CN101155350A - Value-added service implementing method based on multimedia message service - Google Patents
Value-added service implementing method based on multimedia message service Download PDFInfo
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- CN101155350A CN101155350A CNA2007101530999A CN200710153099A CN101155350A CN 101155350 A CN101155350 A CN 101155350A CN A2007101530999 A CNA2007101530999 A CN A2007101530999A CN 200710153099 A CN200710153099 A CN 200710153099A CN 101155350 A CN101155350 A CN 101155350A
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- mms
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- multimedia messaging
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Abstract
An increment service implementation method based on a multimedia message service is disclosed in the present invention, the method is ordering information of portable goods in the multimedia message service MMS, the service provider resolves goods ordering information from MMS and provides corresponding service. The present invention can use MMS to implement a plurality of increment service anytime and anywhere, and can implement individuation service according to the user requirement, extending the business mode based on the MMS, having sensational business prospect.
Description
Technical field
The present invention relates to mobile communication multimedia service, particularly a kind of value-added service implementation method based on multimedia messaging service, MMS.
Background technology
Multimedia messaging service, MMS MMS (Multimedia Messaging Service) can provide point-to-point, puts application, be applied to extremely abundant Multimedia Message storage and the forwarding service of content a little.Message can be the non real-time content that plain text, picture, video, audio frequency and other media formats are formed.
The form of MMS comprises message header MMS Headers and Message Body two parts as shown in Figure 1.Defined a plurality of territories among the MMS Headers, for example, server address is on the TO territory, and the territory among the MMS Headers can reality define as required; MMS Body is the actual content of message, MMS Body is with statement presentation beginning, the message content that comprises among the MMS Body is described in presentation, as picture image, text text, sound audio etc., and information such as form of these message, positional alignment.It after presentation concrete message content.
MMS has personalized characteristics, must provide the abundant information content could attract the user.Although technology and infrastructure construction are unquestionable at present, MMS still lacks substantial service content.Therefore, how to utilize MMS just to become the problem that development MMS value-added service institute of operator must solution for the user provides personalized service.
Summary of the invention
Purpose of the present invention solves the problem that prior art exists, and a kind of value-added service implementation method based on multimedia messaging service, MMS is provided.This method comprises:
Carry goods order information in multimedia messaging service, MMS MMS, the service provider parses commercial articles ordering information and corresponding service is provided from MMS.
Described commercial articles ordering information is carried in the message header of MMS.
Identify goods order information by in the message header of MMS, increasing new territory, comprising:
One or more territories that are used for identifying consignee's information; And/or
One or more territories that newly are used for identifying type of merchandize information; And/or
One or more territories that are used for identifying every kind of commodity amount.
In the message header of MMS, also increase one or more territories that are used for identifying commodity subcategory information, and/or one or more territory that is used for identifying the quantity of every kind of commodity subcategory; When comprising in the MMS message header when being used for identifying the territory of commodity subcategory information, also comprise the territory of the father's type of merchandize information that identifies these subcategory commodity in the MMS message header simultaneously.Or,
Described commercial articles ordering information is carried in the message body of MMS.
In the statement part of MMS message body, increase description to commercial articles ordering information, and in message body, increasing the commercial articles ordering message part, the service provider parses commercial articles ordering information in the MMS message body according to described statement part to the description of commercial articles ordering information.
Also carried postcard business information among the described MMS that carries goods order information based on MMS.
The service provider provides the tabulation of can ordering the goods.
Terminal equipment is stored in this locality with it after obtaining to order the goods and tabulating, and when the MMS of commercial articles ordering information is carried in transmission, selects from the tabulation of can ordering the goods.Or,
Terminal equipment by with the mutual acquisition of the service provider information of can ordering the goods, editor also sends and carries the MMS of commercial articles ordering information.
By the present invention, can utilize MMS to realize multiple value-added service whenever and wherever possible, and can realize personalized service according to user's needs, expanded business model based on MMS, have extraordinary commercial promise.
Description of drawings
Fig. 1 is the form schematic diagram of prior art MMS;
Fig. 2 is the form schematic diagram of MMS of the present invention.
Embodiment
Main thought of the present invention is, terminal equipment sends and carries the server of the MMS of commercial articles ordering information to the service provider, the type of merchandize and the quantity of service provider's server parses the commercial articles ordering from MMS person, order, and information such as Shipping Address, consignee.The service provider provides personalized service according to the user's request that parses for the user.
The first embodiment of the present invention is:
In the MMS of MMS Headers, add new territory and carry information such as the kind of commodity and number.For example:
Newly-increased territory 1 is used for identifying type of merchandize information:
Domain name claims to be defined as: X-Mms-ShtickServer-GoodsClass
When type of merchandize has fresh flower Flower, cake Cake, chocolate Chocolate and grape wine Wine etc., can define thresholding and be:
ShtickServer-GoodsClass-value＝Flower|Cake|Chocolate|Wine
Value defined to different commodity is as follows:
Flower＝<Octet?128>
Cake＝<Octet?129>
Chocolate＝<Octet?130>
Wine＝<Octet?131>
Increase territory 2 newly, be used for identifying the quantity information of variety classes commodity:
Domain name claims to be defined as: X-Mms-＜type=Goodsclass 〉-Number
Corresponding thresholding is defined as integer:
Goods-Number-value＝Integer-value
Increase territory 3 newly, be used for identifying consignee's address and name information:
Domain name claims to be defined as: X-Mms-ShtickServer-Name﹠amp; Address
Corresponding thresholding is defined as character style:
ShtickServer-Name&address-value＝string
Increase territory 4 newly, be used for identifying consignee's zip code information:
Domain name claims to be defined as: X-Mms-ShtickServer-postnumber
Corresponding thresholding is defined as integer:
ShtickServer-postnumber-value＝Integer-value
As required, the X-Mms-ShtickServer-GoodsClass territory can occur repeatedly, and the user can order multiple commodity by a MMS like this.During X-Mms-ShtickServer-GoodsClass territory of every appearance, just to an X-Mms-＜type=Goodsclass should be arranged 〉-appearance of Number territory, in order to the quantity of explanation order goods
In addition, also can segment subclass again to the commodity of each kind.For example, type of merchandize Flower specifically is subdivided into subclass again: rose Rose, tulip Tulip etc.As ShtickServer-GoodsClass-value=＜Octet 128〉time, fresh flower goods order information included among the expression MMS.At this moment, newly-increased territory 11 also will occur, be used for identifying colored concrete kind of information
Domain name claims to be defined as: X-Mms-ShtickServer-FlowerClass
Corresponding thresholding is:
ShtickServer-FlowerClass-value＝Rose|Tulip
Value defined to the variety classes flower is as follows:
Rose＝<Octet?128>
Tulip＝<Octet?129>
Identical with foregoing method, to different types of fresh flower, also have the territory of its quantity of explanation.
After the MMS of commercial articles ordering information is carried in the terminal equipment generation, mail to service provider's server, server identifies commercial articles ordering information according to header field.
The second embodiment of the present invention is:
Merchandise news is not carried in the MMS of MMS Header, but carries in Message Body.As shown in Figure 2.
In Message Body, add merchandise news Goods information part, in realization, can pass through representation language, describe merchandise news as SMIL, for example:
<ShtickServer>
......
goodsclass＝flower
flower-nomber＝5
......
</ShtickServer>
Statement part presentation at Message Body is described Goods inforation, for example:
<smil>
<head>
.....
</head>
<body>
<par>
......
<ShtickServer?src＝″ShtickServer.txt″region＝″ShtickServer″/>
</par>
</body>
</smil>
After the MMS of commercial articles ordering information is carried in the terminal equipment generation, mail to service provider's server, server parses commercial articles ordering information from message body.
The third embodiment of the present invention is:
In OMA MMS 1.3 versions of open mobile alliance OMA (Open Mobile Alliance), defined a kind of postcard business (PostCard) of MMS.The implementation of PostCard is: user A (MMS client is arranged) has created a MMS information (may use the MMS template), postal ﹠ communications address and the postcode of user B have been filled in simultaneously, send to the PostCard server then, server prints postcard, give the post office then, user B is sent it to by the postal mode of tradition in the post office.
Method of the present invention can be used in combination with the PostCard business, promptly when sending the MMS of PostCard, comprise commercial articles ordering information simultaneously in MMS, PostCard is after printing postcard, to send to user B by home-delivery centers such as post offices together with the commodity of user A order.Thereby enriched the PostCard business function of OMA.
In above-mentioned 3 embodiment, terminal equipment can obtain merchandise news in several ways.For example download the also commodity tabulation of storage service provider, the user can be by sending after the merchandise news of selecting local storage when sending MMS; The user also can by with the interactive editor MMS of service provider server.
The above; be the specific embodiment of the present invention, but protection scope of the present invention is not limited thereto, anyly is familiar with those skilled in the art in the technical scope that the present invention discloses; the variation that can expect easily or replacement all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion with the protection range of claim.
Claims (10)
1. the value-added service implementation method based on multimedia messaging service, MMS is characterized in that, carries goods order information in multimedia messaging service, MMS MMS, and the service provider parses commercial articles ordering information and corresponding service is provided from MMS.
2. a kind of value-added service implementation method based on multimedia messaging service, MMS as claimed in claim 1 is characterized in that described commercial articles ordering information is carried in the message header of MMS.
3. a kind of value-added service implementation method based on multimedia messaging service, MMS as claimed in claim 2 is characterized in that, identifies goods order information by increase new territory in the message header of MMS, comprising:
One or more territories that are used for identifying consignee's information; And/or
One or more territories that newly are used for identifying type of merchandize information; And/or
One or more territories that are used for identifying every kind of commodity amount.
4. a kind of value-added service implementation method as claimed in claim 3 based on multimedia messaging service, MMS, it is characterized in that, in the message header of MMS, also increase one or more territories that are used for identifying commodity subcategory information, and/or one or more territory that is used for identifying the quantity of every kind of commodity subcategory; When comprising in the MMS message header when being used for identifying the territory of commodity subcategory information, also comprise the territory of the father's type of merchandize information that identifies these subcategory commodity in the MMS message header simultaneously.
5. a kind of value-added service implementation method based on multimedia messaging service, MMS as claimed in claim 1 is characterized in that described commercial articles ordering information is carried in the message body of MMS.
6. a kind of value-added service implementation method as claimed in claim 2 based on multimedia messaging service, MMS, it is characterized in that, in the statement part of MMS message body, increase description to commercial articles ordering information, and in message body, increasing the commercial articles ordering message part, the service provider parses commercial articles ordering information in the MMS message body according to described statement part to the description of commercial articles ordering information.
7. as the described a kind of value-added service implementation method of the arbitrary claim of claim 1-6, it is characterized in that, also carried postcard business information among the described MMS that carries goods order information based on MMS based on multimedia messaging service, MMS.
8. as the described a kind of value-added service implementation method of the arbitrary claim of claim 1-6, it is characterized in that the service provider provides the tabulation of can ordering the goods based on multimedia messaging service, MMS.
9. a kind of value-added service implementation method as claimed in claim 8 based on multimedia messaging service, MMS, it is characterized in that, terminal equipment is stored in this locality with it after obtaining to order the goods and tabulating, and when the MMS of commercial articles ordering information is carried in transmission, selects from the tabulation of can ordering the goods.
10. a kind of value-added service implementation method based on multimedia messaging service, MMS as claimed in claim 8 is characterized in that, terminal equipment by with the mutual acquisition of the service provider information of can ordering the goods, editor also sends and carries the MMS of commercial articles ordering information.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNA2007101530999A CN101155350A (en) | 2006-03-24 | 2006-03-24 | Value-added service implementing method based on multimedia message service |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CNA2007101530999A CN101155350A (en) | 2006-03-24 | 2006-03-24 | Value-added service implementing method based on multimedia message service |
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|---|---|---|---|
| CN 200610034668 Division CN1859328A (en) | 2006-03-24 | 2006-03-24 | Method for realizing value-added service based on multimedia news service |
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| CN101155350A true CN101155350A (en) | 2008-04-02 |
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Cited By (4)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2009026847A1 (en) * | 2007-08-24 | 2009-03-05 | Huawei Technologies Co., Ltd. | Method, system, terminal and server for realizing the service based on multimedia message service |
| CN102348170A (en) * | 2010-07-29 | 2012-02-08 | 中国电信股份有限公司 | Preferred roaming list setting method, system thereof, terminal and server |
| WO2017100988A1 (en) * | 2015-12-15 | 2017-06-22 | 深圳市银信网银科技有限公司 | Merchandise order generation method, device, and system |
| WO2017100989A1 (en) * | 2015-12-15 | 2017-06-22 | 深圳市银信网银科技有限公司 | Method, apparatus, and system for transmitting credit certificate file for online shopping |
-
2006
- 2006-03-24 CN CNA2007101530999A patent/CN101155350A/en active Pending
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2009026847A1 (en) * | 2007-08-24 | 2009-03-05 | Huawei Technologies Co., Ltd. | Method, system, terminal and server for realizing the service based on multimedia message service |
| CN102348170A (en) * | 2010-07-29 | 2012-02-08 | 中国电信股份有限公司 | Preferred roaming list setting method, system thereof, terminal and server |
| CN102348170B (en) * | 2010-07-29 | 2015-07-22 | 中国电信股份有限公司 | Preferred roaming list setting method, system thereof, terminal and server |
| WO2017100988A1 (en) * | 2015-12-15 | 2017-06-22 | 深圳市银信网银科技有限公司 | Merchandise order generation method, device, and system |
| WO2017100989A1 (en) * | 2015-12-15 | 2017-06-22 | 深圳市银信网银科技有限公司 | Method, apparatus, and system for transmitting credit certificate file for online shopping |
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Application publication date: 20080402 |