CN101136099A - Concessionary linkage straight pin, delivery, paying and cashing method, system and direct-selling card - Google Patents

Concessionary linkage straight pin, delivery, paying and cashing method, system and direct-selling card Download PDF

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Publication number
CN101136099A
CN101136099A CNA2007101433109A CN200710143310A CN101136099A CN 101136099 A CN101136099 A CN 101136099A CN A2007101433109 A CNA2007101433109 A CN A2007101433109A CN 200710143310 A CN200710143310 A CN 200710143310A CN 101136099 A CN101136099 A CN 101136099A
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directly
households
direct selling
selling
chain
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陆航程
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Abstract

The direct selling parent company establishes a chained direct selling remote payment management computer-network system, and establishes direct selling service company at each province or city or county; training the direct selling staff in community to establish a featured product direct selling shop; the parent company signs the direct selling contracts with the product manufacturers, and establish the mail delivering mechanism; the anti-counterfeiting tags are attached on the direct selling products; the products are directly delivered to the direct selling shop; the direct selling shop helps the customers to complete the ant-counterfeiting enquiry and member's registration; according to the accumulated purchasing score of customer members, the parent company pays them rewards; according to the accumulated selling score of the directly selling shops, the parent company pays them rewards; according to accumulated service score, the parent company pays the direct selling service company rewards; according to the amount of mailed products, the parent company pay the mail delivery mechanism rewards.

Description

A kind of franchise chain (FC) is sold, is provided and delivered, calculates payment, cashes method, system directly to households and sells card directly to households
Technical field:
The present invention relates to a kind of computer management system, particularly a kind of franchise chain (FC) direct selling, dispensing, integration, calculate payment, cash method and computer management system, and a kind of direct selling card.
Technical background:
E-commerce company oneself sets up supply channel and distribution channel at present, this invents the initial stage just as automobile, the same according to carriage pattern design automobile, because pure net network e-commerce venture mainly provides the information interchange platform, lack effectively, the logistics system support cheap and covering is wide, be difficult to and the competition of hypermarket, transnational supermarket, they often only provide transaction platform, collect service fee, the network transaction value is not the sales volume of e-commerce company, and their unable integration whole piece supply chain is along with smoothing of telecoms gap, with the Eization of hypermarket, transnational supermarket and each quasi-linkage retailer, the prospect of this e-commerce company is just precarious.
In e-commerce field, 62% consumption online person wishes to receive goods within two days, and generally is 4 days now; Other has 20% consumer to be discontented with can not receive the order on time.
Hypermarket, present transnational supermarket has cheap, extensive, the most reliable supply channel, have maximum hypermarket, the consumer obtains the material benefit of price and quality, because the sales field is too big, impossible extensively layout in a city, can only allow clan owning cars enjoy service like this, perhaps the sales field sends special train to pick the consumer to each sub-district every day, has improved cost.
Sub-district convenience store has made things convenient for community resident to purchase commodities nearby, but goods is incomplete, price is preferential inadequately, quality is superior inadequately.
It is a kind of minimizing marketing link that franchise chain (FC) is sold directly to households, reduce the good method of cost of marketing, but it is of unknown origin that the consumer worries product, quality does not ensure, worry to have bought fake and inferior commodities, manufacturer also be difficult to set up covers the direct sale force in the whole nation, is difficult to solve the cashing of Zhi Fuyu reward on total mark of remuneration between manufacturer and the door-to-door salesman.
Bottom merchandising person is difficult to obtain the direct selling purchase channel of medium-to-high grade special goods.
Above-mentioned marketing model is all with comparative maturity or quite ripe, but operation separately is uncorrelated mutually, makes that advantage separately can not be complementary, objectively needs a kind of new business model and technological system that advantage has separately been given play to additive effect.
Summary of the invention:
First purpose of the present invention is: a kind of franchise chain (FC) direct selling, allocator are provided.
Second purpose of the present invention is: a kind of direct selling integration is provided, calculates payment, cash method.
The 3rd purpose of the present invention is: a kind of long-range computer management system of cashing that realizes first, second purpose is provided.
The 4th purpose of the present invention is: a kind of direct selling card structure feature is provided.
The present invention is achieved in that
Realize the present invention's first purpose, a kind of franchise chain (FC) direct selling, allocator are provided, it is characterized in that: it comprises following operation steps:
1) chain direct selling main office of registration one family, chain each province and city, the district direct selling service organization of setting up, 4050 personnel in service organization and each each residential quarter resident family of subdistrict office's cooperation training are sold in provinces and cities, district directly to households, through the qualified door-to-door salesman of training and examination, obtain the loan of starting an undertaking, set up specialty products in this residential quarter and sell the shop directly to households, be communicated with main office's computing machine and sell management system directly to households, sell the chain main office that sells directly to households and unify promotion, paste the proprietary direct selling product that the card sign is sold in false proof anti-transfer directly to households of inquiring about.
2) main office sets up the long-range management system of cashing of the chain direct selling of computing machine, and it comprises: the long-range management system of cashing of chain direct selling; Main office's terminal; Service organization's terminal is sold in provinces and cities, district directly to households; Community sells the shop terminal directly to households; The special goods vendor terminal; Mailing distribution sector terminal; Express mail service company terminal.
3) the chain main office that sells directly to households supervises a kind of commodity direct selling card labeling with anti-counterfeiting, anti-transfer function, stick on all over products of this interlocking gear direct selling, be responsible in quality and source to these commodity, the consumer can be by the number on the safety line in the inquiry direct selling card labeling paper, the checking authenticity of products also accumulates total mark of consumption bonus earned prize, each logistics management link of this interlocking gear can scan the bar code of selling directly to households on the card labeling and carry out logistics management, duty fulfillment arrives the people, and calculates each logistics link and logistics operation personnel quantum merit.
4) chain direct selling main office and factory and express mail service company set up the mailing distribution sector jointly, be responsible for order situation according to each direct selling shop proposition of pointing out from terminal subsystem, on product, paste and sell card directly to households, gather and sell the card article code data directly to households, with purchasing order information, the binding of mailing information, the packing of product is good selling directly to households, pays express mail service company, and express company directly posts to the order product community that proposes to order goods and sells the shop directly to households.
5) direct selling service organization in district is the non-commercial legal person or the illegal human body of independent registrations, be responsible in these provinces and cities, district local development community sells the shop directly to households, not responsible stocking up, not responsible to community's direct selling shop supply of material, be responsible for according to the consumer demand of community's direct selling shop reflection and the situation of local special goods and production firm thereof, guidance supervises manufacturer to finish every certificate of certification that main office requires, provide exploitation to sell the recommendation of special goods directly to households Xiang company, and carry out the consumer survey of commodity welcome degree on the net, through the qualified supplier of examination of main office, by main office and its establishment supply and marketing relation, provinces and cities, the district is sold service organization directly to households under main office sends someone to instruct, set up the mailing distribution sector cooperatively with contract suppliers and express company, sell the shop direct mail directly to households to all parts of the country and sell product directly to households.
6) community's direct selling shop is the mechanism of independent registrations, directly to chain directs selling main office order is proposed by selling the shop system directly to households, finish clearing, not to provinces and cities, the district is sold service organization directly to households and is ordered goods, do not sell other non-native systems yet and sell commodity directly to households, provinces and cities, service organization is sold in the district directly to households can consult direct selling shop, area under one's jurisdiction goods entry, stock and sales data by terminal, guidance is provided, and the nonintervention day to day operation proposes the time limit reform advice to the direct selling shop of violating chain direct selling service regulation, and inform main office, the situation severe patient proposes termination to this chain agreement of selling the shop directly to households to main office, stops the supply of material, and the relevant consumer member of notice, carry out self-discipline.
7) strict selection is carried out in qualification, quality, function, prestige, environmental protection, the social responsibility authentication of each characteristic direct selling commodity supply of material producer, allow selected commodity become the standard commodity of industry, allow the humiliation that becomes manufacturer of withdrawing from of selected commodity, allow selected commodity become no promotion item, promptly implement PB commodity strategy, by the direct selling shop, directly supply to the consumer with most favorable price.
8) the member consumer that sells chain store's development directly to households of each community can directly login chain direct selling main office website, choose commodity and finish order, community sold the shop directly to households under orders for goods will be posted in the shortest time, in the shop, get goods or give the consumer, calculate the sales achievement of community direct selling shop and affiliated provinces and cities, district direct selling service organization equally by selling the shop deliver goods directly to households.
9) other consumers that community sells chain store directly to households are not temporarily also set up in various places, also can directly login chain direct selling main office website, choose commodity, finish order, orders for goods will be posted in the shortest time and give the consumer, be responsible for cash on delivery by distribution sector, the sales achievement of service organization is sold in provinces and cities, district directly to households under same the calculating.
10) the long-range management system of cashing of chain direct selling is done the forecast analysis of convenience goods laws of use for each member consumer, the period is purchased in forecast again, whether need continue stock up and use experience, join goods and deliver goods when the consumer replys to organize immediately when stocking up if sending note inquiry consumer automatically.
11) after the direct selling service organization, the direct selling shop that cover the whole nation are set up, further implement open operation, free chain, integrated service, can with each tame electronics commercial company subscribed services, become the dispensing of ecommerce widely terminal system, the consumer just can select a tame direct selling shop to take goods away nearby, or deliver goods to the customers after clicking the mouse slightly on the described signatory e-commerce website.
12) in all direct selling shops, set up the video ads terminal and the touch-screen network terminal, make things convenient for the consumer to understand knowledge of goods, obtain merchandise news, the online ordering commodity.
Described franchise chain (FC) direct selling, allocator, its feature also is:
1) door-to-door salesman described to be trained also can be other commercial staff or job-waiting people.
2) described commodity are sold labeling directly to households and are adopted a kind of special anti-counterfeiting paper that is embedded with safety line, be loaded with chain direct selling main office font size, LOGO on the safety line and can inquire about number, commodity are sold the labeling surface directly to households and are loaded with logistics management bar code and prize explanation, stick the position that does not have safety line at ticket and have set up anti-transfer shredder bar mouth.
3) the mailing distribution sector belongs to chain directs selling main office and directly manages, and place provinces and cities, district direct selling service organization assist management.
4) each province and city, district are sold service organization directly to households and can be sold directly to households employer's organization sponsors or done jointly by these provinces and cities, district franchise chain (FC).
5) the direct selling shop also can be built up in the business community, establishes monopolized commodities according to business community's consumption demand choosing.
6) the direct selling shop can also be sold the car form to flow directly to households in the fixed location sale or the sale of flowing.
Realize second purpose of the present invention: a kind of direct selling integration is provided, calculates payment, cash method, it is characterized in that: it comprises following operation steps:
1) sets up the encourage consumer and inquire about the commodity direct selling card labeling true and false, the guild person that goes forward side by side registration, obtain the way of integration and bonus prize, the consumer has bought of the present invention being pasted with after commodity sell the commodity of card labeling directly to households, land chain direct selling main office website according to prompting, the inquiry commodity true and false, and finish member registration, the long-range management system of cashing of chain direct selling is opened total mark of consumption account and bonus account for the member, is recorded in the account respectively according to rule calculating integration and bonus.
2) chain direct selling main office by chain direct selling long-rangely cash management system, according in the logistics progress sweep record, the area under one's jurisdiction community that sells bar code directly to households being sold directly to households the shop to main office's situation of ordering goods, the consumer is to selling the inquiry and registration record of commodity directly to households, it is the effective sale record, according to prior protocol rule, calculate the remuneration for personal services of each provinces and cities, district direct selling service organization, appropriate the long-range management system of cashing of chain direct selling and sell directly to households in the remuneration for personal services account of service organization for each provinces and cities, district.
3) chain direct selling main office by chain direct selling long-rangely cash management system, according in the logistics progress sweep record, each community that sells bar code directly to households being sold directly to households shop to main office's situation of ordering goods, the consumer is to selling the inquiry and registration record of commodity directly to households, it is the effective sale record, according to prior protocol rule, calculate sales achievement integration and bonus that each community sells the shop directly to households, write down and appropriate that chain direct selling is long-range cashes in the sale integration account and bonus account that management system opens for each community direct selling shop.
4) chain direct selling main office by chain direct selling long-range cash management system, according in the logistics progress to sweep record, each community that sells bar code directly to households sell directly to households shop to main office order goods, the situation of receiving, according to prior protocol rule, calculate each mailing distribution sector remuneration for personal services, fulfil down to everyone, and according to the punctual rate of operation, error rate calculating rewarding and punishing, payment on terms remuneration for personal services is appropriated the long-range management system of cashing of chain direct selling and is posted in the remuneration for personal services account of distribution sector for each.
Described direct selling integration, calculate payment, cash method, its feature also is:
1) described bonus account or remuneration for personal services account all with account management system UNICOM of commercial bank, the account owner can be self-service with the cash in bonus account or the remuneration for personal services account change pay own in the account of other commercial banks.
2) bonus account or remuneration for personal services account can direct payment be sold the sum of the order of product directly to households, or chain other service funds that provide on the main office website of selling directly to households are provided.
Realize the present invention's the 3rd purpose, a kind of long-range computer management system of cashing that realizes first, second purpose is provided, it comprises following feature:
The long-range system that cashes comprises: franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, long-range system and the website thereof of cashing of integration;
Franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, the long-range system that cashes of integration, comprising: land access control module and be communicated with member registration control module, query and search control module, WWW network control molding piece, personal account administration module, data warehouse respectively;
Bank's control module of carrying down is communicated with personal account administration module, data warehouse, bank account control module respectively;
Client's control module of carrying down is communicated with segregated account administration module, data warehouse, customer account control module respectively;
Company's control module of carrying down is communicated with segregated account administration module, data warehouse, corporation account's control module respectively;
The logistics control module of carrying down is communicated with segregated account administration module, data warehouse, logistics account control module respectively;
Route control device module, data decode control module, data encryption control module, log management control module, special service module, data warehouse are interconnected, and are communicated with business processing distribution control module, gateway;
Business processing distributes control module to be communicated with selling operation control module, telecommunication service control module, bank account control module, customer account control module, corporation account's control module, logistics account control module, route control device module respectively;
Business processing distributes control module to be communicated with the special service module of corresponding chain store system, system of corporate chains, logistics system, national credit investigation system, tax system, commercial bank, telecommunication system business respectively, is communicated with gateway;
Gateway is communicated with chain store system, system of corporate chains, logistics system, national credit investigation system, tax system, commercial bank, telecommunication system business.
Described franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, the long-range system that cashes of integration, and its feature also is:
1) the long-range system that cashes can adopt a kind of prize drawing mode to obtain bonus for consumer member, increases recreational;
2) the long-range system that cashes connects national credit investigation system, and main office, service organization, direct selling shop, supplier, loglstics enterprise and member individual reference information record are provided.
The 4th purpose of the present invention is: a kind of direct selling card structure feature is provided, it is characterized in that:
Sell card directly to households and adopt a kind of special-purpose paper that is embedded with safety line, be loaded with on the safety line and sell corporate chains's font size, LOGO directly to households and can inquire about number, the paper width of taking guarantees that the inquiry number on the safety line is no less than 16, paper surface is loaded with bar code, also can be loaded with prize explanation, have at the position that does not have safety line to prevent the cut-out edge of a knife that shifts.
Described chain direct selling card structure, its feature also is:
1) selling card directly to households can be the individual layer paper, and back side of paper scribbles adhesive sticker.
2) selling card directly to households can be the individual layer paper, and back side of paper is not coated with adhesive sticker, coats other seccotines during stickup.
3) selling card directly to households also can be dual paper, lower floor's paper adopts safety line paper, the upper strata paper adopts common paper, on upper paper, be loaded with bar code, the upper paper back side scribbles the more weak adhesive sticker of viscous force, be attached on the lower floor paper front, lower floor's paper has at the position that does not have safety line and prevents the cut-out edge of a knife that shifts, and the lower floor paper back side scribbles than the upper paper back side
The adhesive sticker that viscous force is stronger perhaps is not coated with adhesive sticker, coats other seccotines during stickup.
Advantage of the present invention:
1, integration, optimized supply chain
The chain operation that the present invention relates to belongs to: be based upon computer management technology, the Antiforge inquiry technology, retail trade on long-distance cashing technology and the central procurement system basis is already planted the trans-regional franchise chain (FC) in shop and is managed industry situation, broken traditional direct selling, chain operation, the general boundary of franchise operation, by the modern communications technology means separately advantage among them being combined, is the brand-new industry situation that the supply chain whole process system optimization of a kind of " computer management net+Antiforge inquiry net+long-range net+association that cashes advances net+special goods supply of material net+logistics distribution net+Service Training net+community to sell shop net+advertisement for foods net+consumer member's net directly to households " is integrated.
2, under the line layout with combine closely at line service
The present invention can be promptly in each big city, the whole nation by effective popularization mechanism, the district is set up and is sold service organization directly to households, set up a plurality of specialty products in each residential quarter and sell the shop directly to households, realize the rapid layout under the line, and chain operation itself is to be based upon on the powerful infosystem support, under realizing line, also set up information flow in the layout for carrying out on the line business, the network foundation of cash flow and logistics, these thousands of families sell service organization directly to households, hundreds thousand of families sell the foundation of office system directly to households, not only set up support system for the direct selling scope of self, also for the dispensing cooperation of ecommerce widely provide platform, this line put up at an inn torus network can open provide the terminal deliver goods for all e-commerce companies.
3, realize the shortest time of logistics distribution, minimum link, least cost, the maximum covering
Many to consumer's knowledge of goods, purchase frequency is high, buy the little commodity of risk implements PB commodity strategy (under the prerequisite that obtains certain profit to undersell, because it can select the enterprise of lowest production cost to produce under the condition of guaranteed quality, just in chain, sell simultaneously, needn't pay high advertising fee), both saved the advertisement marketing expense of manufacturer, directly reduced price again, made the consumer obtain maximum material benefit.
4, realize rational division of work, the work in combination of interlocking gear
Brand-new management mode, management mode and forms of enterprise organization have been embodied.In the chain operation tissue, neomorph based on " service organization is sold in the district directly to households " of labor service has appearred, both reduce circulation dispensing link effectively, brought into play the networking tissue that position, district company should bring into play, pattern promotion, staff training, chain-store management, market survey, product recommendations examination, delivery management effect again effectively.
5, set up the marketing network of pressing close to the consumer most
Chain direct selling shop is built up in the community, and the storekeeper is exactly the resident family in the community, through professional training, carries out product one shop (sale monopoly is sold in a series products one shop directly to households), builds up the marketing network of pressing close to the consumer most, strengthens the stability of shop operation, improves credit worthiness.
6, realize being worth optimization and the settlement system remote payment that distributes chain
In locking system, the provinces and cities that set up, district direct selling service organization do not manage commodity and advance pin, their income is by the effective sale achievement and the product development dispensing achievement in direct selling shop, direct selling management system by main office is calculated remuneration for personal services, the marketing achievement in chain direct selling shop is implemented to sell reward on total mark, the consumer is also implemented total mark of consumption reward, these rewards on total mark are all finished automatically by remote payment system, can transfer the enthusiasm of each level effectively, optimize to be worth and distribute chain.
7, chain division of labor business connection and terminal client have been locked
Remote payment system of the present invention and tissue division of labor work in combination pattern, and the Antiforge inquiry integration measure that prevents the Counterfeit Item networking, can effectively prevent " even not locking ", realize " extensively connecting tight lock ", not only lock the business connection of each level interlocking gear, also lock the consumption customer relationship effectively, improved loyalty.
8, start with from the differentiation special goods and create the Consumer Surplus space, avoid direct competition
The present invention finds, resident's articles for daily use are covered by convenience store, major part is a fresh food in these articles for daily use, need refrigeration even need set up cold chain, and be not suitable for doing direct selling commodity object of the present invention, where is consumer's " remaining space " that so suitable the present invention manages? what is? become the key of success of the present invention.What select in the present invention is that the consumer is daily required, non-again fresh food, the consumer has more knowledge of goods and distinguishing ability, be worth higher, the medium and high-grade goods of Packing Intact, target consumer group is respectively: the women, children, the old man, patient, the cosmetics of using as the women, ornaments in the indoor car, the electronic toy that children use, the e-learning apparatus, the health products that the old man uses, healthy tool, invalid informal dress step-down, hypoglycemic, spirit quieting medicine, medical instrument, physiotherapy apparatus or the like, thus direct competition with convenience store avoided, and these articles for use are except that medicine, the consumer often needs to go to buy to the emporium, thinking that goods there just insures, just may be certified products, and we are by direct selling of the present invention shop now, with these certified products commodity, deliver to the sub-district that the consumer lives with can verifying the true and false, greatly facilitate the consumer undoubtedly, also reduced the advertising expenditure of these commodity, reduced price.
9, implement effectively " duplicating " and " selectivity intervention ", reach the service standardization management systemization
The key of chain operation success is effectively duplicating for standardization institutionalization business model, chain main office implements " selectivity intervention " to each interlocking gear, the consistance that had both kept management mode and service standard, the enthusiasm, independence and the creativeness that keep each shop to manage again, what accomplish this point is a whole set of message exchange and the control system that the present invention designs.
10, implement effectively control, prevent business model " clone ", prevent to cultivate the rival
Since the popularization of chain operation is " a duplicating " process, like this, often a good business model also is easy to by the rival " clone ", i.e. competitive " duplicating ", and the present invention fully takes into account the measure that prevents " clone ".
The present invention is not only a cover business model; it at first is the exclusive technological system of a cover; the exclusive Antiforge system of one cover, has the long-range system that cashes of reward of obvious characteristic; there is not the protection of this cover Antiforge system; there is not the long-range support of cashing system of this cover reward; may not set up chain widely direct selling of the present invention system, just more can not prevent " clone ", this value yet of the present invention just place yet.
Description of drawings
Fig. 1: traditional chain operation business model synoptic diagram
Fig. 2: the commercial pattern diagram of the chain direct selling of the present invention
Fig. 3: layout and online business development concern synoptic diagram under the chain direct selling line of the present invention
Fig. 4: the chain direct selling clearing of the present invention, logistics concern synoptic diagram
Fig. 5: chain direct selling control device of the present invention and advantageous characteristic synoptic diagram
Fig. 6: the long-range management system structural representation of cashing of the chain direct selling of the present invention
Fig. 7: the chain direct selling card structure of the present invention synoptic diagram
Below we will be by above-mentioned description of drawings the present invention.
Embodiment
As shown in Figure 1: traditional chain operation business model, chain home office, downstream corporate chains, chain store all has stocks up, dispensing, marketing function, set up multi-level storage dispensing center, all there are the condition of independently stocking up in downstream company and chain store, the home office prevents means to this nothing, commodity do not have tangible chain inquiry sign, the home office can not effectively control logistics, chain will existing in name only, even become a kind of simple trade mark transaction, even run well, its pattern also easily by low-level " clone ", is turned out numerous rivals, makes industry situation present complete confusion and " tangled warfare ", be difficult to reach re-set target, the realistic situation that this is present just.
As shown in Figure 2: the chain direct selling business model of the present invention, sell main office directly to households according to the shop of direct selling directly to households purchasing order information, arrange direct marketer manufacturer merchant directly commodity distribution to be posted and sell the shop directly to households to each province and city community, middle without any the link of adding, each province and city, the district is sold service organization directly to households and only is responsible for training, teach direct selling shop storekeeper to acquire skill, system of performance and service standard, do not manage commodity, selling main office directly to households compensates according to the achievement of each service organization is long-range, each direct selling shop is except obtaining price differential between wholesale and retail, selling main office directly to households is also rewarded in addition according to the sales volume of its realization, the direct selling shop is long-range receives the award, each consumer or other clients can be by the unified direct selling card inquiring and authenticating commodity true and falses that sticks on the commodity, registered members on main office's system website, the website is according to query note cumulative consumption integration, the long-range bonus of cashing, and other online service business are provided.
As shown in Figure 3: layout and online business development relation under the chain direct selling line of the present invention, chain main office is according to organizational principle and the standard formulated, the chain direct selling service organization in each province and city, district is set up in bid, carry out choice, training by training qualified service organization, teach and help the door-to-door salesman to set up to sell StoreFront, development client directly to households the door-to-door salesman of community.On the basis of layout work under these lines, main office relies on service organization's terminal, direct selling shop terminal, vendor terminal, logistics provider's terminal of selling prize system and networking directly to households that each hierarchical organization business is managed, expand simultaneously at line service, realize the optimal combination of traditional StoreFront, chain direct selling, logistics distribution and ecommerce.
As shown in Figure 4: the chain direct selling clearing of the present invention, logistics relation, chain direct selling main office by integrate the whole piece supply chain downstream the consumer concrete tangible products service is provided, at first setting up various places service organization, community sells the shop directly to households, signs supply agreement with special goods manufacturing enterprise and common foundation sold mailing service organization directly to households, sign the logistics service contract with express mail service company, set up like this, integrate and optimization whole piece supply chain, set up order goods the most easily supply of material and settlement relations.After main office receives the order form in direct selling shop, formal and supplier places an order, unified direct selling card is pasted by organizational direct selling mailing service organization on goods, and the bar code on the scanning direct selling card, and management system is sold in input directly to households, the packing mailing, main office is according to mailing amount remote payment labour remuneration, and pays express mail service company postage, and the unified bar code of selling directly to households on the card of pasting on the scanning goods behind the goods is received in the direct selling shop, management system is sold in input directly to households, confirms arrival.The direct selling shop is when consumer's hand over of goods, and consumption guidance person imports to sell directly to households and blocks the number of going up on the safety line, confirms the goods true and false, and helps unregistered consumer to finish member registration, opens the integration account, obtains total mark of consumption; Main office sells integration according to the sales achievement in the shop of direct selling directly to households to the record of direct selling shop, converts the sale bonus in good time; Main office sells the sales achievement and the service point of other index records to it in shop directly to households according to each service organization area under one's jurisdiction, convert service recompense in good time; After the consumer has been familiar with the network order, can surf the Net at home, directly sell the website directly to households and order goods to main office, main office arranges order is sent to the direct selling shop or the consumer of appointment immediately; Main office sells the website directly to households member consumer is set up the convenience goods account, and the period is purchased in forecast again, and whether need continue stock up and use experience, join goods and deliver goods when the consumer replys to organize immediately when stocking up if sending the note inquiry automatically.After whole direct selling network works well, can implement open operation, signatory with each tame electronics commercial company, make the present invention sell network directly to households and become the dispensing of ecommerce widely terminal system, after clicking the mouse slightly on the signatory on the net e-commerce website of consumer, just can select a tame direct selling shop to take goods away nearby, or deliver goods to the customers.Main office actively promotes PB commodity strategy, makes great efforts to reduce merchandise cost, price, allows the consumer obtain material benefit.Like this, existing traditional distribution system has the network distribution system again in the native system, and existing forward group goods channel is also supported oppositely group goods service, has both embodied visible market, develops invisible market again.
As shown in Figure 5; Chain direct selling control device of the present invention and advantageous characteristic, native system have six and prevent " connect and do not lock ", " malice clone's " control measure, and comprising: 1. the commodity labeling had both been sold card centralized production, concentrated stickup directly to households; 2. the commodity data control of setting up by data query on the direct selling card and database binding; 3. sell the long-distance cashing system that blocks inquiry system and be associated directly to households; 4. to of the direct control of order data with the dispensing data source of goods and dispensing activity; 5. the control of the dynamic markets data that the production supplier is provided; 6. the strictness of service system and service standard is controlled.
Wherein 1., 2., 5. three actings in conjunction lock suppliers; Wherein 1., 3., 4., 6. acting in conjunction, binding service organization and direct selling shop; Wherein 1., 3., 4. acting in conjunction, binding logistics provider and logistics flow process; 1., 3., 4. acting in conjunction, binding consumer member client, the dispensing of ordering goods of the progression prize of especially purchasing commodities, network, the Customer Tracking service can improve customer loyalty effectively; Whole system and pattern have the series of patents protection, and the adversary is difficult to the clone, does not worry to cultivate the rival; Corporate chains, brand shop, consumer, all the interests of obtaining separately with unified anti-counterfeit recognition sign are paid and reward on total mark.
Above-mentioned measure makes total system realize that information centralization, payment long-range, management standardization, service Chain-orientation, selling pointization, throughization of commodity, logistics specialization, link are minimized.
As shown in Figure 6: the long-range management system structure of cashing of the chain direct selling of the present invention
The long-range system that cashes comprises: franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, long-range system and the website thereof of cashing of integration;
Franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, the long-range system that cashes of integration, comprising: land access control module and be communicated with member registration control module, query and search control module, WWW network control molding piece, personal account administration module, data warehouse respectively;
Bank's control module of carrying down is communicated with personal account administration module, data warehouse, bank account control module respectively;
Client's control module of carrying down is communicated with segregated account administration module, data warehouse, customer account control module respectively;
Company's control module of carrying down is communicated with segregated account administration module, data warehouse, corporation account's control module respectively;
The logistics control module of carrying down is communicated with segregated account administration module, data warehouse, logistics account control module respectively;
Route control device module, data decode control module, data encryption control module, log management control module, special service module, data warehouse are interconnected, and are communicated with business processing distribution control module, gateway;
Business processing distributes control module to be communicated with selling operation control module, telecommunication service control module, bank account control module, customer account control module, corporation account's control module, logistics account control module, route control device module respectively;
Business processing distributes control module to be communicated with the special service module of corresponding chain store system, system of corporate chains, logistics system, national credit investigation system, tax system, commercial bank, telecommunication system business respectively, is communicated with gateway;
Gateway is communicated with chain store system, system of corporate chains, logistics system, national credit investigation system, tax system, commercial bank, telecommunication system business.
Consumer member can land chain direct selling long-distance cashing website by 3G, PDA portable terminal, PDA portable terminal, 3G mobile phone, common mobile phone, registration desktop computer, finishes and orders goods and the prize service.
As shown in Figure 7: the chain direct selling card structure of the present invention, adopt a kind of special-purpose paper that is embedded with safety line, be loaded with on the safety line and sell corporate chains's font size, LOGO directly to households and can inquire about number, the paper width of taking guarantees that the inquiry number on the safety line is no less than 16, paper surface is loaded with bar code, also can be loaded with prize explanation, have at the position that does not have safety line to prevent the cut-out edge of a knife that shifts.A figure is the synoptic diagram of a structural integrity, and b figure is a kind of direct selling card synoptic diagram of simplification, owing to belong to the labeling of frequent use, the prize explanation can be printed in addition, by giving information or instruct in the direct selling shop.
Selling card directly to households can be the individual layer paper, and back side of paper scribbles adhesive sticker.
Selling card directly to households can be the individual layer paper, and back side of paper is not coated with adhesive sticker, coats other seccotines during stickup.
Selling card directly to households also can be dual paper, lower floor's paper adopts safety line paper, the upper strata paper adopts common paper, be loaded with bar code on upper paper, the upper paper back side scribbles the more weak adhesive sticker of viscous force, is attached on the lower floor paper front, lower floor's paper has at the position that does not have safety line and prevents the cut-out edge of a knife that shifts, the lower floor paper back side scribbles than the stronger adhesive sticker of upper paper back side viscous force, perhaps is not coated with adhesive sticker, coats other seccotines during stickup.
As above-mentioned; though the present invention is illustrated according to the example and the accompanying drawing that limit; but the present invention is not limited to these; the people who possesses common knowledge in the technical field under the present invention is in technological thought of the present invention and the impartial scope of claim; do not spend performing creative labour; on the basis of the foregoing description, can make multiple variation, can realize purpose of the present invention equally, but this variation obviously should be within the protection domain of appended claims.

Claims (8)

1. a franchise chain (FC) direct selling, allocator, it is characterized in that: it comprises following operation steps:
1) chain direct selling main office of registration one family, chain each province and city, the district direct selling service organization of setting up, 4050 personnel in service organization and each each residential quarter resident family of subdistrict office's cooperation training are sold in provinces and cities, district directly to households, through the qualified door-to-door salesman of training and examination, obtain the loan of starting an undertaking, set up specialty products in this residential quarter and sell the shop directly to households, be communicated with main office's computing machine and sell management system directly to households, sell the chain main office that sells directly to households and unify promotion, paste the proprietary direct selling product that the card sign is sold in false proof anti-transfer directly to households of inquiring about;
2) main office sets up the long-range management system of cashing of the chain direct selling of computing machine, and it comprises: the long-range management system of cashing of chain direct selling; Main office's terminal; Service organization's terminal is sold in provinces and cities, district directly to households; Community sells the shop terminal directly to households; The special goods vendor terminal; Mailing distribution sector terminal; Express mail service company terminal;
3) the chain main office that sells directly to households supervises a kind of commodity direct selling card labeling with anti-counterfeiting, anti-transfer function, stick on all over products of this interlocking gear direct selling, be responsible in quality and source to these commodity, the consumer can be by the number on the safety line in the inquiry direct selling card labeling paper, the checking authenticity of products also accumulates total mark of consumption bonus earned prize, each logistics management link of this interlocking gear can scan the bar code of selling directly to households on the card labeling and carry out logistics management, duty fulfillment arrives the people, and calculates each logistics link and logistics operation personnel quantum merit;
4) chain direct selling main office and factory and express mail service company set up the mailing distribution sector jointly, be responsible for order situation according to each direct selling shop proposition of pointing out from terminal subsystem, on product, paste and sell card directly to households, gather and sell the card article code data directly to households, with purchasing order information, the binding of mailing information, the packing of product is good selling directly to households, pays express mail service company, and express company directly posts to the order product community that proposes to order goods and sells the shop directly to households;
5) direct selling service organization in district is the non-commercial legal person or the illegal human body of independent registrations, be responsible in these provinces and cities, district local development community sells the shop directly to households, not responsible stocking up, not responsible to community's direct selling shop supply of material, be responsible for according to the consumer demand of community's direct selling shop reflection and the situation of local special goods and production firm thereof, guidance supervises manufacturer to finish every certificate of certification that main office requires, provide exploitation to sell the recommendation of special goods directly to households Xiang company, and carry out the consumer survey of commodity welcome degree on the net, through the qualified supplier of examination of main office, by main office and its establishment supply and marketing relation, provinces and cities, the district is sold service organization directly to households under main office sends someone to instruct, set up the mailing distribution sector cooperatively with contract suppliers and express company, sell the shop direct mail directly to households to all parts of the country and sell product directly to households;
6) community's direct selling shop is the mechanism of independent registrations, directly to chain directs selling main office order is proposed by selling the shop system directly to households, finish clearing, not to provinces and cities, the district is sold service organization directly to households and is ordered goods, do not sell other non-native systems yet and sell commodity directly to households, provinces and cities, service organization is sold in the district directly to households can consult direct selling shop, area under one's jurisdiction goods entry, stock and sales data by terminal, guidance is provided, and the nonintervention day to day operation proposes the time limit reform advice to the direct selling shop of violating chain direct selling service regulation, and inform main office, the situation severe patient proposes termination to this chain agreement of selling the shop directly to households to main office, stops the supply of material, and the relevant consumer member of notice, carry out self-discipline;
7) strict selection is carried out in qualification, quality, function, prestige, environmental protection, the social responsibility authentication of each characteristic direct selling commodity supply of material producer, allow selected commodity become the standard commodity of industry, allow the humiliation that becomes manufacturer of withdrawing from of selected commodity, allow selected commodity become no promotion item, promptly implement PB commodity strategy, by the direct selling shop, directly supply to the consumer with most favorable price;
8) the member consumer that sells chain store's development directly to households of each community can directly login chain direct selling main office website, choose commodity and finish order, community sold the shop directly to households under orders for goods will be posted in the shortest time, in the shop, get goods or give the consumer, calculate the sales achievement of community direct selling shop and affiliated provinces and cities, district direct selling service organization equally by selling the shop deliver goods directly to households;
9) other consumers that community sells chain store directly to households are not temporarily also set up in various places, also can directly login chain direct selling main office website, choose commodity, finish order, orders for goods will be posted in the shortest time and give the consumer, be responsible for cash on delivery by distribution sector, the sales achievement of service organization is sold in provinces and cities, district directly to households under same the calculating;
10) the long-range management system of cashing of chain direct selling is done the forecast analysis of convenience goods laws of use for each member consumer, the period is purchased in forecast again, whether need continue stock up and use experience, join goods and deliver goods when the consumer replys to organize immediately when stocking up if sending note inquiry consumer automatically;
11) after the direct selling service organization, the direct selling shop that cover the whole nation are set up, further implement open operation, free chain, integrated service, can with each tame electronics commercial company subscribed services, become the dispensing of ecommerce widely terminal system, the consumer just can select a tame direct selling shop to take goods away nearby, or deliver goods to the customers after clicking the mouse slightly on the described signatory e-commerce website;
12) in all direct selling shops, set up the video ads terminal and the touch-screen network terminal, make things convenient for the consumer to understand knowledge of goods, obtain merchandise news, the online ordering commodity.
2. according to claim 1, a kind of franchise chain (FC) direct selling, allocator is characterized in that:
1) door-to-door salesman described to be trained also can be other commercial staff or job-waiting people;
2) described commodity are sold labeling directly to households and are adopted a kind of special anti-counterfeiting paper that is embedded with safety line, be loaded with chain direct selling main office font size, LOGO on the safety line and can inquire about number, commodity are sold the labeling surface directly to households and are loaded with logistics management bar code and prize explanation, stick the position that does not have safety line at ticket and have set up anti-transfer shredder bar mouth;
3) the mailing distribution sector belongs to chain directs selling main office and directly manages, and place provinces and cities, district direct selling service organization assist management;
4) each province and city, district are sold service organization directly to households and can be sold directly to households employer's organization sponsors or done jointly by these provinces and cities, district franchise chain (FC);
5) the direct selling shop also can be built up in the business community, establishes monopolized commodities according to business community's consumption demand choosing;
6) the direct selling shop can also be sold the car form to flow directly to households in the fixed location sale or the sale of flowing.
3. sell integration directly to households, calculate payment, cash method for one kind, it is characterized in that; It comprises following operation steps:
1) sets up the encourage consumer and inquire about the commodity direct selling card labeling true and false, the guild person that goes forward side by side registration, obtain the way of integration and bonus prize, the consumer has bought of the present invention being pasted with after commodity sell the commodity of card labeling directly to households, land chain direct selling main office website according to prompting, the inquiry commodity true and false, and finish member registration, the long-range management system of cashing of chain direct selling is opened total mark of consumption account and bonus account for the member, is recorded in the account respectively according to rule calculating integration and bonus;
2) chain direct selling main office by chain direct selling long-rangely cash management system, according in the logistics progress sweep record, the area under one's jurisdiction community that sells bar code directly to households being sold directly to households the shop to main office's situation of ordering goods, the consumer is to selling the inquiry and registration record of commodity directly to households, it is the effective sale record, according to prior protocol rule, calculate the remuneration for personal services of each provinces and cities, district direct selling service organization, appropriate the long-range management system of cashing of chain direct selling and sell directly to households in the remuneration for personal services account of service organization for each provinces and cities, district;
3) chain direct selling main office by chain direct selling long-rangely cash management system, according in the logistics progress sweep record, each community that sells bar code directly to households being sold directly to households shop to main office's situation of ordering goods, the consumer is to selling the inquiry and registration record of commodity directly to households, it is the effective sale record, according to prior protocol rule, calculate sales achievement integration and bonus that each community sells the shop directly to households, write down and appropriate that chain direct selling is long-range cashes in the sale integration account and bonus account that management system opens for each community direct selling shop;
4) chain direct selling main office by chain direct selling long-range cash management system, according in the logistics progress to sweep record, each community that sells bar code directly to households sell directly to households shop to main office order goods, the situation of receiving, according to prior protocol rule, calculate each mailing distribution sector remuneration for personal services, fulfil down to everyone, and according to the punctual rate of operation, error rate calculating rewarding and punishing, payment on terms remuneration for personal services is appropriated the long-range management system of cashing of chain direct selling and is posted in the remuneration for personal services account of distribution sector for each.
4. according to claim 2, sell integration directly to households, calculate payment, cash method, it is characterized in that:
1) described bonus account or remuneration for personal services account all with account management system UNICOM of commercial bank, the account owner can be self-service with the cash in bonus account or the remuneration for personal services account change pay own in the account of other commercial banks;
2) bonus account or remuneration for personal services account can direct payment be sold the sum of the order of product directly to households, or chain other service funds that provide on the main office website of selling directly to households are provided.
A franchise chain (FC) sell directly to households, provide and deliver, calculate payment, the long-range system that cashes of integration, it is characterized in that:
The long-range system that cashes comprises: franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, long-range system and the website thereof of cashing of integration;
Franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, the long-range system that cashes of integration, comprises; Landing access control module is communicated with member registration control module, query and search control module, WWW network control molding piece, personal account administration module, data warehouse respectively;
Bank's control module of carrying down is communicated with personal account administration module, data warehouse, bank account control module respectively;
Client's control module of carrying down is communicated with segregated account administration module, data warehouse, customer account control module respectively;
Company's control module of carrying down is communicated with segregated account administration module, data warehouse, corporation account's control module respectively;
The logistics control module of carrying down is communicated with segregated account administration module, data warehouse, logistics account control module respectively;
Route control device module, data decode control module, data encryption control module, log management control module, special service module, data warehouse are interconnected, and are communicated with business processing distribution control module, gateway;
Business processing distributes control module to be communicated with selling operation control module, telecommunication service control module, bank account control module, customer account control module, corporation account's control module, logistics account control module, route control device module respectively;
Business processing distributes control module to be communicated with the special service module of corresponding chain store system, system of corporate chains, logistics system, national credit investigation system, tax system, commercial bank, telecommunication system business respectively, is communicated with gateway;
Gateway is communicated with chain store system, system of corporate chains, logistics system, national credit investigation system, tax system, commercial bank, telecommunication system business.
6. according to claim 5, franchise chain (FC) is sold directly to households, provides and delivers, is calculated payment, the long-range system that cashes of integration, it is characterized in that:
1) the long-range system that cashes can adopt a kind of prize drawing mode to obtain bonus for consumer member, increases recreational;
2) the long-range system that cashes connects national credit investigation system, and main office, service organization, direct selling shop, supplier, loglstics enterprise and member individual reference information record are provided.
7. chain direct selling card structure, it is characterized in that: sell card directly to households and adopt a kind of special-purpose paper that is embedded with safety line, be loaded with on the safety line and sell corporate chains's font size, LOGO directly to households and can inquire about number, the paper width of taking guarantees that the inquiry number on the safety line is no less than 16, paper surface is loaded with bar code, also can be loaded with prize explanation, have at the position that does not have safety line to prevent the cut-out edge of a knife that shifts.
8. according to claim 7, a kind of chain direct selling card structure is characterized in that:
1) selling card directly to households can be the individual layer paper, and back side of paper scribbles adhesive sticker;
2) selling card directly to households can be the individual layer paper, and back side of paper is not coated with adhesive sticker, coats other seccotines during stickup;
3) selling card directly to households also can be dual paper, lower floor's paper adopts safety line paper, the upper strata paper adopts common paper, be loaded with bar code on upper paper, the upper paper back side scribbles the more weak adhesive sticker of viscous force, is attached on the lower floor paper front, lower floor's paper has at the position that does not have safety line and prevents the cut-out edge of a knife that shifts, the lower floor paper back side scribbles than the stronger adhesive sticker of upper paper back side viscous force, perhaps is not coated with adhesive sticker, coats other seccotines during stickup.
CNA2007101433109A 2007-08-20 2007-08-20 Concessionary linkage straight pin, delivery, paying and cashing method, system and direct-selling card Pending CN101136099A (en)

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Cited By (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103257890A (en) * 2012-02-21 2013-08-21 高汉军 Order system template and structure
CN103607401A (en) * 2013-11-26 2014-02-26 中远网络物流信息科技有限公司 Internet of things system based on central control tower
CN104700283A (en) * 2015-03-30 2015-06-10 李书明 Data processing method and commodity selling device
CN105678486A (en) * 2015-12-25 2016-06-15 芜湖众创物流投资中心(有限合伙) Logistic transportation tracking management system feeding back cargo information in real time
CN106952374A (en) * 2017-03-24 2017-07-14 李建魁 A kind of resource sharing system locked based on internet security
CN108460926A (en) * 2018-04-10 2018-08-28 深圳市丰巢科技有限公司 A kind of the pickup method and intelligence express delivery cabinet of intelligence express delivery cabinet
CN109840819A (en) * 2017-11-27 2019-06-04 阿里巴巴集团控股有限公司 Merchandise information processing method, device and electronic equipment
CN111539781A (en) * 2019-10-17 2020-08-14 徐明吉 Product distribution method and device
CN113570423A (en) * 2020-04-29 2021-10-29 株式会社艾多美Aza Personal platform based closed e-commerce service providing system and method

Cited By (11)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN103257890A (en) * 2012-02-21 2013-08-21 高汉军 Order system template and structure
CN103607401A (en) * 2013-11-26 2014-02-26 中远网络物流信息科技有限公司 Internet of things system based on central control tower
CN104700283A (en) * 2015-03-30 2015-06-10 李书明 Data processing method and commodity selling device
CN104700283B (en) * 2015-03-30 2018-06-26 李书明 Data processing method and commodity selling apparatus
CN105678486A (en) * 2015-12-25 2016-06-15 芜湖众创物流投资中心(有限合伙) Logistic transportation tracking management system feeding back cargo information in real time
CN106952374A (en) * 2017-03-24 2017-07-14 李建魁 A kind of resource sharing system locked based on internet security
CN109840819A (en) * 2017-11-27 2019-06-04 阿里巴巴集团控股有限公司 Merchandise information processing method, device and electronic equipment
CN108460926A (en) * 2018-04-10 2018-08-28 深圳市丰巢科技有限公司 A kind of the pickup method and intelligence express delivery cabinet of intelligence express delivery cabinet
CN111539781A (en) * 2019-10-17 2020-08-14 徐明吉 Product distribution method and device
CN113570423A (en) * 2020-04-29 2021-10-29 株式会社艾多美Aza Personal platform based closed e-commerce service providing system and method
CN113570423B (en) * 2020-04-29 2024-02-13 株式会社艾多美Aza Closed e-commerce service providing system and method based on personal platform

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