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Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN2008101866453A Expired - Fee Related CN101422994B (en) | 2008-01-08 | 2008-12-11 | Preference item assembled carrier convenient for comsumer |
Country Status (1)
| Country | Link |
|---|---|
| CN (1) | CN101422994B (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106164938A (en) * | 2014-03-19 | 2016-11-23 | 深圳市汇顶科技股份有限公司 | Based on the financial transaction of communication between device |
Families Citing this family (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN103617539A (en) * | 2013-11-27 | 2014-03-05 | 上海新大陆翼码信息科技有限公司 | Method and system for electronic ticket management |
| CN114387816B (en) * | 2021-12-30 | 2023-12-01 | 数字景枫科技发展(南京)有限公司 | Mall traffic guiding system and method based on consumer behavior prediction analysis |
-
2008
- 2008-12-11 CN CN2008101866453A patent/CN101422994B/en not_active Expired - Fee Related
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN106164938A (en) * | 2014-03-19 | 2016-11-23 | 深圳市汇顶科技股份有限公司 | Based on the financial transaction of communication between device |
Also Published As
| Publication number | Publication date |
|---|---|
| CN101422994A (en) | 2009-05-06 |
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Granted publication date: 20120808 Termination date: 20201211 |